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Author: Rob Wallace
Publisher: Rockport Publishers
ISBN: 161060184X
Category : Design
Languages : en
Pages : 273
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Book Description
This book, the second in the series following Really Good Logos Explained, addresses the elements of effective packaging vs. packages that aren’t successful and what makes a particular design more powerful or attention-getting than others.Four well respected design professionals—each of whom will specialize in the area of product packaging—evaluate the 300+ design examples in the book. Each author provides specific and to-the-point observations and critiques.
Author: Rob Wallace
Publisher: Rockport Publishers
ISBN: 161060184X
Category : Design
Languages : en
Pages : 273
Get Book Here
Book Description
This book, the second in the series following Really Good Logos Explained, addresses the elements of effective packaging vs. packages that aren’t successful and what makes a particular design more powerful or attention-getting than others.Four well respected design professionals—each of whom will specialize in the area of product packaging—evaluate the 300+ design examples in the book. Each author provides specific and to-the-point observations and critiques.
Author: Catharine Fishel
Publisher: Rockport Publishers
ISBN: 1616736453
Category : Design
Languages : en
Pages : 353
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Book Description
A volume "packed" with insight and ideas The packaging industry is more competitive every day so creating a new package that is innovative, adds value, and makes a connection with the consumer is a challenge often met with limited success. Dynamic and unusual package designs can really make a statement in overcrowded markets. What makes a package successful? How do designers find the inspiration and execute the designs that really work? This compendium of package design answers all that and more. The content covers inspiration, process, design research, working with clients, planning, and execution of some of the most effective packages on the market today. Insight from top packaging designers worldwide is provided on pages that are packed with images of great designs. Unlike most packaging books, this volume is stuffed with content in a compact, portable, and easy-to-use format
Author: Food and Agriculture Organization of the United Nations
Publisher: Food & Agriculture Org. [Author] [Author]
ISBN: 9251387516
Category : Technology & Engineering
Languages : en
Pages : 92
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Book Description
Micro, small and medium-sized enterprises (MSMEs) continue to serve as a major source of employment and income generation in the agriculture and tourism sectors in countries of the Caribbean Community and Common Market (CARICOM). [Author] Most MSMEs are small businesses run by families or by a few individuals. [Author] While this helps to keep labour and overhead costs to a minimum, it creates a suboptimum economy of scale. [Author] Competition is also increased because of the large number of small operations and challenges that hinder penetration of the export market, especially with the increasing complexities of international standards demanded by developed countries. [Author] Additionally, rising standards of living in many CARICOM countries have increased demand from domestic consumers for higher quality food and assurances of food safety. [Author] This creates the need for urgent measures that will help MSMEs in CARICOM to become more efficient in crop production, supply chain management, food processing and packaging techniques and to gain a better understanding of the changing nature of the domestic, regional and international markets. [Author] This technical manual focuses on food packaging and seeks to highlight its critical role in reducing food loss and waste. [Author] Users of this manual will also be exposed to packaging techniques that help improve the marketability of agricultural commodities produced and processed in the region. [Author] This potential has been fostered by an increasing middle-class population, a vibrant market for tourism, a diversity of cultures and, thanks to an increasing diaspora, increasing markets in importing countries. [Author]
Author: Craig Voortman
Publisher: Juta and Company Ltd
ISBN: 9780702166419
Category : Business & Economics
Languages : en
Pages : 164
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Book Description
An understanding of logistics is of primary importance in the modern business world and this text allows students and businesspeople alike to become comfortable with the fundamentals of this discipline. In its explanation of logistics—the process of moving a commodity or service from customer order to consumption—this guide provides insight into every step of the process, from order processing and purchasing to packaging and warehousing. Tips are included for integrated logistics, customer service, materials flow, and strategic logistics plans.
Author: Will Burke
Publisher: Harper Collins
ISBN: 0062108808
Category : Art
Languages : en
Pages : 751
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Book Description
Intended as a comprehensive resource for designers, creative professionals, marketers, and retailers, The Big Book of Packaging contains 384 pages of the most innovative packaging designs from around the world. With over 500 featured designs and profiles of twelve of the world's leading designers, the book is a must-have resource for anyone interested in the future of packaging and design. In light of the recent lift in environmental consciousness, this volume of the Big Book Series will devote one third of its content to the increasingly important subject of green packaging-showing designers and retailers how to package their products creatively, responsibly, and at low cost, factors that will be reflected in the books own packaging/binding as well. The Big Book of Packaging will appeal to designers, students, marketers, retailers, and aesthetes alike, providing a thorough look at what goes into building an effective package and how to think "outside the box."
Author: Grip
Publisher: Adams Media
ISBN: 1592538134
Category : Design
Languages : en
Pages : 194
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Book Description
DIVGain strategic insights on all aspects of package design. From starting with a blank slate all the way up to a finished product, learn the steps of executing effective package design solutions. /div
Author:
Publisher:
ISBN:
Category : Containers
Languages : en
Pages : 722
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Book Description
Author: Pepin van Roojen
Publisher: Agile Rabbit Edition
ISBN: 9789057681431
Category : Design
Languages : fr
Pages : 432
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Book Description
BASIC PACKAGING, the first volume of a new series of packaging books ¿ Structural Package Design ¿ , contains 300 designs, including all major international packaging standards. The CDs also included a demo version of packaging software which folds and tests two-dimensional templates in 3-D.
Author: Paul Jackson
Publisher: Laurence King Publishing
ISBN: 1780673833
Category : Design
Languages : en
Pages : 128
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Book Description
Unlike other packaging titles, which simply provide templates to copy, this book enables designers of all packaging types to create 3-D packaging forms that are specific to their needs rather than based on an existing design. It teaches a simple ‘net’ construction system – a one-piece 2-D configuration of card seen when a 3-D package is opened out and flattened – which enables the designer to create a huge number of very strong 3-D packaging forms that are both practical and imaginative. Each chapter concludes with photographs and net drawings of 6–10 creative examples of packaging designs made using the principles outlined in the preceding chapter. Structural Packaging gives the reader an understanding of the underlying principles of packaging construction and the technical knowledge and confidence to develop a greater number of their own unusual and innovative designs than any comparable book. Download the crease diagrams from the book for free at www.laurenceking.com
Author: Marianne R. Klimchuk
Publisher: John Wiley & Sons
ISBN: 111802706X
Category : Design
Languages : en
Pages : 256
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Book Description
The fully updated single-source guide to creating successful packaging designs for consumer products Now in full-color throughout, Packaging Design, Second Edition has been fully updated to secure its place as the most comprehensive resource of professional information for creating packaging designs that serve as the marketing vehicles for consumer products. Packed with practical guidance, step-by-step descriptions of the creative process, and all-important insights into the varying perspectives of the stakeholders, the design phases, and the production process, this book illuminates the business of packaging design like no other. Whether you're a designer, brand manager, or packaging manufacturer, the highly visual coverage in Packaging Design will be useful to you, as well as everyone else involved in the process of marketing consumer products. To address the most current packaging design objectives, this new edition offers: Fully updated coverage (35 percent new or updated) of the entire packaging design process, including the business of packaging design, terminology, design principles, the creative process, and pre-production and production issues A new chapter that puts packaging design in the context of brand and business strategies A new chapter on social responsibility and sustainability All new case studies and examples that illustrate every phase of the packaging design process A history of packaging design covered in brief to provide a context and framework for today's business Useful appendices on portfolio preparation for the student and the professional, along with general legal and regulatory issues and professional practice guidelines
