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Author: William J. Mitchell
Publisher: John Wiley & Sons
ISBN: 9780471286660
Category : Architecture
Languages : en
Pages : 516
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Book Description
In Digital Design Media, Second Edition, architects and related design professionals will find a complete conceptual guide to the multidimensional world of computer-aided design. In contrast to the many books that describe how to use particular programs (and which therefore go out of date very quickly), Digital Design Media constructs a lasting theoretical framework, which will make it easier to understand a great number of programs—existing and future—as a whole. Clear structure, numerous historical references, and hundreds of illustrations make this framework both accessible to the nontechnical professional and broadening for the experienced computer-aided designer. The book will be especially valuable to anyone who is ready to expand their work in CAD beyond production drafting systems. The new second edition adds chapters one merging technologies, such as the Internet, but the book’s original content is as valid as ever. Thousands of design students and practitioners have made this book a standard.
Author: William J. Mitchell
Publisher: John Wiley & Sons
ISBN: 9780471286660
Category : Architecture
Languages : en
Pages : 516
Get Book Here
Book Description
In Digital Design Media, Second Edition, architects and related design professionals will find a complete conceptual guide to the multidimensional world of computer-aided design. In contrast to the many books that describe how to use particular programs (and which therefore go out of date very quickly), Digital Design Media constructs a lasting theoretical framework, which will make it easier to understand a great number of programs—existing and future—as a whole. Clear structure, numerous historical references, and hundreds of illustrations make this framework both accessible to the nontechnical professional and broadening for the experienced computer-aided designer. The book will be especially valuable to anyone who is ready to expand their work in CAD beyond production drafting systems. The new second edition adds chapters one merging technologies, such as the Internet, but the book’s original content is as valid as ever. Thousands of design students and practitioners have made this book a standard.
Author: xtine burrough
Publisher: Peachpit Press
ISBN: 0132104237
Category :
Languages : en
Pages : 563
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Book Description
Fuses design fundamentals and software training into one cohesive book! The only book to teach Bauhaus design principles alongside basic digital tools of Adobe's Creative Suite, including the recently released Adobe CS4 Addresses the growing trend of compressing design fundamentals and design software into the same course in universities and design trade schools. Lessons are timed to be used in 50-minute class sessions. Digital Foundations uses formal exercises of the Bauhaus to teach the Adobe Creative Suite. All students of digital design and production—whether learning in a classroom or on their own—need to understand the basic principles of design in order to implement them using current software. Far too often design is left out of books that teach software. Consequently, the design software training exercise is often a lost opportunity for visual learning. Digital Foundations reinvigorates software training by integrating Bauhaus design exercises into tutorials fusing design fundamentals and core Adobe Creative Suite methodologies. The result is a cohesive learning experience. Design topics and principles include: Composition; Symmetry and Asymmetry; Gestalt; Appropriation; The Bauhaus Basic Course Approach; Color Theory; The Grid; Scale, Hierarchy and Collage; Tonal Range; Elements of Motion. Digital Foundations is an AIGA Design Press book, published under Peachpit's New Riders imprint in partnership with AIGA, the professional association for design.
Author: Richard A. Gershon
Publisher: Taylor & Francis
ISBN: 1003860397
Category : Business & Economics
Languages : en
Pages : 285
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Book Description
This fully updated second edition explores the importance of innovation and innovative thinking for the long-term success of today’s leading media, telecommunications, and information technology companies. The book takes an in-depth look at how smart, creative companies have transformed today's digital economy by introducing unique and highly differentiated products and services. This edition provides a detailed overview of intelligent networks and analyzes disruptive business models and processes from companies involved in social media, artificial intelligence, the metaverse, smart cities, and robotics among other emerging areas. From Apple to Zoom, this book considers some of the key people, companies, and strategies that have transformed the communication industries. Exploring the power of good ideas, this book goes inside the creative edge and looks at what makes such companies successful over time. Digital Media and Innovation is suited to advanced undergraduate and graduate courses in media management, media industries, communication technology, and business management and innovation, and provides up-to-date research for media and business professionals.
Author: John DiMarco
Publisher: John Wiley & Sons
ISBN: 0470639199
Category : Design
Languages : en
Pages : 405
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Book Description
The all-inclusive guide—from theory to practice—for print and Web design Any well-conceived print or Web design features the dynamic interplay between visual artistry and technical skill. It becomes important, therefore, for the designer to cultivate an aesthetic eye as well as develop a high degree of computer savvy. By combining basic theory with hands-on technique, Digital Design for Print and Web takes the unique approach of uniting two subjects traditionally approached separately into one complete volume. As a result, you will gain a clearer understanding of the entire creative process, from project management to working with graphics to designing for print and, ultimately, the Web. In this book, you'll find: Full-color text and illustrated, step-by-step instruction supported by more than 75 video tutorials Coverage of professional software including the Adobe Creative Suite A wide variety of inspirational images from well-known designers Online full-length project assignments from entry level to advanced An ideal resource for design students or practitioners, Digital Design for Print and Web will show you to how to create more effectively and guide you on the path toward digital design mastery.
Author: Alex Oliszewski
Publisher: Taylor & Francis
ISBN: 1317356713
Category : Performing Arts
Languages : en
Pages : 441
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Book Description
Digital Media, Projection Design, and Technology for Theatre covers the foundational skills, best practices, and real-world considerations of integrating digital media and projections into theatre. The authors, professional designers and university professors of digital media in live performance, provide readers with a narrative overview of the professional field, including current industry standards and expectations for digital media/projection design, its related technologies and techniques. The book offers a practical taxonomy of what digital media is and how we create meaning through its use on the theatrical stage. The book outlines the digital media/projection designer’s workflow into nine unique phases. From the very first steps of landing the job, to reading and analyzing the script and creating content, all the way through to opening night and archiving a design. Detailed analysis, tips, case studies, and best practices for crafting a practical schedule and budget, to rehearsing with digital media, working with actors and directors, to creating a unified design for the stage with lighting, set, sound, costumes, and props is discussed. The fundamentals of content creation, detailing the basic building blocks of creating and executing digital content within a design is offered in context of the most commonly used content creation methods, including: photography and still images, video, animation, real-time effects, generative art, data, and interactive digital media. Standard professional industry equipment, including media servers, projectors, projection surfaces, emissive displays, cameras, sensors, etc. is detailed. The book also offers a breakdown of all key related technical tasks, such as converging, warping, and blending projectors, to calculating surface brightness/luminance, screen size and throw distance, to using masks, warping content and projection mapping, making this a complete guide to digital media and projection design today. An eResource page offers sample assets and interviews that link to current and relevant work of leading projection designers.
Author: Robert Rowe
Publisher: Pearson
ISBN: 9780136140313
Category : Art portfolios
Languages : en
Pages : 0
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Book Description
This book presents the task of creating that all-important portfolio for today's print and interactive design fields in a manageable series of steps. "The beauty of Graphic design portfolio strategies lies in its numerous colorful graphics and examples of former students' outstanding work. While the authors stress repeatedly the importance of not copying ideas from these examples, it was the figures and images that really grab my attention..." - Tracey Norden Wofford, Mercer University Graphic Design Portfolio Strategies for Print and Digital Media serves as a sourcebook for graphic design students who are planning the design of their portfolio for applications to graduate schools, grants, scholarships, employment opportunities, and fellowships. Strategies in design principles are illustrated with examples of successful portfolios from design students along with tips and insights from top professionals in the field. Addressing the concerns of students transitioning into their design profession, Portfolio Laboratory for Graphic Design takes a thoughtful approach to the choices at every step of the portfolio design process, including selecting appropriate work, deciding among various printing and binding methods, establishing a web presence, and giving the entire presentation a unique and personal quality. This book would be appropriate for any senior level class in portfolio development, while also being useful for new professionals considering the next stage in their career.
Author: Oliver Deussen
Publisher: Springer
ISBN: 354027104X
Category : Computers
Languages : en
Pages : 297
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Book Description
What is computer graphics and what are the conceptual tasks of research in this area? To the average person the term still conveys more or less the design of - gos and the manipulation of pictures with the help of image-editing programs. However, during the past four decades, computer graphics has evolved into an innovative multifaceted ?eld of research and computing that affects many other sciences. In many areas and for many problems we can best convey an und- standing through images that trigger our sense with the highest capability: our eye. And, what is more, aside from algorithms, formulas, and tables, the c- puter graphics scientist often is able to create beauty. Though it is a beauty of its own, it often fascinates the viewer, especially when complex aesthetic images emerge from simple mathematical concepts. Also, there are only a few other areas that advance as dynamically as inf- matics and especially computer graphics. While CPU capacity still increases and is almost doubled every 18 months, the rendering speed and ef?ciency of graphics boards has increased even more during recent years. Today, images can be rendered in real time that some years ago still required several hours of computing. Parallel to the rapid improvement of computer hardware, many newalgorithms weredevelopedthattoday form the basis for some fundamental changes and achievements in graphics.
Author: Rajesh Lal
Publisher:
ISBN: 1592538037
Category : Art
Languages : en
Pages : 209
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Book Description
Through hundreds of photographs, this dynamic guide demonstrates how to expertly apply design principles in a variety of devices, desktops, web pages, mobile and other touchscreen devices.
Author: Vic Costello
Publisher: Taylor & Francis
ISBN: 0240813944
Category : Computers
Languages : en
Pages : 438
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Book Description
Key words, chapter highlights, and chapter summaries make it easy to identify core concepts of each chapter --
Author: Ina Wagner
Publisher: Springer Science & Business Media
ISBN: 1849962235
Category : Computers
Languages : en
Pages : 294
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Book Description
Exploring Digital Design takes a multi-disciplinary look at digital design research where digital design is embedded in a larger socio-cultural context. Working from socio-technical research areas such as Participatory Design (PD), Computer Supported Cooperative Work (CSCW) and Human-Computer Interaction (HCI), the book explores how humanities offer new insights into digital design, and discusses a variety of digital design research practices, methods, and theoretical approaches spanning established disciplinary borders. The aim of the book is to explore the diversity of contemporary digital design practices in which commonly shared aspects are interpreted and integrated into different disciplinary and interdisciplinary conversations. It is the conversations and explorations with humanities that further distinguish this book within digital design research. Illustrated with real examples from digital design research practices from a variety of research projects and from a broad range of contexts Exploring Digital Design offers a basis for understanding the disciplinary roots as well as the interdisciplinary dialogues in digital design research, providing theoretical, empirical, and methodological sources for understanding digital design research. The first half of the book Exploring Digital Design is authored as a multi-disciplinary approach to digital design research, and represents novel perspectives and analyses in this research. The contributors are Gunnar Liestøl, Andrew Morrison and Christina Mörtberg in addition to the editors. Although primarily written for researchers and graduate students, digital design practioners will also find the book useful. Overall, Exploring Digital Design provides an excellent introduction to, and resource for, research into digital design.
