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Author: Adam Penenberg
Publisher: Hachette UK
ISBN: 1848945248
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
You read a book, you recommend it to a friend. That friend tells another friend. And another... until the book becomes this year's word-of-mouth sensation. This is the first to analyze the power of the 'pass-it-on' phenomenon, introducing us to the architects of the mightily efficient, money-spinning model known as the Viral Loop - the secret behind some of the most successful businesses in recent history. Outfits such as Google, eBay, Flickr and Facebook all employ the model at their core; all have seen their stock valuations skyrocket within years of forming. The genius lies in the model's reliance on replication: what's the point of using Facebook if none of your friends can see your profile, or using Flickr if you can't share your photos? Where's the joy in posting a video on YouTube if no one watches it? In creating a viral product that people want, need and desire, growth can, and will, take care of itself. Find out why the Loop will catch us all up, sooner rather than later...
Author: Adam Penenberg
Publisher: Hachette UK
ISBN: 1848945248
Category : Business & Economics
Languages : en
Pages : 272
Get Book Here
Book Description
You read a book, you recommend it to a friend. That friend tells another friend. And another... until the book becomes this year's word-of-mouth sensation. This is the first to analyze the power of the 'pass-it-on' phenomenon, introducing us to the architects of the mightily efficient, money-spinning model known as the Viral Loop - the secret behind some of the most successful businesses in recent history. Outfits such as Google, eBay, Flickr and Facebook all employ the model at their core; all have seen their stock valuations skyrocket within years of forming. The genius lies in the model's reliance on replication: what's the point of using Facebook if none of your friends can see your profile, or using Flickr if you can't share your photos? Where's the joy in posting a video on YouTube if no one watches it? In creating a viral product that people want, need and desire, growth can, and will, take care of itself. Find out why the Loop will catch us all up, sooner rather than later...
Author: Raghbir Sehgal
Publisher: Hachette Originals
ISBN: 1538735385
Category : Business & Economics
Languages : en
Pages : 329
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Book Description
A Los Angeles Times and San Francisco Chronicle Bestseller The inspiring true story of one man's journey to achieve the American Dream, and the wisdom he gained about what it takes to find success. Raghbir (R.K.) Sehgal left his native India as a teenager with little money in his pocket. He worked factory jobs in the United Kingdom and eventually moved to the United States. Living in the Deep South in the 1960s, Sehgal experienced discrimination and that redoubled his desire to succeed. He started as a junior engineer at Law Engineering and rose to become Chairman & CEO. Close the Loop is his story told through the voice of his son Kabir Sehgal. This is a profound and personal meditation on hope, persistence, diligence, and resilience. Raghbir also shares his five lessons for success, which you can use to optimize your life.
Author: Diana Kander
Publisher: John Wiley & Sons
ISBN: 1118857666
Category : Business & Economics
Languages : en
Pages : 311
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Book Description
If Owen Chase can't find a way to turn his company around in the next nine days, he'll be forced to shut it down and lay off all of his employees. He has incurred substantial debt and his marriage is on shaky ground. Through pure happenstance, Owen finds himself pondering this problem while advancing steadily as a contestant at the World Series of Poker. His Las Vegas path quickly introduces him to Samantha, a beautiful and mysterious mentor with a revolutionary approach to entrepreneurship. Sam is a fountain of knowledge that may save his company, but her sexual advances might prove too much for Owen's struggling marriage. All In Startup is more than just a novel about eschewing temptation and fighting to save a company. It is a lifeline for entrepreneurs who are thinking about launching a new idea or for those who have already started but can't seem to generate the traction they were expecting. Entrepreneurs who achieve success in the new economy do so using a new "scientific method" of innovation. All In Startup demonstrates why four counterintuitive principles separate successful entrepreneurs from the wanna-preneurs who bounce from idea to idea, unable to generate real revenue. You will likely get only one opportunity in your life to go "all in" in on an idea: to quit your job, talk your spouse into letting you drain the savings account, and follow your dream. All In Startup will prepare you for that "all in" moment and make sure that you push your chips into the middle only when the odds are in your favor. This book holds the keys to significantly de-risking your idea so that your success appears almost lucky. Join Owen and Sam for this one-of-a-kind journey that will set you on the right path for when it's your turn to put everything on the line.
Author: Mike Chaet
Publisher: McGraw Hill Professional
ISBN: 0071713298
Category : Business & Economics
Languages : en
Pages : 144
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Book Description
Why do some small businesses succeed while others fail? That is the question one young entrepreneur faces in this illuminating business parable for our times. Loops reveals the soul-searching story of Tony, a business student who doesn’t understand why he can’t quit school and work in the family business. Then his professor surprises him with an unusual final exam—a twelve-week, summer-long study of the small businesses in his local area. This simple real-world assignment opens Tony’s eyes to the most important lessons an entrepreneur can learn, such as how to: Manage “experience zones” Build strong customer relations through “vision moments” Standardize key processes for employees Innovate, improve, and maintain quality Accomplish real results by “closing the loops” As you follow Tony’s journey, you’ll receive a week-by-week crash course on the seven essential loops for small business. You will learn how to distinguish yourself from the competition, improve your operations, and close the loops. Best of all, you’ll discover innovative ways to apply the loops concept to every challenge you face, with every endeavor, in any economy. When you close the loops, you open the door—to limitless opportunities.
Author: Naomi Jaurez
Publisher: Independently Published
ISBN:
Category :
Languages : en
Pages : 0
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Book Description
In the exhilarating world of entrepreneurship, there exists a dynamic and perpetual cycle-a journey that visionary individuals master to achieve enduring success. "Entrepreneur's Loop" is your roadmap to understanding and conquering this extraordinary journey, where innovation, growth, strategic exits, and new beginnings are intertwined. **Navigating the Entrepreneur's Loop** At its core, the Entrepreneur's Loop is an endless journey that encompasses four pivotal stages: Start, Scale, Exit, and Repeat. This book is your gateway to unlocking the secrets, stories, and strategies that power this remarkable journey. **The Art of Inception** Journey through the inception phase as you explore the passionate, innovative minds of entrepreneurs at the "Start" of their quests. Here, ideas take root, dreams materialize, and the thrill of crafting something new begins. You'll discover the essential steps of market research, business planning, and securing initial funding. **The Thrill of Scaling for Success** Once established, the entrepreneurial quest transitions to the "Scale" phase, marked by exhilarating growth, market expansion, and the quest for effective resource management. Delve into the world of successful entrepreneurs who have mastered the art of scaling their ventures. **The Strategic Exit Strategy** Exiting a venture is an art of its own, with various paths to explore, including selling, merging, or going public through an IPO. This book sheds light on the strategic decision-making process that seasoned entrepreneurs undertake to achieve success through their exits. **The Passion for Repeating Success** For serial entrepreneurs, the journey never truly concludes. After one venture ends, another begins at the "Start." What ignites their unyielding passion for innovation and success? How do they employ their accumulated knowledge to reach even greater heights? Embark on a transformative journey through the intricate web of entrepreneurship. Join the ranks of those who have unlocked the code to perpetual innovation, growth, and the ultimate entrepreneurial dream: to Start, Scale, Exit, and Repeat. "Entrepreneur's Loop" invites you to step into the shoes of visionaries and become a master of the entrepreneurial journey.
Author: Ethan Mollick
Publisher: University of Pennsylvania Press
ISBN: 1613630972
Category : Business & Economics
Languages : en
Pages : 117
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Book Description
Bringing hard data to the way we think about entrepreneurial success, this bold call to action draws on the latest scientific evidence to dispel the most pervasive startup myths and light a path to entrepreneurship for those eclipsed by the hype. When you think of a successful entrepreneur, who comes to mind? Bill Gates? Mark Zuckerberg? Or maybe even Jesse Eisenberg, the man who played Zuckerberg in The Social Network? It may surprise you that most successful founders look very different from Zuckerberg or Gates. In fact, most startup origin stories are very different from the famous "unicorns" that have achieved valuations of over $1 billion, from Facebook to Google to Uber. In The Unicorn's Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors, Wharton School professor Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship. New data and better research methods have overturned the conventional wisdom behind what a successful founder looks like, how they succeed, and how the startup ecosystem works. Among the issues he examines: Which founders are most likely to succeed?Where do the best startup ideas come from?What's the most foolproof way of securing the funding needed to take a company to the next level?Should your sales pitch really be something out of Hollywood?What's the best way to grow and scale your company and create a thriving culture that won't hinder expansion? Mollick argues that entrepreneurship is too important, both for society and for the individuals who start companies, to be eclipsed by the shadows of unicorns. He shows we can democratize entrepreneurship—but only by following an evidence-based approach that puts to rest the false narratives that surround it.
Author: William D. Bygrave
Publisher: John Wiley & Sons
ISBN: 1394169256
Category : Business & Economics
Languages : en
Pages : 722
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Book Description
A balanced and practical combination of entrepreneurial theory and cases from a Canadian perspective In the newly revised second Canadian edition of Entrepreneurship, a team of entrepreneurs, professors, researchers, and mentors delivers an accessible and insightful combination of business concepts and cases illustrating contemporary entrepreneurial theory. Exploring every stage of the entrepreneurial process, this comprehensive textbook covers everything aspiring Canadian founders and future entrepreneurs need to know, from ideation to funding, launch, marketing, and more. Throughout the introductory text, a wealth of engaging case studies and examples demonstrate the real-world application of business theory. Perfect for students of business administration, management, and entrepreneurship, Entrepreneurship offers a hands-on learning experience that will appeal to learners who benefit from an abundance of contemporary real-world cases and practical examples.
Author: Patrick van der Pijl
Publisher: John Wiley & Sons
ISBN: 1119272114
Category : Business & Economics
Languages : en
Pages : 277
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Book Description
This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. This book also features over 50 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, providing a behind the scenes look at the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.
Author: Eric Ries
Publisher: Crown Currency
ISBN: 0307887898
Category : Business & Economics
Languages : en
Pages : 337
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Book Description
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
Author: Andrew Chen
Publisher: Hyperink Inc
ISBN: 1614646058
Category : Business & Economics
Languages : en
Pages : 150
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Book Description
Andrew Chen is a blogger and entrepreneur focused on consumer internet, metrics and user acquisition. He is an advisor/angel for early-stage startups including Appsumo, Cardpool (acquired by Safeway), Catchfree, Gravity, Mocospace, Launchbit, Qik (acquired by Skype), WeeWorld, Votizen, and is also a 500 Startups mentor. In his blog, Andrew shares his best advice for a viral startup. This eBook includes the most interesting, popular, and relevant advice from Andrew's blog (www.andrewchenblog.com) and organizes it into actionable advice for readers. Linking to additional resources and further reading, it's the perfect road map that breaks down the path to a truly successful viral company.
