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Author: Eugene Albert Nida
Publisher: John Benjamins Publishing
ISBN: 9789027226013
Category : Language Arts & Disciplines
Languages : en
Pages : 172
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Book Description
A discussion of the problems encountered translating the Bible into many different languages.
Author: Eugene Albert Nida
Publisher: John Benjamins Publishing
ISBN: 9789027226013
Category : Language Arts & Disciplines
Languages : en
Pages : 172
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Book Description
A discussion of the problems encountered translating the Bible into many different languages.
Author: Eugene A. Nida
Publisher: John Benjamins Publishing
ISBN: 9027296413
Category : Language Arts & Disciplines
Languages : en
Pages : 165
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Book Description
In this unique account of 60 years of Bible translation, Eugene Nida sets out his journey with a personal touch. On the way, he reveals the importance of a solid knowledge of Greek and Hebrew as well as of the historical settings in which the Bible was created, in order to render effective translations. Through his story we get to know Nida's views on translations through the ages, in different cultures and narrative traditions, right through to the 21st Century. This book is in the first place a study in anthropological linguistics that tells the rich history of Bible translation, the Bible Societies, translator training, and cultural translation problems. Eugene A. Nida (1914) went to UCLA (Phi Beta Kappa, 1936) and the University of Southern California (Helenistic Greek, 1939). He taught at the Summer Institute of Linguistics from 1937-1952 and is past president of the Linguistic Society of America (1968). From 1943-1981 he was language consultant for the American Bible Society and the United Bible Societies which led him to study many cultures across 96 countries and to lecture in over a hundred universities and colleges to this day. His published works include Bible Translating (1946), Customs and Cultures (1954), Toward a Science of Translating (1964), Religion across Cultures (1968), The Sociolinguistics of Intercultural Communication (1996) and Translation in Context (2002).
Author: Rosemary C. Salomone
Publisher: Oxford University Press
ISBN: 0190625619
Category : English language
Languages : en
Pages : 489
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Book Description
A sweeping account of the global rise of English and the high-stakes politics of languageSpoken by a quarter of the world's population, English is today's lingua franca- - its common tongue. The language of business, popular media, and international politics, English has become commodified for its economic value and increasingly detached from any particular nation. This meteoric "riseof English" has many obvious benefits to communication. Tourists can travel abroad with greater ease. Political leaders can directly engage their counterparts. Researchers can collaborate with foreign colleagues. Business interests can flourish in the global economy.But the rise of English has very real downsides as well. In Europe, imperatives of political integration and job mobility compete with pride in national language and heritage. In the United States and England, English isolates us from the cultural and economic benefits of speaking other languages.And in countries like India, South Africa, Morocco, and Rwanda, it has stratified society along lines of English proficiency.In The Rise of English, Rosemary Salomone offers a commanding view of the unprecedented spread of English and the far-reaching effects it has on global and local politics, economics, media, education, and business. From the inner workings of the European Union to linguistic battles over influence inAfrica, Salomone draws on a wealth of research to tell the complex story of English - and, ultimately, to argue for English not as a force for domination but as a core component of multilingualism and the transcendence of linguistic and cultural borders.
Author: Mark Forsyth
Publisher: Penguin
ISBN: 1101611766
Category : Language Arts & Disciplines
Languages : en
Pages : 305
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Book Description
This perfect gift for readers, writers, and literature majors alike unearths the quirks of the English language. For example, do you know why a mortgage is literally a “death pledge”? Why guns have girls’ names? Why “salt” is related to “soldier”? Discover the answers to all of these etymological questions and more in this fascinating book for fans of of Eats, Shoots & Leaves. The Etymologicon is a completely unauthorized guide to the strange underpinnings of the English language. It explains how you get from “gruntled” to “disgruntled”; why you are absolutely right to believe that your meager salary barely covers “money for salt”; how the biggest chain of coffee shops in the world connects to whaling in Nantucket; and what, precisely, the Rolling Stones have to do with gardening. This witty book will awake the linguist in you and illuminate the hidden meanings behind common words and phrases, tracing their evolution through all of their surprising paths throughout history.
Author: Arika Okrent
Publisher: Random House
ISBN: 0385529716
Category : Language Arts & Disciplines
Languages : en
Pages : 354
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Book Description
Here is the captivating story of humankind’s enduring quest to build a better language—and overcome the curse of Babel. Just about everyone has heard of Esperanto, which was nothing less than one man’s attempt to bring about world peace by means of linguistic solidarity. And every Star Trek fan knows about Klingon. But few people have heard of Babm, Blissymbolics, Loglan (not to be confused with Lojban), and the nearly nine hundred other invented languages that represent the hard work, high hopes, and full-blown delusions of so many misguided souls over the centuries. With intelligence and humor, Arika Okrent has written a truly original and enlightening book for all word freaks, grammar geeks, and plain old language lovers.
Author: Sally Hogshead
Publisher: Harper Collins
ISBN: 0061966169
Category : Business & Economics
Languages : en
Pages : 291
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Book Description
A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior—fascination—and how businesses, products, and ideas can become irresistible to consumers. In an oversaturated culture defined by limited time and focus, how do we draw attention to our messages, our ideas, and our products when we only have seconds to compete? Award-winning consultant and speaker Sally Hogshead turned to a wide realm of disciplines, including neurobiology, psychology, and evolutionary anthropology. She began to see specific and interesting patterns that all centered on one element: fascination. Fascination is the most powerful way to capture an audience and influence behavior. This essential book examines the principles behind fascination and explores how those insights can be put to use to sway: • Which brand of frozen peas you pick in the case • Which city, neighborhood, and house you choose • Which profession and company you join • Where you go on vacation • Which book you buy off the shelf Structured around the seven languages of fascination Hogshead has studied and developed—power, passion, innovation, alarm, mystique, prestige, and alert—Fascinate explores how anyone can use these triggers to make products, messages, and services more fascinating—and more successful.
Author: Rajinder Dudrah
Publisher:
ISBN: 9781783749294
Category : Education
Languages : en
Pages : 336
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Book Description
Creative Multilingualism: A Manifesto is a welcome contribution to the field of modern languages, highlighting the intricate relationship between multilingualism and creativity, and, crucially, reaching beyond an Anglo-centric view of the world.
Author: Alice Kaplan
Publisher: University of Chicago Press
ISBN: 022656648X
Category : Biography & Autobiography
Languages : en
Pages : 239
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Book Description
“[A] cultural odyssey, a brave attempt to articulate the compulsions that drove [Kaplan] to embrace foreignness in order to become truly herself.” —The Washington Post Book World Brilliantly uniting the personal and the critical, French Lessons is a powerful autobiographical experiment. It tells the story of an American woman escaping into the French language and of a scholar and teacher coming to grips with her history of learning. In spare, midwestern prose, by turns intimate and wry, Kaplan describes how, as a student in a Swiss boarding school and later in a junior year abroad in Bordeaux, she passionately sought the French “r,” attentively honed her accent, and learned the idioms of her French lover. When, as a graduate student, her passion for French culture turned to the elegance and sophistication of its intellectual life, she found herself drawn to the language and style of the novelist Louis-Ferdinand Celine. At the same time, she was repulsed by his anti-Semitism. At Yale in the late 70s, during the heyday of deconstruction she chose to transgress its apolitical purity and work on a subject “that made history impossible to ignore”: French fascist intellectuals. Kaplan’s discussion of the “de Man affair” —the discovery that her brilliant and charismatic Yale professor had written compromising articles for the pro-Nazi Belgian press—and her personal account of the paradoxes of deconstruction are among the most compelling available on this subject. French Lessons belongs in the company of Sartre’s Words and the memoirs of Nathalie Sarraute, Annie Ernaux, and Eva Hoffman. No book so engrossingly conveys both the excitement of learning and the moral dilemmas of the intellectual life.
Author: Zoran Nikolic
Publisher: HarperCollins UK
ISBN: 0008524041
Category : Foreign Language Study
Languages : en
Pages : 274
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Book Description
We communicate through the spoken and written word and language has evolved over the centuries. Many languages have survived although only in small pockets throughout the world. This book explores a selection of those languages.
Author: Xiao-lei Wang
Publisher: Multilingual Matters
ISBN: 1847695671
Category : Language Arts & Disciplines
Languages : en
Pages : 234
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Book Description
This book is based on an eleven-year observation of two children who were simultaneously exposed to three languages from birth. It tells the story of two parents from different cultural, linguistic, and ethnic-racial backgrounds who joined to raise their two children with their heritage languages outside their native countries. It also tells the children’s story and the way they negotiated three cultures and languages and developed a trilingual identity. It sheds light on how parental support contributed to the children’s simultaneous acquisition of three languages in an environment where the main input of the two heritage languages came respectively from the father and from the mother. It addresses the challenges and the unique language developmental characteristics of the two children during their trilingual acquisition process.
