Corporate Communications PDF Download
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Author: Joep Cornelissen
Publisher: SAGE
ISBN: 9780761944362
Category : Business & Economics
Languages : en
Pages : 218
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Book Description
'Corporate Communications' provides the most up-to-date treatment of the subject, including the criticality of the function, strategies and activities involved, and how it can be organized and managed properly.
Author: Joep Cornelissen
Publisher: SAGE
ISBN: 9780761944362
Category : Business & Economics
Languages : en
Pages : 218
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Book Description
'Corporate Communications' provides the most up-to-date treatment of the subject, including the criticality of the function, strategies and activities involved, and how it can be organized and managed properly.
Author: Patricia Ordóñez de Pablos
Publisher:
ISBN: 9781799886785
Category : Managerial economics
Languages : en
Pages : 400
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Book Description
"This book explores new and emerging business and management practices to support companies and economies in the digital transformation in Asia, with special emphasis on success and failure experiences and analyzing the role of digital skills and competences, green issues and technological disruptors in these emerging practices in Asia and how they can contribute to the creation of new business opportunities, more jobs and growth for the recovery of Asian economies after the pandemic"--
Author: Sharma, Naman
Publisher: IGI Global
ISBN: 1522578005
Category : Business & Economics
Languages : en
Pages : 361
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Book Description
Engaged employees are assets to every company because they are not only more productive but are also open to new ideas and technologies that often lead to significant business outcomes. Businesses need to establish credible antecedents to employee engagement based on their own culture and needs to develop a pool of highly engaged employees. Management Techniques for Employee Engagement in Contemporary Organizations provides theoretical frameworks and the latest empirical research findings on management strategies for the promotion, adoption, and implementation of work engagement policies. The content within this publication examines gamification, employee engagement, and management techniques and is designed for academicians, managers, business professionals, human resources officers, policymakers, and researchers.
Author: Daidj, Nabyla
Publisher: IGI Global
ISBN: 1466665149
Category : Business & Economics
Languages : en
Pages : 399
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Book Description
Rapid technological advancements have the ability to positively or negatively impact corporate growth and success. Professional leaders and decision makers must consider such advancements when designing and implementing new policies in preparation for the sustainable future of the business environment. Developing Strategic Business Models and Competitive Advantage in the Digital Sector focuses on the application of preemptive planning in the media and entertainment industries to combat an increasingly uncertain future of innovation and competition. With research-based examples and analysis, this book is an essential reference source for academicians, researchers, and professionals interested in learning more about the impact of technology on industry success, including the changes and challenges created by the Internet and electronic media.
Author: Tavana, Madjid
Publisher: IGI Global
ISBN: 1466648619
Category : Business & Economics
Languages : en
Pages : 329
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Book Description
As there is a vast amount of information to consider when offering quality services, organizations have developed techniques for identifying risk factors to be taken into consideration when constructing effective business strategies. Developing Business Strategies and Identifying Risk Factors in Modern Organizations presents new methodologies currently being utilized to formulate and solve strategic issues in order to escape the jeopardy of possible business risks. By highlighting a multitude of sciences and their influences on modern organizations; this book is an essential reference for decision makers and researchers in business, industry, government, and academia.
Author: Yaw Boadu-Ayeboafoh
Publisher: Graphic Communications Group
ISBN:
Category :
Languages : en
Pages : 48
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Book Description
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 98
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Book Description
Author: IBP, Inc.
Publisher: Lulu.com
ISBN: 1438757042
Category : Business & Economics
Languages : en
Pages : 323
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Book Description
2011 Updated Reprint. Updated Annually. Vietnam Telecommunication Industry Business Opportunities Handbook
Author: Paul A Argenti
Publisher: McGraw Hill Professional
ISBN: 0071606033
Category : Business & Economics
Languages : en
Pages : 305
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Book Description
The explosion of blogs, social networking sites, wikis, video sharing sites, and other powerful digital communications platforms may be the biggest game-changer to impact business since mechanized manufacturing. In today’s Web 2.0 world, company stakeholders--including employees, customers, and investors--are empowered in ways unimaginable just a few years ago, and traditional corporate hierarchies are yesterday’s news. Rather than attempt to turn back the clock and reassert strict, top-down control over stakeholder relationships, the smartest companies worldwide are responding with bold new digital communications strategies based on transparency, authenticity, and inclusion, instead of secrecy, artificiality, and exclusion. International corporate communications guru Paul A. Argenti provides a lively, up-to-the- minute review of the Web 2.0 landscape and analyzes the increasingly central role corporate communications plays in virtually every organizational function. Argenti and coauthor Courtney Barnes advise corporate leaders on how to deploy proven strategies for using new and emerging digital platforms to Manage brand identity and company reputation Build a culture of engagement and transparency Turn stakeholders into “company evangelists” Manage internal communications across time zones and language barriers Recruit and retain the best talent Develop compelling messages based on customer and investor needs and desires Argenti and Barnes provide case studies illustrating digital communications best practices at HP, Southwest Airlines, Sony, Dell, IBM, Starbucks, HBO, FedEx, GE, and other major players. This groundbreaking book will teach you how to gain real, manageable control over your organization’s communications in today’s virtual world.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 142
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Book Description
For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.
