Author: Marty Weintraub
Publisher: John Wiley & Sons
ISBN: 9781118151518
Category : Business & Economics
Languages : en
Pages : 288
Book Description
Expert Facebook advertising techniques you won't find anywhereelse! Facebook has exploded to a community of more than half a billionpeople around the world, making it a deliciously fertile playgroundfor marketers on the cutting edge. Whether you want to leverageFacebook Ads to generate "Likes," promote events, sell products,market applications, deploy next-gen PR, ,this unique guide is theultimate resource on Facebook's wildly successful pay-per-clickadvertising platform. Featuring clever workarounds, unprecedentedtricks, and little-known tips for triumphant Facebook advertising,it’s a must-have on the online marketer’s bookshelf.Facebook advertising expert Marty Weintraub shares undocumentedhow-to advice on everything from targeting methods, advancedadvertising techniques, writing compelling ads, launching acampaign, monitoring and optimizing campaigns, and tons more. Killer Facebook Ads serves up immediately actionable tips &tactics that span the gambit. Learn what Facebook ads are good for, how to set goals,and communicate clear objectives to your boss and stakeholders. Master highly focused demographic targeting on Facebook'ssocial graph. Zero in on relevant customers now. Get extraordinary advice for using each available adelement—headline, body text, images, logos, etc.—formaximum effect How to launch a Facebook advertising campaign and crucialmonitoring and optimizing techniques Essential metrics and reporting considerations Captivating case studies drawn from the author's extensiveFacebook advertising experience, highlighting lessons fromchallenges and successes Tasty bonus: a robust targeting appendix jam-packed withamazing targeting combos Packed with hands-on tutorials and expert-level techniquesand tactics for executing an effective advertising campaign, thisone-of-a-kind book is sure to help you develop, implement, measure,and maintain successful Facebook ad campaigns.
Killer Facebook Ads
Author: Marty Weintraub
Publisher: John Wiley & Sons
ISBN: 9781118151518
Category : Business & Economics
Languages : en
Pages : 288
Book Description
Expert Facebook advertising techniques you won't find anywhereelse! Facebook has exploded to a community of more than half a billionpeople around the world, making it a deliciously fertile playgroundfor marketers on the cutting edge. Whether you want to leverageFacebook Ads to generate "Likes," promote events, sell products,market applications, deploy next-gen PR, ,this unique guide is theultimate resource on Facebook's wildly successful pay-per-clickadvertising platform. Featuring clever workarounds, unprecedentedtricks, and little-known tips for triumphant Facebook advertising,it’s a must-have on the online marketer’s bookshelf.Facebook advertising expert Marty Weintraub shares undocumentedhow-to advice on everything from targeting methods, advancedadvertising techniques, writing compelling ads, launching acampaign, monitoring and optimizing campaigns, and tons more. Killer Facebook Ads serves up immediately actionable tips &tactics that span the gambit. Learn what Facebook ads are good for, how to set goals,and communicate clear objectives to your boss and stakeholders. Master highly focused demographic targeting on Facebook'ssocial graph. Zero in on relevant customers now. Get extraordinary advice for using each available adelement—headline, body text, images, logos, etc.—formaximum effect How to launch a Facebook advertising campaign and crucialmonitoring and optimizing techniques Essential metrics and reporting considerations Captivating case studies drawn from the author's extensiveFacebook advertising experience, highlighting lessons fromchallenges and successes Tasty bonus: a robust targeting appendix jam-packed withamazing targeting combos Packed with hands-on tutorials and expert-level techniquesand tactics for executing an effective advertising campaign, thisone-of-a-kind book is sure to help you develop, implement, measure,and maintain successful Facebook ad campaigns.
Publisher: John Wiley & Sons
ISBN: 9781118151518
Category : Business & Economics
Languages : en
Pages : 288
Book Description
Expert Facebook advertising techniques you won't find anywhereelse! Facebook has exploded to a community of more than half a billionpeople around the world, making it a deliciously fertile playgroundfor marketers on the cutting edge. Whether you want to leverageFacebook Ads to generate "Likes," promote events, sell products,market applications, deploy next-gen PR, ,this unique guide is theultimate resource on Facebook's wildly successful pay-per-clickadvertising platform. Featuring clever workarounds, unprecedentedtricks, and little-known tips for triumphant Facebook advertising,it’s a must-have on the online marketer’s bookshelf.Facebook advertising expert Marty Weintraub shares undocumentedhow-to advice on everything from targeting methods, advancedadvertising techniques, writing compelling ads, launching acampaign, monitoring and optimizing campaigns, and tons more. Killer Facebook Ads serves up immediately actionable tips &tactics that span the gambit. Learn what Facebook ads are good for, how to set goals,and communicate clear objectives to your boss and stakeholders. Master highly focused demographic targeting on Facebook'ssocial graph. Zero in on relevant customers now. Get extraordinary advice for using each available adelement—headline, body text, images, logos, etc.—formaximum effect How to launch a Facebook advertising campaign and crucialmonitoring and optimizing techniques Essential metrics and reporting considerations Captivating case studies drawn from the author's extensiveFacebook advertising experience, highlighting lessons fromchallenges and successes Tasty bonus: a robust targeting appendix jam-packed withamazing targeting combos Packed with hands-on tutorials and expert-level techniquesand tactics for executing an effective advertising campaign, thisone-of-a-kind book is sure to help you develop, implement, measure,and maintain successful Facebook ad campaigns.
My Life as a White Trash Zombie
Author: Diana Rowland
Publisher: Hachette UK
ISBN: 1472115759
Category : Fiction
Languages : en
Pages : 199
Book Description
Angel Crawford is a loser. Living with her alcoholic deadbeat dad in the swamps of southern Louisiana, she's a high school dropout with a pill habit and a criminal record who's been fired from more crap jobs than she can count. Now on probation for a felony, it seems that Angel will never pull herself out of the downward spiral her life has taken. That is, until the day she wakes up in the ER after overdosing on painkillers. Angel remembers being in an horrible car crash, but she doesn't have a mark on her. To add to the weirdness, she receives an anonymous letter telling her there's a job waiting for her at the parish morgue--and that it's an offer she doesn't dare refuse. Before she knows it she's dealing with a huge crush on a certain hunky deputy and a brand new addiction: an overpowering craving for brains. Plus, her morgue is filling up with the victims of a serial killer who decapitates his prey--just when she's hungriest! Angel's going to have to grow up fast if she wants to keep this job and stay in one piece. Because if she doesn't, she's dead meat. Literally.
Publisher: Hachette UK
ISBN: 1472115759
Category : Fiction
Languages : en
Pages : 199
Book Description
Angel Crawford is a loser. Living with her alcoholic deadbeat dad in the swamps of southern Louisiana, she's a high school dropout with a pill habit and a criminal record who's been fired from more crap jobs than she can count. Now on probation for a felony, it seems that Angel will never pull herself out of the downward spiral her life has taken. That is, until the day she wakes up in the ER after overdosing on painkillers. Angel remembers being in an horrible car crash, but she doesn't have a mark on her. To add to the weirdness, she receives an anonymous letter telling her there's a job waiting for her at the parish morgue--and that it's an offer she doesn't dare refuse. Before she knows it she's dealing with a huge crush on a certain hunky deputy and a brand new addiction: an overpowering craving for brains. Plus, her morgue is filling up with the victims of a serial killer who decapitates his prey--just when she's hungriest! Angel's going to have to grow up fast if she wants to keep this job and stay in one piece. Because if she doesn't, she's dead meat. Literally.
The Mammoth Book of Best New Horror 21
Author: Stephen Jones
Publisher: Robinson
ISBN: 1849016720
Category : Fiction
Languages : en
Pages : 673
Book Description
The year's best, and darkest, tales of terror, showcasing the most outstanding new short stories and novellas by both contemporary masters of the macabre and exciting newcomers. As ever, this acclaimed anthology also offers the most comprehensive annual overview of horror around the world in all its incarnations; a comprehensive necrology of famous names; and a list of indispensable contact addresses for the dedicated horror fan and writer alike. The Mammoth Book of Best New Horror remains the world's leading annual anthology dedicated solely to presenting the best in contemporary horror fiction. Praise for Stephen Jones: 'The best horror anthologist in the business is, of course, Stephen Jones, whose Mammoth Book of Best New Horror is one of the major bargains of this as of any other year.' Roz Kavaney 'An essential volume for horror readers.' Locus 'Stephen Jones . . . has a better sense of the genre than almost anyone in this country.' Lisa Tuttle, The Times Books
Publisher: Robinson
ISBN: 1849016720
Category : Fiction
Languages : en
Pages : 673
Book Description
The year's best, and darkest, tales of terror, showcasing the most outstanding new short stories and novellas by both contemporary masters of the macabre and exciting newcomers. As ever, this acclaimed anthology also offers the most comprehensive annual overview of horror around the world in all its incarnations; a comprehensive necrology of famous names; and a list of indispensable contact addresses for the dedicated horror fan and writer alike. The Mammoth Book of Best New Horror remains the world's leading annual anthology dedicated solely to presenting the best in contemporary horror fiction. Praise for Stephen Jones: 'The best horror anthologist in the business is, of course, Stephen Jones, whose Mammoth Book of Best New Horror is one of the major bargains of this as of any other year.' Roz Kavaney 'An essential volume for horror readers.' Locus 'Stephen Jones . . . has a better sense of the genre than almost anyone in this country.' Lisa Tuttle, The Times Books
Mountain Man
Author: Keith C. Blackmore
Publisher: Podium Publishing Ulc
ISBN: 9781039444140
Category :
Languages : en
Pages : 0
Book Description
A man must survive the zombie apocalypse armed with only a shotgun, a Samurai bat, and the will to live among the unliving in this horror series debut. It's been two years since civilization ended in an unstoppable wave of chaos and blood. Now, former house painter Augustus "Gus" Berry lives a day-to-day existence of waking up, getting drunk, and preparing for the inevitable moment when "they" will come up the side of his mountain and penetrate his fortress. Living on the outskirts of Annapolis, Gus goes scavenging for whatever supplies remain in the undead suburbia below. Every time he descends the mountain could be his last. But when Gus encounters another survivor, he soon realizes the zombie horde may not be the greatest threat he faces . . . Combining heart-pounding action in a frozen dystopia with complex characters and dark humor, Mountain Man kicks off Keith C. Blackmore's thrilling survival series-perfect for fans of HBO's The Last of Us.
Publisher: Podium Publishing Ulc
ISBN: 9781039444140
Category :
Languages : en
Pages : 0
Book Description
A man must survive the zombie apocalypse armed with only a shotgun, a Samurai bat, and the will to live among the unliving in this horror series debut. It's been two years since civilization ended in an unstoppable wave of chaos and blood. Now, former house painter Augustus "Gus" Berry lives a day-to-day existence of waking up, getting drunk, and preparing for the inevitable moment when "they" will come up the side of his mountain and penetrate his fortress. Living on the outskirts of Annapolis, Gus goes scavenging for whatever supplies remain in the undead suburbia below. Every time he descends the mountain could be his last. But when Gus encounters another survivor, he soon realizes the zombie horde may not be the greatest threat he faces . . . Combining heart-pounding action in a frozen dystopia with complex characters and dark humor, Mountain Man kicks off Keith C. Blackmore's thrilling survival series-perfect for fans of HBO's The Last of Us.
Even White Trash Zombies Get the Blues
Author: Diana Rowland
Publisher: Penguin
ISBN: 110159473X
Category : Fiction
Languages : en
Pages : 266
Book Description
Horror meets humorous urban fantasy in second book of the White Trash Zombie series • Winner of the 2012 Best Urban Fantasy Protagonist by the RT Awards Angel Crawford is finally starting to get used to life as a brain-eating zombie, but her problems are far from over. Her felony record is coming back to haunt her, more zombie hunters are popping up, and she’s beginning to wonder if her hunky cop-boyfriend is involved with the zombie mafia. Yeah, that’s right—the zombie mafia. Throw in a secret lab and a lot of conspiracy, and Angel’s going to need all of her brainpower—and maybe a brain smoothie as well—in order to get through it without falling apart.
Publisher: Penguin
ISBN: 110159473X
Category : Fiction
Languages : en
Pages : 266
Book Description
Horror meets humorous urban fantasy in second book of the White Trash Zombie series • Winner of the 2012 Best Urban Fantasy Protagonist by the RT Awards Angel Crawford is finally starting to get used to life as a brain-eating zombie, but her problems are far from over. Her felony record is coming back to haunt her, more zombie hunters are popping up, and she’s beginning to wonder if her hunky cop-boyfriend is involved with the zombie mafia. Yeah, that’s right—the zombie mafia. Throw in a secret lab and a lot of conspiracy, and Angel’s going to need all of her brainpower—and maybe a brain smoothie as well—in order to get through it without falling apart.
The Zombie Chasers
Author: John Kloepfer
Publisher: Harper Collins
ISBN: 0062011138
Category : Juvenile Fiction
Languages : en
Pages : 230
Book Description
"An irreverent illustrated chapter book that features a ton of gore and zombie mayhem, but portrayed in such a cartoony, over-the-top style that it will make kids chuckle more than scream." (Brightly.com) This is the first book in the heavily illustrated Zombie Chasers series by John Kloepfer. This fan-favorite is perfect for reluctant readers as well as fans of Diary of a Wimpy Kid and Dork Diaries. A sudden zombie epidemic has turned a sleepover at Zack Clarke’s house into a level three creep-over! Zack’s sister is now a zombie; his living dead, flesh-eating neighbors have wrecked his house; and he’s been left to fend them off with his sister’s snotty BFF, Madison. Luckily Zack’s nerdy pal Rice has a plan to defeat the undead…if these three zombie chasers can make it out alive. Featuring John Kloepfer’s signature hilarious and gory descriptions and Steve Wolfhard’s hysterical black and white interior illustrations, this is an uproarious, gore-streaked kick-off to the ever-popular Zombie Chasers series!
Publisher: Harper Collins
ISBN: 0062011138
Category : Juvenile Fiction
Languages : en
Pages : 230
Book Description
"An irreverent illustrated chapter book that features a ton of gore and zombie mayhem, but portrayed in such a cartoony, over-the-top style that it will make kids chuckle more than scream." (Brightly.com) This is the first book in the heavily illustrated Zombie Chasers series by John Kloepfer. This fan-favorite is perfect for reluctant readers as well as fans of Diary of a Wimpy Kid and Dork Diaries. A sudden zombie epidemic has turned a sleepover at Zack Clarke’s house into a level three creep-over! Zack’s sister is now a zombie; his living dead, flesh-eating neighbors have wrecked his house; and he’s been left to fend them off with his sister’s snotty BFF, Madison. Luckily Zack’s nerdy pal Rice has a plan to defeat the undead…if these three zombie chasers can make it out alive. Featuring John Kloepfer’s signature hilarious and gory descriptions and Steve Wolfhard’s hysterical black and white interior illustrations, this is an uproarious, gore-streaked kick-off to the ever-popular Zombie Chasers series!
Blood Riders
Author: Michael P. Spradlin
Publisher: Harper Collins
ISBN: 0062096613
Category : Fiction
Languages : en
Pages : 391
Book Description
“The history of the Old West written in blood and laced with dark humor, all set against a backdrop of ancient evil and a struggle for survival….You’re in for the ride of your life.” —James Rollins, New York Times bestselling author of The Devil Colony Already a New York Times bestselling author for his satiric, gore-soaked “songbooks” (It’s Beginning to Look a Lot like Zombies; Every Zombie Eats Somebody Sometime), author Michael P. Spradlin now dons a different hat and gallops hell for leather into a darker, wilder West. Blood Riders is the story of Civil War veteran Jonas R. Hollister, who’s recruited by the U.S. government to hunt down and destroy an ancient tribe of vampires that is terrorizing the frontier territories. An ingenious mash-up of western and dark fantasy—with an intriguing touch of American steampunk weaponry thrown in for good measure—Spradlin’s Blood Riders has Hollister joining up with real-life historical figures Samuel Colt and Alan Pinkerton and one of horror literature’s most famous monster hunters (Abraham Van Helsing from Bram Stoker’s Dracula) to rid the West of the undead scourge once and for all.
Publisher: Harper Collins
ISBN: 0062096613
Category : Fiction
Languages : en
Pages : 391
Book Description
“The history of the Old West written in blood and laced with dark humor, all set against a backdrop of ancient evil and a struggle for survival….You’re in for the ride of your life.” —James Rollins, New York Times bestselling author of The Devil Colony Already a New York Times bestselling author for his satiric, gore-soaked “songbooks” (It’s Beginning to Look a Lot like Zombies; Every Zombie Eats Somebody Sometime), author Michael P. Spradlin now dons a different hat and gallops hell for leather into a darker, wilder West. Blood Riders is the story of Civil War veteran Jonas R. Hollister, who’s recruited by the U.S. government to hunt down and destroy an ancient tribe of vampires that is terrorizing the frontier territories. An ingenious mash-up of western and dark fantasy—with an intriguing touch of American steampunk weaponry thrown in for good measure—Spradlin’s Blood Riders has Hollister joining up with real-life historical figures Samuel Colt and Alan Pinkerton and one of horror literature’s most famous monster hunters (Abraham Van Helsing from Bram Stoker’s Dracula) to rid the West of the undead scourge once and for all.
The Undead. the First Seven Days
Author: R. R. Haywood
Publisher: Createspace Independent Publishing Platform
ISBN: 9781481010481
Category :
Languages : en
Pages : 486
Book Description
A deadly infection spreads across Europe. The Undead Series: A terrifying account of one man desperately struggling to survive this harrowing event. The Undead. The First Seven Days Compilation Edition. Reviews from The Undead series: "5 stars isn't enough! Far and away the best zombie series around!" "This is a sure-fire, cult hit of a series" "One of the best series out there and one of the best authors of this genre - totally gripping and will have you at the edge of your seat." "each and every book will leave you begging for the next one." "each one is a masterpiece all on its own." "Another amazing instalment." "Haywood sure is improving like a fine wine." "this story simply gets better and better." "Once again the subplots weave around one another, coming together with quality timing." "Each time I finish reading I'm exhausted, overjoyed, anxious and fearful of what's coming next." "Brilliant writing from start to end." "Well done RR Haywood, please do not stop doing what you are doing." "This has been the best zombie series I've read." "I cannot begin to describe how exciting and spellbinding The Unread series is." "I just want to keep getting lost in the story." "I like zombie books. A lot. But the character development, the humour, the action and the banter in this series make it the best I have ever read."
Publisher: Createspace Independent Publishing Platform
ISBN: 9781481010481
Category :
Languages : en
Pages : 486
Book Description
A deadly infection spreads across Europe. The Undead Series: A terrifying account of one man desperately struggling to survive this harrowing event. The Undead. The First Seven Days Compilation Edition. Reviews from The Undead series: "5 stars isn't enough! Far and away the best zombie series around!" "This is a sure-fire, cult hit of a series" "One of the best series out there and one of the best authors of this genre - totally gripping and will have you at the edge of your seat." "each and every book will leave you begging for the next one." "each one is a masterpiece all on its own." "Another amazing instalment." "Haywood sure is improving like a fine wine." "this story simply gets better and better." "Once again the subplots weave around one another, coming together with quality timing." "Each time I finish reading I'm exhausted, overjoyed, anxious and fearful of what's coming next." "Brilliant writing from start to end." "Well done RR Haywood, please do not stop doing what you are doing." "This has been the best zombie series I've read." "I cannot begin to describe how exciting and spellbinding The Unread series is." "I just want to keep getting lost in the story." "I like zombie books. A lot. But the character development, the humour, the action and the banter in this series make it the best I have ever read."
Thunder Road: Every Journey Has A Beginning ...
Author: Wayne Kyle Spitzer
Publisher: Hobb's End Books
ISBN:
Category : Fiction
Languages : en
Pages : 136
Book Description
In a world beyond imagination, they would stand by each other no matter what ... After a devastating time-storm called the Flashback eliminates most the population and recolonizes the world with prehistoric flora and fauna, three boys bearing a powerful talisman set out on an impossible quest. An all-new post-apocalyptic adventure for mature young adults set in the same world as Flashback, A Survivor's Guide to the Dinosaur Apocalypse, Ank and Williams, A Reign of Thunder and The Lost Country. From Thunder Road: “Jesse! Quint! Long-fuses!” I rolled the 50-pound bag off the Talon. “And remember: Straight for the bikes!” (I was referring, of course, to the special fuses we’d made; which—it was hoped—would provide cover after we left.) “That’s a negative, hombre,” shouted Quint. “I’m fresh out of lighter fluid over here.” He quickly added: “Jesse! Get over here!” “No!” I barked. “Belay that order! Keep up your barrage ...” And I was on my way, bounding for Quint and holding up my lighter, shaking it, impatiently, as he turned and just stared at it—disoriented, shell-shocked. (Some of my rockets had—after ricocheting about wildly—blown up right next to him.) “Take it!” I snapped—even as a ghost-white snout lunged at him through the window, lunged at him and crashed to a halt—snarling, gnashing its teeth; at which Quint spun upon it and clocked it in the nose, hard, and just kept clocking—until it yelped and beat a retreat. “Okay,” I said, “go, go, go!” And he took the lighter. And then I could only return to the Talon and snatch it up off the floor, noting its fading color, its waning strength, before swinging it around my head and barking, “There’s never going to be a better time. How much more?” “Just about,” said Jesse, and continued: “Just—okay! Okay, I’m clear!” I looked at Quint, who was still lighting. “All right, forget it, let ‘em go …” He moved the lighter from one fuse to the next. “Hold on,” he said, “just hold on …” At which we could only watch, rocking on our feet, hopping up and down, until he lit the last fuse and jumped down from the bucket. And then we were hustling—double-timing it, as they say—up the stairs and out of the diner, where not a single predator could be seen. Then we were scrambling for our bikes; our pinto horses of plastic and steel; which gleamed like salvation even as the long-fused rockets began to explode and the Nano-As, active but in hiding, began to whimper and howl. That’s when I knew it; when I could feel it in my bones. That we’d passed our first test; survived our baptism by fire. That’s when I knew that our journey would be complete—as we sat on our bikes with our spears canted at our backs (like the bows of Indian braves, I fancied) and, having returned the Talon to its canister, watched the last of the fireworks as they burst and boomed above. Watched, brooding, as they turned the sky first white then green then blue, and finally, a deep, lingering red, after which, taking a cue from our fellow animals, we began to howl ourselves.
Publisher: Hobb's End Books
ISBN:
Category : Fiction
Languages : en
Pages : 136
Book Description
In a world beyond imagination, they would stand by each other no matter what ... After a devastating time-storm called the Flashback eliminates most the population and recolonizes the world with prehistoric flora and fauna, three boys bearing a powerful talisman set out on an impossible quest. An all-new post-apocalyptic adventure for mature young adults set in the same world as Flashback, A Survivor's Guide to the Dinosaur Apocalypse, Ank and Williams, A Reign of Thunder and The Lost Country. From Thunder Road: “Jesse! Quint! Long-fuses!” I rolled the 50-pound bag off the Talon. “And remember: Straight for the bikes!” (I was referring, of course, to the special fuses we’d made; which—it was hoped—would provide cover after we left.) “That’s a negative, hombre,” shouted Quint. “I’m fresh out of lighter fluid over here.” He quickly added: “Jesse! Get over here!” “No!” I barked. “Belay that order! Keep up your barrage ...” And I was on my way, bounding for Quint and holding up my lighter, shaking it, impatiently, as he turned and just stared at it—disoriented, shell-shocked. (Some of my rockets had—after ricocheting about wildly—blown up right next to him.) “Take it!” I snapped—even as a ghost-white snout lunged at him through the window, lunged at him and crashed to a halt—snarling, gnashing its teeth; at which Quint spun upon it and clocked it in the nose, hard, and just kept clocking—until it yelped and beat a retreat. “Okay,” I said, “go, go, go!” And he took the lighter. And then I could only return to the Talon and snatch it up off the floor, noting its fading color, its waning strength, before swinging it around my head and barking, “There’s never going to be a better time. How much more?” “Just about,” said Jesse, and continued: “Just—okay! Okay, I’m clear!” I looked at Quint, who was still lighting. “All right, forget it, let ‘em go …” He moved the lighter from one fuse to the next. “Hold on,” he said, “just hold on …” At which we could only watch, rocking on our feet, hopping up and down, until he lit the last fuse and jumped down from the bucket. And then we were hustling—double-timing it, as they say—up the stairs and out of the diner, where not a single predator could be seen. Then we were scrambling for our bikes; our pinto horses of plastic and steel; which gleamed like salvation even as the long-fused rockets began to explode and the Nano-As, active but in hiding, began to whimper and howl. That’s when I knew it; when I could feel it in my bones. That we’d passed our first test; survived our baptism by fire. That’s when I knew that our journey would be complete—as we sat on our bikes with our spears canted at our backs (like the bows of Indian braves, I fancied) and, having returned the Talon to its canister, watched the last of the fireworks as they burst and boomed above. Watched, brooding, as they turned the sky first white then green then blue, and finally, a deep, lingering red, after which, taking a cue from our fellow animals, we began to howl ourselves.
Zombie History
Author: Peter Charles Hoffer
Publisher: University of Michigan Press
ISBN: 047205452X
Category : History
Languages : en
Pages : 204
Book Description
Fake history is not a harmless mistake of fact or interpretation. It is a mistake that conceals prejudice; a mistake that discriminates against certain kinds of people; a mistake held despite a preponderance of evidence; a mistake that harms us. Fake history is like the Zombies we see in mass media, for the fake fact, like the fictional Zombie, lives by turning real events and people into monstrous perversions of fact and interpretation. Its pervasiveness reveals that prejudice remains its chief appeal to those who believe it. Its effect is insidious, because we cannot or will not destroy those mischievous lies. Zombie history is almost impossible to kill. Some Zombie history was and is political, a genre of what Hannah Arendt called “organizational lying” about the past. Its makers designed the Zombie to create a basis in the false past for particular discriminatory policies. Other history Zombies are cultural. They encapsulate and empower prejudice and stereotyping. Still other popular history Zombies do not look disfigured, but like Zombies walk among us without our realizing how devastating their impact can be. Zombie History argues that, whatever their purpose, whatever the venue in which they appear, history Zombies undermine the very foundations of disinterested study of the past.
Publisher: University of Michigan Press
ISBN: 047205452X
Category : History
Languages : en
Pages : 204
Book Description
Fake history is not a harmless mistake of fact or interpretation. It is a mistake that conceals prejudice; a mistake that discriminates against certain kinds of people; a mistake held despite a preponderance of evidence; a mistake that harms us. Fake history is like the Zombies we see in mass media, for the fake fact, like the fictional Zombie, lives by turning real events and people into monstrous perversions of fact and interpretation. Its pervasiveness reveals that prejudice remains its chief appeal to those who believe it. Its effect is insidious, because we cannot or will not destroy those mischievous lies. Zombie history is almost impossible to kill. Some Zombie history was and is political, a genre of what Hannah Arendt called “organizational lying” about the past. Its makers designed the Zombie to create a basis in the false past for particular discriminatory policies. Other history Zombies are cultural. They encapsulate and empower prejudice and stereotyping. Still other popular history Zombies do not look disfigured, but like Zombies walk among us without our realizing how devastating their impact can be. Zombie History argues that, whatever their purpose, whatever the venue in which they appear, history Zombies undermine the very foundations of disinterested study of the past.