Author: Steven Brough
Publisher: GRASPED Digital
ISBN:
Category : Business & Economics
Languages : en
Pages : 35
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Book Description
“GRASPED Nutrition and Public Health: A Marketer's Guide to the Wellness Industry" is an essential compilation for marketers navigating the rapidly expanding wellness sector. This collection provides a thorough exploration of the intersection between nutrition, public health, and marketing, offering invaluable insights into consumer health trends, dietary preferences, and the societal shift towards preventative healthcare. It guides marketers through the complexities of promoting nutritional products and wellness services, emphasizing the importance of credibility, scientific substantiation, and consumer education. By delving into strategies for effectively reaching health-conscious consumers, this guide equips marketers with the tools needed to successfully contribute to public health initiatives while achieving business goals. The wellness industry is at the forefront of a global movement towards healthier living, and marketers play a pivotal role in shaping its trajectory. “GRASPED Nutrition and Public Health: A Marketer's Guide to the Wellness Industry" introduces marketers to the critical aspects of promoting health and nutrition in a way that resonates with today’s consumers. This guide highlights the importance of aligning marketing strategies with the latest research and public health guidelines to build trust and authority in the wellness space. It sets the foundation for creating impactful campaigns that not only drive consumer engagement and sales but also contribute positively to the overall health of the community. Through a blend of ethical marketing practices and a deep understanding of the wellness consumer, this introduction lays the groundwork for meaningful connections between brands and their audiences in the pursuit of health and well-being. The unique selling proposition of “GRASPED Nutrition and Public Health: A Marketer's Guide to the Wellness Industry" lies in its specialized focus on the ethical and effective marketing of nutrition and wellness products. Unlike generic marketing resources, this guide delves deeply into the specific challenges and opportunities of the wellness sector, offering a nuanced understanding of how to engage with health-conscious consumers. It stands out by advocating for marketing strategies that are not only commercially successful but also socially responsible, emphasizing the importance of contributing to public health. For marketers aiming to make a genuine impact in the wellness industry, this guide offers a comprehensive, research-backed roadmap for navigating the delicate balance between achieving business objectives and promoting the public good.
Author: Elizabeth Eilender
Publisher: Momentum Press
ISBN: 1606508709
Category : Health & Fitness
Languages : en
Pages : 117
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Book Description
Poor quality dietary habits are one of the most pressing public health concerns of our time. As a society, we are faced with the paradox of malnutrition and overconsumption existing side-by-side. Many people in our communities deal with the stark reality of food insecurity coupled with a reliance on inexpensive, nutrient-poor calories that contribute to the nationwide prevalence of obesity, type 2 diabetes, heart disease, and other chronic conditions. As a resource for both students and practitioners, Public Health and Community Nutrition provides an overview of how social determinants of health3⁄4socioeconomic factors that influence a population’s or an individual’s well-being3⁄4contribute to the existence of health disparities in the United States. Now more than ever, diet and health experts are needed to address these 21st-century public health challenges that require specific professional competencies related to nutritional assessment, knowledge of food assistance and support options, and nutrition education skills that are appropriate for targeted audiences.
Author: Arlene Spark
Publisher: CRC Press
ISBN: 0203507886
Category : Medical
Languages : en
Pages : 578
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Book Description
Nutrition plays a key role in many areas of public health such as pre-term delivery, cancer, obesity, diabetes, and cardiovascular and renal diseases. Government nutrition policy, therefore, bears a huge influence on the nation's biggest health concerns. There is a clear need for information on this topic that unarguably holds the key to the primar
Author: Southern Conference on Nutrition and Public Health, University of North Carolina
Publisher:
ISBN:
Category : Nutrition
Languages : en
Pages : 194
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Book Description
Author: Danielle Gallegos
Publisher: Routledge
ISBN: 1000257118
Category : Health & Fitness
Languages : en
Pages : 1121
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Book Description
Food--how we produce, prepare, share and consume it--is fundamental to our wellbeing. It also connects the human body to the complex and dynamic systems of our environment. This is more significant than ever before in human history, as climate change and increasing population impact on global ecosystems. This fourth edition of Food and Nutrition has been completely rewritten to reflect an ecosystems approach to human health. It is shaped around four dimensions of human nutrition: biology, society, environment and economy. Food and Nutrition provides a comprehensive overview of food components and the biochemistry of foods and digestion. It outlines nutrition needs at different life stages, dietary disorders, and social and cultural influences on food selection and consumption. It also explores the increasing influence of technology on agriculture and food preparation, and recent research into intergenerational nutrition and nutrigenomics. At every stage it points to how you can impact your own health and the health of others as a global citizen and as a health or other food-system-related professional. Extensively illustrated with informative graphs, diagrams and data, and with examples, glossaries and reflective exercises, Food and Nutrition is the ideal introduction to the field of nutrition and dietetics for the 21st century, and a valuable professional reference for early career dietitians.
Author: Simon Langley-Evans
Publisher: John Wiley & Sons
ISBN: 1118907094
Category : Medical
Languages : en
Pages : 353
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Book Description
Bringing together key topics in basic science, clinical nutrition, and public health, Nutrition, Health and Disease is an easy-to-read, student-friendly textbook which clearly demonstrates how the body’s demand for nutrients changes throughout life, and thus the variety of ways in which nutrition and diet affect health and disease. The second edition of this successful text includes: Expanded introductory material to ensure a firm grasp of key concepts New content on vegetarian, vegan, kosher and other alternative diets Dieting in adults Gender and nutrition Macro- and micronutrients A range of new diagrams to support visual learners Background on nutritional epidemiology and statistics. Nutrition, Health and Disease: A Lifespan Approach is an ideal resource for the range of material a student or newly-qualified nutrition or dietetics professional needs to know.
Author: Ted Wilson
Publisher: Humana Press
ISBN: 3319236725
Category : Medical
Languages : en
Pages : 378
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Book Description
This comprehensive and authoritative second edition offers food scientists, nutritionists, public health specialists, and those involved in the research and development of new beverages an exhaustive survey of how common beverages impact our health and nutrition, as well as a basis for research designed to produce healthier beverages. Every year brings an improvement in our understanding of how the many types and aspects of what we drink (beverages) impact our health and a desire to understand the current state of affairs for beverage technology. There is still no new single book that provides objective reviews on the wide range of global health issues associated with alcoholic ad non-alcoholic beverages. Beverage Impacts on Nutrition and Health, Second Edition is the single best source of reviews that describe beverage history; coffee, tea, alcohol, wine, cranberry and citrus juice, tea, coffee, dairy milk, soy milks and breast milk. Furthermore the book contains up-to-date reviews that describe beverage effects on satiety and energy balance, recommendations for persons with diabetes and metabolic syndrome, nutritional supplementation for the elderly, performance enhancement by athletes, energy drinks, and bottled water qualities. The final chapters summarize soft drink marketing issues, health effects of sugar and high fructose corn syrup, beverage ingredient functions, beverage labeling regulation and the importance of trends in beverage development. These updated chapters are objectively written to emphasize peer-reviewed references and minimize the anecdotal references often seen in the current literature describing beverages and their impact on our health and nutrition. All chapters are authored by recognized authorities from industry, the health-care system, and universities. This book contains 24 concise and user-friendly chapters intended to enable readers to grasp the message quickly and easily.
Author: Michael Barbee
Publisher: Square One Publishers, Inc.
ISBN: 0757053181
Category : Health & Fitness
Languages : en
Pages : 287
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Book Description
Did you know that some noncaloric artificial sweeteners can actually make you fat—or even kill you? Did you know that the overconsumption of certain soy products can upset your hormonal balance and lead to hypothyroidism? Most people didn’t, until now. Politically Incorrect Nutrition exposes many current and widely held beliefs foisted on both consumers and health-care practitioners by well-oiled, agenda-driven food industry propaganda. It analyzes popular claims and reveals what, in fact, is healthy—and what is decidedly unhealthy—by exploring the most current and objective scientific data regarding good nutrition. If you want to provide the best possible food for yourself and your family, or if you simply want to learn the truth behind the many food myths that are presented to us day after day, Politically Incorrect Nutrition is must reading.
Author: Irene Lenoir-Wijnkoop
Publisher: Frontiers Media SA
ISBN: 2889198189
Category : Science (General)
Languages : en
Pages : 85
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Book Description
At the dawn of the third millennium, we are confronted with a disturbing phenomenon: although global life expectancy still increases, this is not the case for healthy life expectancy! The explanation of this seemingly contradiction is mainly due to the rising prevalence of the new pandemia of chronic non-communicable diseases (NCDs). Even in low and middle income countries, the improvement in healthcare status and life expectancy is paralled by the increase of NCDs, as in all countries worldwide. Since the United Nations General Assembly held in New York in 2011, many publications have emphasized the close link between NCDs and nutrition. The NCDs epidemic forces us to reconsider the public health perspectives. Many governments, non-governmental organizations and other institutions are actively involved in educational nutrition programs and campaigns; however their efforts seldom obtain the results hoped for. It is extremely difficult to induce changes in lifestyle and behavior that have built up over a long period of time. However, it becomes urgent to adapt to our changing life-environment where traditional wisdom and intuitive choices are giving way to individual thinking and search for (often uncontrolled) information. This engenders a number of unprecedented challenges and it calls for a re-appraisal of the existing paradigms to achieve an adequate management of the upstream determinants of health instead of a (pre)dominant medical and hospital-centric approach. In the era of personalized healthcare, it is time to empower policy makers, professionals and citizens for achieving an evidence-based change in the health-disease interface and decision-making process for public health interventions. The scientific and professional society Health Technology Assessment International (HTAi) has recognized nutrition as a health technology (preventative) by creating a Interest Group (IG) dedicated to research on methodologies and assessments of nutrition-related public health, while taking into account contextual factors (ethical, legal, social, organizational, economic, …) in order to generate meaningful outcomes for establishing evidence-based health policies. This Research Topic aims to elaborate on some of the potential hurdles or guarantees which have to be overcome for the sake of sustainable healthcare provisions anywhere in the world, such as shortcomings in methodological approaches, regulatory frameworks, gaps between evidence, its hierarchy and final recommendations for public health management.
Author: Artemis P. Simopoulos
Publisher: Karger Medical and Scientific Publishers
ISBN: 3805597797
Category : Medical
Languages : en
Pages : 297
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Book Description
Human health depends to a great extent on our nutritionally balanced food supply consistent with the evolutionary aspects of diet to which genes were originally programmed to respond. The publication at hand contains selected papers from the Inaugural Conference 'Healthy Agriculture, Healthy Nutrition, Healthy People' of the World Council on Genetics, Nutrition and Fitness for Health held at Ancient Olympia, Greece, in October 2010. Topics include the relationship between architecture and agriculture, food production systems and urban agriculture, as well as physical activity, nutrition, genetic variation and other determinants of human health. The papers clearly show that optimal nutrition is consistent with ecologically and economically sustainable agriculture, and that there is a need for scientific and political institutions that can integrate research into urban planning and its regulation, agriculture and health care systems. This will contribute to normal development and health throughout the human life cycle, and prevent or delay chronic diseases such as obesity, type 2 diabetes, cardiovascular disease and cancer. Scientists working in the fields of medicine, physiology, genetics, nutrition, dietetics, economics, architecture, agriculture as well as scientists and policy makers interested in environmental issues such as agricultural sustainability and climate will find this volume of great interest.
