Author: Geoffrey C. Kabat
Publisher: Columbia University Press
ISBN: 0231542852
Category : Health & Fitness
Languages : en
Pages : 405
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Book Description
Do cell phones cause brain cancer? Does BPA threaten our health? How safe are certain dietary supplements, especially those containing exotic herbs or small amounts of toxic substances? Is the HPV vaccine safe? We depend on science and medicine as never before, yet there is widespread misinformation and confusion, amplified by the media, regarding what influences our health. In Getting Risk Right, Geoffrey C. Kabat shows how science works—and sometimes doesn't—and what separates these two very different outcomes. Kabat seeks to help us distinguish between claims that are supported by solid science and those that are the result of poorly designed or misinterpreted studies. By exploring different examples, he explains why certain risks are worth worrying about, while others are not. He emphasizes the variable quality of research in contested areas of health risks, as well as the professional, political, and methodological factors that can distort the research process. Drawing on recent systematic critiques of biomedical research and on insights from behavioral psychology, Getting Risk Right examines factors both internal and external to the science that can influence what results get attention and how questionable results can be used to support a particular narrative concerning an alleged public health threat. In this book, Kabat provides a much-needed antidote to what has been called "an epidemic of false claims."
Author: Gerald Smith
Publisher: Columbia University Press
ISBN: 0231549075
Category : Business & Economics
Languages : en
Pages : 537
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Book Description
Winner, 2022 Leonard L. Berry Marketing Book Award, American Marketing Association How do leaders, managers, and proprietors go about the essential task of setting prices? What biases enter into this process, and why? How can a business debias its price setting to become more productive, strategic, and profitable? Combining perceptive insights from behavioral economics with leading-edge ideas on price management, this book offers a new approach to pricing. Gerald Smith demonstrates why understanding, reframing, and refining everyday pricing processes—a firm’s or manager’s pricing orientation—results in a better long-term pricing strategy. He explores how pricing actually happens in practice and shows how to identify and remove the psychological blinders that cause suboptimal decisions and policies. Smith details how to improve pricing orientation by combining the soft behavioral skills that intuitively shape and refine pricing practice with the hard analytic skills that guide and structure pricing strategy. The result is more rational and more profitable pricing—with respect to not only revenue and profitability but also employee productivity and customer satisfaction. Offering an accessible and actionable model, Getting Price Right is the first book to apply behavioral economics to managerial price setting. It is a must-read for corporate business leaders, thought leaders, and professionals interested in advances in pricing and for managers, entrepreneurs, proprietors, and small and midsize business owners whose everyday work involves pricing.
Author: William F. Buckley
Publisher: Simon and Schuster
ISBN: 1621571394
Category : Fiction
Languages : en
Pages : 304
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Book Description
Getting It Right is the story of Kara and Alex, half-sisters who have never met―one the product of an abusive foster-care setting, the other of dysfunctional privilege. Haunted by crippling memories, Kara falls for the wrong men, tries to help her foster-care siblings suffering from PTSD, and longs for the father and half-sister she only knows from a photograph. Alex, meanwhile, struggles to keep her younger sisters out of trouble, her mother sane, and her marketing business afloat. Now Alex has a new responsibility: from his hospital bed, her father tasks her with finding Kara, the mixed-race child he abandoned. Alex is stunned to learn of Kara's existence but reluctantly agrees. To make things more complicated, Kara loves a married man whom the FBI is pursuing for insider trading. When Alex eventually finds her half-sister, she becomes embroiled in Kara's dangers, which threaten to drag them both down. If Kara doesn't help the FBI, she could face prosecution and possible incarceration, and if Alex can't persuade Kara to meet their father, she will let him down during the final days of his life. Set in Harlem, the Bronx, and the wealthy community of Bedford, New York, during two weeks in March, Getting It Right explores grit and resilience, evolving definitions of race and family, and the ultimate power of redemption and forgiveness.
Author: Pascal Dennis
Publisher: Lean Enterprise Institute
ISBN: 0976315262
Category : Business planning
Languages : en
Pages : 246
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Book Description
" ... Pascal will illustrate the method by telling the story of the imaginary (but very real) Atlas Industries as it switches from traditional planning methods to rigorous strategy deployment. He will explain in detail how you and your organization can get the right things done by applying the method consistently"--P. vii, foreword.
Author: Robert J. Barro
Publisher: MIT Press
ISBN: 9780262522267
Category : Business & Economics
Languages : en
Pages : 214
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Book Description
Since 1991, Robert Barro has been a lively contributor to the Wall Street Journal and other popular financial media. Getting It Right brings together, updates, and expands upon these writings that showcase Barro's agility in applying economic understanding to a wide array of social issues. Barro, a "conservative who takes no prisoners," and a self-described libertarian, believes that most governments have gone much too far in their spending, taxation, and regulation. The dominant theme in these wide-ranging essays is the importance of institutions that ensure property rights and free markets. The discussion deals especially with the appropriate range of government: which areas represent useful public policy and which are unnecessary interference. The first section of the book considers these questions in the context of the determinants of long-run economic growth. In addition to basic economics, Barro assesses related political topics, such as the role of public institutions, the optimal size of countries, and the consequences of default on foreign debt. The second section deals with the proper role and form of monetary policy. Barro argues that government should provide markets with a stable nominal framework and then stay out of the way to best allow for price stability. Writings in the third section cover fiscal and other macroeconomic policies. Topics include the distorting influences of taxation, especially taxes on capital income; infrastructure investment and other government spending; and the consequences of public debt and budget deficits. In a final section, Barro looks at more micro issues such as cartels, tax amnesties, school choice, privatization, cigarette-smoking regulation, endangered species regulation, the market for baseball players, and term limits for politicians.
Author: Linda Darling-Hammond
Publisher: Teachers College Press
ISBN: 080777197X
Category : Education
Languages : en
Pages : 193
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Book Description
Teacher evaluation systems are being overhauled by states and districts across the United States. And, while intentions are admirable, the result for many new systems is that goodoften excellentteachers are lost in the process. In the end, students are the losers. In her new book, Linda Darling-Hammond makes a compelling case for a research-based approach to teacher evaluation that supports collaborative models of teacher planning and learning. She outlines the most current research informing evaluation of teaching practice that incorporates evidence of what teachers do and what their students learn. In addition, she examines the harmful consequences of using any single student test as a basis for evaluating individual teachers. Finally, Darling-Hammond offers a vision of teacher evaluation as part of a teaching and learning system that supports continuous improvement, both for individual teachers and for the profession as a whole.
Author: Marianne Cusato
Publisher: Union Square & Co.
ISBN: 1402776225
Category : Architecture
Languages : en
Pages : 425
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Book Description
Even as oversized McMansions continue to elbow their way into tiny lots nationwide, a much different trend has taken shape. This return to traditional architectural principles venerates qualities that once were taken for granted in home design: structural common sense, aesthetics of form, appropriateness to a neighborhood, and even sustainability. Marianne Cusato, creator of the award-winning Katrina Cottages, has authored and illustrated this definitive guide to what makes houses look and feel right—to the eye and to the soul. She teaches us the language and grammar of classical architecture, revealing how balance, harmony, and detail all contribute to creating a home that will be loved rather than tolerated. And she takes us through the do’s and don’ts of every element of home design, from dormers to doorways to columns. Integral to the book are its hundreds of elegant line drawings—clearly rendering the varieties of lintels and cornices, arches and eaves, and displaying “avoid” and “use” versions of the same elements side by side.
Author: Peter L. Jackson
Publisher: CRC Press
ISBN: 1439811164
Category : Computers
Languages : en
Pages : 394
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Book Description
Filling a new need in engineering education, Getting Design Right: A Systems Approach integrates aspects from both design and systems engineering to provide a solid understanding of the fundamental principles and best practices in these areas. Through examples, it encourages students to create an initial product design and project plan.Classroom-te
Author: Viva Bartkus
Publisher: John Wiley & Sons
ISBN: 0470383097
Category : Business & Economics
Languages : en
Pages : 304
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Book Description
To be a successful business leader, executives need to make values-based problem solving a habit of mind, argue management experts and Notre Dame professors Viva Bartkus and Ed Conlon. In Getting It Right, Bartkus and Conlon draw on insights from consulting, management, and academia to deliver a powerful message: no matter how chaotic the marketplace, leaders can still address even the most staggering challenges in a calm and confident manner.
Author: Neil Rackham
Publisher: McGraw Hill Professional
ISBN: 9780070517820
Category : Business & Economics
Languages : en
Pages : 268
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Book Description
The bestselling author of S.P.I.N. Selling is back with a dynamic book that explains, demystifies, and makes sense of the sales revolution that is rapidly altering the business landscape. Essential reading for executive sales managers, account managers, marketing and customer service professionals--anyone who wants to establish the kind of customer relations necessary to take a company into the 21st century. Illustrations.
