Greyscale/CMYK

Greyscale/CMYK PDF Author: Tramway (Arts center : Glasgow, Scotland)
Publisher:
ISBN:
Category : Art, British
Languages : en
Pages : 104

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Book Description

Greyscale/CMYK

Greyscale/CMYK PDF Author: Tramway (Arts center : Glasgow, Scotland)
Publisher:
ISBN:
Category : Art, British
Languages : en
Pages : 104

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Book Description


Basics Photography 06: Working in Black & White

Basics Photography 06: Working in Black & White PDF Author: David Präkel
Publisher: AVA Publishing
ISBN: 294037385X
Category : Art
Languages : en
Pages : 179

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Book Description
'Working In Black & White' covers all aspects of black-and-white photography for both film and digital formats. The books explains basic theory, how colours become greyscale tones and how photographers can learn to 'see' in black-and-white.

The Production Manual

The Production Manual PDF Author: Gavin Ambrose
Publisher: AVA Publishing
ISBN: 2940373639
Category : Art
Languages : en
Pages : 195

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Book Description
The Production Manual demonstrates the practical aspects of getting a creative job into production. This hands-on production guide shows graphic design students how to apply the knowledge acquired during their course. All the essential areas of production that involve the graphic designer are covered in detail with clear descriptions of the various technical processes, including design for print, exhibition stands, packaging and signage. In the case of print work, The Production Manual tackles issues such as image resolution, printing techniques, and plate-making: all those aspects that ensure that a graphic design project is produced as required and for maximum effect. The Production Manual also highlights the inspirational side of production, for example, highly creative printing processes and how to achieve tricky effects such as duotones and halftones.

The Visual Dictionary of Pre-press and Production

The Visual Dictionary of Pre-press and Production PDF Author: Gavin Ambrose
Publisher: Bloomsbury Publishing
ISBN: 1350034509
Category : Design
Languages : en
Pages : 306

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Book Description
The Visual Dictionary of Pre-press & Production is a concise and comprehensive introduction to the world of print and production. Containing textual and visual defintitions for over 250 pre-press and production terms, this book is an invaluable reference tool for all students and practitioners of graphic design, typography, illustration and visual communication subjects. From practical terms such as Accents, Bitmap and Color calibration, to styles and finishes such as Canadian and half-Canadian, Perfect Bound and TCF (Totally Chlorine Free), this book contains both modern terminology and the traditional terms still in current usage.

Design for Media

Design for Media PDF Author: Di Hand
Publisher: Routledge
ISBN: 1317864026
Category : Social Science
Languages : en
Pages : 385

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Book Description
This essential guide provides you with a tailored introduction to the design techniques and production practices employed in the media industry. It presents clear and relevant explanations of how to design and produce any type of print and online publication to a professional standard, from pre-planning through to going to press or online. In providing the context, principles and thinking behind design over time, alongside the key practical techniques and know-how, this resource will enable you to present information clearly and effectively. Key features: Provides a complete resource, explaining the background, theory and application of design as well as the ‘how to’ Tutorials and exercises demonstrate how to create clean, attractive and well-targeted designs Supported by a comprehensive gallery of examples and case studies Highly illustrated throughout Colour ‘How to’ sections explain in detail how to create layouts and work with type, pictures and colour successfully Design for Media is a core resource for students and professionals in journalism, PR, advertising, design and across the media and creative sectors.

Software Essentials for Graphic Designers

Software Essentials for Graphic Designers PDF Author: Mark Gatter
Publisher: Yale University Press
ISBN: 9780300118001
Category : Design
Languages : en
Pages : 246

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Book Description
"A guide to the seven leading software programs in graphic design, presenting the essential basics that students and professionals need on a day-to-day basis to use Photoshop, Illustrator, InDesign, QuarkXPress, Dreamweaver, Flash, and Acrobat, including: seven chapters that focus on a separate program and familiarize the user with the screen, menus, windows, tools, navigation system, and basic procedures specific to each piece of software; overviews of all the software applications and descriptions of how they interact with one another, and features a full glossary of terms; information on such wider aspects of digital technology as color management and printing processes; and instructions in both Mac and PC formats." - product description.

Working in Black & White

Working in Black & White PDF Author: David Präkel
Publisher: Routledge
ISBN: 1000211932
Category : Photography
Languages : en
Pages : 235

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Book Description
Basics Photography 06: Working in Black & White, by David Präkel, provides a comprehensive guide to the basic theory and practice of black and white photography, from the relationship between colour and greyscale tones to the art of seeing in black and white.Black and white, the book argues, has been the soul and conscience of photography since its conception. Black and white is not a lesser colour image - it is, in many ways, more powerful. It gets to the core of what is important in an image, leaving behind the distractions of colour.This is an inspiring text which enables students to make the most of the opportunities offered by black and white photography.

The Fundamentals of Creative Design

The Fundamentals of Creative Design PDF Author: Gavin Ambrose
Publisher: Bloomsbury Publishing
ISBN: 294044725X
Category : Design
Languages : en
Pages : 196

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Book Description
The Fundamentals of Creative Design (second edition) is an update to the popular first edition of the same name, in which Gavin Ambrose and Paul Harris introduce students to the various aspects of the graphic design. This volume provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish. This updated edition includes new and revised content and images, giving the volume a more contemporary feel.

Langford's Advanced Photography

Langford's Advanced Photography PDF Author: Efthimia Bilissi
Publisher: Taylor & Francis
ISBN: 1136098453
Category : Photography
Languages : en
Pages : 495

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Book Description
Langford's Advanced Photography is the only advanced photography guide a serious student or aspiring professional will ever need. In this eighth edition, Efthimia Bilissi continues in the footsteps of Michael Langford by combining an unrivalled level of technical detail with a straightforward writing style while simultaneously bringing the text firmly in to the digital era. This book covers the entire photographic process from a technical standpoint - not only detailing the 'how' but also explaining the 'why' that is so often missing from photography texts. From the workings of cameras, lenses, digital imaging sensors and software to new hot topics such as HDR imaging, digital asset management, and even running your own photography business, everything a serious photographer could need to extend their art into professional realms is covered. The book also benefits from a full glossary, charts and inspirational full color images throughout, with summaries and projects at the end of each chapter to reinforce the theory.

Communicating in Style

Communicating in Style PDF Author: Yateendra Joshi
Publisher: The Energy and Resources Institute (TERI)
ISBN: 9788179930168
Category : Language Arts & Disciplines
Languages : en
Pages : 264

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Book Description
If you are a researcher, an academic, a journalist, or a manager -- long on technical expertise but short on time