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Author: Jennifer Kaplan
Publisher: Penguin
ISBN: 110114923X
Category : Business & Economics
Languages : en
Pages : 325
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Book Description
The ultimate resource for small business owners who want to go green without going broke. Greening Your Small Business is the definitive resource for those who want their small businesses to be cutting- edge, competitive, profitable, and eco-conscious. Filled with stories from small business owners of all stripes, Greening Your Small Business addresses every aspect of going green, from basics such as recycling, reducing waste, energy efficiency, and reducing the IT footprint, to more in-depth concerns such as green marketing and communications, green business travel, and green employee benefits. For companies too small to hire consultants to draft and implement green policies and practices, this guide is designed for easy use, featuring: ? Simple ways to make the workplace greener ? Two plans of action for going green (divided into two levels) ? Definitions for green terminology and jargon
Author: Jennifer Kaplan
Publisher: Penguin
ISBN: 110114923X
Category : Business & Economics
Languages : en
Pages : 325
Get Book Here
Book Description
The ultimate resource for small business owners who want to go green without going broke. Greening Your Small Business is the definitive resource for those who want their small businesses to be cutting- edge, competitive, profitable, and eco-conscious. Filled with stories from small business owners of all stripes, Greening Your Small Business addresses every aspect of going green, from basics such as recycling, reducing waste, energy efficiency, and reducing the IT footprint, to more in-depth concerns such as green marketing and communications, green business travel, and green employee benefits. For companies too small to hire consultants to draft and implement green policies and practices, this guide is designed for easy use, featuring: ? Simple ways to make the workplace greener ? Two plans of action for going green (divided into two levels) ? Definitions for green terminology and jargon
Author: Scott Cooney
Publisher: McGraw-Hill
ISBN: 9780071602938
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Grow an eco-friendly business that creates limitless profit potential From organic groceries to fuel-efficient cars and toxicity-free dry cleaning, the opportunities to profit from a business that builds local communities, heals the environment, and feeds the growing green demand are almost endless. As an entrepreneur who has developed successful eco-friendly businesses, Scott Cooney gives you expert advice and guidance on starting, building, and growing a green business--and then delivers a gold mine of business ideas for every kind of product and service. Grow a Green Small Business also gives you: Green Entrepreneur Rules that will get you started on the right foot Marketing, advertising, and networking techniques that build a loyal customer base Valuable resources, including green franchises, contacts, and web links for more information Whether you're a novice or a veteran business developer, Cooney points the way to productivity and profit strategies you can build into any small business model.
Author: Fred M. Andreas
Publisher: Bloomsbury Publishing USA
ISBN: 0313382700
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
With unequaled insight, business experts profile 12 outstanding, sustainable, small- to medium-sized enterprises and explain how their green strategies and methods have helped them succeed. A Simple Path to Sustainability: Green Business Strategies for Small and Medium-Sized Businesses is designed specifically to help smaller enterprises share in the benefits that flow from sustainability. Built around case histories showcasing 12 small to medium-size enterprises (SMEs) that have outstanding records of sustainability, this unique, hands-on guide will help readers choose and develop sustainability strategies and undertake the marketing and management initiatives necessary for success. The studies collected here detail each company's journey from initial idea through building a new culture, engaging stakeholders, gaining competitive advantage, and planning for the future. Each study also covers the challenges encountered, successes and failures, and lessons learned. Cases are centered around distinct themes, including a marketing/public relations perspective, a risk management perspective, an organizational culture perspective, and a new product development perspective. Taken as a whole, these stories do more than inform. They will inspire managers to become green entrepreneurs, undertaking sustainable strategies that can reap surprising benefits.
Author: Glenn E. Croston
Publisher:
ISBN:
Category : Green movement
Languages : en
Pages : 0
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Book Description
"Green entrepreneur and scientist Dr. Glenn Croston outlines green business essentials and helps you uncover eco-friendly opportunities, build a sustainable business plan, and gain the competitive advantage in today's environmentally mindful market."--Publisher description.
Author: Rich Mintzer
Publisher: Entrepreneur Press
ISBN: 9781599182636
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
You know why. Now, learn how. The reasons why are clear, but the bigger question is-how? From greening your business practices to implementing tangible changes and more, green experts and business owners show you more than 100 ways to quickly and cost-effectively elevate your business from good to green! Enhance your current business practices and incorporate new, eco-friendly solutions that won't break the bank or disrupt your day-to-day operations. Learn planet-saving techniques and tricks specific to your trade, and discover unique ways to turn your positive impact on the planet into increased profits! Use expert advice, examples, step-by-step instructions, real timelines and trouble-shooting tips and solutions Advance your business in the race to go green with industry-specific ideas and innovations Learn how to increase your bottom line and lower your overhead costs by implementing just a few green solutions in your business
Author: Jonathan Estes
Publisher: Wiley
ISBN: 9780470387795
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
"Do you think going green will give you a competitive advantage, even save you money? Do you think your customers are more likely to buy if you are green? Do you want to do better by the environment and your community? If so, you are not alone. Many feel the need to go green. Jonathan Estes in Smart Green turns this need into value and lays out the steps for going green.?Read it and get ahead of your competition and the green tsunami sweeping the country." —Frank Phoenix, PE, LEED-AP, Partner, Greenbridge Developments, LLC "Estes's book articulates the opportunities, challenges, and trends of the blossoming conscious consumer movement using insightful research to make the case for growing a green business. His compendium examines and dissects our cultural shift in which a handful of people are optimists, many are ambivalent, and everyone is a skeptic." —David Lubensky, President, Bagatto, Inc. "Smart Green is a very practical guide for getting started with greening your company. Estes has taken the principles of business planning and applied them to a very complex subject. Worth the read." —Michael Knupp, former CEO, The RETEC Group, and former member, World Business Council for Sustainable Development "Estes's Smart Green is a great resource for small to mid-size enterprises that want to make measurable improvement in performance and align themselves with the global green wave. From strategic planning to practical how-to examples, Estes demonstrates how we can go green and make some too." —Aaron Nelson, IOM, President and CEO, Chapel Hill-Carrboro (NC) Chamber of Commerce, and Executive Director, Foundation for a Sustainable Community
Author: Kim Carlson
Publisher: Simon and Schuster
ISBN: 1440516049
Category : Business & Economics
Languages : en
Pages : 237
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Book Description
Today, many companies are flourishing by delivering high-quality products while pursuing policies that leave the world a cleaner, better place. Those policies can help retain customers, energize employees, and serve as brand-building tools. This book shows managers practical steps to make their companies environmentally responsible while staying profitable and efficient. Environmentalist and businesswoman Kim Carlson shows managers how to green company operations by moving to a paperless office, recycling at work, setting up employee carpools, developing eco-friendly packaging, using green building products, and more. She explains in detail topics ranging from green marketing to setting up a carbon footprint assessment for the company. With this book at their side, managers can turn green into profits.
Author: Heather Gadonniex
Publisher: Penguin
ISBN: 1101057653
Category : Business & Economics
Languages : en
Pages : 388
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Book Description
Green is the color of money! Businesses are always looking to increase their profitability and market share. With rising costs of fuel and consumers targeting environmentally-responsible companies to patronize, businesses have jumped on the green initiative and reaped the financial benefits. The Complete Idiot's Guide® to Greening Your Business provides the most up-to-date, concrete, and practical steps for readers to follow to get rich by going green. *Solid authors with "green" background *White-hot green market *Comprehensive, practical business approach
Author: Entrepreneur Press
Publisher: Entrepreneur Press
ISBN: 161308076X
Category : Business & Economics
Languages : en
Pages : 210
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Book Description
Do you have a go green or go home attitude? If so, you’ve got the right outlook for today’s business world. Discover how to establish your business as a green business—starting at the ground level, and starting now! From helping you explore environmentally-friendly opportunities to choosing eco-friendly means of production, our experts take you step by step, and show you how to protect our planet while building your business. Learn business basics with a green twist including financing, office setup, day-to-day operations and so much more! • Discover your business and your green competitive edge • Create a sustainable business model—no matter what business you choose • Get funding from green lenders • Manage your company’s carbon footprint • Incorporate practical and innovative, earth-friendly solutions at every stage • Establish an environmentally responsible business culture • Use effective marketing to capture customers and keep them coming back • And more Plus, gain innovative insights, ideas, and concepts from 22 successful green businesses! Take the high road to success—start your green business today!
Author: Woody Leonhard
Publisher: John Wiley & Sons
ISBN: 0470550155
Category : Computers
Languages : en
Pages : 391
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Book Description
Make your computer a green machine and live greener at home and at work Get on board the green machine! Green home computing means making the right technology choice for the environment, whether it be a Windows-based or Mac-based computer and all the peripherals. In addition, it means learning how to properly and safely dispose of those items and how to use your computer to create a greener life at home and at work. Computer expert Woody Leonhard and green living guru Katherine Murray introduce you to the many green products that exist in the world of technology, including eco-friendly desktops, laptops, and servers; energy-efficient peripherals; and the numerous Web sites that offer advice on how to go green in nearly every aspect of your life. Bestselling author Woody Leonhard and green living guru Katherine Murray show you how to make your computer more eco-friendly Discusses buying a green computer and choosing eco-friendly peripherals Discover ways to manage your power with software and servers Provides helpful explanations that decipher how to understand your computer's power consumption With this invaluable insight, you'll discover that it actually is easy being green!
