Author: Brian Smith
Publisher: THE PUBLISHER
ISBN:
Category : Business & Economics
Languages : en
Pages : 94
Book Description
The Entrepreneur's Playbook: Strategies For Building A Thriving Business is a comprehensive guide that equips entrepreneurs with the mindset, skills, and strategies needed to build successful businesses. The book covers a wide range of topics, starting with the entrepreneurial mindset and the importance of embracing risk and failure. It then delves into identifying opportunities by conducting market research and recognizing unmet needs. The book also provides valuable insights into creating a winning business plan, including defining the business model and setting clear goals. It emphasizes the significance of building a strong brand through crafting a compelling brand story, designing a memorable brand identity, and creating a consistent brand experience. Marketing and sales strategies are explored, focusing on target audience segmentation, effective digital marketing tactics, and successful sales techniques. Financial management and wealth creation are crucial aspects covered in the book, with a focus on understanding financial statements, investing for business growth, and building personal wealth. Additionally, it provides guidance on navigating legal and regulatory issues, such as intellectual property protection, industry compliance, and contract negotiation. The importance of building and leading high-performance teams is highlighted, covering topics like recruiting top talent, fostering a positive company culture, and effective leadership. Scaling and expanding a business are also addressed, with strategies for sustainable growth, expanding into new markets, and potential mergers and acquisitions. The book emphasizes the need for entrepreneurs to embrace innovation and adapt to change. It provides insights into leveraging technological advancements, adapting to market disruptions, and staying ahead of industry trends. Crafting effective networking strategies, overcoming obstacles and challenges, and prioritizing work-life balance are also key topics covered. Finally, the book explores the importance of leaving a lasting legacy by creating a sustainable business model, mentoring the next generation of entrepreneurs, and giving back to the community and society.
Entrepreneur's Playbook: Strategies For Building A Thriving Business
Author: Brian Smith
Publisher: THE PUBLISHER
ISBN:
Category : Business & Economics
Languages : en
Pages : 94
Book Description
The Entrepreneur's Playbook: Strategies For Building A Thriving Business is a comprehensive guide that equips entrepreneurs with the mindset, skills, and strategies needed to build successful businesses. The book covers a wide range of topics, starting with the entrepreneurial mindset and the importance of embracing risk and failure. It then delves into identifying opportunities by conducting market research and recognizing unmet needs. The book also provides valuable insights into creating a winning business plan, including defining the business model and setting clear goals. It emphasizes the significance of building a strong brand through crafting a compelling brand story, designing a memorable brand identity, and creating a consistent brand experience. Marketing and sales strategies are explored, focusing on target audience segmentation, effective digital marketing tactics, and successful sales techniques. Financial management and wealth creation are crucial aspects covered in the book, with a focus on understanding financial statements, investing for business growth, and building personal wealth. Additionally, it provides guidance on navigating legal and regulatory issues, such as intellectual property protection, industry compliance, and contract negotiation. The importance of building and leading high-performance teams is highlighted, covering topics like recruiting top talent, fostering a positive company culture, and effective leadership. Scaling and expanding a business are also addressed, with strategies for sustainable growth, expanding into new markets, and potential mergers and acquisitions. The book emphasizes the need for entrepreneurs to embrace innovation and adapt to change. It provides insights into leveraging technological advancements, adapting to market disruptions, and staying ahead of industry trends. Crafting effective networking strategies, overcoming obstacles and challenges, and prioritizing work-life balance are also key topics covered. Finally, the book explores the importance of leaving a lasting legacy by creating a sustainable business model, mentoring the next generation of entrepreneurs, and giving back to the community and society.
Publisher: THE PUBLISHER
ISBN:
Category : Business & Economics
Languages : en
Pages : 94
Book Description
The Entrepreneur's Playbook: Strategies For Building A Thriving Business is a comprehensive guide that equips entrepreneurs with the mindset, skills, and strategies needed to build successful businesses. The book covers a wide range of topics, starting with the entrepreneurial mindset and the importance of embracing risk and failure. It then delves into identifying opportunities by conducting market research and recognizing unmet needs. The book also provides valuable insights into creating a winning business plan, including defining the business model and setting clear goals. It emphasizes the significance of building a strong brand through crafting a compelling brand story, designing a memorable brand identity, and creating a consistent brand experience. Marketing and sales strategies are explored, focusing on target audience segmentation, effective digital marketing tactics, and successful sales techniques. Financial management and wealth creation are crucial aspects covered in the book, with a focus on understanding financial statements, investing for business growth, and building personal wealth. Additionally, it provides guidance on navigating legal and regulatory issues, such as intellectual property protection, industry compliance, and contract negotiation. The importance of building and leading high-performance teams is highlighted, covering topics like recruiting top talent, fostering a positive company culture, and effective leadership. Scaling and expanding a business are also addressed, with strategies for sustainable growth, expanding into new markets, and potential mergers and acquisitions. The book emphasizes the need for entrepreneurs to embrace innovation and adapt to change. It provides insights into leveraging technological advancements, adapting to market disruptions, and staying ahead of industry trends. Crafting effective networking strategies, overcoming obstacles and challenges, and prioritizing work-life balance are also key topics covered. Finally, the book explores the importance of leaving a lasting legacy by creating a sustainable business model, mentoring the next generation of entrepreneurs, and giving back to the community and society.
The Entrepreneur's Playbook
Author: Leonard Green
Publisher: AMACOM
ISBN: 0814438180
Category : Business & Economics
Languages : en
Pages : 219
Book Description
Why stumble alone on a risky venture on your way to failure when you can tap into the best ideas and minds for increasing your chances for success? Most entrepreneurs have had to learn things the hard way--concepts such as: big ideas rarely make great businesses; laboring on a business plan can be a waste of time; and you will need dramatically more start-up money than you originally thought you did. Lenoard Green, an experienced investor, entrepreneur, and business professor, has encapsulated together all the inside secrets, proven strategies, and mistakes experienced so that you can learn it all beforehand, rather than when all your capital is on the line. Based on his popular Ultimate Entrepreneurship course, The Entrepreneur’s Playbook explains how to: Locate sure-bet opportunities for improving products Find funding Take calculated risks and minimize failure Get serious about positioning, distributing, and licensing Stripping away the complexity favored by business schools and the hype of the technology sector, the book reveals eighteen down-to-earth principles and dozens of tactics for every kind of business. Plus, the invaluable instruction available for you is now interactive. Dozens of exercises are given throughout the book that can be submitted online for feedback.
Publisher: AMACOM
ISBN: 0814438180
Category : Business & Economics
Languages : en
Pages : 219
Book Description
Why stumble alone on a risky venture on your way to failure when you can tap into the best ideas and minds for increasing your chances for success? Most entrepreneurs have had to learn things the hard way--concepts such as: big ideas rarely make great businesses; laboring on a business plan can be a waste of time; and you will need dramatically more start-up money than you originally thought you did. Lenoard Green, an experienced investor, entrepreneur, and business professor, has encapsulated together all the inside secrets, proven strategies, and mistakes experienced so that you can learn it all beforehand, rather than when all your capital is on the line. Based on his popular Ultimate Entrepreneurship course, The Entrepreneur’s Playbook explains how to: Locate sure-bet opportunities for improving products Find funding Take calculated risks and minimize failure Get serious about positioning, distributing, and licensing Stripping away the complexity favored by business schools and the hype of the technology sector, the book reveals eighteen down-to-earth principles and dozens of tactics for every kind of business. Plus, the invaluable instruction available for you is now interactive. Dozens of exercises are given throughout the book that can be submitted online for feedback.
The Business Playbook
Author: Chris Ronzio
Publisher: Lioncrest Publishing
ISBN: 9781544524139
Category :
Languages : en
Pages : 192
Book Description
Entrepreneur, CEO, or business leader: no matter your title, the success of your company is a responsibility-and weight-that lies squarely on your shoulders. In the beginning, increased control was an asset that bought you peace of mind. But now, without the structure your business needs to thrive, you're overworked, overwhelmed, and unsure of the path ahead. Fortunately, everything that makes your company work can be captured and put to work for you. In The Business Playbook, serial entrepreneur Chris Ronzio walks you through his proven framework for building a playbook: the profile of your business, the people who work in it, the policies that guide it, and the processes that operate it. He shows you how to codify your culture and create a living document that allows you to let go of day-to-day responsibilities and empower your team to run the business without you. If you want to build a company that doesn't rely on you putting in more hours, this book will show you the way.
Publisher: Lioncrest Publishing
ISBN: 9781544524139
Category :
Languages : en
Pages : 192
Book Description
Entrepreneur, CEO, or business leader: no matter your title, the success of your company is a responsibility-and weight-that lies squarely on your shoulders. In the beginning, increased control was an asset that bought you peace of mind. But now, without the structure your business needs to thrive, you're overworked, overwhelmed, and unsure of the path ahead. Fortunately, everything that makes your company work can be captured and put to work for you. In The Business Playbook, serial entrepreneur Chris Ronzio walks you through his proven framework for building a playbook: the profile of your business, the people who work in it, the policies that guide it, and the processes that operate it. He shows you how to codify your culture and create a living document that allows you to let go of day-to-day responsibilities and empower your team to run the business without you. If you want to build a company that doesn't rely on you putting in more hours, this book will show you the way.
The Startup Playbook
Author: Rajat Bhargava
Publisher: John Wiley & Sons
ISBN: 1119708559
Category : Business & Economics
Languages : en
Pages : 474
Book Description
Get the real guidance you need to create and build your first startup company from founders who have been there many times before. The first run printing of The Startup Playbook SOLD OUT! So, we revised, expanded, and improved this second edition, including a new foreword by Brad Feld, author of Venture Deals. We still give our personal, how-to guide for building your startup from the ground up. You'll find a collection of the major lessons and shortcuts we've learned that will shift the odds in your favor. We're sharing our tips, secrets, and advice in a frank, founder-to-founder discussion with you. We make no bones about our bias. We're on your side, the founder's side. While venture capitalists, investors, and accelerators/incubators can add great value in the startup ecosystem, this book isn't about their points of view. We'll tell you where our interests as founders diverge from those on the other side of the table—investors, bankers, advisors, board members, and others—and what to do when that happens. The Startup Playbook is not a recipe, it's not a template, it's not a list of tasks to do. It's our insider's guide to starting a company and running it successfully in those critical early months. Between us, we've started over a dozen high-tech software companies and raised over $500 million in investment capital. We've acquired over thirty-five companies, had three of our startups go public, sold six of them, and we made billions of dollars for shareholders. We've also invested in over eighty startups, advised and mentored over two hundred companies and actively worked with venture capitalists (VCs), incubators, and accelerators to help launch many other new startups. We've had plenty of failures, too. And we've probably learned more from those than from the successes. We share those lessons as well. The Startup Playbook is full of our advice, guidance, do's, and don'ts from our years of experience as founders many times. We want to share our hard-earned knowledge with you to make success easier for you to achieve. "This book is extraordinarily fresh and exciting. In an accessible, straight talk fashion, this book is a manual, and an inspiration. The Startup Playbook is smart and avoids the 'I am so smart' over-writing endemic to the genre. Read this as it is presented. You'll be doing yourself a tremendous favor." —Amazon Reviewer
Publisher: John Wiley & Sons
ISBN: 1119708559
Category : Business & Economics
Languages : en
Pages : 474
Book Description
Get the real guidance you need to create and build your first startup company from founders who have been there many times before. The first run printing of The Startup Playbook SOLD OUT! So, we revised, expanded, and improved this second edition, including a new foreword by Brad Feld, author of Venture Deals. We still give our personal, how-to guide for building your startup from the ground up. You'll find a collection of the major lessons and shortcuts we've learned that will shift the odds in your favor. We're sharing our tips, secrets, and advice in a frank, founder-to-founder discussion with you. We make no bones about our bias. We're on your side, the founder's side. While venture capitalists, investors, and accelerators/incubators can add great value in the startup ecosystem, this book isn't about their points of view. We'll tell you where our interests as founders diverge from those on the other side of the table—investors, bankers, advisors, board members, and others—and what to do when that happens. The Startup Playbook is not a recipe, it's not a template, it's not a list of tasks to do. It's our insider's guide to starting a company and running it successfully in those critical early months. Between us, we've started over a dozen high-tech software companies and raised over $500 million in investment capital. We've acquired over thirty-five companies, had three of our startups go public, sold six of them, and we made billions of dollars for shareholders. We've also invested in over eighty startups, advised and mentored over two hundred companies and actively worked with venture capitalists (VCs), incubators, and accelerators to help launch many other new startups. We've had plenty of failures, too. And we've probably learned more from those than from the successes. We share those lessons as well. The Startup Playbook is full of our advice, guidance, do's, and don'ts from our years of experience as founders many times. We want to share our hard-earned knowledge with you to make success easier for you to achieve. "This book is extraordinarily fresh and exciting. In an accessible, straight talk fashion, this book is a manual, and an inspiration. The Startup Playbook is smart and avoids the 'I am so smart' over-writing endemic to the genre. Read this as it is presented. You'll be doing yourself a tremendous favor." —Amazon Reviewer
The Finance Playbook for Entrepreneurs
Author: Asif Ahmed
Publisher:
ISBN: 9781781335840
Category : Business & Economics
Languages : en
Pages : 0
Book Description
Success in entrepreneurship is a unique concoction of hard work, luck and perseverance - but it's a whole lot easier when you can just copy the best methods. Entrepreneurs need the best financial advice at a time when their businesses can least afford it. This book summarises the guiding principles to follow and offers a shortcut for founders to developing a world-class finance department. The Finance Playbook for Entrepreneurs will help you to: - Identify and understand the right financial processes for your business - Choose the right accountants to help grow your business - Make the most of little-known tax tips and efficiencies - Put together a Finance Bible especially for your company - Evaluate automation vs outsourcing - Manage a remote-only finance team
Publisher:
ISBN: 9781781335840
Category : Business & Economics
Languages : en
Pages : 0
Book Description
Success in entrepreneurship is a unique concoction of hard work, luck and perseverance - but it's a whole lot easier when you can just copy the best methods. Entrepreneurs need the best financial advice at a time when their businesses can least afford it. This book summarises the guiding principles to follow and offers a shortcut for founders to developing a world-class finance department. The Finance Playbook for Entrepreneurs will help you to: - Identify and understand the right financial processes for your business - Choose the right accountants to help grow your business - Make the most of little-known tax tips and efficiencies - Put together a Finance Bible especially for your company - Evaluate automation vs outsourcing - Manage a remote-only finance team
Female Entrepreneur's Playbook
Author: Patricia Wooster
Publisher:
ISBN: 9781736858752
Category :
Languages : en
Pages :
Book Description
More women than ever are starting businesses -- yet so few are sharing how they do it. Why? Because being a successful female entrepreneur is hard work and comes with a unique set of challenges that many don't share.If you want to know what happens behind the scenes of a growing business, then this is your guide. If you want to create wealth, opportunities, and freedom in your business when we've got you covered. Whatever is holding you back from having the business of your dreams -- whether it's lack of experience, not knowing where to begin, money issues, or not understanding how to turn your purpose into profit -- this book shows you how other women have walked the path, faced challenges, and built a business that thrives.The Female Entrepreneur's Playbook will change how you think about your business as 20+ successful entrepreneurs reveal their secrets to building a business that complements and enhances their lifestyle. Inside, you'll learn:Why your hero's journey is an essential part of your brand and story.What to do if you need to generate revenue fast.How to avoid the biggest mistakes entrepreneurs make. Why failure often leads to success.What self-care routines help maintain physical, emotional, & mental health.Each chapter is written by a different female entrepreneur who gives candid and advice-fueled answers to empower women to lean into their zone of genius and create a business they love.GET READY TO BE INSPIRED, GROW YOUR BUSINESS, & CHANGE LIVES.The ExpertsCamille Campins-Adams, Tamra Cornwell Andress, Lindsey Ardmore, Kimberly Beer, Tina Booker, Brianna Coon, Aranzasú De La O, Sarah Failla, Ashley Helene, Lani Dickinson, Emmy Hernandez, Elizabeth Le Coney Hambleton, Sarah Jolley Lawyer, Christy Mayfield, Amanda Monnier, Jill Kinworthy Phillips, Cris Rodriguez, Patty McFarland Rogers, Micaela Royer, Patricia Wooster, Cindy Zuelsdorf
Publisher:
ISBN: 9781736858752
Category :
Languages : en
Pages :
Book Description
More women than ever are starting businesses -- yet so few are sharing how they do it. Why? Because being a successful female entrepreneur is hard work and comes with a unique set of challenges that many don't share.If you want to know what happens behind the scenes of a growing business, then this is your guide. If you want to create wealth, opportunities, and freedom in your business when we've got you covered. Whatever is holding you back from having the business of your dreams -- whether it's lack of experience, not knowing where to begin, money issues, or not understanding how to turn your purpose into profit -- this book shows you how other women have walked the path, faced challenges, and built a business that thrives.The Female Entrepreneur's Playbook will change how you think about your business as 20+ successful entrepreneurs reveal their secrets to building a business that complements and enhances their lifestyle. Inside, you'll learn:Why your hero's journey is an essential part of your brand and story.What to do if you need to generate revenue fast.How to avoid the biggest mistakes entrepreneurs make. Why failure often leads to success.What self-care routines help maintain physical, emotional, & mental health.Each chapter is written by a different female entrepreneur who gives candid and advice-fueled answers to empower women to lean into their zone of genius and create a business they love.GET READY TO BE INSPIRED, GROW YOUR BUSINESS, & CHANGE LIVES.The ExpertsCamille Campins-Adams, Tamra Cornwell Andress, Lindsey Ardmore, Kimberly Beer, Tina Booker, Brianna Coon, Aranzasú De La O, Sarah Failla, Ashley Helene, Lani Dickinson, Emmy Hernandez, Elizabeth Le Coney Hambleton, Sarah Jolley Lawyer, Christy Mayfield, Amanda Monnier, Jill Kinworthy Phillips, Cris Rodriguez, Patty McFarland Rogers, Micaela Royer, Patricia Wooster, Cindy Zuelsdorf
Build the Damn Thing
Author: Kathryn Finney
Publisher: Penguin
ISBN: 0593329260
Category : Business & Economics
Languages : en
Pages : 273
Book Description
The Wall Street Journal Bestseller featured in Bloomberg, Fast Company, Masters of Scale, the Motley Fool, Marketplace and more. An indispensable guide to building a startup and breaking down the barriers for diverse entrepreneurs from the visionary venture capitalist and pioneering entrepreneur Kathryn Finney. Build the Damn Thing is a hard-won, battle-tested guide for every entrepreneur who the establishment has left out. Finney, an investor and startup champion, explains how to build a business from the ground up, from developing a business plan to finding investors, growing a team, and refining a product. Finney empowers entrepreneurs to take advantage of their unique networks and resources; arms readers with responses to investors who say, “great pitch but I just don’t do Black women”; and inspires them to overcome naysayers while remaining “100% That B*tch.” Don’t wait for the system to let you in—break down the door and build your damn thing. For all the Builders striving to build their businesses in a world that has overlooked and underestimated them: this is the essential guide to knowing, breaking, remaking and building your own rules of entrepreneurship in a startup and investing world designed for and by the “Entitleds.”
Publisher: Penguin
ISBN: 0593329260
Category : Business & Economics
Languages : en
Pages : 273
Book Description
The Wall Street Journal Bestseller featured in Bloomberg, Fast Company, Masters of Scale, the Motley Fool, Marketplace and more. An indispensable guide to building a startup and breaking down the barriers for diverse entrepreneurs from the visionary venture capitalist and pioneering entrepreneur Kathryn Finney. Build the Damn Thing is a hard-won, battle-tested guide for every entrepreneur who the establishment has left out. Finney, an investor and startup champion, explains how to build a business from the ground up, from developing a business plan to finding investors, growing a team, and refining a product. Finney empowers entrepreneurs to take advantage of their unique networks and resources; arms readers with responses to investors who say, “great pitch but I just don’t do Black women”; and inspires them to overcome naysayers while remaining “100% That B*tch.” Don’t wait for the system to let you in—break down the door and build your damn thing. For all the Builders striving to build their businesses in a world that has overlooked and underestimated them: this is the essential guide to knowing, breaking, remaking and building your own rules of entrepreneurship in a startup and investing world designed for and by the “Entitleds.”
The Startup Playbook
Author: David Kidder
Publisher: Chronicle Books
ISBN: 1452105049
Category : Business & Economics
Languages : en
Pages : 289
Book Description
" ... [The author] shares the inspiring experiences, lessons, and words to the wise from more than forty founders, along with his own playbook for startup success"--Page 4 of cover.
Publisher: Chronicle Books
ISBN: 1452105049
Category : Business & Economics
Languages : en
Pages : 289
Book Description
" ... [The author] shares the inspiring experiences, lessons, and words to the wise from more than forty founders, along with his own playbook for startup success"--Page 4 of cover.
Building a Successful Business
Author: Jay Goldberg
Publisher: Createspace Independent Pub
ISBN: 9781470000639
Category : Business & Economics
Languages : en
Pages : 140
Book Description
Second edition, December, 2014.In its first year, about half of all businesses fail. Five years down the line, depending upon which study you look at, only 1 in 10 to 1 in 3 businesses are left standing. The main reasons businesses fail are no business plan and poor management. That is why this book covers both topics. However, this book goes beyond other books on these topics. The book not only provides a road map for writing a business plan, but also provides a strategy for writing a business plan. A business plan is both a strategic document and a sales document. It also provides the reader with a look into the skills, knowledge and personality of the business owner. Therefore, a good business plan is written to satisfy all of these uses. In addition, this book provides information on how to research and organize the information needed for a business plan, and has worksheets the entrepreneur can use to help make the process easier. Likewise, management topics such as strategic planning (SWOT analysis plus), advertising, branding, project management, customer service management, cash flow management, sales skills, business writing and more are explained, and a method is provided for each management skill that can be implemented and used in the business. There are worksheets for many of the management topics as well.While many business book writers know and cover business writing, it's amazing how few actually apply that knowledge to their business books. I do. The information in this book is presented in bullet points, assuring the reader that he or she does not have to wade through four paragraphs of writing to get a couple of key points. Even the size of the book is practical for the end user. An over-sized book might attract attention in the book store, but would make it difficult to copy and use the worksheets in the book. An under-sized book might demonstrate value by the sheer volume of pages (same amount of information, but more pages), but would mean compressing the worksheets into smaller sizes rendering them less useful.In addition to entrepreneurs, this book was written so that venues teaching entrepreneurship can use it as a text book. In fact, I have been teaching entrepreneurship courses since 1997. This book was written to be a stand alone book, to support my business plan mentoring service (I review the worksheets for clients), and to be a text book for my course, How to Start, Grow and Manage a Business.The book received a very good review from the Midwest Book Review:"Too many businesses are started without the experience needed to keep it alive and going. "Building a Successful Business" is Jay Goldberg's advice manual for those embarking on the entrepreneurial path, with tips on how to avoid the common pitfalls that strike many first time business owners. With advice on strategically planning your business, cautious advertising, business writing, managing the funds and more, "Building a Successful Business" is a strongly recommended pick for any first time business person."Author's personal note: While the review concentrated on new business owners, the book was written for both first time business owners and established business owners. Many people assume that established business owners are utilizing management tools to help ensure success. However, many do not and that is one reason for the high failure rate of existing businesses. My book provides management tools, with associated worksheets, that existing businesses can use to help them achieve or maintain success as well as tools and worksheets for new business owners.
Publisher: Createspace Independent Pub
ISBN: 9781470000639
Category : Business & Economics
Languages : en
Pages : 140
Book Description
Second edition, December, 2014.In its first year, about half of all businesses fail. Five years down the line, depending upon which study you look at, only 1 in 10 to 1 in 3 businesses are left standing. The main reasons businesses fail are no business plan and poor management. That is why this book covers both topics. However, this book goes beyond other books on these topics. The book not only provides a road map for writing a business plan, but also provides a strategy for writing a business plan. A business plan is both a strategic document and a sales document. It also provides the reader with a look into the skills, knowledge and personality of the business owner. Therefore, a good business plan is written to satisfy all of these uses. In addition, this book provides information on how to research and organize the information needed for a business plan, and has worksheets the entrepreneur can use to help make the process easier. Likewise, management topics such as strategic planning (SWOT analysis plus), advertising, branding, project management, customer service management, cash flow management, sales skills, business writing and more are explained, and a method is provided for each management skill that can be implemented and used in the business. There are worksheets for many of the management topics as well.While many business book writers know and cover business writing, it's amazing how few actually apply that knowledge to their business books. I do. The information in this book is presented in bullet points, assuring the reader that he or she does not have to wade through four paragraphs of writing to get a couple of key points. Even the size of the book is practical for the end user. An over-sized book might attract attention in the book store, but would make it difficult to copy and use the worksheets in the book. An under-sized book might demonstrate value by the sheer volume of pages (same amount of information, but more pages), but would mean compressing the worksheets into smaller sizes rendering them less useful.In addition to entrepreneurs, this book was written so that venues teaching entrepreneurship can use it as a text book. In fact, I have been teaching entrepreneurship courses since 1997. This book was written to be a stand alone book, to support my business plan mentoring service (I review the worksheets for clients), and to be a text book for my course, How to Start, Grow and Manage a Business.The book received a very good review from the Midwest Book Review:"Too many businesses are started without the experience needed to keep it alive and going. "Building a Successful Business" is Jay Goldberg's advice manual for those embarking on the entrepreneurial path, with tips on how to avoid the common pitfalls that strike many first time business owners. With advice on strategically planning your business, cautious advertising, business writing, managing the funds and more, "Building a Successful Business" is a strongly recommended pick for any first time business person."Author's personal note: While the review concentrated on new business owners, the book was written for both first time business owners and established business owners. Many people assume that established business owners are utilizing management tools to help ensure success. However, many do not and that is one reason for the high failure rate of existing businesses. My book provides management tools, with associated worksheets, that existing businesses can use to help them achieve or maintain success as well as tools and worksheets for new business owners.
The Social Entrepreneur's Playbook, Expanded Edition
Author: Ian C. MacMillan
Publisher: University of Pennsylvania Press
ISBN: 1613631324
Category : Business & Economics
Languages : en
Pages : 234
Book Description
Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs.
Publisher: University of Pennsylvania Press
ISBN: 1613631324
Category : Business & Economics
Languages : en
Pages : 234
Book Description
Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs.