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Author: Catherine Nickerson
Publisher: Routledge
ISBN: 1317439279
Category : Language Arts & Disciplines
Languages : en
Pages : 182
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Book Description
Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.
Author: John Allison
Publisher:
ISBN:
Category :
Languages : en
Pages : 114
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Book Description
Do you believe you can bring some added value to students and teachers, and give them something that hasn't been done before? Can you make the world of budgets, milestones, stock-keeping and accounting fun at eight o'clock on a Monday morning or last thing on a Friday evening? If you can answer yes to both questions, you should be writing Business English materials and this book will show you the key skills and get you past the 'blank page' stage.This book provides: - self-contained chapters on each of the principal types of activity you'll need to write.- writing assignments in each chapter with guidance on writing your own activity and piloting it in your class.- reflective tasks and suggested answers.- footnotes to explain technical terms and an alphabetical glossary for a 'dip in and out' reading experience.This book forms part of the ELT Teacher 2 Writer training course. The course is designed to help you write better ELT materials, either for publication, or simply to improve the quality of your self-produced classroom materials
Author: Andrea B. Geffner
Publisher:
ISBN: 9780764102783
Category : Business & Economics
Languages : en
Pages : 364
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Book Description
A longtime Barron's handbook for use in the classroom as well as the office, this newly revised edition of "Business English" is better than ever.
Author: Catherine Nickerson
Publisher: Routledge
ISBN: 1317439279
Category : Language Arts & Disciplines
Languages : en
Pages : 182
Get Book Here
Book Description
Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.
Author: Sylvie Donna
Publisher: Cambridge University Press
ISBN: 0521585570
Category : Business & Economics
Languages : en
Pages : 371
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Book Description
Teach Business English provides a comprehensive introduction to Business English for teachers who are new to the field, and inspiration and guidance for those already involved in this area of teaching.This book deals with a range of issues from needs analysis and course planning to assessment and evaluation. It also suggests solutions to common teaching problems. The emphasis throughout is practical and a large part of the book focuses on classroom procedures. There are activities for all the major skill areas and most can be used with minimal preparation. Notes on key areas are included, as well as sample correspondence, test items, worksheets and forms. The quick-reference index allows for easy access to the guidelines and classroom procedures.
Author: Fiona Talbot
Publisher: Kogan Page Publishers
ISBN: 139860996X
Category : Business & Economics
Languages : en
Pages : 201
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Book Description
Unlearn bad habits, sharpen your emails and improve your written communication throughout your business with How to Write Effective Business English. An easy-to-follow guide on how to write with confidence, whether or not English is your first language. With new chapters on writing well across all disciplines, writing globally, and the impact of social media on workplace communication, this new edition prepares you to clearly liaise with your colleagues and to your target market in order to get your point across. Not only is this for individuals who want to better their craft and build their confidence, but it's also for multinational companies where communication is vital. Whether you're fluent in English or still learning, all speakers can iron out areas where there are common misconceptions, and bring those skills into their workplace. Fiona Talbot informs you on how to format your prose to cater for a business world, by using case studies from L'Oréal, Loaf Furniture and Octopus Energy to demonstrate how English is used internationally in business and to teach you how to address different scenarios, whilst putting your best foot forward. Express yourself in business in a clear manner on all platforms, and get your message across with impact.
Author: Mark Ellis
Publisher: Oxford University Press
ISBN: 9780194371674
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
Gives background to the business learner's world and strategies for approaching the training task, focusing on the learner's professional knowledge and experience. This book is suitable for teachers, trainers, and course organizers in the field of Business English or considering a move into it.
Author: Newark Public Library. Business Branch
Publisher:
ISBN:
Category : Business
Languages : en
Pages : 612
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Book Description
Author: Li Wang
Publisher: Springer Nature
ISBN: 9811654492
Category : Language Arts & Disciplines
Languages : en
Pages : 186
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Book Description
This book presents an empirical study to develop and validate a proficiency scale of business English writing in the Chinese tertiary context. Through a mixture of intuitive, quantitative and qualitative methods, the book demonstrates how a pool of descriptors are collectively formulated, statistically calibrated and meticulously validated for the establishment of a proficiency scale of business English writing. The writing scale differs in significant ways from the existing language scales, most of which were constructed in English as L1 or L2 contexts and applied to English for General Purposes (EGP) domains. This book also provides important insights into the construct of business English writing as well as the methods for English for Specific Purposes (ESP) proficiency scale development and validation. It is of particular interest to those who work in the area of ESP teaching and assessment.
Author:
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 354
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Book Description
Author: Francesca Bargiela-Chiappini
Publisher: Springer
ISBN: 1137024933
Category : Language Arts & Disciplines
Languages : en
Pages : 233
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Book Description
This second edition reviews the field of business discourse, centring on the investigation of business language and communication as practice. It combines research-based discussions with innovative practical applications and promotes debate and enquiry on a range of competing issues, emerging from business discourse research and teaching practice.
