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Author: Trish Beaudet
Publisher:
ISBN: 9781940354033
Category :
Languages : en
Pages : 298
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Book Description
Interior designer Isabella Hughes has created a perfect life for herself. Raised on a farm in Ohio, she has paved her way to the top of the design world and married the love of her life, leaving her meager upbringing behind her. The owner of an upscale firm in Manhattan, Isabella is the epitome of a successful businesswoman. But the demon of self-doubt still haunts her. It threatens to destroy everything: her career, her marriage, and even her life. Yes, Isabella has issues-abandonment issues. She was left by her mother when she was younger. Professionally, she is rock solid, but personally, she is unsteady. When Grayson Hughes came into her life, he was her knight in shining armor. Now, ten years into their supposedly happy marriage, Grayson becomes hostile and cruel. Unbeknownst to Isabella, Grayson is harboring a dark secret. While Isabella maneuvers through the turmoil of her personal life, she is awarded the design project of her dreams. To help her down this unfamiliar path, she relies on her new business manager, Julian Grossaint, seeking not only his guidance, but also comfort in his arms. As Isabella's life spins out of control, the ramifications of her betrayal turn deadly. Is Grayson's bizarre behavior to blame, or has Isabella unknowingly concocted her own Deception by Design? This book is intended for mature audiences.
Author: Trish Beaudet
Publisher:
ISBN: 9781940354033
Category :
Languages : en
Pages : 298
Get Book Here
Book Description
Interior designer Isabella Hughes has created a perfect life for herself. Raised on a farm in Ohio, she has paved her way to the top of the design world and married the love of her life, leaving her meager upbringing behind her. The owner of an upscale firm in Manhattan, Isabella is the epitome of a successful businesswoman. But the demon of self-doubt still haunts her. It threatens to destroy everything: her career, her marriage, and even her life. Yes, Isabella has issues-abandonment issues. She was left by her mother when she was younger. Professionally, she is rock solid, but personally, she is unsteady. When Grayson Hughes came into her life, he was her knight in shining armor. Now, ten years into their supposedly happy marriage, Grayson becomes hostile and cruel. Unbeknownst to Isabella, Grayson is harboring a dark secret. While Isabella maneuvers through the turmoil of her personal life, she is awarded the design project of her dreams. To help her down this unfamiliar path, she relies on her new business manager, Julian Grossaint, seeking not only his guidance, but also comfort in his arms. As Isabella's life spins out of control, the ramifications of her betrayal turn deadly. Is Grayson's bizarre behavior to blame, or has Isabella unknowingly concocted her own Deception by Design? This book is intended for mature audiences.
Author: Keith Wailoo
Publisher: University of Chicago Press
ISBN: 022679427X
Category : History
Languages : en
Pages : 411
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Book Description
Spanning a century, Pushing Cool reveals how the twin deceptions of health and Black affinity for menthol were crafted—and how the industry’s disturbingly powerful narrative has endured to this day. Police put Eric Garner in a fatal chokehold for selling cigarettes on a New York City street corner. George Floyd was killed by police outside a store in Minneapolis known as “the best place to buy menthols.” Black smokers overwhelmingly prefer menthol brands such as Kool, Salem, and Newport. All of this is no coincidence. The disproportionate Black deaths and cries of “I can’t breathe” that ring out in our era—because of police violence, COVID-19, or menthol smoking—are intimately connected to a post-1960s history of race and exploitation. In Pushing Cool, Keith Wailoo tells the intricate and poignant story of menthol cigarettes for the first time. He pulls back the curtain to reveal the hidden persuaders who shaped menthol buying habits and racial markets across America: the world of tobacco marketers, consultants, psychologists, and social scientists, as well as Black lawmakers and civic groups including the NAACP. Today most Black smokers buy menthols, and calls to prohibit their circulation hinge on a history of the industry’s targeted racial marketing. In 2009, when Congress banned flavored cigarettes as criminal enticements to encourage youth smoking, menthol cigarettes were also slated to be banned. Through a detailed study of internal tobacco industry documents, Wailoo exposes why they weren’t and how they remain so popular with Black smokers.
Author: Per Mollerup
Publisher: MIT Press
ISBN: 0262039486
Category : Design
Languages : en
Pages : 219
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Book Description
How some design appears to be something that it is not—by beautifying, amusing, substituting, or deceiving. Pretense design pretends to be something that it is not. Pretense design includes all kinds of designed objects: a pair of glasses that looks like a fashion accessory rather than a medical necessity, a hotel in Las Vegas that simulates a Venetian ambience complete with canals and gondolas, boiler plates that look like steel but are vinyl. In this book, Danish designer Per Mollerup defines and describes a ubiquitous design category that until now has not had a name: designed objects with an intentional discrepancy between surface and substance, between appearance and reality. Pretense design, he shows us, is a type of material rhetoric; it is a way for physical objects to speak persuasively, most often to benefit users but sometimes to deceive them. After explaining the means and the meanings of pretense design, Mollerup describes four pretense design applications, providing a range of examples for each: beautification, amusement, substitution, and deception. Beautification, he explains, includes sunless tanning, high heels, and even sporty accessories for a family car. Amusement includes forms of irrational otherness—columns that don't hold anything up, an old building's façade that hides a new building, a new Chinese town that mimics an old European town. Substitution pretends to be a natural thing: plastic laminate is a substitute for wood, Corian a substitute for marble, and prosthetics substitute for human organs. Deception doesn't just bend the truth; it suspends it. Soldiers wear camouflage to hide; hunters use decoys to attract their prey; malware hides in a harmless program only to wreak havoc on a user's computer. With Pretense Design, Per Mollerup adds a new concept to design thinking.
Author: Charles A. Kamhoua
Publisher: John Wiley & Sons
ISBN: 1119593360
Category : Technology & Engineering
Languages : en
Pages : 704
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Book Description
An essential guide to the modeling and design techniques for securing systems that utilize the Internet of Things Modeling and Design of Secure Internet of Things offers a guide to the underlying foundations of modeling secure Internet of Things' (IoT) techniques. The contributors—noted experts on the topic—also include information on practical design issues that are relevant for application in the commercial and military domains. They also present several attack surfaces in IoT and secure solutions that need to be developed to reach their full potential. The book offers material on security analysis to help with in understanding and quantifying the impact of the new attack surfaces introduced by IoT deployments. The authors explore a wide range of themes including: modeling techniques to secure IoT, game theoretic models, cyber deception models, moving target defense models, adversarial machine learning models in military and commercial domains, and empirical validation of IoT platforms. This important book: Presents information on game-theory analysis of cyber deception Includes cutting-edge research finding such as IoT in the battlefield, advanced persistent threats, and intelligent and rapid honeynet generation Contains contributions from an international panel of experts Addresses design issues in developing secure IoT including secure SDN-based network orchestration, networked device identity management, multi-domain battlefield settings, and smart cities Written for researchers and experts in computer science and engineering, Modeling and Design of Secure Internet of Things contains expert contributions to provide the most recent modeling and design techniques for securing systems that utilize Internet of Things.
Author: Henrietta Goodden
Publisher: Unicorn Publishing Group
ISBN: 9780906290873
Category : Art and camouflage
Languages : en
Pages : 0
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Book Description
Henrietta Goodden explores the development of the extraordinary ideas which were to play such an important part in defeating the enemy in the air, on land and at sea.
Author: Chris Nodder
Publisher: John Wiley & Sons
ISBN: 1118422147
Category : Computers
Languages : en
Pages : 322
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Book Description
How to make customers feel good about doing what you want Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we’re susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and applicable patterns for putting these design techniques to work. Organized by the seven deadly sins, it includes: Pride — use social proof to position your product in line with your visitors’ values Sloth — build a path of least resistance that leads users where you want them to go Gluttony — escalate customers’ commitment and use loss aversion to keep them there Anger — understand the power of metaphysical arguments and anonymity Envy — create a culture of status around your product and feed aspirational desires Lust — turn desire into commitment by using emotion to defeat rational behavior Greed — keep customers engaged by reinforcing the behaviors you desire Now you too can leverage human fallibility to create powerful persuasive interfaces that people will love to use — but will you use your new knowledge for good or evil? Learn more on the companion website, evilbydesign.info.
Author: David B. Berman
Publisher: Peachpit Press
ISBN: 032157320X
Category : Business & Economics
Languages : en
Pages : 195
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Book Description
Social sciences.
Author: Alison MacKenzie
Publisher: Springer Nature
ISBN: 303072154X
Category : Education
Languages : en
Pages : 312
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Book Description
This edited book collection offers strong theoretical and philosophical insight into how digital platforms and their constituent algorithms interact with belief systems to achieve deception, and how related vices such as lies, bullshit, misinformation, disinformation, and ignorance contribute to deception. This inter-disciplinary collection explores how we can better understand and respond to these problematic practices. The Epistemology of Deceit in a Postdigital Era: Dupery by Design will be of interest to anyone concerned with deception in a ‘postdigital’ era including fake news, and propaganda online. The election of populist governments across the world has raised concerns that fake news in online platforms is undermining the legitimacy of the press, the democratic process, and the authority of sources such as science, the social sciences and qualified experts. The global reach of Google, YouTube, Twitter, Facebook, and other platforms has shown that they can be used to create and spread fake and misleading news quickly and without control. These platforms operate and thrive in an increasingly balkanised media eco-system where networks of users will predominantly access and consume information that conforms to their existing worldviews. Conflicting positions, even if relevant and authoritative, are suppressed, or overlooked in everyday digital information consumption. Digital platforms have contributed to the prolific spread of false information, enabled ignorance in online news consumers, and fostered confusion over determining fact from fiction. The collection explores: Deception, what it is, and how its proliferation is achieved in online platforms. Truth and the appearance of truth, and the role digital technologies play in pretending to represent truth. How we can counter these vices to protect ourselves and our institutions from their potentially baneful effects. Chapter 15 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Author: Victor Yocco
Publisher: Simon and Schuster
ISBN: 1638356823
Category : Computers
Languages : en
Pages : 343
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Book Description
Summary Design for the Mind: Seven Psychological Principles of Persuasive Design teaches web designers and developers how to create sites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested principles, then shows how they can be used to inform better design. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the Technology Designers and design team members need to think about more than just aesthetics. How do you handle short attention spans. How does your design encourage users to engage, browse, or buy? Fortunately, there are psychological principles that you can use in your design to anticipate and benefit from how humans think, behave, and react. About the Book Design for the Mind: Seven Psychological Principles of Persuasive Design teaches you to recognize how websites and applications can benefit from an awareness of our innate, natural responses as humans, and to apply the same principles to your own designs. This approachable book introduces the psychological principles, deconstructs each into easily digestible concepts, and then shows how you can apply them. The idea is to deepen your understanding of why people react in the ways they do. After reading the book, you'll be ready to make your work more psychologically friendly, engaging, and persuasive. What's Inside Making design persuasive Encouraging visitors to take action Creating enduring messages Meeting the needs of both engaged and disengaged visitors Becoming a strategic influencer Applying theory, with case studies and real-world examples About the Reader This book is for web and UX designers and developers as well as anyone involved in customer-facing digital products. About the Author Victor Yocco, PhD, is a research director at a Philadelphia-based digital design firm. He received his PhD from The Ohio State University, where his research focused on psychology and communication in informal learning settings. Victor regularly writes and speaks on topics related to the application of psychology to design and addressing the culture of alcohol use in design and technology. He can be found at www.victoryocco.com or @victoryocco on Twitter. Table of Contents PART 1 INTRODUCING THE APPLICATION OF PSYCHOLOGY TO DESIGN Meeting users' needs: including psychology in design PART 2 WHY DO FOLKS ACT LIKE THAT? PRINCIPLES OF BEHAVIOR Designing for regular use: addressing planned behavior Risky decisions and mental shortcuts Motivation, ability, and trigger-boom! PART 3 PRINCIPLES OF INFLUENCE AND PERSUASION: NOT AS EVIL AS YOU'D THINK Influence: getting people to like and use your design Using family, friends, and social networks to influence users It's not what you say; it's how you say it! Persuasion: the deadliest art PART 4 USER EXPERIENCE DESIGN: PUTTING IT ALL TOGETHER Case study: KidTech Design Co.'s Good Choice app The next step: getting up and running
Author: Hy Rothstein
Publisher: Artech House
ISBN: 1608075516
Category : Technology & Engineering
Languages : en
Pages : 607
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Book Description
It is said that deception among people in a civilized society is something to be loathed even though it seems to be part of human nature; but deception in war is a virtue. Properly designed and executed, stratagems reduce the horrific costs of war. This book is a comprehensive collection of classic articles on deception, hand-picked and expertly introduced by well-known experts on military deception. The purpose of this book is to set in motion a renaissance for using deception as an instrument of statecraft. The various sections are designed to cumulatively provide sufficient breadth and depth on the subject to satisfy both the novice as well as the expert. Packed with expert commentary, interesting background information, and original readings, this book provides the reader with sufficient knowledge to pursue General Eisenhower’s vision for the proper role of deception in support of the national interest.
