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Author: Dan Lyons
Publisher: Hachette Books
ISBN: 031630607X
Category : Biography & Autobiography
Languages : en
Pages : 321
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Book Description
An instant New York Times bestseller, Dan Lyons' "hysterical" (Recode) memoir, hailed by the Los Angeles Times as "the best book about Silicon Valley," takes readers inside the maddening world of fad-chasing venture capitalists, sales bros, social climbers, and sociopaths at today's tech startups. For twenty-five years Dan Lyons was a magazine writer at the top of his profession--until one Friday morning when he received a phone call: Poof. His job no longer existed. "I think they just want to hire younger people," his boss at Newsweek told him. Fifty years old and with a wife and two young kids, Dan was, in a word, screwed. Then an idea hit. Dan had long reported on Silicon Valley and the tech explosion. Why not join it? HubSpot, a Boston start-up, was flush with $100 million in venture capital. They offered Dan a pile of stock options for the vague role of "marketing fellow." What could go wrong? HubSpotters were true believers: They were making the world a better place ... by selling email spam. The office vibe was frat house meets cult compound: The party began at four thirty on Friday and lasted well into the night; "shower pods" became hook-up dens; a push-up club met at noon in the lobby, while nearby, in the "content factory," Nerf gun fights raged. Groups went on "walking meetings," and Dan's absentee boss sent cryptic emails about employees who had "graduated" (read: been fired). In the middle of all this was Dan, exactly twice the age of the average HubSpot employee, and literally old enough to be the father of most of his co-workers, sitting at his desk on his bouncy-ball "chair."
Author: Dan Lyons
Publisher: Hachette Books
ISBN: 031630607X
Category : Biography & Autobiography
Languages : en
Pages : 321
Get Book Here
Book Description
An instant New York Times bestseller, Dan Lyons' "hysterical" (Recode) memoir, hailed by the Los Angeles Times as "the best book about Silicon Valley," takes readers inside the maddening world of fad-chasing venture capitalists, sales bros, social climbers, and sociopaths at today's tech startups. For twenty-five years Dan Lyons was a magazine writer at the top of his profession--until one Friday morning when he received a phone call: Poof. His job no longer existed. "I think they just want to hire younger people," his boss at Newsweek told him. Fifty years old and with a wife and two young kids, Dan was, in a word, screwed. Then an idea hit. Dan had long reported on Silicon Valley and the tech explosion. Why not join it? HubSpot, a Boston start-up, was flush with $100 million in venture capital. They offered Dan a pile of stock options for the vague role of "marketing fellow." What could go wrong? HubSpotters were true believers: They were making the world a better place ... by selling email spam. The office vibe was frat house meets cult compound: The party began at four thirty on Friday and lasted well into the night; "shower pods" became hook-up dens; a push-up club met at noon in the lobby, while nearby, in the "content factory," Nerf gun fights raged. Groups went on "walking meetings," and Dan's absentee boss sent cryptic emails about employees who had "graduated" (read: been fired). In the middle of all this was Dan, exactly twice the age of the average HubSpot employee, and literally old enough to be the father of most of his co-workers, sitting at his desk on his bouncy-ball "chair."
Author: Topher Morrison
Publisher: Morgan James Publishing
ISBN: 1683503511
Category : Business & Economics
Languages : en
Pages : 247
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Book Description
“One of the most powerful professional speakers in America . . . reveals how he’s earned millions onstage, on camera and in business” (Steve Siebold, CSP, past chairman of The National Speakers Association’s Million Dollar Speakers Group). If you look at the trends of over thirty years ago in fashion, technology, architecture, and any other industry, what was cutting edge back then has become cliché and grossly out of date now. But in the speaking industry, most people get up and still walk, talk, and sound like the 1980s motivational speakers of yesteryear. The Book on Public Speaking takes a head-on approach and challenges the status quo for business leaders that speak in front of their staff, board of directors, and the public. After reading this book you will be privy to the most current methods for speaking to an audience for maximum impact in today’s more sophisticated and skeptical culture. If you are the type of business leader who has achieved a level of success in life and feel compelled to share your story with the world, don’t lessen that impact by imitating outdated speaking techniques. Instead, break the mold of the speaker cliché and tap into a speaking style that is authentic, packs a punch, and leaves the audience wanting more. “I learned some amazing presentation techniques from Topher. I’m using them right now. They’re awesome. You can’t tell because you’re reading this.” —John Heffron, winner of The Last Comic Standing “Morrison is crazy good at training you how to communicate on-camera so that your business gets more attention.” —James Lavers, professional speaker, founder, “Selling from the Screen”
Author: Mike Michalowicz
Publisher: Penguin
ISBN: 073521414X
Category : Business & Economics
Languages : en
Pages : 225
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Book Description
Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that: · Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances. · A small, profitable business can be worth much more than a large business surviving on its top line. · Businesses that attain early and sustained profitability have a better shot at achieving long-term growth. With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.
Author: Mark Wood
Publisher: Peachpit Press
ISBN: 0133989720
Category : Computers
Languages : en
Pages : 529
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Book Description
In the only Apple-certified book on the Apple productivity apps–Pages, Numbers, and Keynote, you’ll learn the how and why of creating and publishing first-rate documents, spreadsheets, and presentations. Working through this guide, you will gain confidence working on progressively more complex, real-world projects, using Pages, Numbers, and Keynote both alone and together to produce sophisticated and robust results. This guide provides coverage of the latest features in the Apple productivity apps. All new guide covers the Pages, Numbers, and Keynote productivity apps for Mac; explores iOS versions of the apps; and shows workflows using iCloud Drive. Quick tour through all three apps on OS X highlights the similarities in their interfaces and tools and reveals important new features. Self-paced course-in-a-book with accompanying lesson files focuses on practical, real-world projects building in complexity throughout the guide. The official curriculum of Apple Training Pages, Number, and Keynote course used in Apple Authorized Training centers worldwide. Chapter review questions summarize what students learn to prepare them for the Apple certification exam.
Author: Steven Van Belleghem
Publisher: Kogan Page Publishers
ISBN: 074947324X
Category : Business & Economics
Languages : en
Pages : 208
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Book Description
WINNER: CMI Management Book of the Year Awards 2016 - Commuter's Read Category In an age when customers have access to vast amounts of data about a company, its product and its competitors, customer experience becomes increasingly important as a sustainable source of competitive advantage. But success doesn't just rely on digital engagement and excellence, but also on combining a digital-first attitude with a human touch. In When Digital Becomes Human, Steven Van Belleghem explores and explains the new digital relationships. Packed with global examples from organizations that have successfully transformed their customer relationships, such as Amazon, Toyota, ING, Coolblue, Nike and Starbucks, When Digital Becomes Human presents a clear model that companies can easily implement to integrate an emotional layer into their digital strategy. This guide to combining two of a business's most important assets - its people and its digital strengths - covers the latest issues in digital marketing and customer experience management, including omnichannel and multichannel experiences, big data and predictive analytics, privacy concerns, customer collaboration (ie crowdsourcing) and more.
Author: Patrick Sweeney
Publisher: Rowman & Littlefield
ISBN: 153813442X
Category : Self-Help
Languages : en
Pages : 310
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Book Description
Fear, the most powerful force in our life, is the least understood. Every one of us experiences it. Many arrange their lives to avoid it. Yet nearly every one of us needs to find more fear. Most of us know fear as the unwanted force that drives phobias, anxieties, unhappiness, and inhibits self-actualization. Ironically, fear is the underlying phenomenon that heightens awareness and optimizes physical performance, and can drive ambition, courage, and success. Harnessing fear can heighten emotional intelligence and bring success to every aspect of your life. Neuroscience and current research on how the brain processes and uses fear have torn the lid off the possibilities of human performance; yet most people are not reaching their complete potential because of a psychological roadblock Sweeney calls the Fear Frontier. Identifying your Fear Frontier and addressing it, Sweeney illustrates in these pages, is the path to success, happiness and fulfillment in almost all aspects of your life. He also provides the most effective steps toward rewiring your mind for a healthier longer life based on courage. Fear is Fuel is a practical guide that instructs readers on a unique path toward translating fear into optimal living. By facing fears, and challenging new ones, readers can harness the power of unique motivations to achieve more, experience more, and enjoy more. The path to a fulfilling life is not to avoid fear but to recognize it, understand it, harness it, and unleash its power.
Author: Jessica Thornsby
Publisher: "O'Reilly Media, Inc."
ISBN: 1449374255
Category : Computers
Languages : en
Pages : 855
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Book Description
Apple’s iWork is more versatile than ever now that there are versions for Mac, iOS, and even iCloud. The only thing iWork doesn’t include is its own how-to guide. That’s where this friendly, jargon-free Missing Manual comes in. With complete instructions and helpful examples, you’ll quickly learn how to create stunning documents, slideshows, and spreadsheets with iWork’s Pages, Keynote, and Numbers. The important stuff you need to know: Create elegant files in minutes. Save tons of time by using iWork’s collection of prebuilt templates and themes. Craft a variety of documents. Use Pages to design attractive newsletters, catalogs, brochures, flyers, and posters. Build eye-popping presentations. Turn Keynote’s themes and easy-to-use cinematic effects into beautiful custom slideshows. Organize and clearly convey information. Jazz up your Numbers spreadsheets with charts, images, and videos. Always have your work on hand. Store your files in iCloud and have them sync automatically to your Mac and iOS devices. Work anywhere, any time. Use the web-based iWork for iCloud to create projects on any computer—even a PC. Versions covered: This edition covers Pages for Mac 5.1, Keynote for Mac 6.1, Numbers for Mac 3.1, version 2.1 of each iOS app, and iWork for iCloud.
Author: Michelle Silverthorn
Publisher: CRC Press
ISBN: 042966303X
Category : Business & Economics
Languages : en
Pages : 140
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Book Description
The nation has transformed. The calls for racial equity are loud and insistent and they are now being listened to. And yet, companies across the country are still far behind when it comes to equity in the workplace. For decades, we've heard variations on the same theme on how to increase diversity and inclusion and we have still not moved. If we want equity to matter inside and outside the workplace, if we want to be real allies for change, then we need a new approach. We need to stop following trends. We need to lead change. In Authentic Diversity, culture change expert and diversity speaker, Michelle Silverthorn, explains how to transform diversity and inclusion from mere lip service into the very heart of leadership. Following the journey of a Black woman in the workplace, leaders learn the old rules of diversity that keep failing her and millions like her again and again, and the new rules they must put in place to make success a reality for everyone. A millennial, immigrant, and Black woman in America, Michelle will show you how to lead a space centered on equity, allyship, and inclusion and how together we can build a new organization, and nation, centered on justice.
Author: HARRINGTON
Publisher: Peachpit Press
ISBN: 0132089262
Category : Computers
Languages : en
Pages : 481
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Book Description
In the only Apple-certified guide to iWork ’09, you’ll learn to create everything from first-rate business presentations and newsletters to effective budgets and event planners. Focused lessons take you step by step through all aspects of Keynote, Pages, and Numbers. The self-paced book uses real-life material and practical lessons that you can apply immediately to your own projects. You’ll learn to: • Master the iWork suite of tools quickly through fun, real-world projects • Design a Keynote presentation from storyboard to Web export • Add animated charts and custom backgrounds to a presentation with ease • Publish great-looking newsletters and brochures in print and on the Web • Build a professional marketing package from scratch • Create expense reports, track budgets, and plan special events • Sort, organize, and chart data using sophisticated spreadsheet calculations The Apple Training Series is both a self-paced learning tool and the official curriculum of the Apple Training and Certification Program. To find out more about Apple Training, or to find an Authorized Training Center near you, go to www.apple.com/training. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files. Helpful tips: · If you are able to search the book, search for "Where are the lesson files?" · Go to the very last page of the book and scroll backwards. · You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files. · Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.
Author: Michael Port
Publisher: John Wiley & Sons
ISBN: 0470473940
Category : Business & Economics
Languages : en
Pages : 117
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Book Description
Think Bigger. About Who You Are. And What You Offer the World. Stand for something before someone stands on you. Revolt against the play-it-safe, don't disturb the peace, cynical and silenced society that, more often than not, buries big thoughts. Michael Port, bestselling author and creator of ThinkBigRevolution.com, knows it's not always easy to think big. But big thinking must happen now; today, tomorrow, and forevermore. At this very moment, you are the change you want to see in the world should you choose to accept personal responsibility. Devour every word of The Think Big Manifesto. It is the handbook to your personal revolution. You are more than you know. And you can do more with less than you think... Unhook from the guru track Learn how to be comfortable with discomfort Join people doing powerful things Be one of the big thinkers that others rave about This book, and life, is not a conceptual, theoretical experiment in how to do big things. No, this is just what you need if you're on, or want to be on, the path to doing big things and are willing to invest in your future. Join or incite a worldwide revolution that inspires others to follow. All it takes is one big thought and the revolution is unleashed. One thought, one person at a time, quickly followed by another soon big thinking becomes the norm. Your big thoughts enable you to achieve greatness, be remarkable, and create a better world. Are you a member of the Think Big Revolution? If so, this is your Manifesto.
