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Author: Superstar Kaplan
Publisher:
ISBN: 9781792005022
Category :
Languages : en
Pages : 158
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Book Description
It's time to take your sales and marketing to the next level. In this dynamic new guide, Andrew "Superstar" Kaplan takes you way down the rabbit hole, revealing strategies that all the big boys use (but will never admit to) that generate millions of dollars for them every year. Based on an underground century-old style of selling, the techniques described in this book are deceptive in their simplicity but lethal in their effect. They've been reversed-engineered off every big advertising campaign, sales call, and marketing approach you've ever fallen for yourself. Only this time, 'Superstar' injects a new layer of positioning to keep your customers happy and begging for more (even when you're charging more than your competition). Imagine combining the enthusiasm of Gary Vaynerchuk, the methodical approach of Tim Ferriss, the strategy of Ryan Holiday, the tactics of Dan Kennedy, the mindset of Tony Robbins, the technique of Grant Cardone, the insight of Seth Godin, the grit of Ben Settle, the attitude of Dan Lok, and the experience of Russell Brunson ...and wrapping it all together into a solid concise value-packed clinic on Sales, Marketing, and Advertising ...and you've got yourself a mere glimpse of what this book will offer you. Whether you're selling on Facebook, Twitter, Instagram, YouTube, Google, or any other Social Media, this book has a framework you can use. Whether you're selling online, offline, in print, in magazines, in commercials, on TV, or in any other format, this is the book for you. Whether you're an entrepreneur, business owner, or salesperson, this book introduces an approach for selling anything at any price. This book is a living breathing lesson in success ...a whole new level of magnetically attracting your ideal prospects and closing more sales. Read it and find out for yourself. Learn the key factors that will have prospects clamoring for YOUR solution from miles away. Understand how buyers REALLY notice what you offer, and why grabbing their attention in very specific ways makes a huge difference in your results. Discover a brand new method of piercing the hearts and minds of customers through storytelling methods that speak to their actual biology. Create "value piles" in your market, and turn regular boring products into offers that just can't be ignored. Put yourself and your product directly in front of a market that's primed to buy whatever you're selling. Instill the bulletproof mindset needed for having a product or service you that can sell at any time and at any price.
Author: Superstar Kaplan
Publisher:
ISBN: 9781792005022
Category :
Languages : en
Pages : 158
Get Book Here
Book Description
It's time to take your sales and marketing to the next level. In this dynamic new guide, Andrew "Superstar" Kaplan takes you way down the rabbit hole, revealing strategies that all the big boys use (but will never admit to) that generate millions of dollars for them every year. Based on an underground century-old style of selling, the techniques described in this book are deceptive in their simplicity but lethal in their effect. They've been reversed-engineered off every big advertising campaign, sales call, and marketing approach you've ever fallen for yourself. Only this time, 'Superstar' injects a new layer of positioning to keep your customers happy and begging for more (even when you're charging more than your competition). Imagine combining the enthusiasm of Gary Vaynerchuk, the methodical approach of Tim Ferriss, the strategy of Ryan Holiday, the tactics of Dan Kennedy, the mindset of Tony Robbins, the technique of Grant Cardone, the insight of Seth Godin, the grit of Ben Settle, the attitude of Dan Lok, and the experience of Russell Brunson ...and wrapping it all together into a solid concise value-packed clinic on Sales, Marketing, and Advertising ...and you've got yourself a mere glimpse of what this book will offer you. Whether you're selling on Facebook, Twitter, Instagram, YouTube, Google, or any other Social Media, this book has a framework you can use. Whether you're selling online, offline, in print, in magazines, in commercials, on TV, or in any other format, this is the book for you. Whether you're an entrepreneur, business owner, or salesperson, this book introduces an approach for selling anything at any price. This book is a living breathing lesson in success ...a whole new level of magnetically attracting your ideal prospects and closing more sales. Read it and find out for yourself. Learn the key factors that will have prospects clamoring for YOUR solution from miles away. Understand how buyers REALLY notice what you offer, and why grabbing their attention in very specific ways makes a huge difference in your results. Discover a brand new method of piercing the hearts and minds of customers through storytelling methods that speak to their actual biology. Create "value piles" in your market, and turn regular boring products into offers that just can't be ignored. Put yourself and your product directly in front of a market that's primed to buy whatever you're selling. Instill the bulletproof mindset needed for having a product or service you that can sell at any time and at any price.
Author: Josh Weltman
Publisher: Hachette UK
ISBN: 0761184198
Category : Business & Economics
Languages : en
Pages : 203
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Book Description
How to get someone, somewhere, to do something. The job is using words, pictures, stories, and music to seduce strangers. In the industrial, mass-media, consumer economy of the past, the job was called advertising, and “Mad Men” did it. In today’s service-based, social media-focused, information economy, the job is called life, and everyone does it. Here’s how you can do it. And do it better.
Author: Jeff Walker
Publisher: Hay House, Inc
ISBN: 1401960235
Category : Business & Economics
Languages : en
Pages : 313
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Book Description
"The revised and updated edition of the #1 New York Times bestseller Launch will build your business--fast. Whether you've already got an online business or you're itching to start one, this is a recipe for getting more traction and a fast start."--
Author: Zack Miller
Publisher: Morgan James Publishing
ISBN: 1642791768
Category : Self-Help
Languages : en
Pages : 204
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Book Description
Anomaly provides proven financially conscious and easy-to-implement methods for those who want to turn heads, be memorable, and become the anomaly. Rather than rambling about high level topics that turn out to be nothing more than a plethora of cliché “rah rah” phrases that are supposed to get people excited about business, Zack Miller, an award-winning business man, shows readers what they can do today to grow their brand. Anomaly teaches readers how to stand out from the millions of people fighting for attention; addresses both online and in person strategies; helps readers grasp the concept of confidence when building an audience; showcases proven case studies of methods in action; and includes methods that cost less than the book itself. Whether they are a marketing professional or an individual striving to stand out from the crowd, Anomaly teaches readers things they can implement immediately to start seeing results—things they may not have thought about or believed they can do. For those who are tired of spinning their wheels and making no progress, Anomaly reveals how to start moving forward.
Author: Robert M Donovan MBA
Publisher: Christian Faith Publishing, Inc.
ISBN:
Category : Business & Economics
Languages : en
Pages : 97
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Book Description
It doesn't matter what you make, it matters what you keep... Many people think they need a lot of money to invest, save, or get out of debt--and that financial planning is only for the rich. Rob Donovan wants to change that mentality. He merges over two decades of experience in the business and finance world with biblical principles--breaking down the walls of these misconceptions. In this book, you will discover how leaning on God will help turn your budget into blessings. Rob teaches easy-to-understand concepts that anyone--in any stage--can implement into their lives. He explains why your future doesn't depend on how you were raised or the decisions you made in the past. Creating a new mindset today can lead to positive impacts tomorrow. Rob incorporates his own humorous, real-life stories and experiences--demonstrating how small decisions can create huge financial gains. Get ready to laugh, learn, and gain the tools needed for financial freedom. This book should be required reading for everyone, but for young adults especially! I wish I would have known and applied this simple, yet life-changing information from a young age. --Lisa Johnson
Author: Haje Jan Kamps
Publisher: Apress
ISBN: 9781484260647
Category : Business & Economics
Languages : en
Pages : 103
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Book Description
You have a home-run startup idea and a whip-smart team to execute it. Everything should be in place to kick-start your company and secure funding. However, there is one more step that can make or break the entire deal: the pitch. Founders everywhere struggle to nail the perfect pitch to garner VC backing, and this book is here to help. Pitch Perfect by Haje Jan Kamps expertly teaches you how to tell your startup’s story. To raise venture capital, it is absolutely crucial that your foundation is a story that is accessible, compelling, and succinct. Kamps uses his invaluable experiential knowledge to guide you through your presentation, from slide deck specifics to storytelling details to determining a fundamental philosophy for your business. In the process of creating and formulating a pitch deck and the story to go with it, founders often discover deep flaws in their business idea. Perhaps the market is non-existent. It could be that the “problem” isn’t worth solving. Maybe the idea is so simple that it would be too easy to copy. Maybe it’s already been done, or the team simply is not up to the job. Pitch Perfect has all of those bases covered so that you can excel. How do you convince an institutional investor to part with their money and fund your company? The small block of time you are given for a pitch holds your startup’s future in its grasp. Learn how to craft your startup story in a way that will get people to lean into your message with Pitch Perfect. Your dream is only one pitch away.
Author: Ken Moraif
Publisher: John Wiley & Sons
ISBN: 1118951514
Category : Business & Economics
Languages : en
Pages : 227
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Book Description
Protect your retirement from the next big crash with a New Twist on the Old Investment Strategy. For years, advisors have recommended that investors take a "buy and hold" approach to the market, but people over fifty can't afford to rely on this strategy. Buy, Hold, & SELL! uncovers the myth of the "buy and hold" investment philosophy, and explains why it's dangerously incomplete. Written by Ken Moraif, one of Barron’s top 100 Financial Advisors in the United States three years a row and who called the 2008 market crash in November of 2007, this book outlines an alternative strategy that better serves investors who are at retirement age. Written in easy-to-understand language and buoyed by Ken's trademark humor, this guide shoots down the myths that keep investors in risky markets, and arms readers with the knowledge, motivation, and strategies that may help them survive-and even thrive-during the inevitable next bear market. Too many retirees lost a large percentage of their investments during the market collapse of 2008 and spent years trying to regain their footing. During the collapse, many advisors told their clients to stay in the market. Ken did the opposite, advising his clients and listeners of his popular radio show “Money Matters” to get out of the market in November of 2007-before the economic meltdown. With this book, Ken shares his 26 years of experience to help investors prepare for the imminent bear market that could devastate their retirement plans. For those looking to build a sound financial plan for the long run, this book provides expert insight and solid advice with supporting charts, graphs, statistics, and anecdotes. Understand the buy-hold-SELL strategy Learn how to design a sell strategy to protect principal in the next bear market Find clear-cut information regarding retirement finances Discover the benefits of a diversified portfolio This book expands upon old advice to provide the most important part of the equation: a sell strategy designed to protect principal. The goal of Buy, Hold, & SELL! is not to make investors rich quick, but to help keep them from becoming poor.
Author: Cameron Johnson
Publisher: Simon and Schuster
ISBN: 9781416548294
Category : Business & Economics
Languages : en
Pages : 224
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Book Description
Why work for someone else when you can call your own shots, pursue your dreams, and find success on your terms by starting your own business? So many people end up bored with their jobs, stuck in the corporate grind, never following their true passions. As wildly successful young entrepreneur Cameron Johnson shows, you don't have to live that way. We've entered a new age of entrepreneurship, with the Web making it easier than ever to start and run your own company. As Johnson's remarkable story reveals, the entrepreneurial way of life is a great way to make sure you love what you do -- and it offers the potential to achieve extraordinary success by following your gut instincts and going for what you really want. What about the risks? Don't you need lots of money? Don't most start-ups fail? Johnson shares his essential secrets to entrepreneurial success that show you how he got into the life at very low risk, and, with very little money, took an idea that excited him and ran with it, achieving great success and satisfaction with businesses he loved. He didn't have an MBA; he didn't even have a college degree. But he had learned the simple yet vital secrets he reveals. Cameron Johnson is a seriously happy entrepreneur who started his first business when he was nine with $50 and a home computer. Before he'd turned twenty-one he'd started twelve successful businesses and was offered $10 million in venture capital to grow his hot Web company CertificateSwap.com -- praised by Entrepreneur magazine as one of the Web businesses helping the tech industry get its groove back -- even bigger. He has never taken out a loan or racked up any debt, and every one of his businesses has been highly profitable -- so profitable that he made his first million before graduating from high school, and he's put away enough cash so that he could retire today. But that's the last thing on earth he'd want to do; he's much too happy starting up new companies. Through the story of his own impressive career so far, in You Call the Shots, Johnson takes you behind the scenes of entrepreneurial success and empowers you to hit the ground running with your own great business idea, no matter how young you are or how little money you have to invest.
Author: Ken Schmidt
Publisher: Simon and Schuster
ISBN: 1501155636
Category : Business & Economics
Languages : en
Pages : 368
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Book Description
The former director of communications at Harley-Davidson and one of the most sought-after speakers in the world reveals his exhilarating, innovative approach to creating customer loyalty and marketplace dominance. Ken Schmidt is a wanted man. His role in transforming Harley-Davidson Motor Company—one of the most celebrated corporate success stories in history—led business leaders all over the world to seek his guidance. After all, how many companies can get their customers to tattoo their logo on their arms? After having worked with more than one thousand companies worldwide, Schmidt is ready to share the secrets that spurred Harley-Davidson’s remarkable turnaround. An avid motorcycle enthusiast, Schmidt harnessed his passion for riding to create his famed Noise Cubed Trilogy—the three questions he asks every one of his clients. They assess a company’s positioning, competitiveness, and reputation, and are the key ingredients for any successful corporation: What do the customers your business served yesterday say about your business when they’re talking about you to prospective customers? What do you want them to say? What are you doing to get them to say it? In Make Some Noise, Schmidt shares his full-throttle approach for businesses and individuals alike. Anyone looking to become more competitive and grow customer loyalty can learn from the case studies and experiences he shares. From a nondescript heavy construction company, to the most high-end “luxury” gas station in America, to Apple, and to his own personal landscaper, Schmidt illustrates how the answers to his trio of questions will yield a course of action to stand out in today’s marketplace.
Author: Lisa Sasevich
Publisher: Hay House, Inc
ISBN: 1401965342
Category : Business & Economics
Languages : en
Pages : 218
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Book Description
An award-winning entrepreneur and business coach outlines an easy-to-follow formula that helps you own your unique value, make more money, have more impact, and get more out of life--all without being pushy or sales-y. Meant for More is a How to Win Friends and Influence People for the modern age. It shows you how to stand out in an increasingly noisy world by simply offering your unique skills and talents and helping others do the same. It offers tangible skills to use in all areas of your life, including work, to increase your success and do good while you're at it. It speaks to people looking to leave the 9-to-5 for more freedom and fulfillment; stay-at-home moms going back to work; young Boomers worried they're too senior (and expensive) to find new jobs; idealistic Gen Xers and Millennials unwilling to toe the company line; and experts in any field who want to cash in on their expertise while making a difference. In Meant for More, an award-winning entrepreneur and business coach outlines the formula for getting the "more" you've been longing for: a proven system to sell yourself and your one-of-a-kind gifts to the people you were meant to help and reap the rewards that come when you stop giving away your gifts for free. The Meant for More Formula helps you upgrade your mind-set, unwrap your unique gifts, claim your value, and make irresistible offers so you can get what you're worth and make the difference you're here to make--in a way that isn't remotely pushy or sales-y. We all long for more: More impact. More success. More fulfillment. More abundance. More freedom. More joy. But it's not necessarily easy to fulfill this longing. We all know someone who clearly has so much to offer the world but who holds back out of fear--fear of failure, or of success; fear of putting herself "out there"; fear of being perceived as pushy or full of himself. Maybe that person is you.
