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Author: Robin Landa
Publisher: Wadsworth Publishing Company
ISBN: 9781285085180
Category : Graphic arts
Languages : en
Pages : 480
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Book Description
This best-selling text remains the most comprehensive, how-to reference on graphic design and advertising for print and interactive media, intended to serve as a foundation for a graphic design and advertising design education. Theory and applications are stressed with an instructive approach. Known for its thorough treatment of theory and major graphic design applications, this text concentrates on the integration of design principles and elements, providing hundreds of meaningful examples of historical, modern, and contemporary design and of their interaction throughout.
Author: Robin Landa
Publisher: Wadsworth Publishing Company
ISBN: 9781285085180
Category : Graphic arts
Languages : en
Pages : 480
Get Book Here
Book Description
This best-selling text remains the most comprehensive, how-to reference on graphic design and advertising for print and interactive media, intended to serve as a foundation for a graphic design and advertising design education. Theory and applications are stressed with an instructive approach. Known for its thorough treatment of theory and major graphic design applications, this text concentrates on the integration of design principles and elements, providing hundreds of meaningful examples of historical, modern, and contemporary design and of their interaction throughout.
Author: Connie Malamed
Publisher: John Wiley & Sons
ISBN: 1118864042
Category : Business & Economics
Languages : en
Pages : 389
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Book Description
Enhance learners' interest and understanding with visual design for instructional and information products No matter what medium you use to deliver content, if the visual design fails, the experience falls flat. Meaningful graphics and a compelling visual design supercharge instruction, training, and presentations, but this isn't easy to accomplish. Now you can conquer your design fears and knowledge gaps with Visual Design Solutions: a resource for learning professionals seeking to raise the bar on their graphics and visual design skills. This informal and friendly book guides you through the process and principles used by professional graphic designers. It also presents creative solutions and examples that you can start using right away. Anyone who envisions, designs, or creates instructional or informational graphics will benefit from the design strategies laid out in this comprehensive resource. Written by Connie Malamed, an art educator and instructional designer, this book will help you tap into your creativity, design with intention, and produce polished work. Whereas most graphic design books focus on logos, packaging, and brochures, Visual Design Solutions focuses on eLearning, presentations, and performance support. Visual Design Solutions includes practical guidelines for making smart design choices, ways to create professional-looking products, and principles for successful graphics that facilitate learning. Ideal for instructional designers, trainers, presenters, and professors who want to advance from haphazard to intentional design, this book will help them realize their design potential. Gain the knowledge and confidence to design impressive, effective visuals for learning Increase learner comprehension and retention with visual strategies offered by an expert author Serves as a reference and a resource, with a wealth of examples for inspiration and ideas Addresses an intimidating topic in an informal, friendly style In four parts, the book provides a thorough overview of the design process and design concepts; explores space, image, and typography; and presents workable solutions for your most persistent and puzzling design problems. Get started and begin creating captivating graphics for your learners.
Author: Carolyn Knight
Publisher: Rotovision
ISBN: 2888930617
Category : Design
Languages : en
Pages : 226
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Book Description
This work offers a collection of exemplary, creative, and imaginative information design, shown in its original application and juxtaposed with the reference material used for each piece of work.
Author: Grip
Publisher: Adams Media
ISBN: 1592538134
Category : Design
Languages : en
Pages : 194
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Book Description
DIVGain strategic insights on all aspects of package design. From starting with a blank slate all the way up to a finished product, learn the steps of executing effective package design solutions. /div
Author: Shaoqiang Wang
Publisher:
ISBN: 9788416504565
Category : Design
Languages : es
Pages : 0
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Book Description
The book addresse subjects important for user eperience as colour schemes, frames & tables, icon application, and text & typography.
Author: Timothy Samara
Publisher: Rockport Publishers
ISBN: 1610584112
Category : Design
Languages : en
Pages : 192
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Book Description
Here is a complete, comprehensive drawing reference for design students and professionals alike who want to implement drawing as a professional tool. In Drawing for Graphic Design, Timothy Samara empowers readers to add drawing to their design vocabulary, featuring case studies of commercial projects from start to finish along with a showcase of real-world projects that integrate drawing as an intrinsic part of their visual communication. Filled with original author drawings and sketches, it’s a must-have reference that will benefit designers of all levels.
Author:
Publisher: Rotovision
ISBN: 2888931559
Category : Design
Languages : en
Pages : 228
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Book Description
'Grids' aims to give designers of all levels the inspiration and know-how to create outstanding layouts that will succeed in today's fast-moving and competitive marketplace.
Author: Templin Brink Design
Publisher:
ISBN:
Category : Color in advertising
Languages : en
Pages : 200
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Book Description
Two-Color Graphics is the latest installment in Rockport's series that includes Minimal Graphics, Touch Graphics, Large Graphics, Small Graphics, and Color Graphics. Two-color graphics offer a range of effects from somber and elegant to edgy and bold. More importantly, they're inexpensive to print, which perhaps explains why two-color printing is so widely used. Despite its popularity, however, two-color printing has a stigma of looking cheap compared to four-color pieces. This book puts that myth to rest by showing how dynamic effects can be achieved with simple, inexpensive two-color printing. Besides its simplicity, it has a style all its own, which can convey sophistication, elegance, and integrity. Included is a "color finder" section designed to show readers a variety of color combinations for various projects. Each featured project is also shown in thumbnail size in 15 to 20 different two-color combinations.
Author: Joyce Walsh Macario
Publisher: Laurence King
ISBN: 9781856695992
Category : Adobe
Languages : en
Pages : 0
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Book Description
Creating effective, eye-catching designs and layouts is a matter of both inspiration and practical know-how. This book integrates clear explanations of the concepts behind great design with instruction in the use of the core software packages - Photoshop, Illustrator, and Indesign. It helps beginner learn the essentials of graphic design.
Author: Aaris Sherin
Publisher: Design Elements
ISBN: 159253807X
Category : Art
Languages : en
Pages : 170
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Book Description
With real-world projects, this authoritative book shows how successful sourcing, creation, and use of imagery can be applied to professional graphic design.
