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Author: Brian Solis
Publisher: John Wiley & Sons
ISBN: 1118072790
Category : Business & Economics
Languages : en
Pages : 341
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Book Description
The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business—one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about social media marketing and the rise of the new social consumer, Engage! shows you how to create effective strategies based on proven examples and earn buy-in from your marketing teams. Even better, you'll learn how to measure success and ROI. Introduces you to the psychology, behavior, and influence of the new social consumer Shows how to define and measure the success of your social media campaigns for the short and long term Features an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on Twitter Revised paperback edition brings the book completely up to date to stay ahead of the lightning fast world of social media Today, no business can afford to ignore the social media revolution. If you're not using social media to reach out to your customers and the people who influence them, who is?
Author: Brian Solis
Publisher: John Wiley & Sons
ISBN: 1118072790
Category : Business & Economics
Languages : en
Pages : 341
Get Book Here
Book Description
The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business—one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about social media marketing and the rise of the new social consumer, Engage! shows you how to create effective strategies based on proven examples and earn buy-in from your marketing teams. Even better, you'll learn how to measure success and ROI. Introduces you to the psychology, behavior, and influence of the new social consumer Shows how to define and measure the success of your social media campaigns for the short and long term Features an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on Twitter Revised paperback edition brings the book completely up to date to stay ahead of the lightning fast world of social media Today, no business can afford to ignore the social media revolution. If you're not using social media to reach out to your customers and the people who influence them, who is?
Author: Jessica Mitchell Smith
Publisher: Abingdon Press
ISBN: 1791031293
Category : Religion
Languages : en
Pages : 242
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Book Description
A look at the Methodist tradition of social witness. Since the beginning of the Methodist movement, “Methodists” have spoken to the issues of the day as an expression of the Wesleyan commitment to social holiness. The General Board of Church and Society upholds the Wesleyan commitment to social holiness through witnessing to just social policies and practices. This 100-year commemorative book will utilize archival materials from the agency’s historic publications to tell the story.
Author: Dana Horrell
Publisher: Fortress Press
ISBN: 1506452051
Category : Religion
Languages : en
Pages : 193
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Book Description
Author Dana Horrell has called on his years of experience in community action to create this practical guide to help congregations reach out to their local communities. Church leaders often want to do more to engage their community contexts, but when it comes to the actual "how-to-do-it," they find themselves blocked. Engage! provides practical and proven tools to help leaders develop methods and strategies to get started and break through these barriers. These tools, twenty-six in all, are drawn from a variety of sources, including congregations, church consultants, researchers, and nonprofit organizations. Some of these tools have a long history of use and may seem quite familiar, while others may seem new and untested, yet intriguing. These tools represent best practices and have been tried somewhere and found a degree of success.
Author: United States. Congress. House. Committee on the Judiciary. Subcommittee on Criminal Justice
Publisher:
ISBN:
Category : Discrimination in law enforcement
Languages : en
Pages : 1062
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Book Description
Author: Claire Nettle
Publisher: Routledge
ISBN: 1317163419
Category : Philosophy
Languages : en
Pages : 262
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Book Description
There has been a resurgence of community gardening over the past decade with a wide range of actors seeking to get involved, from health agencies aiming to increase fruit and vegetable consumption to radical social movements searching for symbols of non-capitalist ways of relating and occupying space. Community gardens have become a focal point for local activism in which people are working to contribute to food security, question the erosion of public space, conserve and improve urban environments, develop technologies of sustainable food production, foster community engagement and create neighbourhood solidarity. Drawing on in-depth case studies and social movement theory, Claire Nettle provides a new empirical and theoretical understanding of community gardening as a site of collective social action. This provides not only a more nuanced and complete understanding of community gardening, but also highlights its potential challenges to notions of activism, community, democracy and culture.
Author: Lauren M. Fullmer
Publisher: ASCD
ISBN: 1416630996
Category : Education
Languages : en
Pages : 262
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Book Description
A field-tested, classroom-based approach for developing the critical thinking, social-emotional, problem-solving, and discussion skills students need to be good citizens and effective changemakers. We often hear that a key purpose of schooling is to prepare students for informed and active citizenship. But what does this look like in practice? How do teachers pursue this goal amid other pressing priorities, including student mastery of both academic content and social-emotional competencies? Students Taking Action Together, based on a program of the same name developed at Rutgers University, clarifies that the way to prepare young people for life in a democracy is by intentionally rehearsing democratic behaviors in the classroom. This field-tested program ("STAT" for short) is built on five research-backed teaching strategies that work with existing social studies, English language arts, and history curriculum in the upper-elementary, middle, and high school levels. Incorporating these strategies into your lessons is a way to meet students' natural desire to be heard with skill-building that empowers them to * Adhere to norms of civil conversation, even when topics are controversial and emotions are high; * Speak confidently and listen actively; * Engage in respectful debate aimed at understanding issues rather than winning points; * Target communication to different audiences, needs, and contexts; and * Examine problems from many sides, considering potential solutions, drawing up action plans, and evaluating these plans' effectiveness against historical examples. In addition to vignettes that show the five STAT strategies in action, you'll find practical teaching tips and sample STAT lesson plans. For school leaders, there is a road map for schoolwide STAT implementation and guidance on communicating the program's value to stakeholders. Are you ready to help students understand complex content, confront pressing social issues, and engage with the structures of power to advocate for change? This book is for you.
Author: Grace D. Cumming Long
Publisher: Westminster John Knox Press
ISBN: 9780664254087
Category : Religion
Languages : en
Pages : 166
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Book Description
This book provides readers with a Christian ethics from the perspective of women's experience, rooted in passion and reason, emotion and research. Through a collage of autobiographical narratives and feminist theologies, Cumming Long constructs an unconventional approach to moral questioning, using the "domestic arts" to find creative ways to respond to the social crises of our day.
Author: George Ritzer
Publisher: SAGE Publications
ISBN: 1544354797
Category : Social Science
Languages : en
Pages : 705
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Book Description
The authors are proud sponsors of the SAGE Keith Roberts Teaching Innovations Award—enabling graduate students and early career faculty to attend the annual ASA pre-conference teaching and learning workshop. Sociological Theory gives readers a comprehensive overview of the major theorists and schools of sociological thought, from sociology′s 19th century origins through the early 21st century. Written by an author team that includes one of the leading contemporary thinkers, the text integrates key theories with biographical sketches of theorists, placing them in historical and intellectual context. The Eleventh Edition includes examples of premodern sociological theory from Islamic scholar Ibn Khaldun, Harriet Martineau’s feminist writings contextualized within the history of sociological thought, discussions of actor-network theory through Donna Haraway’s work on cyborgs and companion species, illustrations of historical comparative sociology with Saskia Sassen’s concepts of the global city and expulsions, and more ways to help students to understand sociology’s major theories. Included with this title: The password-protected Instructor Resource Site (formally known as SAGE Edge) offers access to all text-specific resources, including a test bank and editable, chapter-specific PowerPoint® slides.
Author: George Ritzer
Publisher: SAGE Publications, Incorporated
ISBN: 1071823272
Category : Social Science
Languages : en
Pages : 689
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Book Description
The authors are proud sponsors of the SAGE Keith Roberts Teaching Innovations Award—enabling graduate students and early career faculty to attend the annual ASA pre-conference teaching and learning workshop. Modern Sociological Theory gives readers a comprehensive overview of the major theorists and schools of sociological thought, from sociology′s 19th century origins through the mid-20th century. Written by an author team that includes one of the leading contemporary thinkers, the text integrates key theories with with biographical sketches of theorists, placing them in historical and intellectual context.
Author: Ralph P. Hummel
Publisher: Routledge
ISBN: 1317458141
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
Everyone has trouble with bureaucracy. Citizens and politicians have trouble controlling the runaway bureaucratic machine. Managers have trouble managing it. Employees dislike working in it. Clients can't get the goods from it. Teachers have difficulty getting a grip on it. Optimists argue that soon all of this will be fixed. The new Fifth Edition of Ralph P. Hummel's classic text maintains just the opposite - that despite all the current rhetoric from proponents of total quality management, corporate reengineering, and the new public management, it's still "business as usual" for bureaucracies. The persistent reality of organizational structure remains resilient in the face of feel-good trends and values. For this edition the book has been thoroughly revised and updated, with two key changes: each of the six core chapters has been trimmed and edited to consolidate and streamline the important organizational theory developments since the book's initial publication; and, each chapter contains newly added critiques of the postmodern theory of modern organizations, pursuing the theme that postmodernism covers up the persistent reality of organizational structure.
