How to Market, Advertise and Promote Your Business or Service in Your Own Backyard PDF Download
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Author: Tom C. Egelhoff
Publisher: John Wiley & Sons
ISBN: 0470295422
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
Create a successful and affordable marketing campaign for your local small business using the tips and detailed 10-point, step-by-step method in How to Market, Advertise and Promote Your Business or Service in Your Own Backyard. Discover tried and true tactics that produce results without wasting your time and money, even if you only have access to a small budget and minimal resources. Using this handy and practical guide, you can gain access to information about incorporation, web design, search engine marketing, positioning, and sales management.
Author: Tom C. Egelhoff
Publisher: John Wiley & Sons
ISBN: 0470295422
Category : Business & Economics
Languages : en
Pages : 273
Get Book Here
Book Description
Create a successful and affordable marketing campaign for your local small business using the tips and detailed 10-point, step-by-step method in How to Market, Advertise and Promote Your Business or Service in Your Own Backyard. Discover tried and true tactics that produce results without wasting your time and money, even if you only have access to a small budget and minimal resources. Using this handy and practical guide, you can gain access to information about incorporation, web design, search engine marketing, positioning, and sales management.
Author: Maribeth Kuzmeski
Publisher: John Wiley & Sons
ISBN: 0470601760
Category : Business & Economics
Languages : en
Pages : 288
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Book Description
Combine social media with traditional marketing techniques for breakthrough results! While social media is doing much to change the marketing landscape, it doesn't mean you have to take an either/or approach between it and more traditional methods. ...And the Clients Went Wild! gives you the tools to take an eclectic approach and pick the best, most wildly successful marketing methods-traditional, online, or both-to win at a given marketing goal. And, whether by means of Facebook, Twitter, streaming video, or by old-fashioned word of mouth, public relations, or personal sales skill, the goal is to win, right? Find real-life examples of success from some of today's best businesses Shows how to integrate and benefit from both traditional and new marketing methods Uses the proven business growth strategy Red Zone Marketing® as a central concept Author has proven the concepts successful in her work for numerous major clients Don't throw out tried and true marketing techniques just for the sake of the new. Do what works! Perfect your marketing mix and win with ...And the Clients Went Wild!
Author: Maribeth Kuzmeski
Publisher: John Wiley & Sons
ISBN: 1118156293
Category : Business & Economics
Languages : en
Pages : 288
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Book Description
Combine social media with traditional marketing techniques for breakthrough results! While social media is doing much to change the marketing landscape, it doesn't mean you have to take an either/or approach between it and more traditional methods. And the Clients Went Wild! gives you the tools to take an eclectic approach and pick the best, most wildly successful marketing methods—traditional, online, or both—to win at a given marketing goal. And, whether by means of Facebook, Twitter, streaming video, or by old-fashioned word of mouth, public relations, or personal sales skill, the goal is to win, right? Find real-life examples of success from some of today's best businesses Shows how to integrate and benefit from both traditional and new marketing methods Uses the proven business growth strategy Red Zone Marketing® as a central concept Author has proven the concepts successful in her work for numerous major clients Don't throw out tried and true marketing techniques just for the sake of the new. Do what works! Perfect your marketing mix and win with And the Clients Went Wild!
Author: Anthony O. Putman
Publisher: John Wiley & Sons
ISBN:
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Marketing Your Services You may be one of the best doctors, consultants, accountants, caterers, or investment advisors around, but when it comes to marketing your service, you may also be the first one to admit, "I don’t know what to do." Now, here’s a book that shows you, step by step, how to market your services—painlessly, confidently, profitably. Marketing Your Services shows you: How to define and promote your services to the right market How to differentiate your business from other similar businesses How to price and package your services How to turn qualified prospects into customers and build long-term relationships with clients "This is the best book I have seen about Marketing—making your mark in a way that hits the mark. You will be provoked, persuaded, and pleased by this guidebook for painless marketing mastery." —Chip R. Bell Author, Service Wisdom "Simply put, this is the most useful book on marketing for service firms I know of. It is also the best written. Read it." —Clay Carr Author, Front-Line Customer Service "An excellent guide to the marketing maze for any small business that wants to get a firm handle on just what service they provide, and learn how to enjoy making money doing it." —Martin T. Cannon Director, Paper Product Development The Procter & Gamble Company
Author: Denison Hatch
Publisher: Rowman & Littlefield
ISBN: 1493078690
Category : Business & Economics
Languages : en
Pages : 531
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Book Description
Denny Hatch gives an exclusive inside's look at the art and science of direct mail creative technique — copy approaches, design, formats, offers — unlike anything ever before assembled. This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail.
Author: Bruce H. Joffe
Publisher: Xlibris Corporation
ISBN: 1462802281
Category : Business & Economics
Languages : en
Pages : 197
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Book Description
In the beginning, Dale Carnegie taught us How to Win Friends and Influence People. Later we learned The Power of Positive Thinking, how to Dress for Success, become One Minute Managers, and appreciate The Art of the Deal. Now, comes Personal PR: Public Relations and Marketing Tips That Work to Your Advantage. Strategically designed and practically oriented, the books simple suggestions and anecdotes relate how-to-do-it tactics and strategies youll use to succeed in your business and professional life. On the pages inside, discover how to benefit by utilizing publicity, marketing, advertising, diplomacy, and other promotional practices to tackle your goals and achieve your objectives.
Author: Barrett Williams
Publisher: Barrett Williams
ISBN:
Category : Business & Economics
Languages : en
Pages : 102
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Book Description
Unlock the door to entrepreneurial success with "Start Your Own Lawn and Garden Care Business," the ultimate guide for transforming your passion for greenery into a flourishing enterprise. This comprehensive eBook takes you through every step of building a thriving lawn care service, from market analysis to managing long-term customer relationships. Begin your journey by exploring the dynamic landscape of the lawn and garden industry. Discover untapped market opportunities and learn how to identify your ideal customers. Stay ahead of the curve by embracing the latest eco-friendly trends that are reshaping the industry. Zero in on a lucrative niche with insights into residential lawn aeration services. Understand the significant benefits aeration provides to homeowners and outsmart your competition with strategic analysis. Crafting a solid business plan is the foundation of success. Set clear goals, establish achievable milestones, and create a robust financial plan. Navigate the legal terrain with ease as you handle business registration, insurance, and customer contracts. Equip yourself with the right tools for the job. Make informed decisions about buying or leasing equipment and discover effective maintenance strategies. Build a brand that stands out with a compelling business name, a professional image, and unforgettable customer experiences. Master the art of marketing to grow your client base. Develop a winning strategy, leverage social media, and maximize networking opportunities to expand your reach. Price your services competitively by researching the market, calculating profit margins, and offering attractive service packages. Achieve operational efficiency with expert scheduling tips and route optimization techniques. Build strong, lasting relationships with clients, handle feedback gracefully, and implement cutting-edge CRM tools. When it's time to grow, explore innovative strategies for expansion, hiring, and potential franchising. Stay ahead of challenges by embracing problem-solving techniques and fostering adaptability. Embark on a continual journey of education and innovation, keeping pace with industry trends as you plan for a successful future. "Start Your Own Lawn and Garden Care Business" equips you with the knowledge and tools needed to cultivate a rewarding path in the green industry. Your success story begins now.
Author: Michael Fleishman
Publisher: Simon and Schuster
ISBN: 1621535150
Category : Design
Languages : en
Pages : 554
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Book Description
From the first steps of starting out up through succeeding as a professional, Fleishman's newest guide navigates how illustration ties concept and technique. From advice on education and finding the right state of mind, through opening shop and finding the right venue, Starting Your Career as an Illustrator is a bit of a technical how-to, something of a business book, certainly an inspirational work, definitely a professional overview, even a personal lifestyle guide. It accurately documents the eclectic adventures of illustrators now, as well as relating historical perspectives, motivations, and inspirations to balance that picture and present readers with a true global field experience—all in an accessible, reader-friendly style. Topics include how to: Create a portfolio Make initial contacts Develop a financial plan Set up an office Acquire supplies and equipment Price your own work Market on the Web Nurture a growing freelance business And much more Through direct and candid conversations with scores of professionals up and down the career ladder, this book offers rich perspectives of illustrators (and their cohorts) at and away from the drawing board. It looks at the strong threads tying professional and academic process, practice, and product, and offers extensive research, a global pool of resources, and a wide panorama of info that promotes problem solving by way of a spectrum of ideas. Over fifty illustrations are included throughout. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author:
Publisher:
ISBN:
Category : Gardening
Languages : en
Pages : 302
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Book Description
Author: John Stanley
Publisher: Chicago Review Press
ISBN: 1883052319
Category : Business & Economics
Languages : en
Pages : 347
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Book Description
Gardening has become much more than a hobby for many people, and savvy nursery managers need an added edge to compete. This guide discusses the beginning stages of opening a gardening business, from finding financing, choosing a location, and shaping a business plan to the advanced practicalities of promotion, display, and handling live goods. 80 photos. 40 drawings. 30 tables.
