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Author: Margit Huber
Publisher: Springer Science & Business Media
ISBN: 3540774300
Category : Business & Economics
Languages : en
Pages : 210
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Book Description
The fourth in Springer’s series on Stakeholder Management books, this volume looks back at the beginnings of Stakeholder Management and how it has developed into a fully-fledged system over the last 20 years. It also highlights the importance of a benchmarking database generated from several thousand case studies for comparing businesses. What’s more, international case studies look at the application of Stakeholder Management in a wide array of industries such as the automotive, public and hospitality sector as well as the consumer market. The reader benefits from a well-rounded account of articles that explain the entire process from data collection to the implementation of actions derived from result analysis.
Author: Margit Huber
Publisher: Springer Science & Business Media
ISBN: 3540774300
Category : Business & Economics
Languages : en
Pages : 210
Get Book Here
Book Description
The fourth in Springer’s series on Stakeholder Management books, this volume looks back at the beginnings of Stakeholder Management and how it has developed into a fully-fledged system over the last 20 years. It also highlights the importance of a benchmarking database generated from several thousand case studies for comparing businesses. What’s more, international case studies look at the application of Stakeholder Management in a wide array of industries such as the automotive, public and hospitality sector as well as the consumer market. The reader benefits from a well-rounded account of articles that explain the entire process from data collection to the implementation of actions derived from result analysis.
Author: Margit Huber
Publisher: Springer Science & Business Media
ISBN: 9783540313182
Category : Business & Economics
Languages : en
Pages : 160
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Book Description
The third in the series on Stakeholder Management, this volume presents a wide array of case studies to demonstrate how Stakeholder Management strategies are customized specifically to companies’ requirements to fulfill their long term business goals. In addition, this volume discusses the benefits of using other management concepts such as Six Sigma (a method that analyses and limits process variation) in conjunction with the TRI*M methodology.
Author: Farrokh Suntook
Publisher: John Wiley & Sons
ISBN: 0470740590
Category : Business & Economics
Languages : en
Pages : 324
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Book Description
This book provides an as yet unavailable tool, the Stakeholder Balance Sheet, enabling managers within any organisation to unlock the DNA of the market place in which they operate and to measure their effectiveness in understanding their markets and all the key stakeholders operating within them. This simple tool provides self-testing checklists at the end of each chapter that enables managers to look at stakeholder-sensitive issues in the same way that they might scrutinise financial statements (hence it will not seem alien to most managers). A review of how well your organisation has fared on the questions will tell you how healthy your "balance sheet" is in relation to the topic of each chapter, and it will provide you with the basis for an overall enterprise balance sheet that aggregates the scores you have achieved in each topic area. Lessons to learn from application of the Stakeholder Balance Sheet are: What appropriate tools are still required to enhance their understanding of the market place, and how these should be utilised How to maximise commercial success through understanding the market place And, find effective ways of being a truly stakeholder-sensitive enterprise In a nutshell, a genuine understanding of how customers and other stakeholders think, feel and behave offers the essential starting point for any general manager - not just the marketing or sales specialist - seeking to determine the direction of his organisation. For the purpose of the book, stakeholders are described as: the direct stakeholders in the market place - customers and prospects (including both the key contacts with whom you interface and others who may influence the final decisions made); the internal stakeholders - staff; other external stakeholders - pressure groups, local community, government, intermediaries, banks, etc. "My 40 years of international business experience would completely endorse this total focus on the stakeholder balance sheet." —Sir Peter Bonfield CBE FREng, Chairman of NXP Supervisory Board and formerly CEO of BT Group plc and ICL plc "The Stakeholder Balance Sheet is an excellent and highly practical framework...This book is a must-read for decision makers in any organization, regardless of level or function." —Professor Sharan Jagpal, Professor of Marketing, Rutgers Business School & author of Fusion for Profit
Author: Damianos P. Sakas
Publisher: Springer
ISBN: 3030160998
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
This proceedings volume highlights cutting-edge approaches for contemporary issues evolved in strategic marketing and the integration of theory and practice. It focuses on strategic research and innovative activities in marketing that can be used in everyday operations. The contributions have been divided into eight sections, grouping emerging marketing technologies together in a close examination of practices, problems and trends. The first section examines management challenges which influence societies, cultures, networks, organizations, teams, and individuals. It emphasizes ways business processes foster innovation and facilitate management transitions from dominant structures to more evolutionary, developmental paradigms. The second section discusses the benefits and guidelines to implementation of green marketing strategies. The following section pursues new perspectives of the role of location in marketing and its impact on consumer well-being. The next section explores the impacts of user generated content (UGC) on marketing theories and practice, which is followed by a section identifying how market-based assets can contribute to a sustainable competitive advantage. The sixth section covers understanding consumer perception to make marketing decisions. The final sections promote the use of business informatics and modeling in marketing and also the development of integrating information management in ways that change how people use information to engage in knowledge focused activities. The papers from the proceedings of the 6th International Conference on Strategic Innovative Marketing (IC-SIM 2017) have been written by scientists, researchers, practitioners and students that demonstrate a special orientation in strategic marketing, all of whom aspire to be ahead of the curve based on the pillars of innovation. This proceedings volume shares their recent contributions to the field and showcases their exchange of insights on strategic issues in the science of innovation marketing.
Author:
Publisher: International University College
ISBN:
Category :
Languages : en
Pages : 169
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Book Description
The European Journal of Tourism Research is an academic journal in the field of tourism, published by Varna University of Management, Bulgaria. Its aim is to provide a platform for discussion of theoretical and empirical problems in tourism. Publications from all fields, connected with tourism such as tourism management, tourism marketing, sociology, psychology, tourism geography, political sciences, mathematics, tourism statistics, tourism anthropology, culture, information technologies in tourism and others are invited. The journal is open to all researchers. Young researchers and authors from Central and Eastern Europe are encouraged to submit their contributions. Regular Articles in the European Journal of Tourism Research should normally be between 4 000 and 20 000 words. Major research articles of between 10 000 and 20 000 are highly welcome. Longer or shorter papers will also be considered. The journal publishes also Research Notes of 1 500 – 2 000 words. Submitted papers must combine theoretical concepts with practical applications or empirical testing. The European Journal of Tourism Research includes also the following sections: Book Reviews, announcements for Conferences and Seminars, abstracts of successfully defended Doctoral Dissertations in Tourism, case studies of Tourism Best Practices. The European Journal of Tourism Research is published in three Volumes per year. The full text of the European Journal of Tourism Research is available in the following databases: EBSCO Hospitality and Tourism CompleteCABI Leisure, Recreation and TourismProQuest Research Library Individual articles can be rented via journal's page at DeepDyve. The journal is indexed in Scopus and Thomson Reuters' Emerging Sources Citation Index. The editorial team welcomes your submissions to the European Journal of Tourism Research.
Author: Øyvind Ihlen
Publisher: John Wiley & Sons
ISBN: 111807873X
Category : Social Science
Languages : en
Pages : 792
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Book Description
This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field. Addresses a gap in the existing CSR literature Demonstrates the relevance of effective CSR communication for the management of organizations The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management
Author: Kaveh Hushyar
Publisher: CRC Press
ISBN: 1000404684
Category : Technology & Engineering
Languages : en
Pages : 250
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Book Description
The extreme transformation from a traditional Communication Service Provider (CSP) to a Digital Service Provider (DSP) status is covered in this book, specifically: Redefinition of the offerings of "connectivity services" to "digital services"; unification of legacy redundant networks into one; Redefinition of the measurements to customer-centric QoE for all digital and connectivity services; the Best-in-Industry processes and practices to ensure a sustainable network performance at a competitively operational efficiency; a Service-over-IP (SoIP) platform to enable the introduction of unified new services with a time-to-market urgency; the regulatory arrangement for content purification, to liberalize CSPs to become DSPs; an architecture for data mining and analytics; and a migration plan from a CSP to a DSP status. The book is recommended for telecom and digital service professionals planning to embark on transformational projects; telecom and technology equipment manufacturers to help with product development for a DSP status; institutional investors to evaluate and establish their investment decisions; telecom management consultants to help with a solid benchmark for transformation engagement; university students, majoring in telecommunication and technology products as a guide for career planning.
Author: Margit Huber
Publisher: Springer
ISBN: 9783540846871
Category : Business & Economics
Languages : en
Pages : 203
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Book Description
The fourth in Springer’s series on Stakeholder Management books, this volume looks back at the beginnings of Stakeholder Management and how it has developed into a fully-fledged system over the last 20 years. It also highlights the importance of a benchmarking database generated from several thousand case studies for comparing businesses. What’s more, international case studies look at the application of Stakeholder Management in a wide array of industries such as the automotive, public and hospitality sector as well as the consumer market. The reader benefits from a well-rounded account of articles that explain the entire process from data collection to the implementation of actions derived from result analysis.
Author: Karen Wendt
Publisher: Springer
ISBN: 3319103113
Category : Business & Economics
Languages : en
Pages : 704
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Book Description
This book provides evidence on the relevance of environmental and social factors in decision making. It discusses the Gold Standard Frameworks for integrating extra-financial risks into the philosophy, culture, strategies, products and value chain management procedures of investment and banking and highlights the current emergence of global administrative law. New emerging topics like positive impact investing and finance, climate friendly markets, human rights, the enhanced role of fiduciary duties and shared values are approached with a lot of examples for practical application. Steps towards a new banking culture, a new climate for double loop learning and sustainable financial innovation are outlined and the additional benefits of robust stakeholder engagement explained. The anthology paves the way from robust impact and risk management to positive impact creation and a new investment culture. As well, challenges for the implementation and ways to overcome them are broadly discussed. The book is rooted in the fact that institutions and investors which fail to professionally integrate the management of extra-financial risk into their whole lending and investment chain and fail to move to positive impact creation may well loose positions and mandates and finally the trust of their clients, partners and stakeholders. The contributing authors of this anthology are internationally renowned experts in the field of ESG and impact investing. The compendium brings together practitioners and academics to allow a confluence of thoughts, concepts and viewpoints. This huge variety of perspectives and approaches makes this volume a comprehensive compendium on responsible investment and banking.
Author: Morgan Carter
Publisher: Enlighten Publications
ISBN:
Category : Architecture
Languages : en
Pages : 601
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Book Description
Unlock APMG Certification and Agile Mastery: Your All-in-One Guide to Acing the Exams and Leading Agile Projects with Confidence! In the flux of today’s fast-paced and ever-changing project environments, agility in management has transcended from being a mere methodology to a vital skill. Introducing "Mastering Agile Project Management: Your Key to Excelling at the APMG Foundation and Practitioner Exams with Confidence!", a masterful creation by Morgan Carter, designed to be your steadfast companion through your journey towards agility in project management. 📘 Discover a Universe of Agile Knowledge Explore the essentials, principles, and advanced tenets of Agile Project Management and DSDM. Unravel the intricacies of Agile philosophy, from initiation to delivery, in a structured, comprehensible manner. 🛠️ Practical Tools and Insights for Real-world Application Dive into a wealth of real-world scenarios, case studies, and pragmatic approaches. Grasp the practicalities of agile concepts like MoSCoW Prioritisation and Timeboxing. 🎯 Ace the Agile Project Management Examinations with Confidence Navigate through targeted strategies devised for both Agile Project Management Foundation and Practitioner exams. Employ actionable tips, and insights to optimize your preparation journey. 🚀 Beyond Certification: A Career Catalyst Envision your career trajectory through the lens of Agile mastery and strategic project leadership. Infuse agile excellence into your projects and organizational practices. 🤝 Join Morgan Carter on a Journey to Agile Mastery Morgan, with decades of wisdom and experience in Agile environments, handholds you through a journey from understanding the nuts and bolts of Agile Project Management to mastering its application in complex project scenarios. This book does not merely focus on certification success but aims to shape you into an Agile leader, who drives projects to success while fostering an environment of continuous improvement and learning. What’s Inside? Engaging Chapters: Detailed, reader-friendly chapters covering both foundational and practitioner Agile concepts. Practical Scenarios: Actionable insights into dealing with common challenges and scenarios in Agile projects. Study Aids: Exam tips to solidify your preparation for Agile Project Management certifications. Lifetime Reference: A treasure trove of Agile wisdom that you will revisit throughout your career. "Mastering Agile Project Management" is not just a guide; it’s a lifelong career companion aiming to fortify your Agile knowledge and application, sculpting you into a revered Agile Project Leader. Embark on a transformative journey towards Agile mastery with a guide who understands not just the path but the adventures it entails. Grab Your Copy and Begin Your Journey towards Agile Excellence Today!
