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Author: Al Ries
Publisher: Harper Collins
ISBN: 0060799900
Category : Business & Economics
Languages : en
Pages : 324
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Book Description
What's the secret to a company's continued growth and prosperity? Internationally known marketing expert Al Ries has the answer: focus. His commonsense approach to business management is founded on the premise that long-lasting success depends on focusing on core products and eschewing the temptation to diversify into unrelated enterprises. Using real-world examples, Ries shows that in industry after industry, it is the companies that resist diversification, and focus instead on owning a category in consumers' minds, that dominate their markets. He offers solid guidance on how to get focused and how to stay focused, laying out a workable blueprint for any company's evolution that will increase market share and shareholder value while ensuring future success.
Author: Al Ries
Publisher: Harper Collins
ISBN: 0060799900
Category : Business & Economics
Languages : en
Pages : 324
Get Book Here
Book Description
What's the secret to a company's continued growth and prosperity? Internationally known marketing expert Al Ries has the answer: focus. His commonsense approach to business management is founded on the premise that long-lasting success depends on focusing on core products and eschewing the temptation to diversify into unrelated enterprises. Using real-world examples, Ries shows that in industry after industry, it is the companies that resist diversification, and focus instead on owning a category in consumers' minds, that dominate their markets. He offers solid guidance on how to get focused and how to stay focused, laying out a workable blueprint for any company's evolution that will increase market share and shareholder value while ensuring future success.
Author:
Publisher:
ISBN:
Category : Small business
Languages : en
Pages : 108
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Book Description
Author: Nancy Perry
Publisher: IDEA
ISBN: 9781932716139
Category : Education
Languages : en
Pages : 204
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Book Description
Offers secondary school teachers a practical curriculum on career development, with thirty-six lesson plans designed to help students learn about their interests, abilities, values, and aspirations, and related them to their occupational choices.
Author: Ross S. Whaley
Publisher:
ISBN:
Category : Forest conservation
Languages : en
Pages : 36
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Book Description
Author: Tim Clinton
Publisher: Frontline
ISBN: 162999734X
Category : Religion
Languages : en
Pages : 228
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Book Description
FOREWORD BY JAMES DOBSON The future is bright, victories are destined, and great things await the faithful who prepare. This book will equip you to protect your family, your society, and your convictions in a world that increasingly challenges your Christian faith. Tim Clinton an eminent American counselor and associate of the revered James Dobson, believes this moment in American history is a reprieve. It is a moment to take stock. It is a moment to prepare. It is a moment to focus on the future. We must know the season we are in and prepare to maximize our opportunities as we engage in the cultural battles that are sure to befall us. In his stirring new book, Focus on the Future, Clinton provides a learned overview of our embattled liberties, the intents of our Founding Fathers, and the heroic efforts of individuals such as Dobson to preserve those intentions. Clinton arms readers for the days ahead by tackling topics such as the following: The new war on the American family and how we can change America one family at a time The power of righteous masculinity and the forces determined to destroy it The battle against abortion How neuroscience is changing our approach to healing the traumatized, our veterans, and our society as a whole Clinton is not just a wise counselor. He is also a warrior summoning other warriors to their great cause. He challenges readers by chronicling the global persecution of the Christian faith and by telling believers how they can make a difference. Focus on the Future is both a culmination of decades of learning and activism as well as a cutting-edge response to today's events. We can indeed have vital families in a thriving nation and see righteousness pervade our land.
Author: Philip Zimbardo
Publisher: Simon and Schuster
ISBN: 1416579745
Category : Psychology
Languages : en
Pages : 401
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Book Description
From the New York Times bestselling author of The Lucifer Effect comes a breakthrough book that draws on thirty years of pioneering research to reveal, for the first time, how your individual time perspective shapes your life and is shaped by the world around you. This is the first paradox of time: Your attitudes toward time have a profound impact on your life and world, yet you seldom recognize it. Our goal is to help you reclaim yesterday, enjoy today, and master tomorrow with new ways of seeing and working with your past, present, and future. Just as Howard Gardner’s Multiple Intelligences permanently altered our understanding of intelligence and Malcolm Gladwell’s Blink gave us an appreciation for the adaptive unconscious, Philip Zimbardo and John Boyd’s new book changes the way we think about and experience time. It will give you new insights into how family conflicts can be resolved by ways to enhance your sexuality and sensuality, and mindsets for becoming more successful in business and happier in your life. Based on the latest psychological research, The Time Paradox is both a "big think" guide for living in the twenty-first century and one of those rare self-help books that really does have the power to improve lives.
Author:
Publisher:
ISBN:
Category : Technical education
Languages : en
Pages : 180
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Book Description
Author: Theodore B. Kinni
Publisher: Capstone
ISBN: 9781900961653
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Theodore B. Kinni Editor of The Business Reader Review, a free electronic newsletter of capsule reviews of new business books. Al Ries Voted one of the top 100 most influential public relations people in the 20th century by PR Week. Savvy business people and investors around the world are asking, what do we have to do today to prosper tomorrow, next month, next year? That’s the question that started Al Ries and Theodore Kinni working on Future Focus, the book that answers the question: what will it take to succeed in business in the next century and new millennium? They found the answers among twenty-one focused, innovative, and protean companies. Future Focus explores each of these 21 companies in turn. Each company is introduced by a quote from one of its leaders, an Executive Snapshot that offers a fast insight into the strategic vision of the company. What can you learn from Future Focus? There are many practical business lessons in the book. They revolve around four major themes: 21st century success is focused. Almost all of the Future Focus 21 have flirted with diversification. Almost all have lost money on the outside ventures and are extremely focused as of today. Those that continue to operate outside their core businesses are usually in related businesses and are building a vertically integrated operation. The lesson: Get and stay focused. 21st century success is innovative. The Future Focus 21 are innovators. They are busy searching out original products and services or they are busy introducing existing products and services in markets that have never seen them before. Either way, they are innovators in the marketplace. The lesson: Be Innovative. 21st century success is global. With a single exception, each company in the Future Focus 21 is a global business and is trying to get more global. A well-focused company replaces the urge to diversify its businesses with the drive to diversify its markets. The lesson: Go global. 21st century success has speed bumps. There isn’t a single, sustained upward ride in any of the Future Focus histories. Sooner or later, a competitor beats you to the next best thing or the bottom drops out of your customer’s market or the whole economy heads south for a breather. The lesson: Be prepared for hard times.
Author: Kelly Weinersmith
Publisher: Penguin
ISBN: 0399563830
Category : Technology & Engineering
Languages : en
Pages : 370
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Book Description
The instant New York Times bestseller! A Wall Street Journal Best Science Book of the Year! A Popular Science Best Science Book of the Year! From a top scientist and the creator of the hugely popular web comic Saturday Morning Breakfast Cereal, a hilariously illustrated investigation into future technologies -- from how to fling a ship into deep space on the cheap to 3D organ printing What will the world of tomorrow be like? How does progress happen? And why do we not have a lunar colony already? What is the hold-up? In this smart and funny book, celebrated cartoonist Zach Weinersmith and noted researcher Dr. Kelly Weinersmith give us a snapshot of what's coming next -- from robot swarms to nuclear fusion powered-toasters. By weaving their own research, interviews with the scientists who are making these advances happen, and Zach's trademark comics, the Weinersmiths investigate why these technologies are needed, how they would work, and what is standing in their way. New technologies are almost never the work of isolated geniuses with a neat idea. A given future technology may need any number of intermediate technologies to develop first, and many of these critical advances may appear to be irrelevant when they are first discovered. The journey to progress is full of strange detours and blind alleys that tell us so much about the human mind and the march of civilization. To this end, Soonish investigates ten different emerging fields, from programmable matter to augmented reality, from space elevators to robotic construction, to show us the amazing world we will have, you know, soonish. Soonish is the perfect gift for science lovers for the holidays!
Author: Tim Clinton
Publisher: Charisma Media
ISBN: 1629998761
Category : Religion
Languages : en
Pages : 228
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Book Description
Our culture is determined to redefine masculinity as something it was never meant to be. The American Psychological Association asserts that “traditional masculinity is psychologically harmful.” Many agree that “forcing men to behave in accordance with the worst stereotypes of manliness harms them, and it harms others.” But is the answer then to marginalize and feminize men? Despite culture’s determination to redefine masculinity, the great heart cry of our day is for men to rise up and take back their rightful place. It’s a cry that echoes deep in the soul and from all ends of our society, and particularly from the women who love their fathers, husbands, brothers, and sons. Most women want their men to be honored and to stand up and be men. Men have faltered and lost a lot of influence and territory. The good news is that for many who struggle there is often a daily yearning to make it right. The reality is, masculinity is not and never was “toxic.” Tim Clinton, president of the American Association of Christian Counselors (AACC), challenges readers to reject culture’s redefinition and seek biblical examples of true manhood. Fast-paced, filled with relevant biblical and contemporary stories of godly men like David, Nehemiah, George Foreman, and Tim Tebow, Take It Back empowers men to be who God created them to be and to impact the culture that is in desperate need of their influence. Readers will find encouragement and affirmation that they matter as men, that they can be difference-makers in their circles of influence and have a positive impact on the culture. They will find grace for their shame over past mistakes and find the ability to move forward. This book will help you find encouragement and affirmation that you matter as a man, that you can be a difference-maker in your circle of influence and have a positive impact on the culture. You will find grace to overcome your shame over past mistakes and find the ability to move forward.
