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Author: MAX EDITORIAL
Publisher: Max Editorial
ISBN: 1779712170
Category : Social Science
Languages : pt-BR
Pages : 93
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Book Description
O agronegócio é um setor em constante crescimento e evolução, e o marketing digital se tornou uma ferramenta essencial para o sucesso das empresas nesse segmento. Com a crescente presença online do público-alvo, as empresas que desejam se destacar precisam ter uma estratégia de marketing digital robusta e eficaz. Este ebook tem como objetivo fornecer um guia completo para as empresas do agronegócio que desejam utilizar o marketing digital para alcançar seus objetivos de negócios. Abordaremos desde os conceitos básicos do marketing digital até as estratégias mais avançadas, com exemplos práticos e dicas para implementação. Aprenda Muito Mais...
Author: MAX EDITORIAL
Publisher: Max Editorial
ISBN: 1779712170
Category : Social Science
Languages : pt-BR
Pages : 93
Get Book Here
Book Description
O agronegócio é um setor em constante crescimento e evolução, e o marketing digital se tornou uma ferramenta essencial para o sucesso das empresas nesse segmento. Com a crescente presença online do público-alvo, as empresas que desejam se destacar precisam ter uma estratégia de marketing digital robusta e eficaz. Este ebook tem como objetivo fornecer um guia completo para as empresas do agronegócio que desejam utilizar o marketing digital para alcançar seus objetivos de negócios. Abordaremos desde os conceitos básicos do marketing digital até as estratégias mais avançadas, com exemplos práticos e dicas para implementação. Aprenda Muito Mais...
Author: Digital World
Publisher: Digital World
ISBN: 1723461717
Category : Business & Economics
Languages : en
Pages : 79
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Book Description
Agribusiness Guide Series Welcome to the world of modern agriculture, where innovation and sustainability come together to drive the agribusiness of the future. In this series of books, we will delve into crucial and fascinating themes that shape the contemporary agricultural landscape, covering everything from the latest technologies to essential strategies for precision and sustainable agriculture. The ebook "Digital Marketing Strategies for Agribusiness" offers a practical and theoretical approach to applying digital marketing concepts in the agricultural sector. From using AI and automation to online promotion and sales strategies, readers will learn how to make the most of digital opportunities to grow their business. Divided into 20 chapters, this ebook covers everything from research and development to financial management, offering a complete guide to driving success in agribusiness.
Author: MAX EDITORIAL
Publisher: Max Editorial
ISBN: 1779712154
Category : Social Science
Languages : pt-BR
Pages : 129
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Book Description
O mundo está cada vez mais conectado, e o mercado agrícola não é exceção. A internet oferece aos produtores rurais uma oportunidade única de alcançar novos clientes e expandir seus negócios. Este ebook irá guiá-lo passo a passo pelo processo de venda de seus produtos agrícolas online, desde a criação de uma loja virtual até a implementação de estratégias de marketing eficazes. Aprenda Muito Mais...
Author: Digital World
Publisher: Digital World
ISBN: 1723461709
Category : Business & Economics
Languages : pt-BR
Pages : 99
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Book Description
É ótimo ver seu entusiasmo em relação à inovação e à criatividade! De fato, essas habilidades podem ser extremamente poderosas e lucrativas em qualquer tipo de negócio. É importante lembrar que a criatividade não é apenas um dom inato, mas também uma habilidade que pode ser desenvolvida e aprimorada com prática e dedicação. A observação atenta e a capacidade de pensar de forma não convencional são elementos-chave para estimular a criatividade. Aqui neste e-book estão algumas dicas para ajudá-lo a desenvolver suas habilidades criativas. No conteúdo você encontrará: - Capacitação de pensar de forma não convencional para estimular a criatividade. - Como explorar diferentes áreas de conhecimento, para gerar um repertório mais amplo para gerar ideias. - Como registrar suas ideias, mesmo que pareçam estranhas ou não viáveis inicialmente, mas que podem te levar a algo grande mais tarde. - Como fazer sessões de brainstorming, sozinho ou com outras pessoas. - Conecte informações aparentemente desconectadas do processo de aprendizado e crescimento criativo. E muito mais!!! Lembre-se de que a prática é essencial para desenvolver sua criatividade. Quanto mais você exercitar essas habilidades, mais natural se tornará o processo de geração de ideias. Além disso, aproveite recursos adicionais, como guias de produtos de informação, para aprimorar ainda mais suas habilidades criativas. Então, continue explorando, aprendendo e experimentando, e você estará no caminho para criar uma infinidade de produtos inovadores. Boa sorte em suas aventuras criativas!
Author: Aron Levin
Publisher: Apress
ISBN: 1484255038
Category : Business & Economics
Languages : en
Pages : 170
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Book Description
In the next few years, brands are on track to spend billions of dollars on influencer marketing. This form of marketing—currently utilized with great success on Instagram and YouTube—is not a short-lived fad, but a tectonic shift for the future of digital advertising. It's the way of the future, and the responsibility is on business leaders to keep up. Modern marketing professionals looking to adopt influencer marketing for their brands face equally modern challenges. Like finding the right talent, tracking and measuring results and quantifying how this new marketing opportunity aligns with the overall strategy. Influencer Marketing for Brands is the field guide for the digital age. After working with hundreds of brands from across the globe, author Aron Levin shares his insider knowledge gained from research, strategy, and hands-on experience from more than 10,000 successful collaborations with influencers on Instagram and YouTube. He provides you with valuable insights that help you eliminate guesswork and avoid common mistakes. More importantly, he shows you how to turn influencer marketing into a scalable and sustainable marketing channel. The digital media landscape grows more complicated by the hour, and influencer marketing is no exception. Influencer Marketing for Brands breaks down the art and science of influencer marketing and helps you synthesize, contextualize and transform this new way of creating and distributing content with powerful formulas, proven strategies, and real-world examples. What You Will Learn Plan effective influencer marketing campaigns using a simple 3-step formulaCreate top performing YouTube videos that drive website traffic, app installs and salesUnderstand what to pay for influencer marketing and how much you should invest if you're just starting out Who This Book is For Marketing and agency professionals, influencers and content creators, marketing students, those who are looking for more effective forms of advertising and are generally interested in understanding the new and evolving digital media landscape.
Author: Medina-Quintero, Jose Melchor
Publisher: IGI Global
ISBN: 1668465930
Category : Business & Economics
Languages : en
Pages : 404
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Book Description
A level of decision making is concerned with deciding the organizations objectives, resources, and policies. A significant problem at this decision-making level is predicting the organizations future and its environment as well as matching the organizations characteristics to that environment. This process generally involves technology and knowledge from the market and clients. In the current era, the implementation of marketing information systems supported with AI techniques is crucial to being a unique opportunity to leverage marketing strategies with cutting-edge technologies. Global Perspectives on the Strategic Role of Marketing Information Systems communicates the recent advances in marketing information systems. Covering topics such as digital entrepreneurship, international business, and micro and small enterprises, this premier reference source is a cutting-edge resource for marketers, entrepreneurs, business leaders and managers, IT managers, students and educators of higher education, librarians, researchers, and academicians.
Author: Gabriele Siegert
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110416832
Category : Social Science
Languages : de
Pages : 387
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Book Description
In today’s digital age, online and mobile advertising are of growing importance, with advertising no longer bound to the traditional media industry. Although the advertising industry still has broader access to the different measures and channels, users and consumers today have more possibilities to publish, get informed or communicate – to “co-create” –, and to reach a bigger audience. There is a good chance thus that users and consumers are better informed about the objectives and persuasive tricks of the advertising industry than ever before. At the same time, advertisers can inform about products and services without the limitations of time and place faced by traditional mass media. But will there really be a time when advertisers and consumers have equal power, or does tracking users online and offline lead to a situation where advertisers have more information about the consumers than ever before? The volume discusses these questions and related issues.
Author: Gaurav Bhalla
Publisher: Springer Science & Business Media
ISBN: 1441970827
Category : Business & Economics
Languages : en
Pages : 209
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Book Description
Today’s consumers are more knowledgeable, networked, and vocal. For them consumption is not merely an act of buying products and services, but an expression of their creative potential. Consequently, they are demanding a say and a voice in how companies conceive, develop, and deliver value to them. It is not surprising, therefore, to hear that a large number of companies are transforming how they innovate—not only in terms of developing new products and services, but in how they are created, delivered, and supported to customers. Open Innovation thinking, where companies collaborate with suppliers, distributors, and customers to co-create unique value, is fast replacing traditional thinking that viewed innovation as a proprietary activity and marketing as a static, one-way broadcast. However, while there is significant advocacy and buy-in for collaborating with customers, there is little guidance for companies on how to undertake the journey from applause and appreciation to execution. Only reading about others’ success stories – Nike, Hallmark, P&G, Mozilla, etc. – is not sufficient for helping a company develop a blueprint for themselves. In Customer Driven Innovation, strategy and branding consultant Gaurav Bhalla presents a concrete framework to help companies systematically and effectively design and implement collaborative innovation programs with their customers that can be applied in both business-to-business and business-to-consumer contexts. The authors describe how today’s technologies allow companies to create dynamic dialogues with their customers through shared networks, virtual marketing techniques, and blogs to develop deeper relationships that reinforce brand loyalty and ultimately drive growth. They challenge traditional approaches to market research that measure "customer satisfaction" from a rear-window perspective, and help companies and their customers look forward instead.P>
Author: Christopher A. Bartlett
Publisher: Cambridge University Press
ISBN: 1108422438
Category : Business & Economics
Languages : en
Pages : 575
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Book Description
Transnational Management offers a uniquely global focus on strategic development, organizational capabilities and management challenges.
Author: Digital World
Publisher: Digital World
ISBN: 6589567840
Category : Business & Economics
Languages : pt-BR
Pages : 88
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Book Description
Série Guia para o Agronegócio Bem-vindos ao mundo da agricultura moderna, onde a inovação e a sustentabilidade se unem para impulsionar o agronegócio do futuro. Nesta série de livros, mergulharemos em temas cruciais e fascinantes que moldam o cenário agrícola contemporâneo, abordando desde as mais recentes tecnologias até as estratégias essenciais para uma agricultura de precisão e sustentável. O ebook "Estratégias de Marketing Digital para o Agronegócio" oferece uma abordagem prática e teórica para aplicar conceitos de marketing digital no setor agrícola. Desde o uso de IA e automação até estratégias de promoção e vendas online, os leitores aprenderão a aproveitar ao máximo as oportunidades digitais para crescer seus negócios. Dividido em 20 capítulos, este ebook abrange desde a pesquisa e desenvolvimento até a gestão financeira, oferecendo um guia completo para impulsionar o sucesso no agronegócio.
