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Author: Nathan Littleton
Publisher: Lulu.com
ISBN: 9781291946390
Category : Business & Economics
Languages : en
Pages : 220
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Book Description
Put simply, email marketing is the single most effective way of reaching a large number of people in a short space of time. Nothing else compares to it, and that's what makes it so successful for so many businesses who are using it in the right way. This comprehensive guide is packed with practical advice, and shows you exactly how to use it to deliver more leads, more sales, and more profit for your business. - How to lay the foundations with a good, solid email marketing system. - How to build and service a high quality community that gets you results. - How to set up profitable and measurable campaigns. - How to craft the perfect subject line that will skyrocket your open rates. - How to write compelling, persuasive copy that gets you sales. - How to avoid those dreaded spam filters. It gives you a clear, step-by-step process that's easy to follow no matter what your experience or technical expertise. With free online videos and resources.
Author: Nathan Littleton
Publisher: Lulu.com
ISBN: 9781291946390
Category : Business & Economics
Languages : en
Pages : 220
Get Book Here
Book Description
Put simply, email marketing is the single most effective way of reaching a large number of people in a short space of time. Nothing else compares to it, and that's what makes it so successful for so many businesses who are using it in the right way. This comprehensive guide is packed with practical advice, and shows you exactly how to use it to deliver more leads, more sales, and more profit for your business. - How to lay the foundations with a good, solid email marketing system. - How to build and service a high quality community that gets you results. - How to set up profitable and measurable campaigns. - How to craft the perfect subject line that will skyrocket your open rates. - How to write compelling, persuasive copy that gets you sales. - How to avoid those dreaded spam filters. It gives you a clear, step-by-step process that's easy to follow no matter what your experience or technical expertise. With free online videos and resources.
Author: Eric Groves
Publisher: John Wiley & Sons
ISBN: 0470615281
Category : Business & Economics
Languages : en
Pages : 257
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Book Description
The leading email marketing firm shows you how to create high-impact, low-cost campaigns Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the inbox is a hostile environment. Whether your email is noteworthy—or an annoying waste of your customer's time—depends on your ability to stick to stick the fundamentals of good marketing and authentic relationship building. The Constant Contact Guide to Email Marketing presents best practices and relationship-building principles from America’s leading email marketing firm. With over 280,000 small business and non-profit clients, Constant Contact is constantly testing and learning what works and what doesn't, and it's all here. There's no other email guide on the market that provides this level of comprehensive, practical guidance. Whether you're starting your own small business or need to grow on a shoestring budget, this book will get you up to speed fast. Learn about: Ten email pitfalls that will get your business into trouble Ten things your customers expect you to do The "soft" benefits of email marketing Using email in combination with other marketing efforts How four types of permissions can make or break your strategy Building an email list that is valuable and effective Creating valuable content Choosing an effective, professional email format Ensuring your emails are delivered, opened, and read With The Constant Contact Guide to Email Marketing, you'll learn to avoid the common mistakes of email marketing, give your customers content they love, and combine an effective email marketing strategy with your traditional marketing efforts—giving you way more bang for your marketing buck.
Author: William Jones
Publisher: Mamba Press
ISBN:
Category : Computers
Languages : en
Pages : 59
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Book Description
In today's digital age, email marketing remains one of the most effective and cost-efficient ways to connect with your audience, nurture customer relationships, and drive business growth. However, with the evolving landscape of email marketing, it's crucial to stay updated on the latest strategies, best practices, and emerging trends to maximize the impact of your campaigns. Mastering Email Marketing is a comprehensive guide that equips marketers, entrepreneurs, and business professionals with the knowledge and tools to excel in their email marketing efforts. From building a solid foundation to implementing advanced tactics, this book covers every aspect of email marketing, ensuring you have the expertise to craft compelling emails, deliver personalized experiences, and achieve measurable results. Inside this book, you'll find: - An introduction to email marketing and its importance in today's digital ecosystem. - Strategies for building and growing an engaged email list. - Best practices for email design, copywriting, and creating captivating calls-to-action. - Techniques for effective email segmentation and personalization to deliver targeted content. - Tips for optimizing email deliverability and overcoming common challenges. - Insightful case studies and success stories from real-world businesses. - Guidance on leveraging automation and advanced analytics to enhance campaign performance. - Future trends and emerging technologies shaping the future of email marketing. Whether you're a seasoned marketer or just starting your journey, Mastering Email Marketing provides practical guidance, actionable insights, and proven strategies to elevate your email marketing game. With this book as your companion, you'll have the expertise and confidence to create impactful email campaigns, engage your audience, and achieve your marketing goals. Get ready to unlock the full potential of email marketing and pave the way for long-term success.
Author: Heather Seitz
Publisher: CreateSpace
ISBN: 9781502321169
Category :
Languages : en
Pages : 152
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Book Description
The #1 problem you face today in Email Marketing is: Getting Your Emails to the Inbox (and how to avoid the mistakes that send your messages to the spam folder) And if you're concerned about dropping open rates, click through rates, or overall bottom line, Don't Worry! Why? Because you can use the tips, techniques, and tools we'll share with you in this book to get your emails in front of your subscribers. In turn, you'll have more control over your email and make more money with every message you send. In this breakthrough NEW Guide to Email Marketing & Deliverability book we'll cover how to avoid the mistakes that guarantee that your email messages almost NEVER make it to the inbox (with any provider). while at the same time helping you avoid the costly mistakes most email marketers make. Heck, we'll even show you how to improve your email marketing so that you can increase open rates, click through rates and bottom line profits AND The specific things you need to know to get your emails to the inbox. In fact, here's just a sample of the Email Marketing pitfalls and landmines we'll help you avoid in this incredible book: * Why not checking the reputation regularly to identify issues early on may be the biggest mistake of all! * How not testing domains and all IPs in the email before sending the campaign and not sending yourself tests in all the major ISPs to ensure inbox placement dooms you before you even get started... * The consequences of Not paying attention the types of messages that cause complaints OR not offering a downsell option (weekly newsletter versus daily promotion). (hint: they aren't good!)... * Why it's so critical that you Not running reengagement campaigns and not segmenting your subscribers by interests, behavior, etc. Don't just send more to get the clicks! ... * How and why you must avoid Not performing regular list hygiene... * Why just sending swipe copy or sending direct to the landing page will kill your results... * How to sidestep buying, renting or scraping email addresses and still grow a massive, responsive list... * Why you should balance content to sales messages... * How Don't assume that because they opted in for a free report that you have the right to email them every day for affiliate offers. can backfire (and really bite you on the butt!)... * Why you can't Not making emails AND landing pages mobile friendly... * How Missing or incorrect SPF records, don't have DKIM, domain keys, etc really hurts your chances of being successful... * How Using shared IPs that you have no control over costs would-be Email Marketers a lot of time, energy and frustration... * ... and much, MUCH More! Don't miss this ground-breaking book that will help you STOP worrying about whether or not your messages are making it to the inbox and finally start TWELVE (12) specific things you can do to ensure your emails make it to the inbox (even if you're a technical dunce). By the way, this book is NOT about focusing on the negative, it's about focusing on the real world and helping you get real world results with your Email Marketing. So, if you're a Email Marketer who wants to avoid making the email marketing mistakes that sabotage other people's results, grab your copy today!
Author: Simon Kingsnorth
Publisher: Kogan Page Publishers
ISBN: 1398605980
Category : Business & Economics
Languages : en
Pages : 417
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Book Description
Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI. Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and building a more strategic approach to digital marketing. Now fully updated, this third edition covers the integration of AI in marketing, e-commerce, marketing automation, affiliate marketing and how to use digital analytical tools, plus new strategies for the latest cookie changes and privacy protection. Digital Marketing Strategy will show you how to effectively select, align and manage digital channels and operations, to streamline a successful digital marketing strategy for measurable, optimized results. Recommended by the Chartered Institute of Marketing (CIM), it is supported by real-world case studies from the likes of Coca-Cola, Spotify, Airbnb, Adidas and Hostelworld as well as checklists, key terms and insights from leading industry practitioners to help you develop your own digital marketing strategy. This book is an invaluable guide for both digital marketing students and entry-level to mid-management marketing professionals. Accompanying online resources consist of practical implementation guides spanning SEO, paid-search, email, lead-generation, as well as presentation slides and activity sheets.
Author:
Publisher: Debra Ellis
ISBN:
Category :
Languages : en
Pages : 14
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Book Description
Author: Eric J. Scott
Publisher: Createspace Independent Publishing Platform
ISBN: 9781537486031
Category :
Languages : en
Pages : 214
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Book Description
Are you clueless about where to start with Email Marketing?I understand your pain, I was once there, I didn't have a clue and I wish it would have been quicker and easier. To help you avoid my mistakes and pain I have put together my Email Marketing GuideYou will learn how to: Keep your audience engaged whilst quickly building your authority in a niche? Being able to instantly gain credibility with your email clients! Start to become proficient with your email marketing This Email Marketing Guide is my top 3 books on Email marketing which I will help you become proficient with your own Email Marketing. You will find my Beginners Guide, the Strategies I use, and the Tips & Tricks I implemented. All of this will help you to with the skills you need to dominate any niche or market.So you're thinking you have tried email marketing before, but have since written it off as a fad and it doesn't work! Right? The problem might not have been with the medium but the message you were sending.When you're building your authority on the niche your business or website caters to, it is essential to ensuring that your email marketing efforts are received not just grudgingly, but willing, and sometimes even with excitement. Unfortunately, it is easier said than done, especially as there is no surefire way to prove yourself as an authority figure other than to elucidate others on the fact of the matter for long enough to gain the title. Luckily, there is a road map to the path to becoming an authority, and inside you will find everything you need to take you from inexperienced marketer to the primary authority in your niche. In my book I will show you everything you need to know to get started and progress, up to the stage where you will know how to gain new subscribers and keep them hooked, it just a matter of doing the right things!My book will extensively provide information and resources in the email marketing field which give you the skills to help you advance and ultimately become a dominant player in the industry.Step by step processes are revealed and services that are offered by various providers are examined. Detailed illustrations on what actions to exclude and the measures to keenly observe, are presented in an intriguing and compelling manner to bolster your morale and inspire you to achieve your goals and aspirations. If you wish to successfully launch your business product or service, or whether you are rebranding, this book offers directives on how to tactically and proficiently chart your course until you are prominently positioned as a leading email marketer.My book will show you tips and tricks on every step of your email marketing. From making an email list to writing the actual email all the way down to the moment you send it, there are tips to follow every step of the way. These tips are specifically designed to help you build your credibility in the process of marketing your product through email. This is perfect for anyone who has something to sell.Here are some of the things I will show you: What is Email Marketing Why you should use Email Marketing Pitfalls and How to Avoid them What to include in your email The most effective ways to ensure you know everything about your niche. The most reliable ways to get subscribers to see you as an authority. How to ensure your open rate, click through rate, conversion by source and forward rate go through the roof. Raise your credibility to an all-time high. Build an email list worthy of receiving your content and promotions ul>What are you waiting for? Don't waste any more time. SCROLL UP AND CLICK BUY NOW!
Author: Michael Joel
Publisher:
ISBN: 9781549741593
Category :
Languages : en
Pages : 64
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Book Description
Subtitle: Some of the most used methods include: email, email login, outlook mail, Microsoft outlook, webmail, my emails, mail, owa, mail online and other forms of marketing.INTRODUCTION.Email marketing's power is matched only by how incredibly misunderstood it is.Email Marketing Rules demystifies this vital channel, taking you step by step through 150 best practices, providing extensive tactical checklists, and giving you strategic frameworks for long-term success. Some of the most used methods include: email, email login, outlook mail, Microsoft outlook, webmail, my emails, mail, owa, mail online.Updated and greatly expanded, the 3rd Edition of Email Marketing Rules will help you... Set the right program goals by understanding "deep metrics" and properly interpreting campaign, channel, and subscriber metrics Build high-performance lists by identifying valuable subscriber acquisition sources, using appropriate permission practices, and managing inactives wisely Ensure your emails are delivered by understanding the factors that cause inbox providers to block senders Craft relevant messaging with effective subject lines, savvy designs, and smart targeting Automate your messaging so you address moments that matter and create highly engaging subscriber journeys Develop solid workflows that avoid errors and speed up productionBOOK INSIDE EMAIL MARKETING'S POWER IS MATCHED ONLY BY HOW INCREDIBLY MISUNDERSTOOD IT IS. Email Marketing Rules demystifies this vital channel, taking you step by step through 150 best practices, providing extensive tactical checklists, and giving you strategic frameworks for long-term success. THE BOOK COVERS THE FOLLOWING Set the right program goals by understanding "deep metrics" and properly interpreting campaign, channel, and subscriber metrics Build high-performance lists by identifying valuable subscriber acquisition sources, using appropriate permission practices, and managing inactives wisely Ensure your emails are delivered by understanding the factors that cause inbox providers to block senders Craft relevant messaging with effective subject lines, savvy designs, and smart targeting Automate your messaging so you address moments that matter and create highly engaging subscriber journeys Develop solid workflows that avoid errors and speed up productionSome of the most common methods used include: email, email login, outlook mail, Microsoft outlook, webmail, my emails, mail, owa, mail online. OTHER BOOKS THAT TALK ABOUT THE SAME INCLUDE Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success Kindle Edition by Chad S. White (Author) Email Marketing Demystified: Build a Massive Mailing List, Write Copy that Converts and Generate More Sales (Internet Business Series) Kindle Edition by Matthew Paulson (Author), Elisa Doucette (Editor), John McIntyre (Foreword) Email Persuasion: Captivate and Engage Your Audience, Build Authority and Generate More Sales With Email Marketing Kindle Edition by Ian Brodie (Author) Email Marketing Techniques: Email Marketing Beginner's Guide and Strategies (Making Money Online) Kindle Edition by Paul D. Kings (Author) Email Marketing: Email Marketing Beginners Guide, Email Marketing Strategies, Email Marketing Tips & Tricks Kindle Edition by Eric J Scott (Author) Email Marketing Blueprint - The Ultimate Guide to Building an Email List Asset Kindle Edition by Steve Scott (Author) Email Marketing Mastery: The Step-By-Step System for Building an Email List of Raving Fans Who Buy From You and Share Your Message Kindle Edition by Tom Corson-Knowles (Author) How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More OftenKindle Edition by Ray Edwards (Author)
Author: Leo Thomas
Publisher:
ISBN: 9781910085554
Category : Business & Economics
Languages : en
Pages : 102
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Book Description
Email Marketing Machine (book) The aim of this book is to make you a email marketing master who produce results you could have only dreamt of before. Why Me and Why Read THIS Book? I have sent millions of 'permission based / double opt-in' emails and generated millions in sales as a result. This book may not be as long as some books on email marketing. Please don't judge the book by the length. I just wanted to give you quality information that I know works and is highly effective... but in a compact format. One that is easy to follow and allows you to put into practice all the techniques and strategies you'll discover without all the fluff and padding. Email marketing is a crucial part of any business and done effectively is highly profitable. There are a few techniques that you can use now to make every one of your email campaigns far more effective and generate more impressive results. I've learnt the majority of these techniques the hard way through trial and error. I've been using email marketingsince 2000 and built lists into the tens of thousands of subscribersin very, very narrow markets. The good news for you is it can be done easier today than at anytime before. The softwareis better and easier to use. There has been more research on what works the best and I want to reveal it all to you so you can develop a highly effective email marketingmachine that deliveries the results you want.Inside this book you'll discover everything you need to know includingThe best times of day to send email marketingThe days of the week that will generate the best results (and the days to avoid)Subject lines that increase open ratesHighly effective email ideas for different types of customerCleaver ways to increase the number of targeted subscribers you receivePopular and under the radar software that you can useWhat you MUST avoid to ensure your emails are deliveredAvoiding Googles promotion filterMy favourite method of increasing subscribersWays to improve your conversion rateProduce better emails using these tacticsWhen to use specific types of emailWhat to do straight after someone subscribes (and it's probably not what you think) And lots, lots more... The aim of this book is to make you an email marketingmaster and help you produce results you could have only dreamed of before. You can make a lot of money using email marketingeffectively and here's how...See what others are saying... "Amazing techniques and strategies" L. Reynolds "Wonderful ideas and proven examples" R. Hamilton "Simply methods that work and gives results" B. WilsonAdd To Cart Now You may already know a huge amount about email marketing but just one or two new tips could be worth thousands in extra sales. If you are just starting out then this book is a must. Scroll to the top and click the 'Add To Cart' button' now"
Author: Kath Pay
Publisher:
ISBN: 9781781334911
Category : Business & Economics
Languages : en
Pages : 296
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Book Description
Holistic Email Marketing is a reliable source of up-to-date, practical guidance, inspiration and thought leadership to make your email marketing programmes dynamic.