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Author: Arvin Subramanian
Publisher: Notion Press
ISBN: 1649516711
Category : Business & Economics
Languages : en
Pages : 134
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Book Description
Excellent work! Very relevant examples included including some very recent too. Great synthesis of essentials of marketing communications in the modern context. Mayur Abhaya Managing Director - Lifecell International Arvin Subramanian has put together simple techniques that can be applied by today's marketers in preparing effective digital content strategies for a brand. In current times, the need to connect with your audience locally is paramount and this book helps put that core thought into pragmatic solutions. Manish Kishore & Surej Salim, Founders - Digitally Inspired Media About the book Today, India is seeing tremendous internet penetration. Especially regional users are adopting the internet at a rapid pace. This opens up, phenomenal opportunities for brands to further expand and cater to such a new internet audience. But the challenge for brands is that consumers from each regional market is starkly unique and different from each other. Brands cannot operate with one size fits for all strategy, in this kind of situation. This handbook talks about the various stages and processes involved in customizing content strategy, to craft the brand’s regional narrative.
Author: Arvin Subramanian
Publisher: Notion Press
ISBN: 1649516711
Category : Business & Economics
Languages : en
Pages : 134
Get Book Here
Book Description
Excellent work! Very relevant examples included including some very recent too. Great synthesis of essentials of marketing communications in the modern context. Mayur Abhaya Managing Director - Lifecell International Arvin Subramanian has put together simple techniques that can be applied by today's marketers in preparing effective digital content strategies for a brand. In current times, the need to connect with your audience locally is paramount and this book helps put that core thought into pragmatic solutions. Manish Kishore & Surej Salim, Founders - Digitally Inspired Media About the book Today, India is seeing tremendous internet penetration. Especially regional users are adopting the internet at a rapid pace. This opens up, phenomenal opportunities for brands to further expand and cater to such a new internet audience. But the challenge for brands is that consumers from each regional market is starkly unique and different from each other. Brands cannot operate with one size fits for all strategy, in this kind of situation. This handbook talks about the various stages and processes involved in customizing content strategy, to craft the brand’s regional narrative.
Author: Kevin B. Smith
Publisher: CQ Press
ISBN: 1506360289
Category : Political Science
Languages : en
Pages : 1164
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Book Description
The partisan and ideological polarization associated with federal government plagues states and localities too, bringing with it significant implications for public policy and intergovernmental relations. The trusted and proven Governing States and Localities guides students through these issues and continues its focus on the role economic and budget pressures play. With their engaging journalistic writing and crisp storytelling, Kevin B. Smith and Alan Greenblatt employ a comparative approach to explain how and why states and localities are both similar and different in institutional structure, culture, history, economy, geography, and demographics. A great blend of high-quality academic analysis and the latest scholarship, the Sixth Edition is thoroughly updated to account for such major developments as state vs. federal conflicts over immigration reform, gun control, and voter rights; health and education reforms aimed at improving the effectiveness of state and local government service delivery; and the lingering effects of the Great Recession.
Author: Donna Frazier
Publisher: Little, Brown
ISBN: 0316311286
Category : Performing Arts
Languages : en
Pages : 294
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Book Description
Language and the way that people communicate has evolved over time, now you can learn how to effectively use your voice in the most effective way possible in order to get your message across. Every time we open our mouths, we have an effect on ourselves and the way others perceive us. The ability to speak clearly and confidently can make or break a presentation, an important meeting, or even a first date. Now, with the advent of Skype, YouTube, podcasting, Vine, and any number of reality talent competitions, your vocal presence has never been more necessary for success or more central to achieving your dreams. Roger Love has over 30 years of experience as one of the world's leading authorities on voice. Making use of the innovative techniques that have worked wonders with his professional clients, Love distills the best of his teaching in Set Your Voice Free, and shares exercises that will help readers bring emotion, range, and power to the way they speak. This updated edition incorporates what he's learned in the last 15 years as the Internet and talent competitions have completely changed the role your voice plays in your life. These are the new essentials for sounding authentic, persuasive, distinctive, and real in a world that demands nothing less.
Author: Publications Division
Publisher: Publications Division Ministry of Information & Broadcasting
ISBN:
Category : Social Science
Languages : en
Pages : 52
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Book Description
A monthly published in Hindi and English. The journal is devoted to all aspects of rural reconstruction and village democracy. The journal carries educative and informative articles on rural development and is useful for scholars, academicians and students preparing for civil services and other competitive examinations.
Author: Publications Division
Publisher: Publications Division Ministry of Information & Broadcasting
ISBN:
Category : Social Science
Languages : en
Pages : 73
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Book Description
A monthly published in Hindi and English. The journal is devoted to all aspects of rural reconstruction and village democracy. The journal carries educative and informative articles on rural development and is useful for scholars, academicians and students preparing for civil services and other competitive examinations.
Author: Jo Thompson
Publisher: Lulu.com
ISBN: 1326051768
Category : Self-Help
Languages : en
Pages : 218
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Book Description
"Drawing on over 25 years of teaching experience, acclaimed vocal coach, Jo Thompson, has written the ultimate guide to singing. Whether you are an accomplished singer or a complete beginner, Jo can help you to improve your singing through a combination of simple exercises, straightforward advice and practical hints." -- back cover.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 780
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Book Description
Author: Christina Shewell
Publisher: John Wiley & Sons
ISBN: 111993320X
Category : Medical
Languages : en
Pages : 468
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Book Description
Voice Work Second Edition The voice is one of the fundamental modes of self-expression, a key touchstone of identity and sense of self. Many people in all walks of life are looking to change their voices, whether to modify a speaking challenge of some kind, to cultivate a professional skill, or for other reasons. Voice practitioners have an invaluable role in guiding clients along the path to their desired voice outcomes. Building on the success of the first edition, Voice Work continues to offer a wide-ranging introduction to the repair, improvement, development, and exploration of the spoken and sung voice. Balancing rigorous scholarship with practical insights, the book draws from all major vocal professions and paths within voice work. It offers guidance for developing the voice alongside detailed, up-to-date insights into the work of voice instruction. Readers of the second edition of Voice Work will also find: Numerous new colour illustrations Extensive chapter revisions and reference updates Original chapters on the history of voice work, public speaking and voice work online Updated material on voice and emotions, mindfulness and imagery, voice work and well-being, the applications of technology and the value of practitioner supervision Additional techniques and exercises Voice Work is a valuable resource for spoken voice teachers, singing teachers, and speech and language therapists and pathologists. Endorsements from leading members of these professions for both the first and second editions are featured inside.
Author: Luan Dang
Publisher: "O'Reilly Media, Inc."
ISBN: 9780596000783
Category : Computers
Languages : en
Pages : 532
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Book Description
This guide shows programmers and administrators how to implement, program and administer VOIP systems using open source tools instead of more expensive options.
Author: Rick Steves
Publisher: Rick Steves
ISBN: 1641715537
Category : Travel
Languages : en
Pages : 741
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Book Description
Now more than ever, you can count on Rick Steves to tell you what you really need to know when traveling through London. From the sacred stones of Westminster Abbey to the top of the London Eye, the city is yours to discover! Inside Rick Steves London you'll find: Fully updated, comprehensive coverage for spending a week or more exploring London Rick's strategic advice on how to get the most out of your time and money, with rankings of his must-see favorites Top sights and hidden gems, from Trafalgar Square and the Tower of London to where to find the best tikka masala or fish and chips How to connect with local culture: Catch a show in Soho, take afternoon tea, or have a pint of English ale with Londoners in a pub Beat the crowds, skip the lines, and avoid tourist traps with Rick's candid, humorous insight The best places to eat, sleep, and relax with a Pimm's Cup Self-guided walking tours of lively neighborhoods and world-class museums like the British Museum and the Victoria & Albert Day trips to Windsor, Cambridge, and Stonehenge Detailed neighborhood maps and a fold-out city map for exploring on the go Covid-related travel info and resources for a smooth trip Make the most of every day and every dollar with Rick Steves London. Spending just a few days in the city? Try Rick Steves Pocket London.
