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Author: United States. Administration on Aging
Publisher:
ISBN:
Category : Government information
Languages : en
Pages : 24
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Book Description
Author: United States. Administration on Aging
Publisher:
ISBN:
Category : Government information
Languages : en
Pages : 24
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Book Description
Author: Reece A. Franklin
Publisher: John Wiley & Sons
ISBN: 9780471126195
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
Proven strategies for consultants on how to promote themselves-without looking like self-promoters Some consultants are forever quoted in the press. They seem to have suddenly emerged as the experts called upon to substantiate almost every news article relating to their fields. This book points the way to achieving this "expert" status. Written by a master self-promoter, it provides valuable tips on becoming a media source, including the right journalists to connect with and what they respond to best. Consultants will learn how to determine a promotable idea, how to identify the appropriate media for publicizing the idea, how to develop the various kinds of publicity vehicles-and how to do it all without the appearance of hucksterism. Demonstrates what consultants need to do to create their reputations Contains samples of publicity vehicles-such as news releases, newsletters, press kits and more REECE FRANKLIN (Chino Hills, California) heads his own marketing, advertising, and PR firm and conducts frequent seminars and classes on self-promotion. His 5 previous books include How to Market Your Home-Based Business.
Author:
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 30
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Book Description
Author:
Publisher:
ISBN:
Category : Journalism
Languages : en
Pages : 1976
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Book Description
Author:
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 706
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Book Description
Author: Illinois. Environmental Protection Agency. Division of Public Affairs
Publisher:
ISBN:
Category : Pollution
Languages : en
Pages : 72
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Book Description
Author: Robert H. Giles
Publisher: Media Management Books, Incorporated
ISBN: 9780962109409
Category : Newspaper publishing
Languages : en
Pages : 742
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Book Description
Management is a subject of growing importance to media executives. The expectation that editors be good team players & participate more fully in overall management challenges them to become competent managers without sacrificing their traditional editing roles. The truth is that media executives spend a large share of their time dealing with human behavior. NEWSROOM MANAGEMENT introduces a framework for managing others. It is a useful reference that lays out theories & strategies for resolving the issues that confront executives in every media organization. This book can be an important resource for the executive who seeks a larger understanding of how to manage human behavior. "This is a book no newsroom should be without. The good editor will make it required reading for the next bright reporter promoted to assistant city editor. Even veteran senior editors, who think experience has taught them everything they need to know, will find this book a valuable guide & resource."--Bulletin of the American Society of Newspaper Editors. "The value of NEWSROOM MANAGEMENT to the sensitive & progressive newsroom manager cannot be overestimated."--WASHINGTON JOURNALISM REVIEW.
Author: Library of Congress. Copyright Office
Publisher: Copyright Office, Library of Congress
ISBN:
Category : Copyright
Languages : en
Pages : 1380
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Book Description
Includes Part 1, Number 1: Books and Pamphlets, Including Serials and Contributions to Periodicals (January - June)
Author:
Publisher:
ISBN:
Category : Motion picture producers and directors
Languages : en
Pages : 256
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Book Description
Author: Lynn Allen
Publisher: Human Kinetics
ISBN: 9780736001281
Category : Exercise
Languages : en
Pages : 216
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Book Description
"This... manual provides a collection of 15 award-winning fitness programs for seniors. The ideas and activities, which have been gathered from programs across the country, are presented in a consistent and easy-to-understand format. Directions for implementing the programming ideas are included, as are sample charts, brochures, registration and safety forms, newsletters, and a listing of resources that will ensure a successful program. Active Older Adults presents a full spectrum of approaches to helping seniors get and stay fit. Some of the programs provide introductions to basic fitness principles while others explain how to lead older adults in specific activities, such as strength training, line dancing, and water walking. There are also low-stress programs for individuals with cardiovascular or joint problems."--BACK COVER.
