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Author: Timothy Samara
Publisher: Rockport Publishers
ISBN: 1616736364
Category : Design
Languages : en
Pages : 273
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Book Description
The graphic design equivalent to Strunk & White's The Elements of Style This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly. This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.
Author: Timothy Samara
Publisher: Rockport Publishers
ISBN: 1616736364
Category : Design
Languages : en
Pages : 273
Get Book Here
Book Description
The graphic design equivalent to Strunk & White's The Elements of Style This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly. This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.
Author: Aaris Sherin
Publisher: Rockport Publishers
ISBN: 161058189X
Category : Design
Languages : en
Pages : 160
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Book Description
Color is an integral part of any design solution. Design Elements, Color Fundamentals is an essential resource for designers who want to create memorable design and successfully communicate with their audience. It is the second book in Rockport's Design Elements series, which focuses on the core elements of design. With this book, designers will: —Learn how to effectively communicate with color and integrate color with type and image to affect meaning and create order —See how known pairings and selection methods can be used in real-world projects —Explore hundreds of visual examples, illustrating how effective color combinations can be applied to any project, across media, and in diverse, cultural, and geographic situations —Realize the basic tenets of color theory as it is broken down into clear and actionable directives —Uncover tips and techniques for using color in client-based design work Discover the basic rules for working with color as well as when it's OK to break the rules with Design Elements, Color Fundamentals!
Author: Steven Heller
Publisher: Adams Media
ISBN: 1592539106
Category : Design
Languages : en
Pages : 195
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Book Description
50 exercises ranging from making posters to maps to three-dimensional art objects all geared towards helping design and illustration students develop their own personal style. Each exercise includes examples to inspire and encourage experimentation.
Author: Aaris Sherin
Publisher: Design Elements
ISBN: 159253807X
Category : Art
Languages : en
Pages : 170
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Book Description
With real-world projects, this authoritative book shows how successful sourcing, creation, and use of imagery can be applied to professional graphic design.
Author: Steven Heller
Publisher:
ISBN:
Category : Printing
Languages : en
Pages : 0
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Book Description
Author: Kristin Cullen
Publisher:
ISBN: 1592537677
Category : Art
Languages : en
Pages : 162
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Book Description
Explore the fundamentals of typography with this practical new guide. An instructional reader rather than historical survey, Design Elements: Typography Fundamentals uses well-founded, guiding principles to teach the language of type and how to use it capably. Designers are left with a solid ground on which to design with type. Limitless potential for meaningful and creative communication exists—this is the field guide for the journey!
Author: Richard Hollis
Publisher: Yale University Press
ISBN: 9780300106763
Category : Design
Languages : en
Pages : 288
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Book Description
Originally published: London: Laurence King Pub., 2006.
Author: Sendpoints
Publisher:
ISBN: 9789887849490
Category : Commercial art
Languages : en
Pages : 224
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Book Description
What is Void? It is an oriental aesthetic tradition. Also it is a modern style popular in art and design since the 1960s, namely minimalism. The aesthetics of void helps extract the essentials, maximize functionality, and more importantly, achieve a peaceful harmony. This book will lead readers to explore the distinctive style of "void" in graphic design world, to look closely a its history and development and to discuss its characteristics. The rich coverage of graphic designs of this style by outstanding designers worldwide in this book provide valuable perspectives and inspirations for anyone interested in this unique style.
Author: Brian Wood
Publisher: Pearson Education
ISBN: 0321929497
Category : Computers
Languages : en
Pages : 480
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Book Description
This book contains 15 lessons that cover the basics, providing countless tips and techniques to help you become more productive with the program. You can follow the book from start to finish, or choose only those lessons that interest you.
Author: Steven Heller
Publisher: Thames & Hudson
ISBN: 9780500277997
Category : Commercial art
Languages : en
Pages : 239
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Book Description
Coverage ranges from fine art to ephemera
