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Author: Bill Marvin
Publisher: John Wiley & Sons
ISBN:
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
This book addresses one of the most-asked-for restaurant management topics-marketing-in practical terms. It shows how to increase restaurant sales, starting with an existing customer base, building customer loyalty and increasing the frequency of their visits.
Author: Bill Marvin
Publisher: John Wiley & Sons
ISBN:
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
This book addresses one of the most-asked-for restaurant management topics-marketing-in practical terms. It shows how to increase restaurant sales, starting with an existing customer base, building customer loyalty and increasing the frequency of their visits.
Author: Ross Boardman
Publisher: eBookIt.com
ISBN: 1456610481
Category : Business & Economics
Languages : en
Pages : 213
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Book Description
This book is about the business of being in the restaurant businesses. Most restaurants fail within the first three year. During tough times, many will not reach the first year. Nearly all the reasons they fail are down to a few areas that the owner neglects to find out about. If you want to get into the restaurant business and learn the key skills to keep you there, read on . . .
Author: Sarumathi Jayaraman
Publisher: Oxford University Press
ISBN: 0199380473
Category : Business & Economics
Languages : en
Pages : 249
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Book Description
An "examination of what we don't talk about when we talk about restaurants: Is the line cook working through a case of stomach flu because he doesn't get paid sick days? Is the busser not being promoted because he speaks with an accent? Is the server tolerating sexual harassment because tips are her only income? ... [This book] offers an insider's view of the highest--and lowest--scoring restaurants for worker pay and benefits in each sector of the restaurant industry, and with it, a new way of thinking about how and where we eat"--Amazon.com.
Author: Douglas Robert Brown
Publisher: Atlantic Publishing Company
ISBN: 0910627975
Category : Business & Economics
Languages : en
Pages : 1133
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Book Description
Book & CD. This comprehensive book will show you step-by-step how to set up, operate, and manage a financially successful food service operation. This Restaurant Manager's Handbook covers everything that many consultants charge thousands of dollars to provide. The extensive resource guide details more than 7,000 suppliers to the industry -- virtually a separate book on its own. This reference book is essential for professionals in the hospitality field as well as newcomers who may be looking for answers to cost-containment and training issues. Demonstrated are literally hundreds of innovative ways to streamline your restaurant business. Learn new ways to make the kitchen, bars, dining room, and front office run smoother and increase performance. You will be able to shut down waste, reduce costs, and increase profits. In addition, operators will appreciate this valuable resource and reference in their daily activities and as a source of ready-to-use forms, Web sites, operating and cost cutting ideas, and mathematical formulas that can be easily applied to their operations. Highly recommended!
Author: Howard Tinker
Publisher:
ISBN: 9780987520319
Category :
Languages : en
Pages :
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Book Description
Increasing your sales revenue is really simple. It's just a matter of getting your wait staff to say the right things, in the right way, at the right time - every time! This book is the definitive guide to show you how.How would you like your worst performing waiter to sell like one of the best waiters in the world? They can with what you will learn in this book!Are you literally leaving money on the table?Does your wait staff cost you sales by acting as order takers and plate carriers?Would you like to have wait staff who are able to increase your bill size without coming across as robots or sleazy sales people?Running a restaurant is hard work. Selling at the Table makes it much, much easier. As your staff starts to implement the seven simple steps contained within this book, you will see your restaurant, café, hotel or bar's profits grow. Your staff will produce better sales revenue and life will become a whole lot easier for you. Because you have increased revenue, you will be able to recruit and retain great staff who will further increase your profits as they embrace Selling at the Table as the culture in your venue.Rest assured, you'll not be asking your staff to do anything more than they are doing already. You'll just be getting them to do it the right way - to say the right things, in the right way, at the right time - every time!
Author: Josh Kaufman
Publisher: Penguin
ISBN: 1101446080
Category : Business & Economics
Languages : en
Pages : 422
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Book Description
Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more. True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.
Author: Alex M. Susskind
Publisher: Cornell University Press
ISBN: 1501736523
Category : Business & Economics
Languages : en
Pages : 254
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Book Description
"The Next Frontier of Restaurant Management is of the highest quality and appropriate for Service Management courses at the graduate level." ― (Richard Ghiselli, Purdue University) The Next Frontier of Restaurant Management brings together the latest research in hospitality studies to offer students, hospitality executives, and restaurant managers the best practices for restaurant success. Alex M. Susskind and Mark Maynard draw on their experiences as a hospitality educator and a restaurant industry leader, respectively, to guide readers through innovative articles that address specific aspects of restaurant management: * Creating and preserving a healthy company culture * Developing and upholding standards of service * Successfully navigating guest complaints to promote loyalty * Creating a desirable (and profitable) ambiance * Harnessing technology to improve guest and employee experiences * Mentoring employees Maynard and Susskind detail the implementation of effective customer management and staff training, design elements such as seating and lighting, the innovative use of data to improve the guest experience, and both consumer-oriented and operation-based technologies. They conclude with a discussion of the human factor that is the foundation of the hospitality industry and the importance of a healthy workplace culture. As Susskind and Maynard show, successful restaurants don't happen by accident.
Author: Tim Kirkland
Publisher: eBook Partnership
ISBN: 0996900810
Category : Business & Economics
Languages : en
Pages : 179
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Book Description
This best-seller by Tim Kirkland details creative ways for full-service restaurant servers, bartenders, managers and owners to sell more, serve better, and build repeat business with every customer. The #1 tool in North America for exploding tips and increasing customer loyalty! Used in over 20,000 full-service restaurants, bars and hotels worldwide. Over 300 ways to build sales, improve service and exponentially increase your personal income. The Renegade Server provides fresh, unique insights on how servers can better engage customers on a personal level and use those connections to drive sales, improve service and develop repeat business. Front-line service teams, managers and owners alike will benefit from The Renegade Server's powerful, easily-applied techniques for determining every Guests' unique expectations and exceeding them every time. You will learn: - Why the 'Up-Sell' is DEAD. - Why people no longer bade thir tips on quality of service. - The 10 commonly used phrases that kill service, sales AND tips. - How to ditch pushy, outdated sales techniques and explode tip income with tools that WORK. - The 4 secrets for discovering each guest's unique expectations and EXCEEDING them every time. PLUS: - 10 scientifically proven techniques for increasing tip percentages. - 60 BONUS service techniques that will blow away your guests!
Author:
Publisher:
ISBN:
Category : Agriculture
Languages : en
Pages : 672
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Book Description
Author: Carl Orsbourn
Publisher:
ISBN: 9781645439486
Category :
Languages : en
Pages : 264
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Book Description
The omnichannel disruption that upended retail has finally come to the restaurant industry. Restaurateurs must shift how they think, behave, and invest to survive and thrive. Today's consumers are well-conditioned in their expectations: they want the same tech-savvy, on-demand, and frictionless interactions with restaurants that they get in every other vertical. If you think your 1,000-unit restaurant chain is too big to fail, remember that 1,000-unit Sears closed nearly all of its stores after it filed for bankruptcy in February 2019. If you think your local family independent restaurant is too beloved to fail, remember the Amazon effect changed the face of main street and traditional retailing. Delivering the Digital Restaurant explores the massive disruption facing American restaurants through first-hand accounts of food industry veterans and start-up entrepreneurs innovating the future of food. Combining sociological observations, rich industry data, and insider knowledge, Delivering paints a picture of how food is evolving and how you as a leader, owner, or operator can successfully innovate and meet the new consumer demands to capitalize on the opportunities ahead. Those who understand this digital disruption will be better positioned to embrace the innovation that consumers are demanding. Those who resist will surely be left behind.
