Design, Typography, Etc

Design, Typography, Etc PDF Author: Damien Gautier
Publisher: Verlag Niggli AG
ISBN: 9783721209778
Category : Advertising layout and typography
Languages : en
Pages : 0

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Book Description
Elaborating by means of sketches and explanations on the basics and terminology that are indispensable for the design and production of print media.

Design, Typography, Etc

Design, Typography, Etc PDF Author: Damien Gautier
Publisher: Verlag Niggli AG
ISBN: 9783721209778
Category : Advertising layout and typography
Languages : en
Pages : 0

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Book Description
Elaborating by means of sketches and explanations on the basics and terminology that are indispensable for the design and production of print media.

Classic Typefaces

Classic Typefaces PDF Author: David Consuegra
Publisher: Simon and Schuster
ISBN: 1621535827
Category : Design
Languages : en
Pages : 894

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Book Description
Graphic designers will enrich their understanding of American type design and type designers with this unique and extensive reference. The fascinating history of type in America is chronicled through the typefaces and biographies of sixty-two of the most influential type designers, including Linn Boyd Benton, Morris Fuller Benton, and Darius Wells, and through the description and history of nine American type foundries. Complete with samples of 334 different typefaces, and 700 black-and-white illustrations, this eye-popping reference reveals the expansive contribution America has made to the world of type design.

Designing Type

Designing Type PDF Author: Karen Cheng
Publisher: Yale University Press
ISBN: 0300249926
Category : Design
Languages : en
Pages : 249

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Book Description
The now-classic introduction to designing typography, handsomely redesigned and updated for the digital age In this invaluable book, Karen Cheng explains the processes behind creating and designing type, one of the most important tools of graphic design. She addresses issues of structure, optical compensation, and legibility, with special emphasis given to the often-overlooked relationships between letters and shapes in font design. In this second edition, students and professional graphic designers alike will benefit from an expanded discussion of the creative practice of designing type—what designers need to consider, their rationale, and issues of accessibility—in the context of contemporary processes for the digital age. Illustrated with more than 400 diagrams that demonstrate visual principles and letter construction, ranging from informal progress sketches to final type designs and diagrams, this essential guide analyzes a wide range of classic and modern typefaces, including those from many premier type foundries. Cheng’s text covers the history of type, the primary systems of typeface classification, the parts of a letter, and the effects of new technology on design methodology, among many other key topics.

Type Matters!

Type Matters! PDF Author: Jim Williams
Publisher:
ISBN: 9781858945675
Category : Design
Languages : en
Pages : 0

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Book Description
This text is a book of tips for everyday use, for all users of typography, from students and professionals to anyone who does any layout design on a computer. The book is arranged into three chapters: an introduction to the basics of typography; headline and display type; and setting text.

Typology

Typology PDF Author: Steven Heller
Publisher: Chronicle Books
ISBN: 9780811823081
Category : Design
Languages : en
Pages : 214

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Book Description
Organized by historical era and country of origin, each section of this dynamic compendium introduces the culture and aesthetics of the period, discusses how individual styles developed, and offers insights into the artistry of key typographers and foundries. 300 full-color illustrations.

Type and Typography

Type and Typography PDF Author: Ben Rosen
Publisher: Van Nostrand Reinhold Company
ISBN: 9780442235031
Category : Art
Languages : en
Pages : 414

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Book Description
This classic work has been revised to make it the definitive source on styles originating prior to photocomposition, including the often-neglected hot metal faces. 40 photographs and 10 line drawings.

New Typographic Design

New Typographic Design PDF Author: Roger Fawcett-Tang
Publisher: Laurence King Publishing
ISBN: 9781856694681
Category : Design
Languages : en
Pages : 202

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Book Description
A visual guide to the best in contemporary typographic design, this book features examples and usages of modern typography from around the world.

Just My Type

Just My Type PDF Author: Simon Garfield
Publisher: Profile Books
ISBN: 1847652921
Category : Reference
Languages : en
Pages : 352

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Book Description
Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.

Typography and Graphic Design

Typography and Graphic Design PDF Author: Roxane Jubert
Publisher: Flammarion-Pere Castor
ISBN:
Category : Art
Languages : en
Pages : 440

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Book Description
This chronological study traces the evolution of graphic form, from Antiquity through the Middle Ages and up through the age of technology. Each period is explained in detail, from Classical craftsmanship to the changes brought on by the Industrial Revolution and the modern-day potential of the digital world. As computers now play an integral role in academic and professional environments, virtually everyone makes font choices on a regular basis, rendering typography more relevant than ever before. This thorough, scholarly, and visually-appealing volume combines the history of the letter form--from the invention of printing to the relationship between graphics and totalitarian regimes--with intricate analysis of graphic design and typography, all supported by 850 images with extensive notes and a bibliography. This is an indispensable handbook for understanding our daily visual environment, and essential reading for all graphic arts professionals.

Exploring Typography

Exploring Typography PDF Author: Tova Rabinowitz
Publisher: Cengage Learning
ISBN: 9781285176819
Category : Design
Languages : en
Pages : 0

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Book Description
Showcasing the latest in best practices across print and digital media, EXPLORING TYPOGRAPHY, 2e provides a well-researched, authoritative introduction to typography that explores the varied uses of type in visual communications. Coverage begins with a history of type and a survey of how type is classified before advancing to the physical components of letters and the rules of legibility, readability, and style. The text surveys the creative use of emphasis, designing effective layouts, using grids, and developing original type styles. Examining contemporary challenges in type, it also introduces terminology and concepts relevant to designing with type in a digital environment and includes coverage of designing type for mobile devices. . More Designer at Work boxes and new Designer Processes and Typography for Social Change features provide insight into professional designers' work and processes. With a large new format, EXPLORING TYPOGRAPHY, 2e is packed with dynamic illustrations that bring chapter concepts to life. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.