Bulletin ...

Bulletin ... PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 1080

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Book Description

Bulletin ...

Bulletin ... PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 1080

Get Book Here

Book Description


Bulletin of the United States National Museum

Bulletin of the United States National Museum PDF Author: United States National Museum
Publisher:
ISBN:
Category : Science
Languages : en
Pages : 1078

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IPRA Newsletter

IPRA Newsletter PDF Author:
Publisher:
ISBN:
Category : Peace
Languages : en
Pages : 574

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International Social Science Council Bulletin

International Social Science Council Bulletin PDF Author: International Social Science Council
Publisher:
ISBN:
Category : Social sciences
Languages : en
Pages : 220

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Bulletin of the United States National Museum

Bulletin of the United States National Museum PDF Author:
Publisher:
ISBN:
Category : Science
Languages : en
Pages : 1124

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Public Relations

Public Relations PDF Author: Frank Jefkins
Publisher: Elsevier
ISBN: 1483183173
Category : Social Science
Languages : en
Pages : 287

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Book Description
Public Relations discuss the historical background, organization, definition, and promotion of the subject as a management function. The factors that influence public expectations of public relations are presented in detail. A section of the book enumerates the characteristics of an effective PR practitioner. Such factors as ability to communicate, organize, interact with people, having personal integrity, and imagination are explained thoroughly. The book provides a comprehensive discussion of the common and statute law affecting public relations. It also reviews the types of defamation like slander and libel. The topic copyright is explained. A section of the book covers the product's life cycle. This subject includes the packaging, distribution, sales force, market education, promotion, and merchandising of the product. It is important that management- employee relations should be stimulated by PR techniques. These techniques can be in the form of house journals, notice-boards, audio-visual, speak up schemes, shop-floor talks, staff conferences, and other get-togethers. The book will provide useful information to reporters, advertisers, commercial developers, students and researchers in the field of marketing.

Bulletin

Bulletin PDF Author: United States National Museum
Publisher:
ISBN:
Category : Science
Languages : en
Pages : 1028

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The Peace Psychology Bulletin

The Peace Psychology Bulletin PDF Author:
Publisher:
ISBN:
Category : Peace
Languages : en
Pages : 288

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Bulletin of the United States Geological and Geographical Survey of the Territories

Bulletin of the United States Geological and Geographical Survey of the Territories PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 1104

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Bulletin of the United States Geological and Geographical Survey of the Territories

Bulletin of the United States Geological and Geographical Survey of the Territories PDF Author: Geological and Geographical Survey of the Territories (U.S.)
Publisher:
ISBN:
Category : Geology
Languages : en
Pages : 1106

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Book Description