Author: Alexandra Cavoulacos
Publisher:
ISBN: 0451495675
Category : Business & Economics
Languages : en
Pages : 338
Book Description
"In this definitive guide to the ever-changing modern workplace, Kathryn Minshew and Alexandra Cavoulacos, the co-founders of popular career website TheMuse.com, show how to play the game by the New Rules. The Muse is known for sharp, relevant, and get-to-the-point advice on how to figure out exactly what your values and your skills are and how they best play out in the marketplace. Now Kathryn and Alex have gathered all of that advice and more in The New Rules of Work. Through quick exercises and structured tips, the authors will guide you as you sort through your countless options; communicate who you are and why you are valuable; and stand out from the crowd. The New Rules of Work shows how to choose a perfect career path, land the best job, and wake up feeling excited to go to work every day-- whether you are starting out in your career, looking to move ahead, navigating a mid-career shift, or anywhere in between"--
The New Rules of Work
Author: Alexandra Cavoulacos
Publisher:
ISBN: 0451495675
Category : Business & Economics
Languages : en
Pages : 338
Book Description
"In this definitive guide to the ever-changing modern workplace, Kathryn Minshew and Alexandra Cavoulacos, the co-founders of popular career website TheMuse.com, show how to play the game by the New Rules. The Muse is known for sharp, relevant, and get-to-the-point advice on how to figure out exactly what your values and your skills are and how they best play out in the marketplace. Now Kathryn and Alex have gathered all of that advice and more in The New Rules of Work. Through quick exercises and structured tips, the authors will guide you as you sort through your countless options; communicate who you are and why you are valuable; and stand out from the crowd. The New Rules of Work shows how to choose a perfect career path, land the best job, and wake up feeling excited to go to work every day-- whether you are starting out in your career, looking to move ahead, navigating a mid-career shift, or anywhere in between"--
Publisher:
ISBN: 0451495675
Category : Business & Economics
Languages : en
Pages : 338
Book Description
"In this definitive guide to the ever-changing modern workplace, Kathryn Minshew and Alexandra Cavoulacos, the co-founders of popular career website TheMuse.com, show how to play the game by the New Rules. The Muse is known for sharp, relevant, and get-to-the-point advice on how to figure out exactly what your values and your skills are and how they best play out in the marketplace. Now Kathryn and Alex have gathered all of that advice and more in The New Rules of Work. Through quick exercises and structured tips, the authors will guide you as you sort through your countless options; communicate who you are and why you are valuable; and stand out from the crowd. The New Rules of Work shows how to choose a perfect career path, land the best job, and wake up feeling excited to go to work every day-- whether you are starting out in your career, looking to move ahead, navigating a mid-career shift, or anywhere in between"--
From Reads to Leads
Author: Kateryna Abrosymova
Publisher: Kateryna Abrosymova
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 331
Book Description
Content has a clear role in the marketing process. It must aid the customer journey by moving readers from one stage of awareness to the next until they become leads. In other words, content develops leads. If your content is going to fulfill its duty—to turn readers into leads—people need to actually read it. So how can you write content that people will read? From Reads To Leads teaches 11 principles that define how a content writer writes every draft. Applying these principles to your writing will help you grab the right person’s attention, get your message across, and move your reader down the marketing funnel. The book comes with 40 writing exercises to each chapter to help you learn and practice several writing rules that will help you focus on writing content that makes readers act instead of writing content that sits on a server and gathers dust. You'll discover: How to understand what your readers need and how to write content that appeals to them How to get the desired response from your readers and move them down the marketing funnel How to figure out and communicate your key message and how to use it to take readers to the next stage of their journey How to creatively turn your content into a story with a three-act structure How to write an outline that focuses your writing and kills your procrastination What makes writing clear and simple How to express your brand’s personality and make your writing recognizable What makes content readable, and how to get your readers to stay with you till the end The writer’s role in the content writing process, and how you should approach content collaborations How you should react when your work is ripped to shreds From Reads to Leads is a true roadmap to succeeding with content for copywriters, content writers, marketing managers, and entrepreneurs curious why they're not making as many leads with their content as they know they should. Website: https://www.readstoleads.com/
Publisher: Kateryna Abrosymova
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 331
Book Description
Content has a clear role in the marketing process. It must aid the customer journey by moving readers from one stage of awareness to the next until they become leads. In other words, content develops leads. If your content is going to fulfill its duty—to turn readers into leads—people need to actually read it. So how can you write content that people will read? From Reads To Leads teaches 11 principles that define how a content writer writes every draft. Applying these principles to your writing will help you grab the right person’s attention, get your message across, and move your reader down the marketing funnel. The book comes with 40 writing exercises to each chapter to help you learn and practice several writing rules that will help you focus on writing content that makes readers act instead of writing content that sits on a server and gathers dust. You'll discover: How to understand what your readers need and how to write content that appeals to them How to get the desired response from your readers and move them down the marketing funnel How to figure out and communicate your key message and how to use it to take readers to the next stage of their journey How to creatively turn your content into a story with a three-act structure How to write an outline that focuses your writing and kills your procrastination What makes writing clear and simple How to express your brand’s personality and make your writing recognizable What makes content readable, and how to get your readers to stay with you till the end The writer’s role in the content writing process, and how you should approach content collaborations How you should react when your work is ripped to shreds From Reads to Leads is a true roadmap to succeeding with content for copywriters, content writers, marketing managers, and entrepreneurs curious why they're not making as many leads with their content as they know they should. Website: https://www.readstoleads.com/
Lady of the Snakes
Author: Rachel Pastan
Publisher: Houghton Mifflin Harcourt
ISBN: 0151013691
Category : Fiction
Languages : en
Pages : 385
Book Description
Jane Levitsky is a bright light in the field of 19th-century Russian literature. Seizing her ticket to academic superstardom, she sets in motion a chain of events that will come perilously close to unraveling both her marriage and her career.
Publisher: Houghton Mifflin Harcourt
ISBN: 0151013691
Category : Fiction
Languages : en
Pages : 385
Book Description
Jane Levitsky is a bright light in the field of 19th-century Russian literature. Seizing her ticket to academic superstardom, she sets in motion a chain of events that will come perilously close to unraveling both her marriage and her career.
202 High Paying Jobs You Can Land Without a College Degree
Author: Jason R. Rich
Publisher: Entrepreneur Press
ISBN: 1613081227
Category : Business & Economics
Languages : en
Pages : 381
Book Description
THE FIRST STEP TO A DYNAMIC CAREER You have something in common with Bill Gates, Michael Dell and Ted Turner: None of them graduated from college. If they can make it, you can, too! Don’t settle for a minimum-wage job just because you’re not a college graduate. Try one of these 202 high-paying options. They’re more than jobs—they’re careers. This book helps you: • Define your interests and skills, and figure out what job is perfect for you • Impress recruiters by perfecting resumes, cover letters, applications and interview skills • Choose from 202 opportunities that lead to high income and long-term financial stability • Get the inside scoop on salary ranges, career paths, working conditions and job responsibilities for each opportunity Avoid dead-end jobs. Find the career that’s right for you, and start your new life today!
Publisher: Entrepreneur Press
ISBN: 1613081227
Category : Business & Economics
Languages : en
Pages : 381
Book Description
THE FIRST STEP TO A DYNAMIC CAREER You have something in common with Bill Gates, Michael Dell and Ted Turner: None of them graduated from college. If they can make it, you can, too! Don’t settle for a minimum-wage job just because you’re not a college graduate. Try one of these 202 high-paying options. They’re more than jobs—they’re careers. This book helps you: • Define your interests and skills, and figure out what job is perfect for you • Impress recruiters by perfecting resumes, cover letters, applications and interview skills • Choose from 202 opportunities that lead to high income and long-term financial stability • Get the inside scoop on salary ranges, career paths, working conditions and job responsibilities for each opportunity Avoid dead-end jobs. Find the career that’s right for you, and start your new life today!
101 Weird Ways to Make Money
Author: Steve Gillman
Publisher: John Wiley & Sons
ISBN: 111808571X
Category : Business & Economics
Languages : en
Pages : 288
Book Description
Find creative ways to make money in businesses with little competition Using interviews with unconventional entrepreneurs, the author's own wide-ranging experience with weird jobs, and extensive research, 101 Weird Ways to Make Money reveals unusual, sometimes dirty, yet profitable jobs and businesses. Whether you're looking for a job that suits your independent spirit, or want to start a new business, this unique book shows you moneymaking options you haven't considered. Most of these outside-the-box jobs don't require extensive training, and are also scalable as businesses, allowing you to build on your initial success. Jobs and businesses covered include cricket and maggot farming, environmentally friendly burials, making and selling solar-roasted coffee, daycare services for handicapped children, and many more Each chapter features a "where the money is" section on how to scale-up and be profitable Author writes a popular website and email newsletter on unusual ways to make money Whether you're seeking a new career, an additional revenue stream, or a new business idea, you will want to discover 101 Weird Ways to Make Money.
Publisher: John Wiley & Sons
ISBN: 111808571X
Category : Business & Economics
Languages : en
Pages : 288
Book Description
Find creative ways to make money in businesses with little competition Using interviews with unconventional entrepreneurs, the author's own wide-ranging experience with weird jobs, and extensive research, 101 Weird Ways to Make Money reveals unusual, sometimes dirty, yet profitable jobs and businesses. Whether you're looking for a job that suits your independent spirit, or want to start a new business, this unique book shows you moneymaking options you haven't considered. Most of these outside-the-box jobs don't require extensive training, and are also scalable as businesses, allowing you to build on your initial success. Jobs and businesses covered include cricket and maggot farming, environmentally friendly burials, making and selling solar-roasted coffee, daycare services for handicapped children, and many more Each chapter features a "where the money is" section on how to scale-up and be profitable Author writes a popular website and email newsletter on unusual ways to make money Whether you're seeking a new career, an additional revenue stream, or a new business idea, you will want to discover 101 Weird Ways to Make Money.
The Renegade Writer
Author: Linda Formichelli
Publisher: Marion Street Press, Inc.
ISBN: 9780966517682
Category : Feature writing
Languages : en
Pages : 210
Book Description
This text teaches freelance writers how to break into previously attainable markets by eschewing the old way of doing things. It explains that freelancers can negotiate for more money and better terms, without risking their careers.
Publisher: Marion Street Press, Inc.
ISBN: 9780966517682
Category : Feature writing
Languages : en
Pages : 210
Book Description
This text teaches freelance writers how to break into previously attainable markets by eschewing the old way of doing things. It explains that freelancers can negotiate for more money and better terms, without risking their careers.
Hire With Your Head
Author: Lou Adler
Publisher: John Wiley & Sons
ISBN: 1118428706
Category : Business & Economics
Languages : en
Pages : 320
Book Description
Hire with Your Head Updated with new case studies and more coverage of the impact and importance of the Internet in the hiring process, this indispensable guide has shown tens of thousands of managers and human resources professionals how to find the perfect candidate for any position. Lou Adler's Performance-based Hiring is more powerful than ever! "We have chosen Performance-based Hiring because it's a comprehensive process, it's behaviorally grounded, managers and recruiters find it easy to use, and it works." -Marshall Utterson, Director Staffing, AIG Enterprise Services, LLC "Everyone's looking for the perfect means to make effective hiring decisions. A trained interviewer armed with the right tools is the best solution. Performance-based Hiring is a proven methodology to get these results." -John Ganley, Vice President and Chief Talent Officer, Quest Software "Any staffing director that doesn't send all of their people through Performance-based Hiring training is missing out on top talent, plain and simple. This should be the standard throughout the industry." -Dan Hilbert, Recruiting Manager, Valero Energy Corporation "Performance-based Hiring has been the most successful recruitment tool that we have added to our organization over the past few years. In fact, these tools have not only produced amazing outcomes-in terms of selecting the best fit in an extremely tight labor market-but with a level of success among our operations customers that I have rarely seen with other HR products." -Trudy Knoepke-Campbell, Director, Workforce Planning, HealthEast(r) Care System
Publisher: John Wiley & Sons
ISBN: 1118428706
Category : Business & Economics
Languages : en
Pages : 320
Book Description
Hire with Your Head Updated with new case studies and more coverage of the impact and importance of the Internet in the hiring process, this indispensable guide has shown tens of thousands of managers and human resources professionals how to find the perfect candidate for any position. Lou Adler's Performance-based Hiring is more powerful than ever! "We have chosen Performance-based Hiring because it's a comprehensive process, it's behaviorally grounded, managers and recruiters find it easy to use, and it works." -Marshall Utterson, Director Staffing, AIG Enterprise Services, LLC "Everyone's looking for the perfect means to make effective hiring decisions. A trained interviewer armed with the right tools is the best solution. Performance-based Hiring is a proven methodology to get these results." -John Ganley, Vice President and Chief Talent Officer, Quest Software "Any staffing director that doesn't send all of their people through Performance-based Hiring training is missing out on top talent, plain and simple. This should be the standard throughout the industry." -Dan Hilbert, Recruiting Manager, Valero Energy Corporation "Performance-based Hiring has been the most successful recruitment tool that we have added to our organization over the past few years. In fact, these tools have not only produced amazing outcomes-in terms of selecting the best fit in an extremely tight labor market-but with a level of success among our operations customers that I have rarely seen with other HR products." -Trudy Knoepke-Campbell, Director, Workforce Planning, HealthEast(r) Care System
Ask a Manager
Author: Alison Green
Publisher: Ballantine Books
ISBN: 0399181822
Category : Business & Economics
Languages : en
Pages : 306
Book Description
From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together
Publisher: Ballantine Books
ISBN: 0399181822
Category : Business & Economics
Languages : en
Pages : 306
Book Description
From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together
Meander, Spiral, Explode
Author: Jane Alison
Publisher: Catapult
ISBN: 1948226138
Category : Language Arts & Disciplines
Languages : en
Pages : 273
Book Description
"How lovely to discover a book on the craft of writing that is also fun to read . . . Alison asserts that the best stories follow patterns in nature, and by defining these new styles she offers writers the freedom to explore but with enough guidance to thrive." ―Maris Kreizman, Vulture A Publishers Weekly Best Book of 2019 | A Poets & Writers Best Books for Writers As Jane Alison writes in the introduction to her insightful and appealing book about the craft of writing: “For centuries there’s been one path through fiction we’re most likely to travel― one we’re actually told to follow―and that’s the dramatic arc: a situation arises, grows tense, reaches a peak, subsides . . . But something that swells and tautens until climax, then collapses? Bit masculosexual, no? So many other patterns run through nature, tracing other deep motions in life. Why not draw on them, too?" W. G. Sebald’s Emigrants was the first novel to show Alison how forward momentum can be created by way of pattern, rather than the traditional arc--or, in nature, wave. Other writers of nonlinear prose considered in her “museum of specimens” include Nicholson Baker, Anne Carson, Marguerite Duras, Gabriel García Márquez, Jamaica Kincaid, Clarice Lispector, Susan Minot, David Mitchell, Caryl Phillips, and Mary Robison. Meander, Spiral, Explode is a singular and brilliant elucidation of literary strategies that also brings high spirits and wit to its original conclusions. It is a liberating manifesto that says, Let’s leave the outdated modes behind and, in thinking of new modes, bring feeling back to experimentation. It will appeal to serious readers and writers alike.
Publisher: Catapult
ISBN: 1948226138
Category : Language Arts & Disciplines
Languages : en
Pages : 273
Book Description
"How lovely to discover a book on the craft of writing that is also fun to read . . . Alison asserts that the best stories follow patterns in nature, and by defining these new styles she offers writers the freedom to explore but with enough guidance to thrive." ―Maris Kreizman, Vulture A Publishers Weekly Best Book of 2019 | A Poets & Writers Best Books for Writers As Jane Alison writes in the introduction to her insightful and appealing book about the craft of writing: “For centuries there’s been one path through fiction we’re most likely to travel― one we’re actually told to follow―and that’s the dramatic arc: a situation arises, grows tense, reaches a peak, subsides . . . But something that swells and tautens until climax, then collapses? Bit masculosexual, no? So many other patterns run through nature, tracing other deep motions in life. Why not draw on them, too?" W. G. Sebald’s Emigrants was the first novel to show Alison how forward momentum can be created by way of pattern, rather than the traditional arc--or, in nature, wave. Other writers of nonlinear prose considered in her “museum of specimens” include Nicholson Baker, Anne Carson, Marguerite Duras, Gabriel García Márquez, Jamaica Kincaid, Clarice Lispector, Susan Minot, David Mitchell, Caryl Phillips, and Mary Robison. Meander, Spiral, Explode is a singular and brilliant elucidation of literary strategies that also brings high spirits and wit to its original conclusions. It is a liberating manifesto that says, Let’s leave the outdated modes behind and, in thinking of new modes, bring feeling back to experimentation. It will appeal to serious readers and writers alike.
Fellow Mortals
Author: Dennis Mahoney
Publisher: FSG Originals
ISBN: 0374709130
Category : Fiction
Languages : en
Pages : 290
Book Description
An affecting story about how relationships are built—and burned—by desperate needs and obligations When Henry Cooper sets out on his mail route on Arcadia Street one crisp spring morning, he has no idea that his world is about to change. He is simply enjoying the sunshine as he lights up a cigar and tosses the match to the ground, entirely unaware that he has just started a fire that will destroy a neighborhood and kill a young wife. Even though the fire has been put out, it has ignited a lurking menace in an otherwise apparently peaceful suburb. In Fellow Mortals, Dennis Mahoney depicts the fire's aftermath in the lives of its survivors. There's Henry's wife, Ava, devoted to her husband but yearning to recover a simpler time in their marriage. There's the angry neighbor, Peg, who wants Henry to pay for what he's done, no matter the cost—which ends up being grave. And then there's Sam Bailey, the sculptor who lost his wife in the fire and has retreated to the woods to carve mysterious figures out of trees. As Sam struggles to overcome his anger and loss, Henry becomes the focal point of deepening loyalties and resentments, leaving them all vulnerable to hidden dangers and reliant on the bonds that have emerged, unexpectedly, from tragedy. With sparse and handsome prose reminiscent of Raymond Carver and early Stewart O'Nan, Mahoney's probing first novel charts the fall of a man who has spent his life working to be decent and shows us a community trying desperately to hold itself together.
Publisher: FSG Originals
ISBN: 0374709130
Category : Fiction
Languages : en
Pages : 290
Book Description
An affecting story about how relationships are built—and burned—by desperate needs and obligations When Henry Cooper sets out on his mail route on Arcadia Street one crisp spring morning, he has no idea that his world is about to change. He is simply enjoying the sunshine as he lights up a cigar and tosses the match to the ground, entirely unaware that he has just started a fire that will destroy a neighborhood and kill a young wife. Even though the fire has been put out, it has ignited a lurking menace in an otherwise apparently peaceful suburb. In Fellow Mortals, Dennis Mahoney depicts the fire's aftermath in the lives of its survivors. There's Henry's wife, Ava, devoted to her husband but yearning to recover a simpler time in their marriage. There's the angry neighbor, Peg, who wants Henry to pay for what he's done, no matter the cost—which ends up being grave. And then there's Sam Bailey, the sculptor who lost his wife in the fire and has retreated to the woods to carve mysterious figures out of trees. As Sam struggles to overcome his anger and loss, Henry becomes the focal point of deepening loyalties and resentments, leaving them all vulnerable to hidden dangers and reliant on the bonds that have emerged, unexpectedly, from tragedy. With sparse and handsome prose reminiscent of Raymond Carver and early Stewart O'Nan, Mahoney's probing first novel charts the fall of a man who has spent his life working to be decent and shows us a community trying desperately to hold itself together.