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Author:
Publisher:
ISBN:
Category : Building materials
Languages : en
Pages : 1296
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Book Description
Author:
Publisher:
ISBN:
Category : Building materials
Languages : en
Pages : 1296
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Book Description
Author: Verdict Research
Publisher: Kogan Page Publishers
ISBN: 0749441534
Category : Executives
Languages : en
Pages : 189
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Book Description
The performance of high street retailers since 2000 has been largely responsible for keeping the UK out of deep recession and creating a platform for future growth. Who's Who in Retailing is a flagship publication for the sector, listing over 2500 senior executives.
Author: Gerrit Heinemann
Publisher: Springer Nature
ISBN: 365838316X
Category : Business & Economics
Languages : en
Pages : 390
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Book Description
This book shows stationary retail a way to reinvent itself after Corona, in order to be able to survive against the strong competition of online retail. The focus is on the central issues that will shape the retail of the future. For example, brick-and-mortar retail in particular must now work with intelligent systems based on data and adopt or even surpass methods that the large online marketplaces have been using successfully for a very long time. In this regard, artificial intelligence also plays a major role in retail. This is not just about automation and robots taking over tasks, but also about instruments and machines being able to learn and draw conclusions themselves in all retail functions. This is becoming increasingly difficult because our shopping and search behavior is constantly changing. Therefore, a customer should receive intelligent recommendations in the store, which are also based on his already known interests and behavior patterns. Gerrit Heinemann shows how intelligent action can save stationary retail in city centres and shopping centres. The content - From stationary Retail to intelligent Retail - Threats to the stationary retail trade - Basic requirements and manifestations of intelligent Retail - Examples of intelligent retail of the future - Risks for intelligent Retail
Author: Julia Katharina Weindel
Publisher: Springer
ISBN: 3658150378
Category : Business & Economics
Languages : en
Pages : 215
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Book Description
Julia Weindel provides novel implications for researchers and managers by first identifying the sector-specific main levers of retail brand equity. Second, she shows that retail brand equity and perceived value have a reciprocal relationship. The author analyzes which one of these has stronger effects on loyalty. Third, she addresses the interdependencies between brand beliefs, retail brand equity, and loyalty within multichannel retail structures. The study is forced through the knowledge that management of retail brands is highly valuable for scholars and managers, because retail brand equity is known to strongly influence consumer behavior in various contexts. The retail brand represents a valuable asset for retailers which need to know the levers of retail brand equity.
Author: A. M. Findlay
Publisher: Taylor & Francis
ISBN: 9780415087216
Category : Retail trade
Languages : en
Pages : 344
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Book Description
Author:
Publisher: Dutch Market Insights
ISBN: 9089090029
Category :
Languages : en
Pages : 64
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Book Description
Author: John Dawson
Publisher: Routledge
ISBN: 1000100944
Category : Business & Economics
Languages : en
Pages : 481
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Book Description
Most of us think we know something about retailing: we shop, we buy, we consume. But retailing, perhaps more than any other economic sector, has been transformed fundamentally over the last thirty years, both economically and culturally. Featuring work from seminal theorists in the area and charting the development of retailing as an important discipline in its own right, this superb volume examines the key themes in contemporary retailing. Organized into five sections, each of which includes an illuminating editorial overview, The Retailing Reader examines: consumers and shoppers retail branding and marketing merchandising and buying; strategy, power and policy international retailing. Extensive case studies include an analysis of the British grocery market, the strategies embodied by Nike Town stores, and the development of retail economies in China and Latin America. The Retailing Reader presents a comprehensive overview of this important area of study, and is an ideal companion for any student of retailing, marketing or business and management.
Author: S.C. Bhatia
Publisher: Atlantic Publishers & Dist
ISBN: 9788126909810
Category : Retail trade
Languages : en
Pages : 516
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Book Description
Author: Srinivas K. Reddy
Publisher: Routledge
ISBN: 0415540399
Category : Marketing channels
Languages : en
Pages : 345
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Book Description
Retailer's buying power has significantly increased in recent years as a result of a process of market concentration. As vertical relationships in marketing channels have strengthened their influence over the shape of the industry, the producer-distributor relationship has become more central to an understanding of both marketing practice and the conduct and performance of consumer goods industries. This comprehensive and detailed book covers the theory and practice of national and international retail and marketing channels. It provides a structural overview of the producer-distributor relationship as well as analyses of specific aspects of channel control and management. Finally, the book assesses the implications of new developments in the evolution of marketing channels. First published 1989.
Author: John David Keith Richards
Publisher: novum publishing
ISBN: 3991303175
Category : Fiction
Languages : en
Pages : 299
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Book Description
Growing up in Roath Park, Cardiff, John Richards never envisaged a career in the cut-throat corporate 'City' – London, the world-renowned hub of trading, retail and financial marketing. Spending his childhood obsessed with trainspotting, music and girls, John had no aspirations to become a player in the arena of stocks and retail. But through a combination of luck, hard work and happy 'accidents' he found himself in the esoteric world of stockbroking. The path of John's career moved into retail analysis, and his experience provides a highly engaging and insightful account of the machinations and vicissitudes faced by some of today's most eminent retailers as they struggled to establish themselves in the ever-evolving twentieth century.
