Epica Book 24: Europe's Best Advertising

Epica Book 24: Europe's Best Advertising PDF Author: Epica Awards
Publisher: Bloomsbury Publishing
ISBN: 2940447500
Category : Design
Languages : en
Pages : 402

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Book Description
Epica 24: Europes Best Advertising is an essential text for those working in the advertising industry. It is the only reference annual on European advertising that covers all types of media, from commercials and print publications to internet sites and integrated marketing campaigns. Epica Book 24 includes articles by Lewis Blackwell and Mark Tungate, author of Media Monoliths (Kogan Page, 2004) and Adland (Kogan Page, 2007), as well as an introduction by Filip Nilsson, creative director of Forsman & Bodenfors, Gothenburg.

Epica Book 24: Europe's Best Advertising

Epica Book 24: Europe's Best Advertising PDF Author: Epica Awards
Publisher: Bloomsbury Publishing
ISBN: 2940447500
Category : Design
Languages : en
Pages : 402

Get Book Here

Book Description
Epica 24: Europes Best Advertising is an essential text for those working in the advertising industry. It is the only reference annual on European advertising that covers all types of media, from commercials and print publications to internet sites and integrated marketing campaigns. Epica Book 24 includes articles by Lewis Blackwell and Mark Tungate, author of Media Monoliths (Kogan Page, 2004) and Adland (Kogan Page, 2007), as well as an introduction by Filip Nilsson, creative director of Forsman & Bodenfors, Gothenburg.

Epica Book 23: Europe's Best Advertising

Epica Book 23: Europe's Best Advertising PDF Author: Richard Hogqvist
Publisher: A&C Black
ISBN: 2884791086
Category : Design
Languages : en
Pages : 402

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Book Description
All the gold, silver, and bronze winners are in the Epica Book, together witha good selection of other high-scoring entries. This volume includes articlesby Lewis Blackwell and Mark Tungate, author of "Adland," who also contributesthe creative synopses.

Epica Book 23: Europe's Best Advertising

Epica Book 23: Europe's Best Advertising PDF Author: Epica Awards
Publisher: Bloomsbury Publishing
ISBN: 2940447098
Category : Design
Languages : en
Pages : 402

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Book Description
This book is a unique source of information for all those interested in contemporary European creative trends and is conveniently arranged by product category with creative credits and brief translations where necessary. Epica Book 23: Europe's Best Advertising includes articles by Lewis Blackwell and Mark Tungate, author of Media Monoliths and Adland (Kolan Page), who also contributed the creative synopses.

Epica Book 17: Europe's Best Advertising

Epica Book 17: Europe's Best Advertising PDF Author: Epica Awards
Publisher: AVA Publishing
ISBN: 9782884790581
Category : Design
Languages : en
Pages : 384

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Book Description
The 17th annual edition of the Epica Book features more than 800 commercials, print ads, publications, internet sites, direct marketing operations and packaging design projects honoured in the Epica awards, Europe's premier creative awards show. Judged by journalists from 30 leading European advertising magazines, the 17th Epica awards attracted over 6,000 entries from around 700 of the best European advertising agencies, photographers and production houses in 39 countries. All the winners and finalists are in the Epica Book, together with a selection of other high-scoring campaigns. The Epica awards have become the reference for innovative and creative achievement in Europe. The Annual has become not only the reference to the best commercial communications in Europe for the last 12 months, but also a 'Who's Who' to the foremost creative talent in Europe.

Epica Book ... European Advertising Annual

Epica Book ... European Advertising Annual PDF Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 362

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Book Description


Epica Book 27

Epica Book 27 PDF Author: Epica Awards
Publisher: Bloomsbury Publishing
ISBN: 1472589823
Category : Business & Economics
Languages : en
Pages : 401

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Book Description
The aim of the Epica Awards is to reward outstanding creativity in communication disciplines and to help communication agencies, film production companies, media consultancies, photographers and design studios to develop their reputations beyond their national borders. Epica Book 27: Creative Communications is a lasting record of the 2013 Epica Awards and a unique source of information and inspiration for all those interested in contemporary worldwide advertising trends. Epica Book 27 includes an introduction by Masako Okamura, the award-winning creative director from Japan's Dentsu, who recently became Executive Creative Director of Dentsu Vietnam. Masako was the first female creative director at Dentsu and is one of the most respected creatives in Asia. The 2013 Epica Awards were judged by journalists representing 41 specialist titles and websites from 34 countries, including 6 new titles from Canada, India, Singapore, China, Australia and the Philippines.

Graphis

Graphis PDF Author:
Publisher:
ISBN:
Category : Art
Languages : en
Pages : 346

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Book Description


Epica

Epica PDF Author: [Anonymus AC00349256]
Publisher:
ISBN: 9782880461317
Category : Advertising
Languages : en
Pages : 347

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Book Description


Epica Book 30

Epica Book 30 PDF Author: Epica Awards
Publisher: Bloomsbury Publishing
ISBN: 1350010448
Category : Design
Languages : en
Pages : 402

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Book Description
Beautifully illustrated with over 1000 colour images, the 30th edition of the Epica Book includes a flashback to some of the most remarkable winners from the past 30 years. In addition it showcases more than 850 creative projects honoured in the 2016 Epica Awards - including fascinating background stories on all the latest Epica Grand Prix winners. Featuring work from communication agencies, film production companies, media consultancies, photographers and design studios, the Epica Book is a unique source of information and inspiration for all those interested in contemporary worldwide advertising trends.

Adland

Adland PDF Author: Mark Tungate
Publisher: Kogan Page Publishers
ISBN: 9780749448370
Category : Business & Economics
Languages : en
Pages : 316

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Book Description
Adland is a ground-breaking examination of modern advertising, from its early origins, to the evolution of the current advertising landscape. Bestselling author and journalist Mark Tungate examines key developments in advertising, from copy adverts, radio and television, to the opportunities afforded by the explosion of digital media - podcasting, text messaging and interactive campaigns. Adland focuses on key players in the industry and features exclusive interviews with leading names in advertising today, including Jean-Marie Dru, Sir Alan Parker, John Hegarty and Sir Martin Sorrell, as well as industry luminaries from the 20th Century such as Phil Dusenberry and George Lois. Exploring the roots of the advertising industry in New York and London, and going on to cover the emerging markets of Eastern Europe, Asia and Latin America, Adland offers a comprehensive examination of a global industry and suggests ways in which it is likely to develop in the future.