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Author: Gabriele Carboni
Publisher: Weevo
ISBN:
Category : Business & Economics
Languages : en
Pages : 206
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Book Description
"Beyond the Price Jungle": An essential compass in the complex world of modern marketing. In an era of standardization and fierce competition, how can you stand out from the crowd and create true distinctive value for your brand? "Beyond the Price Jungle" is not just a book, it's a journey. A path that guides you through the pitfalls of the marketing jungle, helping you find your unique way out. The authors share unmistakable strategies and tactics to make a difference in today's market. With a foreword by Prof. Evan Kubicek, Eastern Illinois University and afterword by Stefania Pertusi, Vice President Global Product and Portfolio Management, Tetra Pak, this book is set to become your trusted manual for successfully navigating the turbulent ocean of business. The book introduces the concept and process of Marketing Distinguo, awarded at the DES in Madrid as one of the top three marketing innovations globally in 2019. On Marketing Distinguo, Philip Kotler stated: "Finally, a clear and simple process to achieve the essence of marketing: differentiation." Don't get trapped in the price jungle. Get your copy now and start your journey towards true differentiation.
Author: Gabriele Carboni
Publisher: Weevo
ISBN:
Category : Business & Economics
Languages : en
Pages : 206
Get Book Here
Book Description
"Beyond the Price Jungle": An essential compass in the complex world of modern marketing. In an era of standardization and fierce competition, how can you stand out from the crowd and create true distinctive value for your brand? "Beyond the Price Jungle" is not just a book, it's a journey. A path that guides you through the pitfalls of the marketing jungle, helping you find your unique way out. The authors share unmistakable strategies and tactics to make a difference in today's market. With a foreword by Prof. Evan Kubicek, Eastern Illinois University and afterword by Stefania Pertusi, Vice President Global Product and Portfolio Management, Tetra Pak, this book is set to become your trusted manual for successfully navigating the turbulent ocean of business. The book introduces the concept and process of Marketing Distinguo, awarded at the DES in Madrid as one of the top three marketing innovations globally in 2019. On Marketing Distinguo, Philip Kotler stated: "Finally, a clear and simple process to achieve the essence of marketing: differentiation." Don't get trapped in the price jungle. Get your copy now and start your journey towards true differentiation.
Author: George Richard Crooks
Publisher:
ISBN:
Category : Encyclopedias and dictionaries
Languages : en
Pages : 994
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Book Description
Author: George Richard Crooks
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 1000
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Book Description
Author: Joseph Esmond Riddle
Publisher:
ISBN:
Category :
Languages : en
Pages : 1138
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Book Description
Author: Joseph Esmond Riddle
Publisher:
ISBN:
Category :
Languages : en
Pages : 498
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Book Description
Author: Joseph Esmond Riddle
Publisher:
ISBN:
Category :
Languages : en
Pages : 490
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Book Description
Author: Madame de Maintenon
Publisher: University of Chicago Press
ISBN: 0226502406
Category : Social Science
Languages : en
Pages : 213
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Book Description
Born Françoise d'Aubigné, a criminal's daughter reduced to street begging as a child, Madame de Maintenon (1653-1719) made an improbable rise from impoverished beginnings to the summit of power as the second, secret wife of Louis XIV. An educational reformer, Maintenon founded and directed the celebrated academy for aristocratic women at Saint-Cyr. This volume presents the dialogues and addresses in which Maintenon explains her controversial philosophy of education for women. Denounced by her contemporaries as a political schemer and religious fanatic, Maintenon has long been criticized as an opponent of gender equality. The writings in this volume faithfully reflect Maintenon's respect for social hierarchy and her stoic call for women to accept the duties of their state in life. But the writings also echo Maintenon's more feminist concerns: the need to redefine the virtues in the light of women's experience, the importance of naming the constraints on women's freedom, and the urgent need to remedy the scandalous neglect of the education of women. In her writings as well as in her own model school at Saint-Cyr, Maintenon embodies the demand for educational reform as the key to the empowerment of women at the dawn of modernity.
Author: Marianne Roobol
Publisher: BRILL
ISBN: 9004188800
Category : History
Languages : en
Pages : 322
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Book Description
Prevailing scholarly analysis of the public disputations between D.V. Coornhert (1522-1590) and Dutch Reformed ministers is firmly rooted in a principled view of early modern tolerance. This study proposes a new point of departure, which involves breaking away from a Coornhert-centred reading of the debates in Leiden and the Hague, while focusing on the formal status of these disputations instead. Government support of the Reformed Church proved the backbone of these illuminating ‘disputations by decree’. The public legitimization of the Reformed Church – a goal with both political and theological significance – was at stake. As a micro-history of two very unique occasions in Dutch history, this study sheds new light on the complex development of political and religious argument in the early phase of the Dutch Revolt.
Author: Erin Plunkett
Publisher: Bloomsbury Publishing
ISBN: 1350049999
Category : Philosophy
Languages : en
Pages : 195
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Book Description
Erin Plunkett draws from both analytic and continental sources to argue for the philosophical relevance of style, making the case that the essay form is uniquely suited to address the sceptical problem. The authors examined here-Montaigne, Hume, the early German Romantics, Kierkegaard and Stanley Cavell-bring into relief the relationship between scepticism and ordinary life and situate the will to know within a broader frame of meaningful human activity. The formal features of the essay call attention to time, subjectivity, and language as the existential conditions of knowledge. In contrast to foundationalist approaches, which expect philosophy to reach empirical or rational certainty, Plunkett demonstrates through these writings the philosophical advantages of a fragmentary, non-dogmatic style of writing. A Philosophy of the Essay shows how this medium can help us come to terms with the contingency and uncertainty of life.
Author: Sergio Starkstein
Publisher: Springer
ISBN: 3319783491
Category : Philosophy
Languages : en
Pages : 307
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Book Description
There is an important gap in the philosophical literature concerning the concept of fear and its remedies, and this book has been designed to examine different concepts of fear that inform its therapy. Structured as a historical-philosophical investigation of the concept of fear, this book is not a purely historical analysis of fear but also provides a broad brushwork rendition of the main concepts of fear as presented by selected philosophers and thinkers, and how they have approached its therapy.
