Characters in Textbooks PDF Download
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Author: Jeana Wirtenberg
Publisher:
ISBN:
Category : Minorities in literature
Languages : en
Pages : 26
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Book Description
Author: Jeana Wirtenberg
Publisher:
ISBN:
Category : Minorities in literature
Languages : en
Pages : 26
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Book Description
Author: United States Commission on Civil Rights
Publisher:
ISBN:
Category : Church and state
Languages : en
Pages : 32
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Book Description
Author: Philip G. Altbach
Publisher: Routledge
ISBN: 1134261330
Category : Business & Economics
Languages : en
Pages : 776
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Book Description
First Published in 1996. This encyclopedia is unique in several ways. As the first international reference source on publishing, it is a pioneering venture. Our aim is to provide comprehensive discussion and analysis of key subjects relating to books and publishing worldwide. The sixty-four essays included here feature not only factual and statistical information about the topic, but also analysis and evaluation of those facts and figures. The chapters are significantly more comprehensive than those typically found in an encyclopedia.
Author: Rowland Lorimer
Publisher: CCSP Press
ISBN: 0973872705
Category : Book industries and trade
Languages : en
Pages : 376
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Book Description
Author: Stephanie Kurschus
Publisher: Springer
ISBN: 3658080604
Category : Social Science
Languages : en
Pages : 376
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Book Description
Stephanie Kurschus analyses the idea of a common "European" book culture that integrates the book market as an essential aspect and employs book promotion as balancing instrument. Characteristics of book culture are identified; the resultant concept of book culture provides an overview of the values and myths ascribed to the book. Furthermore, applied book promotion measures are analyzed for their effectiveness and best practice models. Since, in a context determined by culture and market, preservation and innovation, book promotion fulfills two functions: it is to protect the unique national characteristics of book culture as well as to support its continuous development. To adapt and to advance within a changing environment is critical to the survival of book culture in the digital reality.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 1394
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Book Description
Author: National Council of Educational Research and Training (India)
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 330
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Book Description
Author: United States. Federal Trade Commission
Publisher:
ISBN:
Category : Electric industries
Languages : en
Pages : 1272
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Book Description
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 224
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Book Description
Author: Alison Baverstock
Publisher: Routledge
ISBN: 1317696301
Category : Language Arts & Disciplines
Languages : en
Pages : 372
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Book Description
Contemporary Publishing and the Culture of Books is a comprehensive resource that builds bridges between the traditional focus and methodologies of literary studies and the actualities of modern and contemporary literature, including the realities of professional writing, the conventions and practicalities of the publishing world, and its connections between literary publishing and other media. Focusing on the relationship between modern literature and the publishing industry, the volume enables students and academics to extend the text-based framework of modules on contemporary writing into detailed expositions of the culture and industry which bring these texts into existence; it brings economic considerations into line alongside creative issues, and examines how employing marketing strategies are utilized to promote and sell books. Sections cover: The standard university-course specifications of contemporary writing, offering an extensive picture of the social, economic, and cultural contexts of these literary genres The impact and status of non-literary writing, and how this compares with certain literary genres as an index to contemporary culture and a reflection of the state of the publishing industry The practicalities and conventions of the publishing industry Contextual aspects of literary culture and the book industry, visiting the broader spheres of publishing, promotion, bookselling, and literary culture Carefully linked chapters allow readers to tie key elements of the publishing industry to the particular demands and features of contemporary literary genres and writing, offering a detailed guide to the ways in which the three core areas of culture, economics, and pragmatics intersect in the world of publishing. Further to being a valuable resource for those studying English or Creative Writing, the volume is a key text for degrees in which Publishing is a component, and is relevant to those aspects of Media Studies that look at interactions between the media and literature/publishing.
