EXPORTAR E INTERNACIONALIZARSE : GUIA PRACTICA PARA ACCEDER A LOS MERCADOS INTERNACIONALES PDF Download
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Author: Jorge Antonio Murillo Ortiz
Publisher:
ISBN: 9789588017785
Category :
Languages : es
Pages : 315
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Book Description
Author: Jorge Antonio Murillo Ortiz
Publisher:
ISBN: 9789588017785
Category :
Languages : es
Pages : 315
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Book Description
Author: Jorge A. Murillo
Publisher: Panamericana Pub Llc
ISBN: 9789583011610
Category : Business & Economics
Languages : es
Pages : 420
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Book Description
Author: Jorge Antonio Murillo Ortiz
Publisher:
ISBN: 9785988017783
Category : Comercio internacional
Languages : es
Pages : 315
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Book Description
Author:
Publisher: Comunicacion Científica
ISBN: 6079104067
Category : Business & Economics
Languages : en
Pages : 167
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Book Description
El marketing está presente en la cotidianeidad del ser humano, inmerso en la vida habitual del individuo al navegar en redes sociales, en las calles, mientras se traslada a su centro de trabajo, en los alimentos que consume y en los lugares que visita. En este sentido, las organizaciones advierten los cambios que presenta el entorno para dar una respuesta mediante la generación de satisfactores acordes a las necesidades y deseos que demandan los mercados de consumo. De esta forma las prácticas contemporáneas de marketing, los mercados de consumo y las propuestas de valor contribuyen al desarrollo de la economía de las empresas, por esto se vuelve relevante analizarlas desde distintas perspectivas. Las prácticas del marketing expuestas en esta obra abordan temáticas diversas que van desde el análisis del marketing de nostalgia, en postres tradicionales en el ámbito local, hasta la identificación de factores en el comercio transfronterizo de alimentos de la región, pasando por estudios de localización de restaurantes, la caracterización de influencers gastronómicos en Sonora y el uso del merchandising en productos con sellos de advertencia. En la presente publicación se abordan diferentes escenarios del consumidor desde la óptica del marketing, en los cuales se observan diversas estrategias que en el transcurrir del tiempo han evolucionado y se han fusionado con enfoques éticos y de sustentabilidad. DOI: https://doi.org/10.52501/cc.168
Author: ProMéxico
Publisher: ProMéxico
ISBN:
Category :
Languages : en
Pages : 100
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Book Description
Negocios ProMéxico shows Mexico’s competitive and successful industries, as well as its positive business environment. The magazine promotes México as an excellent business case, as a competitive destination for productive investments. Through several business cases, Mexico is shown as an active player in the global economy. Negocios ProMéxico is read by investors, decision makers, exporters, and Mexican goods and/or services buyers abroad. Negocios ProMéxico is a leading communication tool edited by the Mexican federal government to promote the country’s trade and investment related opportunities.
Author: José Manuel Sáiz Álvarez
Publisher: Vision Libros
ISBN: 8497709659
Category : European Union countries
Languages : es
Pages : 166
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Book Description
Author:
Publisher:
ISBN:
Category : Costa Rica
Languages : un
Pages : 340
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Book Description
Author: Heli Korhonen
Publisher:
ISBN: 9781863411998
Category : Business enterprises
Languages : en
Pages : 20
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Book Description
Author: Jason D. O'Grady
Publisher: Bloomsbury Publishing USA
ISBN: 0313362459
Category : Business & Economics
Languages : en
Pages : 201
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Book Description
Two guys named Steve, working in a garage, created a prototype computer designed to be different in a way no one thought possible: It would be easy to use. Those two Steves, one now a billionaire and still at the head of Apple, not only succeeded with that product, but they also broke ground in the business world in ways few thought possible: They proved you could not only have fun at work, but pursuing a capitalist dream could be hip. How did Apple do it? How did it go from making computers that made a difference but not much of a dent in the overall market to creating a device (the iPod) and a music service (iTunes) that has changed the way we buy and experience music? And how did the Macintosh and its successors capture the hearts and minds of computer users so deeply that being a Mac person makes you a member of a special club? That's what this book is all about. As author Jason D. O'Grady shows, Apple is a rare company—one that is not afraid to think about a future that does not exist and turn it into reality. Critics have written Apple off time and again, yet it rises from the ashes to astound the critics and delight its customers. That's not luck or happenstance—it's vision, dedication, and persistence. Besides delighting Apple aficionados, this book will inspire students eager to launch a business career or work in the technology sector. Apple has never been afraid to chart its own path, and readers will learn what makes the company tick.
Author: David W. Pearce
Publisher: MIT Press
ISBN: 9780262660785
Category : Business & Economics
Languages : en
Pages : 492
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Book Description
an up-to-date authoritative reference designed primarily for students of economics but invaluable also to students of business and other social sciences and ideal for anyone who wants a brief explanation of an economic concept or institution The MIT Dictionary of Modern Economics is an up-to-date, authoritative reference designed primarily for students of business and other social sciences and ideal for anyone who wants a brief explanation of an economic concept or institution. In this fourth edition one entry in ten has been revised and one entry in twenty is new. Whereas the third edition increased the coverage of American institutions, this edition breaks new ground by including entries considered important from an Eastern European perspective. It also supplies comparative statistics on major economic variables for selected countries, describes the origins of widely used acronyms, and includes bibliographic references at the end of featured entries. The dictionary answers in a clear and concise way the enduring questions, which economists have considered for two centuries or more, as well as the issues of the moment, such as economic change in Europe, the problems of pollution, or the prospects for greater freedom of trade. With close to 2,800 entries it is comprehensive in its coverage of theory, national and international institutions, schools of thought, and important economists, including recent Nobel Prize winners. The dictionary was compiled initially by an experienced team of economists at Aberdeen University in the United Kingdom, and new authors have been recruited to provide international expertise, reflecting changes in the structure of the international economy. This fourth edition was prepared by John Cairns, Robert Elliott, Ian McAvinchey, and Robert Shaw, all of the Economics Department, University of Aberdeen.
