Author: Venkat Sumantran
Publisher: MIT Press
ISBN: 026253620X
Category : Transportation
Languages : en
Pages : 351
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Book Description
A call to redefine mobility so that it is connected, heterogeneous, intelligent, and personalized, as well as sustainable, adaptable, and city-friendly. The twentieth century was the century of the automobile; the twenty-first will see mobility dramatically re-envisioned. Automobiles altered cityscapes, boosted economies, and made personal mobility efficient and convenient for many. We had a century-long love affair with the car. But today, people are more attached to their smartphones than their cars. Cars are not always the quickest mode of travel in cities; and emissions from the rapidly growing number of cars threaten the planet. This book, by three experts from industry and academia, envisions a new world of mobility that is connected, heterogeneous, intelligent, and personalized (the CHIP architecture). The authors describe the changes that are coming. City administrators are shifting from designing cities for cars to designing cities for people. Nations and cities will increasingly employ targeted user fees and offer subsidies to nudge consumers toward more sustainable modes. The sharing economy is coaxing many consumers to shift from being owners of assets to being users of services. The auto industry is responding with connected cars that double as virtual travel assistants and by introducing autonomous driving. The CHIP architecture embodies an integrated, multimode mobility system that builds on ubiquitous connectivity, electrified and autonomous vehicles, and a marketplace open to innovation and entrepreneurship. Consumers will exercise choice on the basis of user experience and efficiency, aided by “intelligent advisors,” accessible through their mobile devices. An innovative mobility architecture reconfigured for this century is a social and economic necessity; this book charts a course for achieving it.
Author: Edward Glaeser
Publisher: Penguin
ISBN: 0143120549
Category : Social Science
Languages : en
Pages : 369
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Book Description
Shortlisted for the Financial Times and McKinsey Best Book of the Year Award in 2011 “A masterpiece.” —Steven D. Levitt, coauthor of Freakonomics “Bursting with insights.” —The New York Times Book Review A pioneering urban economist presents a myth-shattering look at the majesty and greatness of cities America is an urban nation, yet cities get a bad rap: they're dirty, poor, unhealthy, environmentally unfriendly . . . or are they? In this revelatory book, Edward Glaeser, a leading urban economist, declares that cities are actually the healthiest, greenest, and richest (in both cultural and economic terms) places to live. He travels through history and around the globe to reveal the hidden workings of cities and how they bring out the best in humankind. Using intrepid reportage, keen analysis, and cogent argument, Glaeser makes an urgent, eloquent case for the city's importance and splendor, offering inspiring proof that the city is humanity's greatest creation and our best hope for the future.
Author: Tonya Harris MSHN, BCHN
Publisher: Sourcebooks, Inc.
ISBN: 1728225361
Category : House & Home
Languages : en
Pages : 294
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Book Description
From the foods you consume to the household and personal care products you buy, being just slightly greener can have a big impact on your health and happiness! Are you searching for a simple yet powerful way to create a healthier, toxin-free living space for you and your loved ones? Award-winning environmental expert Tonya Harris presents an approach to detoxifying your home that is easier, faster, and more budget-friendly than you ever imagined. In this must-have guide, Harris reveals her highly effective and slightly greener method for detoxifying your home. The Slightly Greener Method provides actionable steps, insightful tips, and valuable resources that will transform your home into a haven of wellness, including: Detoxify Your Home, Enhance Your Well-being: Learn how to eliminate harmful chemicals from your household products, ensuring a safer environment for your family and having a positive impact on our planet. Effortless and Fast Solutions: Effortlessly integrate toxin-free alternatives into your daily life no matter how busy your schedule is. Budget-Friendly Green Living: Find an array of practical and budget-conscious solutions that make detoxifying your home accessible to everyone. Embrace Eco-Friendly Living: Embrace eco-friendly practices that promote a cleaner, healthier planet for future generations and become a part of a global movement toward a sustainable and harmonious world. Take the first step toward a healthier, toxin-free lifestyle and unlock the secrets to creating a greener, cleaner, and more vibrant home for you and your loved ones.
Author: Robert Bryce
Publisher: PublicAffairs
ISBN: 161039206X
Category : Business & Economics
Languages : en
Pages : 401
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Book Description
In the face of today's environmental and economic challenges, doomsayers preach that the only way to stave off disaster is for humans to reverse course: to de-industrialize, re-localize, ban the use of modern energy sources, and forswear prosperity. But in this provocative and optimistic rebuke to the catastrophists, Robert Bryce shows how innovation and the inexorable human desire to make things Smaller Faster Lighter Denser Cheaper is providing consumers with Cheaper and more abundant energy, Faster computing, Lighter vehicles, and myriad other goods. That same desire is fostering unprecedented prosperity, greater liberty, and yes, better environmental protection. Utilizing on-the-ground reporting from Ottawa to Panama City and Pittsburgh to Bakersfield, Bryce shows how we have, for centuries, been pushing for Smaller Faster solutions to our problems. From the vacuum tube, mass-produced fertilizer, and the printing press to mobile phones, nanotech, and advanced drill rigs, Bryce demonstrates how cutting-edge companies and breakthrough technologies have created a world in which people are living longer, freer, healthier, lives than at any time in human history. The push toward Smaller Faster Lighter Denser Cheaper is happening across multiple sectors. Bryce profiles innovative individuals and companies, from long-established ones like Ford and Intel to upstarts like Aquion Energy and Khan Academy. And he zeroes in on the energy industry, proving that the future belongs to the high power density sources that can provide the enormous quantities of energy the world demands. The tools we need to save the planet aren't to be found in the technologies or lifestyles of the past. Nor must we sacrifice prosperity and human progress to ensure our survival. The catastrophists have been wrong since the days of Thomas Malthus. This is the time to embrace the innovators and businesses all over the world who are making things Smaller Faster Lighter Denser Cheaper.
Author: Lori Bongiorno
Publisher: Penguin
ISBN: 1101203439
Category : Nature
Languages : en
Pages : 291
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Book Description
How green can you be? Green: Drive the speed limit Greener: Drive a fuel-efficient car Greenest: Bike or walk The perfect guide to help readers decide how to best spend their time and money to protect the environment, Green, Greener, Greenest offers flexible tips for everyday living, all categorized as "green," "greener," and "greenest." Cutting through the labeling and the hype, it helps readers choose the advice that fits their schedule, their budget, and their interests, with the understanding that there's never one "right way" to make a difference. This indispensable resource will grow with readers-whether a novice in green living or a veteran environmentalist-as their interests and needs change over time.
Author: Laurence B. Siegel
Publisher: John Wiley & Sons
ISBN: 1119526922
Category : Business & Economics
Languages : en
Pages : 462
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Book Description
How the world has become much better and why optimism is abundantly justified Why do so many people fear the future? Is their concern justified, or can we look forward to greater wealth and continued improvement in the way we live? Our world seems to be experiencing stagnant economic growth, climatic deterioration, dwindling natural resources, and an unsustainable level of population growth. The world is doomed, they argue, and there are just too many problems to overcome. But is this really the case? In Fewer, Richer, Greener, author Laurence B. Siegel reveals that the world has improved—and will continue to improve—in almost every dimension imaginable. This practical yet lighthearted book makes a convincing case for having gratitude for today’s world and optimism about the bountiful world of tomorrow. Life has actually improved tremendously. We live in the safest, most prosperous time in all human history. Whatever the metric—food, health, longevity, education, conflict—it is demonstrably true that right now is the best time to be alive. The recent, dramatic slowing in global population growth continues to spread prosperity from the developed to the developing world. Technology is helping billions of people rise above levels of mere subsistence. This technology of prosperity is cumulative and rapidly improving: we use it to solve problems in ways that would have be unimaginable only a few decades ago. An optimistic antidote for pessimism and fear, this book: Helps to restore and reinforce our faith in the future Documents and explains how global changes impact our present and influence our future Discusses the costs and unforeseen consequences of some of the changes occurring in the modern world Offers engaging narrative, accurate data and research, and an in-depth look at the best books on the topic by leading thinkers Traces the history of economic progress and explores its consequences for human life around the world Fewer, Richer, Greener: Prospects for Humanity in an Age of Abundance is a must-read for anyone who wishes to regain hope for the present and wants to build a better future.
Author: André Corrêa d'Almeida
Publisher: Columbia University Press
ISBN: 0231545118
Category : Business & Economics
Languages : en
Pages : 458
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Book Description
Innovation is often presented as being in the exclusive domain of the private sector. Yet despite widespread perceptions of public-sector inefficiency, government agencies have much to teach us about how technological and social advances occur. Improving governance at the municipal level is critical to the future of the twenty-first-century city, from environmental sustainability to education, economic development, public health, and beyond. In this age of acceleration and massive migration of people into cities around the world, this book explains how innovation from within city agencies and administrations makes urban systems smarter and shapes life in New York City. Using a series of case studies, Smarter New York City describes the drivers and constraints behind urban innovation, including leadership and organization; networks and interagency collaboration; institutional context; technology and real-time data collection; responsiveness and decision making; and results and impact. Cases include residential organic-waste collection, an NYPD program that identifies the sound of gunshots in real time, and the Vision Zero attempt to end traffic casualties, among others. Challenging the usefulness of a tech-centric view of urban innovation, Smarter New York City brings together a multidisciplinary and integrated perspective to imagine new possibilities from within city agencies, with practical lessons for city officials, urban planners, policy makers, civil society, and potential private-sector partners.
Author: Al Iannuzzi
Publisher: CRC Press
ISBN: 1439854319
Category : Business & Economics
Languages : en
Pages : 225
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Book Description
As the global demand for natural and organic products continues to grow, making and marketing greener products is becoming an imperative. The old stereotype of green products’ sub-par performance has been shattered as large multinational corporations prove that you can develop and win in the marketplace with a naturals-based product platform. And the pull for sustainably minded products is not limited to consumer marketing—business-to-business marketing of greener products has also increased due to customer demand from all business sectors. The Case for Greener Products Making a compelling business case for why companies must provide greener, more sustainable products, Greener Products: The Making and Marketing of Sustainable Brands shares best practices for the design and marketing of greener products. The book examines ecosystem and regulatory pressures as well as market pressures from customers—consumers, business customers, and government purchasers—who have created a demand on manufacturers to bring more sustainable brands to market. How Are Greener Products Made? Through case studies of green design from companies such as GE (EcomaginationTM), Timberland (Green Index®), Philips, Apple Inc., Seventh Generation, Procter & Gamble, BASF, and others, the author explores initiatives in areas ranging from product design, sustainable sourcing, and packaging to energy efficiency, recycling, and end-of-life management. A contribution from guest author James A. Fava, one of the leading thinkers and practitioners in developing greener products, presents a toolbox of environmental management systems, programs, and tools for the development of greener products. Three Keys to Successful Green Marketing Campaigns Providing the backbone for the author’s analysis of green marketing, a contribution from guest authors Lee Ann Head, Karen Barnes, and Suzanne Shelton of the Shelton Group analyzes market trend data and helps marketers understand their customers and what moves them. The author then looks more closely at drivers for green marketing, outlining three keys for successful green marketing campaigns and using them to evaluate the approaches of several leading companies. He also offers advice on how to avoid "greenwashing," create successful cause-marketing partnerships, and use eco-labels wisely. Throughout the book, the author shares best practices and lessons learned from leaders in the field across various industry sectors. Written by the senior director of product stewardship for Johnson & Johnson, this timely book offers real-world experience, valuable insights, and practical tools for the effective design and marketing of greener products. The Best Days of Green Marketing Are Still Ahead See what Al Iannuzzi has to say about making and marketing greener products in an interview at Greenbiz.com.
Author: Elena Candelo
Publisher: Springer
ISBN: 303015999X
Category : Business & Economics
Languages : en
Pages : 202
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Book Description
This book proposes that, within the automotive industry, revised marketing principles and innovative marketing strategies are needed to address more effectively the unprecedented challenges posed by the modern digital revolution. The starting point for these proposals is a thorough analysis of the evolution of marketing in the industry across three ages of technological innovations – the mechanical, the electronic, and the digital. The main objectives are first, to illustrate how study of the past can help carmakers as they move forward into the unknown, and second, to identify the main choices that they will face. The central premise is that unusual times call for unusual strategies. By mining the past in order to foresee likely future developments regarding competition and marketing strategies within the car industry, the book will appeal both to researchers and to present or future managers in the automotive and other innovation-driven sectors.
Author: Katharina Rietig
Publisher: Springer Nature
ISBN: 3031414527
Category : Education
Languages : en
Pages : 199
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Book Description
This book offers novel insights into how students can develop a personal growth mindset during their degree programs that allows them to view new challenges as opportunity to grow personally, reflect on the new knowledge and experience, and subsequently improve their skills to critically examine and evaluate information in a journey of personal growth. Based on learning theories drawn from cognitive and social psychology and over 12 years of integrating the ‘personal growth mindset’ into course design, it offers a novel framework that allows higher education teachers to constructively align learning objectives and assessments with crucial transferable skill development, and fostering a mindset for personal growth among students that focuses on continuously improving and reflecting on feedback. The objective is to empower academics to build courses and degree programs that are ‘fit for purpose’ by equipping social science students with the skills and mindsets that will benefit them throughout their careers in ever changing and newly emerging jobs. The book will appeal to those who are interested in how individuals learn in educational settings and in the wider workplace.
