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Author: Eid, Riyad
Publisher: IGI Global
ISBN: 1466636327
Category : Business & Economics
Languages : en
Pages : 427
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Book Description
Due to the growth of internet and mobile applications, relationship marketing continues to evolve as technology offers more collaborative and social communication opportunities. Managing Customer Trust, Satisfaction, and Loyalty through Information Communication highlights technologys involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage. This reference is a vital source for organizational managers, executives, and professionals, as well as academics and students interested in this constantly changing field.
Author: Eid, Riyad
Publisher: IGI Global
ISBN: 1466636327
Category : Business & Economics
Languages : en
Pages : 427
Get Book Here
Book Description
Due to the growth of internet and mobile applications, relationship marketing continues to evolve as technology offers more collaborative and social communication opportunities. Managing Customer Trust, Satisfaction, and Loyalty through Information Communication highlights technologys involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage. This reference is a vital source for organizational managers, executives, and professionals, as well as academics and students interested in this constantly changing field.
Author: Lee, In
Publisher: IGI Global
ISBN: 1466697881
Category : Computers
Languages : en
Pages : 2440
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Book Description
The convenience of online shopping has driven consumers to turn to the internet to purchase everything from clothing to housewares and even groceries. The ubiquity of online retail stores and availability of hard-to-find products in the digital marketplace has been a catalyst for a heighted interest in research on the best methods, techniques, and strategies for remaining competitive in the era of e-commerce. The Encyclopedia of E-Commerce Development, Implementation, and Management is an authoritative reference source highlighting crucial topics relating to effective business models, managerial strategies, promotional initiatives, development methodologies, and end-user considerations in the online commerce sphere. Emphasizing emerging research on up-and-coming topics such as social commerce, the Internet of Things, online gaming, digital products, and mobile services, this multi-volume encyclopedia is an essential addition to the reference collection of both academic and corporate libraries and caters to the research needs of graduate-level students, researchers, IT developers, and business professionals. .
Author: Satria Bangsawan
Publisher: Routledge
ISBN: 1000192342
Category : Business & Economics
Languages : en
Pages : 363
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Book Description
One of the main challenges faced by all entrepreneurs, is the need to growth. Growth is part of all organizations, it implies continuous growth of sales, purchases, number of employees, profit and thus the growth of the enterprise. Most innovations that are part of the organizations are derived from the internal organization. Industrial Revolution 4.0 provides both opportunities and challenges to all entrepreneurs to grow their business. The rapid development of technology and all digital aspects create opportunities of innovation in organizations. These proceedings provide details beyond what is possible to be included in an oral presentation and constitute a concise but timely medium for the dissemination of recent research results. It will be invaluable to professionals and academics in the field of business, entrepreneurship and economics to get an understanding of recent research developments.
Author: Francis Buttle
Publisher: Routledge
ISBN: 1856175227
Category : Business & Economics
Languages : en
Pages : 495
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Book Description
This title presents an holistic view of CRM, arguing that its essence concerns basic business strategy - developing and maintaining long-term, mutually beneficial relationships with strategically significant customers - rather than the operational tools which achieve these aims.
Author: Vijay Nath
Publisher: Springer
ISBN: 9811307768
Category : Technology & Engineering
Languages : en
Pages : 611
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Book Description
This book features selected papers presented at Third International Conference on Nanoelectronics, Circuits and Communication Systems (NCCS 2017). Covering topics such as MEMS and nanoelectronics, wireless communications, optical communication, instrumentation, signal processing, Internet of Things, image processing, bioengineering, green energy, hybrid vehicles, environmental science, weather forecasting, cloud computing, renewable energy, RFID, CMOS sensors, actuators, transducers, telemetry systems, embedded systems, and sensor network applications in mines, it is a valuable resource for young scholars, researchers, and academics.
Author: Tuğrul U. Daim
Publisher: Springer Nature
ISBN: 3030300668
Category : Social Science
Languages : en
Pages : 123
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Book Description
Industry 4.0 has altered as well as disrupted the business model of organizations around the world. The adoption however, has been slow in the various industries as a clear roadmap for the integration of the same lacks in project planning. This brief fills this gap as it examines the development of a Value Roadmap for different industries using Industry 4.0 as an enabler. Using the automotive, healthcare and telecommunication industries as case studies, the authors create the value roadmap using five factors: market drivers, product features, technology features, enablers and resources. This framework integrates both technology and market knowledge to support strategy development, innovation and operational processes in organizations.
Author: Allam Hamdan
Publisher: Springer Nature
ISBN: 3031621069
Category :
Languages : en
Pages : 1112
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Book Description
Author: Alexander H. Kracklauer
Publisher: Springer Science & Business Media
ISBN: 3540247106
Category : Business & Economics
Languages : en
Pages : 277
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Book Description
Driven by rapidly changing business environments and increasingly demanding consumers, many organizations are searching for new ways to achieve and retain a competitive advantage via customer intimacy and CRM. This book presents a new strategic framework that has been tested successfully with various global companies. New management concepts such as Collaborative Forecasting and Replenishment, CRM, Category Management, and Mass Customization are integrated into one holistic approach. Experts from companies like McKinsey and Procter&Gamble, as well as authors from renowned academic institutions, offer valuable insights on how to redesign organizations for the future.
Author: Ifeyinwa Juliet Orji
Publisher: CRC Press
ISBN: 1000646866
Category : Business & Economics
Languages : en
Pages : 329
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Book Description
Organizations need to stay competitive and transition from a linear make-use-dispose supply chain model to a sustainable one. This book covers techniques and basic principles, historical developments and recent issues facing the adoption of a circular supply chain model. The Circular Supply Chain: Basic Principles and Techniques presents the key principles and techniques for the effective integration of a circular economy into supply chains. It discusses sustainability, digitization and the application of blockchain to enhance operations within the realm of Industry 4.0. Principles to assist managers in effectively adopting circularity business models for sustainability improvements are provided, along with the historical background, so the reader can have a better understanding for implementation. Case studies and reading comprehension questions are also offered to help with the effective integration of a circular economy into supply chains. This book is written to assist students, practicing engineers and business professionals that work in the industrial and manufacturing sectors, supply chain management, and with advanced technologies associated with Industry 4.0, sustainability, blockchain and digitalization integration techniques of circular supply chains.
Author: Swayze, Susan
Publisher: IGI Global
ISBN: 1522558306
Category : Language Arts & Disciplines
Languages : en
Pages : 348
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Book Description
Technological advancements have become an integral part of life, impacting the way we work, communicate, make decisions, learn, and play. As technology continually progresses, humans are being outpaced by its capabilities, and it is important for businesses, organizations, and individuals to understand how to optimize data and to implement new methods for more efficient knowledge discovery and information management and retrieval. Innovative Applications of Knowledge Discovery and Information Resources Management offers in-depth coverage on the pervasiveness of technological change with a collection of material on topics such as the impact of permeable work-life boundaries, burnout and turnover, big data usage, and computer-based learning. It proves a worthy source for academicians, practitioners, IT leaders, IT professionals, and advanced-level students interested in examining the ways in which technology is changing the world.
