Marketing Artificial Intelligence

Marketing Artificial Intelligence PDF Author: Paul Roetzer
Publisher: BenBella Books
ISBN: 1637740794
Category : Business & Economics
Languages : en
Pages : 257

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Book Description
Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. While AI-powered marketing technologies may never achieve the sci-fi vision of self-running, self-improving autonomous systems, a little bit of AI can go a long way toward dramatically increasing productivity, efficiency, and performance. Marketing AI Institute’s Founder & CEO, Paul Roetzer, and Chief Content Officer, Mike Kaput, join forces to show marketers how to embrace AI and make it their competitive advantage. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into a near future in which marketers and machines work seamlessly to run personalized campaigns of unprecedented complexity with unimaginable simplicity. As the amount of data exponentially increases, marketers’ abilities to filter through the noise and turn information into actionable intelligence remain limited. Roetzer and Kaput show you how to make breaking through that noise your superpower. So, come along on a journey of exploration and enlightenment. Marketing Artificial Intelligence is the blueprint for understanding and applying AI, giving you just the edge in your career you’ve been waiting for.

Marketing Artificial Intelligence

Marketing Artificial Intelligence PDF Author: Paul Roetzer
Publisher: BenBella Books
ISBN: 1637740794
Category : Business & Economics
Languages : en
Pages : 257

Get Book Here

Book Description
Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. While AI-powered marketing technologies may never achieve the sci-fi vision of self-running, self-improving autonomous systems, a little bit of AI can go a long way toward dramatically increasing productivity, efficiency, and performance. Marketing AI Institute’s Founder & CEO, Paul Roetzer, and Chief Content Officer, Mike Kaput, join forces to show marketers how to embrace AI and make it their competitive advantage. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into a near future in which marketers and machines work seamlessly to run personalized campaigns of unprecedented complexity with unimaginable simplicity. As the amount of data exponentially increases, marketers’ abilities to filter through the noise and turn information into actionable intelligence remain limited. Roetzer and Kaput show you how to make breaking through that noise your superpower. So, come along on a journey of exploration and enlightenment. Marketing Artificial Intelligence is the blueprint for understanding and applying AI, giving you just the edge in your career you’ve been waiting for.

Generative AI with Python and TensorFlow 2

Generative AI with Python and TensorFlow 2 PDF Author: Joseph Babcock
Publisher: Packt Publishing Ltd
ISBN: 1800208502
Category : Computers
Languages : en
Pages : 489

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Book Description
Fun and exciting projects to learn what artificial minds can create Key FeaturesCode examples are in TensorFlow 2, which make it easy for PyTorch users to follow alongLook inside the most famous deep generative models, from GPT to MuseGANLearn to build and adapt your own models in TensorFlow 2.xExplore exciting, cutting-edge use cases for deep generative AIBook Description Machines are excelling at creative human skills such as painting, writing, and composing music. Could you be more creative than generative AI? In this book, you’ll explore the evolution of generative models, from restricted Boltzmann machines and deep belief networks to VAEs and GANs. You’ll learn how to implement models yourself in TensorFlow and get to grips with the latest research on deep neural networks. There’s been an explosion in potential use cases for generative models. You’ll look at Open AI’s news generator, deepfakes, and training deep learning agents to navigate a simulated environment. Recreate the code that’s under the hood and uncover surprising links between text, image, and music generation. What you will learnExport the code from GitHub into Google Colab to see how everything works for yourselfCompose music using LSTM models, simple GANs, and MuseGANCreate deepfakes using facial landmarks, autoencoders, and pix2pix GANLearn how attention and transformers have changed NLPBuild several text generation pipelines based on LSTMs, BERT, and GPT-2Implement paired and unpaired style transfer with networks like StyleGANDiscover emerging applications of generative AI like folding proteins and creating videos from imagesWho this book is for This is a book for Python programmers who are keen to create and have some fun using generative models. To make the most out of this book, you should have a basic familiarity with math and statistics for machine learning.

Artificial Intelligence in Customer Service

Artificial Intelligence in Customer Service PDF Author: Jagdish N. Sheth
Publisher: Springer Nature
ISBN: 3031338987
Category : Technology & Engineering
Languages : en
Pages : 315

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Book Description
This edited volume elucidates how artificial intelligence (AI) can enable customer service to achieve higher customer engagement, superior user experiences, and increased well-being among customers and employees. As customer expectations dictate 24/7 availability from service departments and market pressures call for lower costs with higher efficiency, businesses have accepted that AI is vital in maintaining customer satisfaction. Yet, firms face tough challenges in choosing the right tool, optimizing integration, and striking the appropriate balance between AI systems and human efforts. In this context, chapters in this book capture the latest advancements in AI-enabled customer service through real-world examples. This volume offers a global perspective on this contemporary issue, covering topics such as the use of AI in enhancing customer well-being, data and technology integration, and customer engagement.

Syntax over Time

Syntax over Time PDF Author: Theresa Biberauer
Publisher: OUP Oxford
ISBN: 0191511749
Category : Language Arts & Disciplines
Languages : en
Pages : 439

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Book Description
This book provides a critical investigation of syntactic change and the factors that influence it. Converging empirical and theoretical considerations have suggested that apparent instances of syntactic change may be attributable to factors outside syntax proper, such as morphology or information structure. Some even go so far as to propose that there is no such thing as syntactic change, and that all such change in fact takes place in the lexicon or in the phonological component. In this volume, international scholars examine these proposals, drawing on detailed case studies from Germanic, Romance, Chinese, Egyptian, Finnic, Hungarian, and Sámi. They aim to answer such questions as: Can syntactic change arise without an external impetus? How can we tell whether a given change is caused by information-structural or morphological factors? What can 'microsyntactic' investigations of changes in individual lexical items tell us about the bigger picture? How universal are the clausal and nominal templates ('cartography'), and to what extent is syntactic structure more generally subject to universal constraints? The book will be of interest to all linguists working on syntactic variation and change, and especially those who believe that historical linguistics and linguistic theory can, and should, inform one another.

Logics in Artificial Intelligence

Logics in Artificial Intelligence PDF Author: Sergio Flesca
Publisher: Springer
ISBN: 3540457577
Category : Computers
Languages : en
Pages : 589

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Book Description
This book constitutes the refereed proceedings of the European Conference on Logics in Artificial Intelligence, JELIA 2002, held in Cosenza, Italy in September 2002.The 41 revised full papers presented together with 11 system descriptions and 3 invited contributions were carefuly reviewed and selected from more than 100 submissions. The papers are organized in topical sections on multi-agent systems, evolution and changes, description logic and the semantic web, complexity issues, probabilistic logic, AI planning, modal logic and causal reasoning, theory, reasoning under uncertainty, satisfiability, paraconsisten reasoning, actions and caution, logic for agents, semantics, and optimization issues in answer set semantics.

Logics in Artificial Intelligence

Logics in Artificial Intelligence PDF Author: Wolfgang Faber
Publisher: Springer Nature
ISBN: 3030757757
Category : Computers
Languages : en
Pages : 462

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Book Description
This book constitutes the proceedings of the 17th European Conference on Logics in Artificial Intelligence, JELIA 2021, held as a virtual event, in May 2021. The 27 full papers and 3 short papers included in this volume were carefully reviewed and selected from 68 submissions. The accepted papers span a number of areas within Logics in AI, including: argumentation; belief revision; reasoning about actions, causality, and change; constraint satisfaction; description logics and ontological reasoning; non-classical logics; and logic programming (answer set programming).

Logics in Artificial Intelligence

Logics in Artificial Intelligence PDF Author: Jose Julio Alferes
Publisher: Springer Science & Business Media
ISBN: 3540232427
Category : Computers
Languages : en
Pages : 757

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Book Description
This book constitutes the refereed proceedings of the 9th European Conference on Logics in Artificial Intelligence, JELIA 2004, held in Lisbon, Portugal, in September 2004. The 52 revised full papers and 15 revised systems presentation papers presented together with the abstracts of 3 invited talks were carefully reviewed and selected from a total of 169 submissions. The papers are organized in topical sections on multi-agent systems; logic programming and nonmonotonic reasoning; reasoning under uncertainty; logic programming; actions and causation; complexity; description logics; belief revision; modal, spatial, and temporal logics; theorem proving; and applications.

Artificial Intelligence, Mixed Reality, and the Redefinition of the Classroom

Artificial Intelligence, Mixed Reality, and the Redefinition of the Classroom PDF Author: Scott M. Martin
Publisher: Rowman & Littlefield
ISBN: 1475847297
Category : Education
Languages : en
Pages : 192

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Book Description
Artificial Intelligence, Mixed Reality, and the Redefinition of the Classroom highlights new interpretations, understandings, and emerging technologies that radically remake traditional educational models, structures, and systems, and upend how faculty teach, and students learn. It explore new educational economic models that no longer depend on buildings to educate, and describes the growing applications of artificial intelligence, machine-learning algorithms in teaching and learning. This book also defines new approaches to personalize learning, including the use of artificial cognitive learning maps that mimic a learners’ biological learning map, that can also be applied to create a learner’s secure silhouette useful for truly personalized academic intervention recommendations. The emerging and maturing technological advances that allow these transformational opportunities may also upend the traditional educational institution: the familiar spaces, walls, and buildings, but also the delivery methods of knowledge, and the learner’s method of knowledge acquisition. Artificial Intelligence, Mixed Reality, and the Redefinition of the Classroom promises to inform the teacher, administrator, and board member to hopefully not just passively read about new and exciting innovations and tools available to improve the practice of education, but also to excite and inspire each to apply these innovations to better prepare our learners to succeed within this 4th Industrial Revolution.

A Grammar of Bjokapakha

A Grammar of Bjokapakha PDF Author: Selin Grollmann
Publisher: BRILL
ISBN: 9004435239
Category : Language Arts & Disciplines
Languages : en
Pages : 530

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Book Description
A Grammar of Bjokapakha by Selin Grollmann constitutes the first description of Bjokapakha, an endangered language spoken in central Bhutan belonging to the Tshangla branch of Trans-Himalayan. This grammar comprises a description of the phonology, lexicon, nominal morphology, predicate structures and syntax. In addition to the descriptive parts, this book encompasses a historical-comparative account of Bjokapakha. The introductory chapter provides a comparison with the standard variety of Tshangla and corroborates the internal diversity of the Tshangla branch. The present-day structure of Bjokapakha verbal morphology is illuminated by means of an internal reconstruction. Moreover, this book contains a glossary and a text collection.

Displacing Desire

Displacing Desire PDF Author: Beth E. Notar
Publisher: University of Hawaii Press
ISBN: 0824862198
Category : Social Science
Languages : en
Pages : 209

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Book Description
Why do millions of people from around the world flock to Dali, a small borderland town in the Himalayan foothills of southwest China? "Lonely planeteers"— American, European, and Israeli backpackers named for the guidebook they carry—trek halfway across the globe to "get off the beaten track," yet converge here to drink coffee, eat banana pancakes, and share music from home. Coastal Chinese who are prospering in the phenomenal economic growth of China’s reform era travel thousands of miles to sing songs and dress up as their favorite characters from a revolutionary-era movie musical. Overseas Chinese from Southeast Asia as well as a new generation of mainland youth follow in the footsteps of heroes and villains from Hong Kong martial arts novels, seeking an experience of a Buddhist "wild, wild, West" at a martial arts theme park dubbed "Hollywood East," or "Daliwood." Inspired by representations in popular culture that engender fantasies of the exotic, these tourists, Western and Chinese, journey to Dali, Yunnan, in search of an imagined place where they can indulge their craving for authenticity, display their status in the present, and act out their nostalgia for the past. Based on more than a decade of ethnographic research, Beth Notar explores struggles over place as people in Dali attempt to represent their historical identity and define their future. Displacing Desire takes representation into the realm of practice to consider the ways in which those who are represented must contend with their image in popular culture and the material after-effects of representations even decades after their original production. It contributes to an exploration of travel as performance of nostalgia, fantasy, and status. More specifically it contributes to an understanding of the growth of consumer culture in China, examining what China’s modernization process and market economy mean for different social actors in their struggles over power and place.