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Author: Roman Meinhold
Publisher: transcript Verlag
ISBN: 3839424372
Category : Architecture
Languages : en
Pages : 167
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Book Description
Besides products and services multinational corporations also sell myths, values and immaterial goods. Such »meta-goods« (e.g. prestige, beauty, strength) are major selling points in the context of successful marketing and advertising. Fashion adverts draw on deeply rooted human values, ideals and desires such as values and symbols of social recognition, beautification and rejuvenation. Although the reference to such meta-goods is obvious to some consumers, their rootedness in philosophical theories of human nature is less apparent, even for the marketers and advertisers themselves. This book is of special interest for researchers and students in the fields of Cultural Studies, Media Studies, Marketing, Advertising, Fashion, Cultural Critique, Philosophy, Sociology, Anthropology and Psychology, and for anyone interested in the ways in which fashion operates.
Author: Roman Meinhold
Publisher: transcript Verlag
ISBN: 3839424372
Category : Architecture
Languages : en
Pages : 167
Get Book
Book Description
Besides products and services multinational corporations also sell myths, values and immaterial goods. Such »meta-goods« (e.g. prestige, beauty, strength) are major selling points in the context of successful marketing and advertising. Fashion adverts draw on deeply rooted human values, ideals and desires such as values and symbols of social recognition, beautification and rejuvenation. Although the reference to such meta-goods is obvious to some consumers, their rootedness in philosophical theories of human nature is less apparent, even for the marketers and advertisers themselves. This book is of special interest for researchers and students in the fields of Cultural Studies, Media Studies, Marketing, Advertising, Fashion, Cultural Critique, Philosophy, Sociology, Anthropology and Psychology, and for anyone interested in the ways in which fashion operates.
Author: Alice Temperley
Publisher: Rizzoli Publications
ISBN: 0847848817
Category : Design
Languages : en
Pages : 338
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Book Description
Alice Temperley, one of the most accomplished British designers working today, creates clothing that is coveted by the likes of Kate Hudson, Sarah Jessica Parker, Olga Kurylenko, Rita Ora, Poppy Delevingne, Helen Mirren, Adele, Naomie Harris, and The Duchess of Cambridge. This book is conceived as a celebration of Alice Temperley's aesthetic and conveys the effortless decadence and handcrafted allure of her brand. This book highlights the key moments that have inspired the last decade of work—focusing on the personal moments that have shaped her brand. Filled with captivating photographs from Temperley London photo shoots and fashion editorials, ALICE TEMPERLEY: ENGLISH MYTHS AND LEGENDS gives an in-depth look into the inspirations and processes behind the creation of the collections. While her first Rizzoli book, TRUE BRITISH (2011), was a chronological story about the first 10 years of the brand, ENGLISH MYTHS AND LEGENDS gives a more intimate view of what defines Temperley London today and its evolution; revealing both practical and sentimental moments of the designer’s generative history.
Author: Scott O. Lilienfeld
Publisher: John Wiley & Sons
ISBN: 1444360744
Category : Psychology
Languages : en
Pages : 358
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Book Description
50 Great Myths of Popular Psychology uses popular myths as a vehicle for helping students and laypersons to distinguish science from pseudoscience. Uses common myths as a vehicle for exploring how to distinguish factual from fictional claims in popular psychology Explores topics that readers will relate to, but often misunderstand, such as 'opposites attract', 'people use only 10% of their brains', and 'handwriting reveals your personality' Provides a 'mythbusting kit' for evaluating folk psychology claims in everyday life Teaches essential critical thinking skills through detailed discussions of each myth Includes over 200 additional psychological myths for readers to explore Contains an Appendix of useful Web Sites for examining psychological myths Features a postscript of remarkable psychological findings that sound like myths but that are true Engaging and accessible writing style that appeals to students and lay readers alike
Author: Barbara McBride-Smith
Publisher: august house
ISBN: 9780874835243
Category : Juvenile Fiction
Languages : en
Pages : 130
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Book Description
Inserts the elements of classical Greek mythology into twentieth-century Texas and pokes fun at celebrities, current events, and scandals
Author: Naomi Wolf
Publisher: Harper Collins
ISBN: 006196994X
Category : Social Science
Languages : en
Pages : 368
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Book Description
The bestselling classic that redefined our view of the relationship between beauty and female identity. In today's world, women have more power, legal recognition, and professional success than ever before. Alongside the evident progress of the women's movement, however, writer and journalist Naomi Wolf is troubled by a different kind of social control, which, she argues, may prove just as restrictive as the traditional image of homemaker and wife. It's the beauty myth, an obsession with physical perfection that traps the modern woman in an endless spiral of hope, self-consciousness, and self-hatred as she tries to fulfill society's impossible definition of "the flawless beauty."
Author: Mel Campbell
Publisher: Hachette UK
ISBN: 1922213144
Category : Health & Fitness
Languages : en
Pages : 256
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Book Description
From corsets to skinny jeans, we have always fretted about our body shapes and why it’s so damn difficult to find a good fit. In this bold and entertaining book, Mel Campbell examines the tensions between our cultural ideals and our own bodies. Combining lively interviews and personal experiences with visits to museums, galleries and vintage fairs, Mel explores why we are still so critical of our various shapes and restricted by old-fashioned values. Out of Shape reveals how, when it comes to clothes and sizing, the past and present are cut from the same cloth.
Author: Biderman
Publisher: BRILL
ISBN: 9004451943
Category : Philosophy
Languages : en
Pages : 407
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Book Description
Myths and Fictions — the third in a series of books on comparative philosophy and religion — is a collection of original essays, none previously published, on the theory and the actuality of myths and fictions in the different cultures of the world. Through all the essays there runs the question of the relation of literal truth to truth conceived in other ways or dimensions. Taken as a whole, the book makes a serious attempt to get beyond the confines of any single culture and enter into the mythical imagination of the ancient Hindus, Chinese, Hebrews and Christians, and by this act of imagination to escape (in Italo Calvino's words) "the limited perspective of the individual ego, not only to enter into selves like our own but to give speech to that which has no language..."
Author: Fashionary
Publisher:
ISBN: 9789887711087
Category : Clothing and dress
Languages : en
Pages : 192
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Book Description
The Hidden Facts of Fashion is not just a book of random facts - it's a combination of fashion, fun, surprise, knowledge, and helpful hacks. Brought to life with photographs and illustrations, The Hidden Facts of Fashion will enrich your fashion knowledge across 80 different topics, revealing phenomena, unexpected history, fun stories, and more.
Author: Scott Berkun
Publisher: "O'Reilly Media, Inc."
ISBN: 1449399614
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
In this new paperback edition of the classic bestseller, you'll be taken on a hilarious, fast-paced ride through the history of ideas. Author Scott Berkun will show you how to transcend the false stories that many business experts, scientists, and much of pop culture foolishly use to guide their thinking about how ideas change the world. With four new chapters on putting the ideas in the book to work, updated references and over 50 corrections and improvements, now is the time to get past the myths, and change the world. You'll have fun while you learn: Where ideas come from The true history of history Why most people don't like ideas How great managers make ideas thrive The importance of problem finding The simple plan (new for paperback) Since its initial publication, this classic bestseller has been discussed on NPR, MSNBC, CNBC, and at Yale University, MIT, Carnegie Mellon University, Microsoft, Apple, Intel, Google, Amazon.com, and other major media, corporations, and universities around the world. It has changed the way thousands of leaders and creators understand the world. Now in an updated and expanded paperback edition, it's a fantastic time to explore or rediscover this powerful view of the world of ideas. "Sets us free to try and change the world."--Guy Kawasaki, Author of Art of The Start "Small, simple, powerful: an innovative book about innovation."--Don Norman, author of Design of Everyday Things "Insightful, inspiring, evocative, and just plain fun to read. It's totally great."--John Seely Brown, Former Director, Xerox Palo Alto Research Center (PARC) "Methodically and entertainingly dismantling the cliches that surround the process of innovation."--Scott Rosenberg, author of Dreaming in Code; cofounder of Salon.com "Will inspire you to come up with breakthrough ideas of your own."--Alan Cooper, Father of Visual Basic and author of The Inmates are Running the Asylum "Brimming with insights and historical examples, Berkun's book not only debunks widely held myths about innovation, it also points the ways toward making your new ideas stick."--Tom Kelley, GM, IDEO; author of The Ten Faces of Innovation
Author: Véronique Hyland
Publisher: HarperCollins
ISBN: 006305082X
Category : Social Science
Languages : en
Pages : 288
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Book Description
In the spirit of works by Jia Tolentino and Anne Helen Peterson, a smart and incisive essay collection centered on the fashion industry—its history, its importance, why we wear what we wear, and why it matters—from Elle Magazine’s fashion features director. Why does fashion hold so much power over us? Most of us care about how we dress and how we present ourselves. Style offers clues about everything from class to which in-group we belong to. Bad Feminist for fashion, Dress Code takes aim at the institutions within the fashion industry while reminding us of the importance of dress and what it means for self-presentation. Everything—from societal changes to the progress (or lack thereof) of women’s rights to the hidden motivations behind what we choose to wear to align ourselves with a particular social group—can be tracked through clothing. Veronique Hyland examines thought-provoking questions such as: Why has the “French girl” persisted as our most undying archetype? What does “dressing for yourself” really mean for a woman? How should a female politician dress? Will gender-differentiated fashion go forever out of style? How has social media affected and warped our sense of self-presentation, and how are we styling ourselves expressly for it? Not everyone participates in painting, literature, or film. But there is no “opting out” of fashion. And yet, fashion is still seen as superficial and trivial, and only the finest of couture is considered as art. Hyland argues that fashion is a key that unlocks questions of power, sexuality, and class, taps into history, and sends signals to the world around us. Clothes means something—even if you’re “just” wearing jeans and a T-shirt.
