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Author: Thomas J. Quirk
Publisher: Springer Nature
ISBN: 3030627810
Category : Mathematics
Languages : en
Pages : 251
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Book Description
This book shows the capabilities of Microsoft Excel in teaching marketing statistics effectively. It is a step-by-step, exercise-driven guide for students and practitioners who need to master Excel to solve practical marketing problems. If understanding statistics isn’t your strongest suit, you are not especially mathematically inclined, or if you are wary of computers, this is the right book for you. Excel, a widely available computer program for students and managers, is also an effective teaching and learning tool for quantitative analyses in marketing courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work. In this new edition, each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand marketing problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned.
Author: Thomas J. Quirk
Publisher: Springer Nature
ISBN: 3030627810
Category : Mathematics
Languages : en
Pages : 251
Get Book Here
Book Description
This book shows the capabilities of Microsoft Excel in teaching marketing statistics effectively. It is a step-by-step, exercise-driven guide for students and practitioners who need to master Excel to solve practical marketing problems. If understanding statistics isn’t your strongest suit, you are not especially mathematically inclined, or if you are wary of computers, this is the right book for you. Excel, a widely available computer program for students and managers, is also an effective teaching and learning tool for quantitative analyses in marketing courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work. In this new edition, each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand marketing problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned.
Author: Thomas J. Quirk
Publisher: Springer Nature
ISBN: 3030392546
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Newly revised for Excel 2019, this text is a step-by-step guide for students taking a first course in statistics for advertising and for advertising managers and practitioners who want to learn how to use Excel to solve practical statistics problems in the workplace, whether or not they have taken a course in statistics. Excel 2019 for Advertising Statistics explains statistical formulas and offers practical examples for how students can solve real-world advertising statistics problems. Each chapter offers a concise overview of a topic, and then demonstrates how to use Excel commands and formulas to solve specific advertising statistics problems. This book demonstrates how to use Excel 2019 in two different ways: (1) writing formulas (e.g., confidence interval about the mean, one-group t-test, two-group t-test, correlation) and (2) using Excel’s drop-down formula menus (e.g., simple linear regression, multiple correlation and multiple regression, and one-way ANOVA). Three practice problems are provided at the end of each chapter, along with their solutions in an appendix. An additional practice test allows readers to test their understanding of each chapter by attempting to solve a specific practical advertising statistics problem using Excel; the solution to each of these problems is also given in an appendix. This latest edition features a wealth of new end-of-chapter problems and an update of the chapter content throughout.
Author: Cynthia Fraser
Publisher: Springer
ISBN: 3319321854
Category : Business & Economics
Languages : en
Pages : 482
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Book Description
The revised Fourth Edition of this popular textbook is redesigned with Excel 2016 to encourage business students to develop competitive advantages for use in their future careers as decision makers. Students learn to build models using logic and experience, produce statistics using Excel 2016 with shortcuts, and translate results into implications for decision makers. The textbook features new examples and assignments on global markets, including cases featuring Chipotle and Costco. A number of examples focus on business in emerging global markets with particular emphasis on emerging markets in Latin America, China, and India. Results are linked to implications for decision making with sensitivity analyses to illustrate how alternate scenarios can be compared. The author emphasises communicating results effectively in plain English and with screenshots and compelling graphics in the form of memos and PowerPoints. Chapters include screenshots to make it easy to conduct analyses in Excel 2016. PivotTables and PivotCharts, used frequently in business, are introduced from the start. The Fourth Edition features Monte Carlo simulation in four chapters, as a tool to illustrate the range of possible outcomes from decision makers’ assumptions and underlying uncertainties. Model building with regression is presented as a process, adding levels of sophistication, with chapters on multicollinearity and remedies, forecasting and model validation, auto-correlation and remedies, indicator variables to represent segment differences, and seasonality, structural shifts or shocks in time series models. Special applications in market segmentation and portfolio analysis are offered, and an introduction to conjoint analysis is included. Nonlinear models are motivated with arguments of diminishing or increasing marginal response.
Author: Thomas J. Quirk
Publisher: Springer Nature
ISBN: 3030580016
Category : Social Science
Languages : en
Pages : 267
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Book Description
This book shows the capabilities of Microsoft Excel in teaching human resource management statistics effectively. Similar to the previously published Excel 2016 for Human Resource Management Statistics, this book is a step-by-step, exercise-driven guide for students and practitioners who need to master Excel to solve practical human resource management problems. If understanding statistics isn’t your strongest suit, you are not especially mathematically inclined, or if you are wary of computers, this is the right book for you. Excel, a widely available computer program for students and managers, is also an effective teaching and learning tool for quantitative analyses in human resource management courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. However, Excel 2019 for Human Resource Management Statistics: A Guide to Solving Practical Problems, 2nd Edition, capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work. Each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand human resource management problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned.
Author: Thomas J. Quirk
Publisher: Springer Nature
ISBN: 3030392643
Category : Social Science
Languages : en
Pages : 265
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Book Description
Newly revised to specifically address Microsoft Excel 2019, this book shows the capabilities of Excel in teaching educational and psychological statistics effectively. Similar to the previously published Excel 2016 for Educational and Psychological Statistics, it is a step-by-step, exercise-driven guide for students and practitioners who need to master Excel to solve practical education and psychology problems. Excel, a widely available computer program for students and managers, is also an effective teaching and learning tool for quantitative analyses in education and psychology courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. Excel 2019 for Educational and Psychological Statistics capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work. Each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand educational and psychological problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned. This new edition features a wealth of new chapter problems and solutions, as well as updated chapter content throughout.
Author: Thomas J. Quirk
Publisher: Springer Nature
ISBN: 3030392783
Category : Mathematics
Languages : en
Pages : 260
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Book Description
Newly revised to specifically address Microsoft Excel 2019, this book shows the capabilities of Excel in teaching engineering statistics effectively. Similar to the previously published Excel 2016 for Engineering Statistics, this volume is a step-by-step, exercise-driven guide for students and practitioners who need to master Excel to solve practical engineering problems. Excel, a widely available computer program for students and professionals, is also an effective teaching and learning tool for quantitative analyses in engineering courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. Excel 2019 for Engineering Statistics capitalizes on these improvements by teaching readers how to apply Excel to statistical techniques necessary in their courses and work. Each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand engineering problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned. This new edition features a wealth of new sample problems and solutions, as well as updated chapter content throughout.
Author: Thomas J. Quirk
Publisher: Springer Nature
ISBN: 3030392619
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
Newly revised to specifically provide demonstration in Excel 2019, this volume shows the capabilities of Microsoft Excel in business statistics. Similar to its predecessor, Excel 2016 for Business Statistics, it is a step-by-step, exercise-driven guide for students and practitioners who are looking to master Excel to solve practical business problems. Excel, a widely available computer program for students and professionals, is also an effective teaching and learning tool for quantitative analyses in business courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. Excel 2019 for Business Statistics: A Guide to Solving Practical Problems capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work. Each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand business problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned. This new edition offers a wealth of new sample problems, as well as updated chapter content throughout.
Author: Thomas J. Quirk
Publisher: Springer Nature
ISBN: 3030667561
Category : Social Science
Languages : en
Pages : 255
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Book Description
This textbook is a step-by-step guide for high school, community college, and undergraduate students who are taking a course in applied statistics and wish to learn how to use Excel to solve statistical problems. All of the statistics problems in this book come from the following fields of study: business, education, psychology, marketing, engineering and advertising. Students will learn how to perform key statistical tests in Excel without being overwhelmed by statistical theory. Each chapter briefly explains a topic and then demonstrates how to use Excel commands and formulas to solve specific statistics problems. The book offers guidance in using Excel in two different ways: (1) writing formulas (e.g., confidence interval about the mean, one-group t-test, two-group t-test, correlation) and (2) using Excel’s drop-down formula menus (e.g., simple linear regression, multiple correlations and multiple regression, and one-way ANOVA). Three practice problems are provided at the end of each chapter, along with their solutions in an appendix. An additional practice test allows readers to test their understanding of each chapter by attempting to solve a specific statistics problem using Excel; the solution to each of these problems is also given in an appendix. This book is a tool that can be used either by itself or along with any good statistics book.
Author: Thomas J. Quirk
Publisher: Springer Nature
ISBN: 3030578283
Category : Medical
Languages : en
Pages : 263
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Book Description
This book shows the capabilities of Microsoft Excel in teaching health services management statistics effectively. Similar to the previously published Excel 2016 for Health Services Management Statistics, this book is a step-by-step, exercise-driven guide for students and practitioners who need to master Excel to solve practical health services management problems. If understanding statistics isn’t your strongest suit, you are not especially mathematically inclined, or if you are wary of computers, this is the right book for you. Excel, a widely available computer program for students and managers, is also an effective teaching and learning tool for quantitative analyses in health services courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. However, Excel 2019 for Health Services Management Statistics: A Guide to Solving Practical Problems, 2nd Edition capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work. Each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand health services management problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned.
Author: Thomas J. Quirk
Publisher: Springer Nature
ISBN: 3030392813
Category : Medical
Languages : en
Pages : 255
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Book Description
Newly revised to specifically address Microsoft Excel 2019, this book is a step-by-step, exercise-driven guide for students and practitioners who need to master Excel to solve practical biological and life science problems. Excel is an effective learning tool for quantitative analyses in biological and life sciences courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. Excel 2019 for Biological and Life Sciences Statistics capitalizes on these improvements by teaching students and professionals how to apply Excel 2019 to statistical techniques necessary in their courses and work. Each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand biological and life science problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned. This new edition offers a wealth of new practice problems and solutions, as well as updated chapter content throughout.
