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Author: Scott Stratten
Publisher: John Wiley & Sons
ISBN: 1119335000
Category : Business & Economics
Languages : en
Pages : 311
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Book Description
UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, Start Engaging and began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students.They are now back with this second edition, because Everything has Changed and Nothing is Different, with all the brilliance of the first edition, plus new content and commentary to reflect the rapidly changing landscape we all live, buy, and work in today. For generations, marketing has been hypocritical. We've been taught to market to others in ways we hate being marketed to (cold-calling, flyers, ads, etc.). So why do we still keep trying the same stale marketing moves? UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to, validated, and have a platform to be heard-especially online. With UnMarketing, you'll create a relationship with your customers, and make yourself the logical choice for their needs. We know you've been told to act like other people, talk like other people, and market like all the people, but it is time for you to unlearn everything and start to UnMarket yourself. UnMarketing includes the latest information on: Idea Creation, Viral Marketing and Video, Marketing to Millennials, Authenticity, Transparency and Immediacy, Ethics and Affiliates, Social Media Platforming, UnPodcasting, Word of Mouth, Customer Service, Consumer Advocacy and Leadership. With examples of what to do, and what not to do, from small business right up to worldwide corporations in areas such as real estate, travel, service, retail, and B2B.
Author: Scott Stratten
Publisher: John Wiley & Sons
ISBN: 1119335000
Category : Business & Economics
Languages : en
Pages : 311
Get Book Here
Book Description
UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, Start Engaging and began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students.They are now back with this second edition, because Everything has Changed and Nothing is Different, with all the brilliance of the first edition, plus new content and commentary to reflect the rapidly changing landscape we all live, buy, and work in today. For generations, marketing has been hypocritical. We've been taught to market to others in ways we hate being marketed to (cold-calling, flyers, ads, etc.). So why do we still keep trying the same stale marketing moves? UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to, validated, and have a platform to be heard-especially online. With UnMarketing, you'll create a relationship with your customers, and make yourself the logical choice for their needs. We know you've been told to act like other people, talk like other people, and market like all the people, but it is time for you to unlearn everything and start to UnMarket yourself. UnMarketing includes the latest information on: Idea Creation, Viral Marketing and Video, Marketing to Millennials, Authenticity, Transparency and Immediacy, Ethics and Affiliates, Social Media Platforming, UnPodcasting, Word of Mouth, Customer Service, Consumer Advocacy and Leadership. With examples of what to do, and what not to do, from small business right up to worldwide corporations in areas such as real estate, travel, service, retail, and B2B.
Author: Napoleon Hill
Publisher: Sharon Lechter
ISBN:
Category : Self-Help
Languages : en
Pages : 30
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Book Description
Originally written in 1938 but never published due to its controversial nature, an insightful guide reveals the seven principles of good that will allow anyone to triumph over the obstacles that must be faced in reaching personal goals.
Author: Daniel Charles Ross
Publisher: Storm Cell
ISBN: 9781521737958
Category : Fiction
Languages : en
Pages : 422
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Book Description
Find a terrorist killer or the World Series blows up on television. "For Tom Clancy fans who like their characters strong and the hardware cool--don't miss this." -- Doug Richardson, screenwriter of DIE HARD 2 and BAD BOYS and author of the LUCKY DEY crime series A homicide in Detroit usually doesn't raise many eyebrows, but a victim is found with a business card from a Department of Homeland Security enforcement cell no one's ever heard of. FBI Special Agent Amber "Corvette" Watson and Detroit Police homicide detective Sgt. Tracey Lexcellent catch the case. With a disgraced U.S. Army Ranger who can forget nothing and a black-budget CIA team in tow, they must solve the murder before terrorists can parachute into open-air Comerica Park during the opening ceremonies of the World Series to blow themselves up and kill thousands on live television. People are going to die. Everyone hopes they are the bad guys.
Author: Cara Bristol
Publisher: Cara Bristol
ISBN: 1947203576
Category : Fiction
Languages : en
Pages : 286
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Book Description
On a dangerous sand-covered planet, secrets won’t remain buried for very long. Cyborg Force Collection One is a science fiction romance two-volume boxed set containing Blown Away and Gale Force, books 1 & 2 of the series. Blown Away (Cyborg Force 1) Astrogeologist Breeze O’Day takes a research job on a faraway sand-blasted alien world. She’s on the brink of a major scientific discovery when her hovercraft crashes in a violent sandstorm, nearly killing her. On furlough from C-Force because of PTSD, cyborg Tack Grayson does not want company. But when he happens upon a downed hovercraft, he’s forced to rescue the unconscious passenger. As Breeze recovers, and they wait out the storm in his tiny cabin, unexpected respect and chemistry ignites between them. But both of them have dangers in the past that won’t remain buried, and when the storm blows over, the deadliest perils are yet to come. Gayle Force (Cyborg Force 2) Gayle Chambers always dreamed of studying alien life, but dangerous, corrupt officials would just as soon see her dead as allow her research come to light. To make a bad situation worse, her bodyguard turns out to be her ex-husband who broke her heart. Axel Vander’s dream had been to become a cyborg and save the world. Then he met and married the love of his life, the brilliant, ambitious Dr. Gayle Chambers. He never fathomed joining C-Force would destroy their marriage. He’s never gotten over the betrayal, but he’ll perform his duty and keep her safe. Braving fierce dust storms and deadly government machinations, they’ll race against the clock to save an alien intelligence. But can Axel and Gayle regain the love they once had before time runs out?
Author:
Publisher:
ISBN:
Category : Boats and boating
Languages : en
Pages : 1322
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Book Description
Author: Michael Hirsh
Publisher: Penguin
ISBN: 1101161884
Category : History
Languages : en
Pages : 337
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Book Description
From award-winning journalist and combat veteran Michael Hirsh comes the thrilling inside story of the Air Force’s pararescue operations in Afghanistan. The first journalist to be embedded with an Air Force combat unit in the War on Terrorism, Hirsh flew from Moody Air Force Base, Georgia, with the 71st Rescue Squadron to their expeditionary headquarters at a secret location in Central Asia. Unparalleled access to the PJs, as well as to the courageous men and women who fly them where they have to go, often under enemy fire, allowed Hirsh to uncover incredible stories of courage.
Author: John Michels (Journalist)
Publisher:
ISBN:
Category : Science
Languages : en
Pages : 660
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Book Description
Author: Philip Schaff
Publisher: DigiCat
ISBN:
Category : Religion
Languages : en
Pages : 7313
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Book Description
This edition includes: "History of the Christian Church" is an eight volume account of Christian history written by Philip Schaff. In this great work Schaff covers the history of Christianity from the time of the apostles to the Reformation period. "The Creeds of Christendom, with a History and Critical Notes" is a three volume set in which Schaff is classifying and explaining many different statements of belief and articles of faith throughout the Christian history. He deals with the history of the creeds, starting with the Ecumenical creeds, and moving to Greek and Roman creeds, then Old Catholic Union creeds, and finally to the Evangelical creeds and Modern Protestant creeds.
Author: Don Winslow
Publisher: HarperCollins
ISBN: 0062664425
Category : Fiction
Languages : en
Pages : 532
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Book Description
Instant New York Times Bestseller Best of 2017 - included on best-of lists by the New York Times, NPR, Barnes & Noble, Publisher's Weekly, LitHub, BookPage, Booklist, TheRealBookSpy.com, the Financial Times (UK) and the Daily Mail (UK) “The Force is mesmerizing, a triumph. Think The Godfather, only with cops. It’s that good.” — Stephen King The acclaimed, award-winning, bestselling author of The Cartel—voted one of the Best Books of the Year by more than sixty publications, including the New York Times—returns with a cinematic epic as explosive, powerful, and unforgettable as Mystic River and The Wire. Our ends know our beginnings, but the reverse isn’t true . . . All Denny Malone wants is to be a good cop. He is “the King of Manhattan North,” a, highly decorated NYPD detective sergeant and the real leader of “Da Force.” Malone and his crew are the smartest, the toughest, the quickest, the bravest, and the baddest, an elite special unit given unrestricted authority to wage war on gangs, drugs and guns. Every day and every night for the eighteen years he’s spent on the Job, Malone has served on the front lines, witnessing the hurt, the dead, the victims, the perps. He’s done whatever it takes to serve and protect in a city built by ambition and corruption, where no one is clean—including Malone himself. What only a few know is that Denny Malone is dirty: he and his partners have stolen millions of dollars in drugs and cash in the wake of the biggest heroin bust in the city’s history. Now Malone is caught in a trap and being squeezed by the Feds, and he must walk the thin line between betraying his brothers and partners, the Job, his family, and the woman he loves, trying to survive, body and soul, while the city teeters on the brink of a racial conflagration that could destroy them all. Based on years of research inside the NYPD, this is the great cop novel of our time and a book only Don Winslow could write: a haunting and heartbreaking story of greed and violence, inequality and race, crime and injustice, retribution and redemption that reveals the seemingly insurmountable tensions between the police and the diverse citizens they serve. A searing portrait of a city and a courageous, heroic, and deeply flawed man who stands at the edge of its abyss, The Force is a masterpiece of urban living full of shocking and surprising twists, leavened by flashes of dark humor, a morally complex and utterly riveting dissection of modern American society and the controversial issues confronting and dividing us today.
Author: Nicholas A Veronico
Publisher: Motorbooks International
ISBN: 0760357994
Category : Biography & Autobiography
Languages : en
Pages : 163
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Book Description
Featuring over sixty years of noted presidential travel through the air, Air Force One features never-before-seen photography and updates the story through 2017.
