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Author: Gregory R. Woirol
Publisher: Bloomsbury Publishing USA
ISBN: 1440872538
Category : Business & Economics
Languages : en
Pages : 171
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Book Description
From the price of a candy bar to the price of a house, Woirol's book demystifies prices and markets. Why do we use them, how do they work, and what can we do to make them work for us? Some of the prices we come across every day cause us few problems, while others seem mysterious, frustrating, and even unfair. In this refreshing and entertaining approach to the "dismal science," Greg Woirol shows how we, uniquely among living creatures, use markets and prices to help organize our lives. Ranging from the price of diamonds, to cell phone plans, high fashion, scalped tickets, Christmas gifts, and much more, chapters in Demystifying Economic Markets and Prices build on one another to explain hidden structural and behavioral patterns. Woirol brings clarity to the arcane world of economics, allowing readers to see patterns and meaning in a wide range of everyday prices and markets. Along the way, the author gives advice about how best to address the issues and opportunities that markets create for consumers.
Author: Gregory R. Woirol
Publisher: Bloomsbury Publishing USA
ISBN: 1440872538
Category : Business & Economics
Languages : en
Pages : 171
Get Book Here
Book Description
From the price of a candy bar to the price of a house, Woirol's book demystifies prices and markets. Why do we use them, how do they work, and what can we do to make them work for us? Some of the prices we come across every day cause us few problems, while others seem mysterious, frustrating, and even unfair. In this refreshing and entertaining approach to the "dismal science," Greg Woirol shows how we, uniquely among living creatures, use markets and prices to help organize our lives. Ranging from the price of diamonds, to cell phone plans, high fashion, scalped tickets, Christmas gifts, and much more, chapters in Demystifying Economic Markets and Prices build on one another to explain hidden structural and behavioral patterns. Woirol brings clarity to the arcane world of economics, allowing readers to see patterns and meaning in a wide range of everyday prices and markets. Along the way, the author gives advice about how best to address the issues and opportunities that markets create for consumers.
Author: Rakesh V. Vohra
Publisher: Cambridge University Press
ISBN: 1107010659
Category : Business & Economics
Languages : en
Pages : 261
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Book Description
"Many businesses focus on driving volume or reducing costs rather than increasing price under the mistaken belief they have greater control over volume and costs than price. Yet, a 1% increase in price (holding volume fixed) has a greater impact on operating profit than a 1% increase in volume or a 1% decrease in cost. By not seizing the initiative on price, businesses abrogate decisions about price to competitors, customers, and the channel. A careful analysis and understanding of those same actors could help them price in a more profitable manner. Hence, this book, which is designed to communicate the fundamental principles of pricing. In marked contrast to other books on pricing, this one is based on economic theory. This is not to deny the value to be had from looking at pricing through other lenses. It is simply that these other lenses do not yet provide a systematic and organized way to think about pricing. Economic theory does. Its power is not in the provision of to-do lists or the Gradgrind-like accumulation of facts.8 Rather, it is in generating the right questions to be asked. Both our own experiences and that related to us by our students who have taken our classes has confirmed us in this view. A second point of contrast with other treatments of pricing is that we convey principles through stylized examples rather than anecdotes"--Provided by publisher.
Author: Sebastian Oetzel
Publisher: Springer Nature
ISBN: 3658447990
Category :
Languages : en
Pages : 180
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Book Description
Author: Lena Himbert
Publisher: Springer
ISBN: 3658134763
Category : Business & Economics
Languages : en
Pages : 317
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Book Description
With a series of experiments, Lena Himbert highlights the influence of the unit price’s unit of measure on the consumer’s price-level perception and quality perception. Furthermore, this thesis shows that the unit price availability and prominence influences the consumer’s store price image. When shopping for pre-packaged products, consumers are offered a variety of product and price information at the point of purchase. The unit price represents price information given to the consumer for which the factor package size is removed and thereby lowers the information load for consumers in the shopping situation. However, retailers have considerable leeway concerning the unit price format. Aspects that can be varied are for example the unit of measure (e.g., price per kg vs price per 100 g) or font size. There is little to no previous research that gives advice to retailers how they should indicate the unit price on the price label.
Author: Stacy Mitchell
Publisher: Beacon Press
ISBN: 9780807035016
Category : Business & Economics
Languages : en
Pages : 340
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Book Description
A Book Sense Pick and Annual Highlight With a New Afterword In less than two decades, large retail chains have become the most powerful corporations in America. In this deft and revealing book, Stacy Mitchell illustrates how mega-retailers are fueling many of our most pressing problems, from the shrinking middle class to rising pollution and diminished civic engagement—and she shows how a growing number of communities and independent businesses are effectively fighting back. Mitchell traces the dramatic growth of mega-retailers—from big boxes like Wal-Mart, Home Depot, Costco, and Staples to chains like Starbucks, Olive Garden, Blockbuster, and Old Navy—and the precipitous decline of independent businesses. Drawing on examples from virtually every state in the country, she unearths the extraordinary impact of these companies and the big-box mentality on everything from soaring gasoline consumption to rising poverty rates, failing family farms, and declining voting levels. Along the way, Mitchell exposes the shocking role government policy has played in the expansion of mega-retailers and builds a compelling case that communities composed of many small, locally owned businesses are healthier and more prosperous than those dominated by a few large chains. More than a critique, Big-Box Swindle provides an invigorating account of how some communities have successfully countered the spread of big boxes and rebuilt their local economies. Since 2000, more than two hundred big-box development projects have been halted by groups of ordinary citizens, and scores of towns and cities have adopted laws that favor small-scale, local business development and limit the proliferation of chains. From cutting-edge land-use policies to innovative cooperative small-business initiatives, Mitchell offers communities concrete strategies that can stave off mega-retailers and create a more prosperous and sustainable future.
Author: Peter Hill
Publisher: Kogan Page Publishers
ISBN: 0749467681
Category : Business & Economics
Languages : en
Pages : 280
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Book Description
Price is the most significant factor affecting the profitability of every business, profit centre or department. When the pressure is on to perform or grow, your instinct may be to discount, undercut your competitors, cut costs and promote through price. Yet these are often the last things you should do. Pricing for Profit is the most practical guide on pricing available. Using a firm, profit-focused framework developed running real projects for real businesses, this book shows you how by getting your pricing structures right you can make a huge difference to your bottom line. It gives business owners, managers and leaders simple, achievable pricing strategies that will deliver sustainable business growth. Can you afford to leave money on the table? If not, Pricing for Profit is the guide for you.
Author: Massimo Motta
Publisher: Cambridge University Press
ISBN: 1009081462
Category : Business & Economics
Languages : en
Pages : 411
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Book Description
In many economic sectors – the digital industries being first and foremost – the market power of dominant firms has been steadily increasing and is rarely challenged by competitors. Existing competition laws and regulations have been unable to make markets more contestable. The book argues that a new competition tool is needed: market investigations. This tool allows authorities to intervene in markets which do not function as they should, due to market features such as network effects, scale economies, switching costs, and behavioural biases. The book explains the role of market investigations, assesses their use in the few jurisdictions where they exist, and discusses how they should be designed. In so doing, it provides an invaluable and timely instrument to both practitioners and academics.
Author: Osiris Canciglieri Junior
Publisher: Springer Nature
ISBN: 3030943992
Category : Business & Economics
Languages : en
Pages : 510
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Book Description
The two-volume set IFIP AICT 639 and 640 constitutes the refereed post-conference proceedings of the 18th IFIP WG 5.1 International Conference on Product Lifecycle Management, PLM 2021, held in Curitiba, Brazil, during July 11-14, 2021. The conference was held virtually due to the COVID-19 crisis. The 107 revised full papers presented in these proceedings were carefully reviewed and selected from 133 submissions. The papers are organized in the following topical sections: Volume I: Sustainability, sustainable development and circular economy; sustainability and information technologies and services; green and blue technologies; AI and blockchain integration with enterprise applications; PLM maturity, PLM implementation and adoption within industry 4.0; and industry 4.0 and emerging technologies: Volume II: Design, education and management; lean, design and innovation technologies; information technology models and design; and models, manufacturing and information technologies and services.
Author: John A. Quelch
Publisher: Chinese University Press
ISBN: 9789629962791
Category : Business & Economics
Languages : en
Pages : 772
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Book Description
Readings in Modern Marketing is a collection of Professor Quelch's highly-praised scholarly articles previously published in leading business journals. Topics covered include marketing and business strategy, managing product lines, pricing, managing the point of sales, global marketing, building global brands, marketing and the new technologies, marketing and society, and so forth. Readings in Modern Marketing offers important theories as well as practical, insightful tactics. It is an indispensable source of reference.
Author:
Publisher:
ISBN:
Category : Machinists
Languages : en
Pages : 1288
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Book Description
