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Author: Ratih Hurriyati
Publisher: CRC Press
ISBN: 1000651215
Category : Business & Economics
Languages : en
Pages : 1022
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Book Description
The GCBME Book Series aims to promote the quality and methodical reach of the Global Conference on Business Management & Entrepreneurship, which is intended as a high-quality scientific contribution to the science of business management and entrepreneurship. The Contributions are the main reference articles on the topic of each book and have been subject to a strict peer review process conducted by experts in the fields. The conference provided opportunities for the delegates to exchange new ideas and implementation of experiences, to establish business or research connections and to find Global Partners for future collaboration. The conference and resulting volume in the book series is expected to be held and appear annually. The year 2019 theme of book and conference is "Creating Innovative and Sustainable Value-added Businesses in the Disruption Era". The ultimate goal of GCBME is to provide a medium forum for educators, researchers, scholars, managers, graduate students and professional business persons from the diverse cultural backgrounds, to present and discuss their researches, knowledge and innovation within the fields of business, management and entrepreneurship. The GCBME conferences cover major thematic groups, yet opens to other relevant topics: Organizational Behavior, Innovation, Marketing Management, Financial Management and Accounting, Strategic Management, Entrepreneurship and Green Business.
Author: Ratih Hurriyati
Publisher: CRC Press
ISBN: 1000651215
Category : Business & Economics
Languages : en
Pages : 1022
Get Book Here
Book Description
The GCBME Book Series aims to promote the quality and methodical reach of the Global Conference on Business Management & Entrepreneurship, which is intended as a high-quality scientific contribution to the science of business management and entrepreneurship. The Contributions are the main reference articles on the topic of each book and have been subject to a strict peer review process conducted by experts in the fields. The conference provided opportunities for the delegates to exchange new ideas and implementation of experiences, to establish business or research connections and to find Global Partners for future collaboration. The conference and resulting volume in the book series is expected to be held and appear annually. The year 2019 theme of book and conference is "Creating Innovative and Sustainable Value-added Businesses in the Disruption Era". The ultimate goal of GCBME is to provide a medium forum for educators, researchers, scholars, managers, graduate students and professional business persons from the diverse cultural backgrounds, to present and discuss their researches, knowledge and innovation within the fields of business, management and entrepreneurship. The GCBME conferences cover major thematic groups, yet opens to other relevant topics: Organizational Behavior, Innovation, Marketing Management, Financial Management and Accounting, Strategic Management, Entrepreneurship and Green Business.
Author: Gary Warnaby
Publisher: Springer
ISBN: 3319713744
Category : Business & Economics
Languages : en
Pages : 99
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Book Description
This SpringerBrief offers an academic perspective on the trend of ‘pop-up’ retailing. It analyzes this temporary retail-oriented setting designed to foster a direct customer-brand interaction for a limited period, often with an explicitly promotional or communicative purpose. Adopting a managerial approach, it explores the use of pop-up retailing as a means of facilitating strategic growth by retail brands. In addition, it draws on theory from retail store environments and atmospherics, customer experience management and event management to provide an in-depth academic analysis of the planning and implementation issues arising from the inherent ephemerality of pop-up activities to achieve the strategic objectives of retail brands. The authors provide an overview of the entire pop-up lifecycle using an organizational schema that is split into four sequential stages: strategic objectives, pre-pop-up, actual pop-up experience, and the post pop-up stage. The key decision areas and activities incorporated in each of these stages are also outlined.
Author: John V. Thill
Publisher:
ISBN: 9781292077062
Category :
Languages : en
Pages : 600
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Book Description
For courses in Introduction to Business An introduction to business text can be comprehensive without being overly complex and overwhelming-and this text proves it Business in Action, Seventh Edition is uniquely positioned to help today's students become tomorrow's focused, highly productive business professionals. It is the only introduction to business text that emphasizes efficient, focused, objectives-driven learning in every aspect. Teaching and Learning Experiences Use a program that presents a better teaching and learning experience-for you and your students. * Use an objective-driven structure to help students learn and retain information: Every chapter is organized into six segments and paired with clear learning objectives to help students retain complex material. * Build skills, awareness, and insight with strong pedagogy tools: Reinforce key introductory business concepts with end-of-chapter materials, Behind the Scenes chapter-opening vignettes, critical thinking questions, and case studies.* Extend the value of your textbook with multimedia content: The unique Real-Time Updates system automatically provides weekly content updates, including interactive websites, podcasts, PowerPoint presentations, online videos, PDFs, and articles. MyBizLab(R) is not included. Students, if MyBizLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyBizLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyBizLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.
Author: Karen Collins
Publisher: Ingram
ISBN: 9781936126200
Category : Business
Languages : en
Pages : 408
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Book Description
Author: Marius Leibold
Publisher: John Wiley & Sons
ISBN: 3895786101
Category : Business & Economics
Languages : en
Pages : 355
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Book Description
Due to the dramatic shifts in the knowledge economy, this book provides a significant departure from traditional strategic management concepts and practice. Designed for both advanced students and business managers, it presents a unique combination of new strategic management theory, carefully selected strategic management articles by prominent scholars such as Gary Hamel, Michael Porter, Peter Senge, and real-world case studies. On top of this, the authors link powerful new benchmarks in strategic management thinking, including the concepts of Socio-Cultural Network Dynamics, Systemic Scorecards, and Customer Knowledge Management with practical business challenges and solutions of blue-chip companies with a superior performance (Lafite-Rothschild, Who's Who, Holcim, BRL Hardy, Kuoni BTI, Deutsche Bank, Unisys, Novartis).
Author: Marta Gancarczyk
Publisher: Jagiellonian University Press
ISBN: 9788323343776
Category : BUSINESS & ECONOMICS
Languages : en
Pages : 206
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Book Description
This book contributes to the emerging research on the growth process of firms, with a focus on the expansion of small and medium-sized enterprises (SMEs). A comprehensive approach to the issue of small firm growth draws upon empirical findings of the characteristics and economic importance of high-growth enterprises and the extant base of theoretical approaches to the growth of firms, with an emphasis on the literature of firm boundaries (scope and size). Consequently, this research adopts a deductive approach to building the conceptual framework of SME growth by integrating the resource-based view of the firm and transaction cost theory. This integrative theoretical framework was tested by using the multi-case study method to conclude with a proposal of the model of the growth process of SMEs. The model explains the choices of high-growth entrepreneurs regarding contractual arrangements, portfolio development, sources of new products, and associated governance in the expansion process. Consistent with the heterogeneity of SME expansion, the research reveals three equifinal patterns of these choices instead of only one path. This book is valuable for bridging separate and divergent streams of the literature on firms' growth, namely, entrepreneurship, microeconomics, and strategic management literature related to firm boundary decisions.
Author: Allan Afuah
Publisher: McGraw-Hill/Irwin
ISBN: 9780072511666
Category : Business & Economics
Languages : en
Pages : 480
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Book Description
This text draws on research to develop and integrate a framework to help students understand factors that surround a firm's performance and the central role that business models play in the face of the Internet.
Author: Rita Gunther McGrath
Publisher: Harvard Business Press
ISBN: 1591396859
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Based on extensive research and the authors' combined thirty years of experience, Discovery-Driven Growth provides a breakthrough system for managing strategic growth. You will learn how to identify and prioritize your company's full portfolio of opportunities - from new product lines to entirely new businesses. The authors then show how to best execute specific initiatives, test major project assumptions, and develop a culture that values disciplined experimentation and learning over meeting mindless and unrealistic goals. Tools for dealing with each challenge are backed by examples from companies, from small firms to global giants, that have successfully put these methods into practice.
Author: Sharon Rudansky-Kloppers
Publisher:
ISBN: 9780199045341
Category : Industrial management
Languages : en
Pages : 112
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Book Description
Author: Paul B. Lowry
Publisher: CRC Press
ISBN: 9781574443059
Category : Business & Economics
Languages : en
Pages : 520
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Book Description
The E-Business Handbook was developed in collaboration with many of the world's leading experts in this field. It covers the top academic research that is creating the principal technologies and the leading business practices for e-business, along with the important issues and social impact of electronic commerce. It presents a wide range of e-business topics such as: E-business strategy Web development Net auctions XML Emerging Internet-based technologies Virtual teams International issues Intelligent agents E-transactions Customer relationship management Security
