Digital Communication Management

Digital Communication Management PDF Author: Beatriz Peña-Acuña
Publisher: BoD – Books on Demand
ISBN: 1789235146
Category : Business & Economics
Languages : en
Pages : 180

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Book Description
The director of communication is an impassioned profession that discovers which strategies are the best and the most intelligent. There are few manuals, and there are some that offer general and sparsely updated information about the change that new technologies imply. We find the literature isolated that can be directly useful. However, we will say that there is no single recipe for DirCom or communication consultants. Each one will offer different models according to the variables or factors that seem to them to be able to rectify the direction of a company according to his or her personal mood.

Digital Communication Management

Digital Communication Management PDF Author: Beatriz Peña-Acuña
Publisher: BoD – Books on Demand
ISBN: 1789235146
Category : Business & Economics
Languages : en
Pages : 180

Get Book

Book Description
The director of communication is an impassioned profession that discovers which strategies are the best and the most intelligent. There are few manuals, and there are some that offer general and sparsely updated information about the change that new technologies imply. We find the literature isolated that can be directly useful. However, we will say that there is no single recipe for DirCom or communication consultants. Each one will offer different models according to the variables or factors that seem to them to be able to rectify the direction of a company according to his or her personal mood.

A Foundation in Digital Communication

A Foundation in Digital Communication PDF Author: Amos Lapidoth
Publisher: Cambridge University Press
ISBN: 0521193958
Category : Technology & Engineering
Languages : en
Pages : 750

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Book Description
This intuitive yet rigourous introduction derives the core results of digital communication from first principles. Theory, rather than industry standards, motivates the engineering approaches, and key results are stated with all the required assumptions. The book emphasizes the geometric view, opening with the inner product, the matched filter for its computation, Parseval's theorem, the sampling theorem as an orthonormal expansion, the isometry between passband signals and their baseband representation, and the spectral-efficiency optimality of quadrature amplitude modulation (QAM). Subsequent chapters address noise, hypothesis testing, Gaussian stochastic processes, and the sufficiency of the matched filter outputs. Uniquely, there is a treatment of white noise without generalized functions, and of the power spectral density without artificial random jitters and random phases in the analysis of QAM. This systematic and insightful book, with over 300 exercises, is ideal for graduate courses in digital communication, and for anyone asking 'why' and not just 'how'.

Digital Media and Innovation

Digital Media and Innovation PDF Author: Richard A. Gershon
Publisher: SAGE Publications
ISBN: 1483322548
Category : Language Arts & Disciplines
Languages : en
Pages : 358

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Book Description
Digital Media and Innovation, by Richard A. Gershon, takes an in-depth look at how smart, creative companies have transformed the business of media and telecommunications by introducing unique and original products and services. Today's media managers are faced with the same basic question: what are the best methods for staying competitive over time? In one word: innovation. From electronic commerce (Amazon, Google) to music and video streaming (Apple, Pandora, and Netflix), digital media has transformed the business of retail selling and personal lifestyle. This text will introduce current and future media industry professionals to the people, companies, and strategies that have proven to be real game changers by offering the marketplace a unique value proposition for the consumer.

Fundamentals of Digital Communication

Fundamentals of Digital Communication PDF Author: Upamanyu Madhow
Publisher: Cambridge University Press
ISBN: 1139470264
Category : Technology & Engineering
Languages : en
Pages : 578

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Book Description
This is a concise presentation of the concepts underlying the design of digital communication systems, without the detail that can overwhelm students. Many examples, from the basic to the cutting-edge, show how the theory is used in the design of modern systems and the relevance of this theory will motivate students. The theory is supported by practical algorithms so that the student can perform computations and simulations. Leading edge topics in coding and wireless communication make this an ideal text for students taking just one course on the subject. Fundamentals of Digital Communications has coverage of turbo and LDPC codes in sufficient detail and clarity to enable hands-on implementation and performance evaluation, as well as 'just enough' information theory to enable computation of performance benchmarks to compare them against. Other unique features include space-time communication and geometric insights into noncoherent communication and equalization.

Digital Communications

Digital Communications PDF Author: Dr. J. S. Chitode
Publisher: Technical Publications
ISBN: 9333224025
Category : Technology & Engineering
Languages : en
Pages : 727

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Book Description
There are eight chapters, useful appendix and solved question papers in the book. Basic digital communication, line codes and sampling methods are presented at the beginning. Digital pulse modulation techniques such as PCM, DPCM, DM, ADM are presented. Continuous wave digital modulation methods such as BPSK, DPSK, QPSK, QAM, BFSK and OOK are presented with mathematical analysis of modulators and receivers. Issues related to baseband transmission such as ISI, Nyquist pulse shaping criterian, optimum reception, matched filter and eye patterns are also discussed. Concepts of information theory such as discrete memoryless channels, mutual information, shannon's theorems on source coding are also presented. Coding using linear block codes, cyclic codes and convolutional coding is also discussed. Secured communication using spread spectrum modulation is also discussed in detail.

Navigating Digital Communication and Challenges for Organizations

Navigating Digital Communication and Challenges for Organizations PDF Author: Andrade, José Gabriel
Publisher: IGI Global
ISBN: 1799897923
Category : Business & Economics
Languages : en
Pages : 325

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Book Description
Public involvement has the power to promote an active circulation of media content and can generate economic and cultural value for organizations. The current perspectives on interactions between audiences, organizations, and content production suggests a relational logic between audiences and media through new productivity proposals. In this sense, it is interesting to observe the reasoning of audience experience through the concepts of interactivity and participation. However, there is a gap between the intentions of communication professionals and their organizations and the effective circulation and content retention among the audiences of interest, as well as the distinction between informing and communicating. Navigating Digital Communication and Challenges for Organizations discusses communication research with a focus on organizational communication that includes a range of methods, strategies, and viewpoints on digital communication. Covering a range of topics such as internal communication and public relations, this reference work is ideal for researchers, academicians, policymakers, business owners, practitioners, instructors, and students.

Digital Communications

Digital Communications PDF Author: John G. Proakis
Publisher: McGraw-Hill College
ISBN: 9780070517264
Category : Digital communications.
Languages : en
Pages : 928

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Book Description
This text provides an introduction to the analysis and design of digital communication systems. The third edition has been updated with a discussion of modern technological advances, providing coverage of such topics as digital modulation and demodulation techniques, source coding, channel coding and decoding, spread spectrum signals, channel equilization, multiuser communications, and modulation and coding for fading multipath channels. In addition, the book has been reorganized so that each chapter builds on previous material, begins with an introduction to the history and classification of channel models and reviews important topics in probability and stochastic processes.

Digital Body Language

Digital Body Language PDF Author: Erica Dhawan
Publisher: St. Martin's Press
ISBN: 1250246539
Category : Business & Economics
Languages : en
Pages : 180

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Book Description
An instant Wall Street Journal Bestseller The definitive guide to communicating and connecting in a hybrid world. Email replies that show up a week later. Video chats full of “oops sorry no you go” and “can you hear me?!” Ambiguous text-messages. Weird punctuation you can’t make heads or tails of. Is it any wonder communication takes us so much time and effort to figure out? How did we lose our innate capacity to understand each other? Humans rely on body language to connect and build trust, but with most of our communication happening from behind a screen, traditional body language signals are no longer visible -- or are they? In Digital Body Language, Erica Dhawan, a go-to thought leader on collaboration and a passionate communication junkie, combines cutting edge research with engaging storytelling to decode the new signals and cues that have replaced traditional body language across genders, generations, and culture. In real life, we lean in, uncross our arms, smile, nod and make eye contact to show we listen and care. Online, reading carefully is the new listening. Writing clearly is the new empathy. And a phone or video call is worth a thousand emails. Digital Body Language will turn your daily misunderstandings into a set of collectively understood laws that foster connection, no matter the distance. Dhawan investigates a wide array of exchanges—from large conferences and video meetings to daily emails, texts, IMs, and conference calls—and offers insights and solutions to build trust and clarity to anyone in our ever changing world.

Handbook of Research on Digital Communications, Internet of Things, and the Future of Cultural Tourism

Handbook of Research on Digital Communications, Internet of Things, and the Future of Cultural Tourism PDF Author: Lídia Oliveira
Publisher:
ISBN: 9781799885283
Category : Digital communications
Languages : en
Pages :

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Book Description
"This book is aimed at researchers who want to improve their understanding of the strategic role of new digital technologies in the field of cultural tourism, offering innovative research results within the scope of the interdisciplinary cross between Digital Communications, Internet of Things, and Cultural Tourism"--

Advances in Design and Digital Communication II

Advances in Design and Digital Communication II PDF Author: Nuno Martins
Publisher: Springer Nature
ISBN: 3030897354
Category : Architecture
Languages : en
Pages : 716

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Book Description
This book reports on research findings and practical lessons featuring advances in the areas of digital and interaction design, graphic design and branding, design education, society and communication in design practice, and related ones. Gathering the proceedings of the 5th International Conference on Digital Design and Communication, Digicom 2021, held on November 4–6, 2021, in Barcelos, Portugal, and continuing the tradition of the previous book, it describes new design strategies and solutions to foster digital communication within and between the society, institutions and brands. By highlighting innovative ideas and reporting on multidisciplinary projects, it offers a source of inspiration for designers of all kinds, including graphic and web designers, UI, UX and social media designers, and to researchers, advertisers, artists, and brand and corporate communication managers alike.