Current Policies and Practices in Sales Management and Marketing Techniques PDF Download
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Author: Sales Executives Club of New York
Publisher:
ISBN:
Category : Sales personnel
Languages : en
Pages : 0
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Book Description
Author: Sales Executives Club of New York
Publisher:
ISBN:
Category : Sales personnel
Languages : en
Pages : 0
Get Book Here
Book Description
Author: Sales Executives Club of New York
Publisher:
ISBN:
Category : Sales personnel
Languages : en
Pages : 88
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Book Description
Author: Thomas N. Ingram
Publisher: M.E. Sharpe
ISBN: 0765633574
Category : Business & Economics
Languages : en
Pages : 426
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Book Description
Updated throughout with new vignettes, boxes, cases, and more, this classic text blends the most recent sales management research with real-life best practices of leading sales organizations. The text focuses on the importance of employing different sales strategies for different consumer groups, and on integrating corporate, business, marketing, and sales strategies. It equips students with a strong foundation in current trends and issues, and equips them with the skills needed for the 21st century. Updates for this edition include: --New Opening Vignettes provide recent examples of leading sales organizations. --New Sales Management in the 21st Century boxes include new sales executives and personal comments. --New Ethical Dilemma boxes give students the opportunity to address important ethical issues, many as role-play exercises. --New and revised chapter cases with related sales management role-playing activities. --New and revised techniques in the Developing Sales Management Knowledge and Developing Sales Management Skills activities. --New or expanded coverage of social networking in recruiting and selecting; virtual sales training; promoting ethical behavior in sales organizations; compensation of sales managers; and how to optimize the use of sales contests. An instructor's manual with learning objectives, a test bank, PowerPoint presentation materials, and more is available online to adopters.
Author: Holger Dannenberg
Publisher: Springer Science & Business Media
ISBN: 3834987824
Category : Business & Economics
Languages : en
Pages : 239
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Book Description
"Excellence in Sales" is an integrated management approach for professional sales organisations. The authors collected best and worst practices in sales and customer management. The concept for true excellence in sales is relying on a set of levers which are explained in a systematic manner. Readers get the chance to compare their solutions with the worldwide top performers. Illustrations and numerous recommendations for implementation show how to improve the overall performance of companies.
Author:
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 552
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Book Description
Author:
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 550
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Book Description
Author: Sales Executives Club of New York
Publisher:
ISBN:
Category : Sales Management
Languages : en
Pages : 72
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Book Description
Author: R K Srivastava
Publisher: Excel Books India
ISBN: 9788174466525
Category : Management
Languages : en
Pages : 244
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Book Description
The survival and of many products and companies depend upon the marketing strategies adopted by them. In the rapidly changing scenario of markets, when even propaganda and advertisements are unable to do the magic, it is the dedicated marketing professionals who compel the customer to purchase their goods and services. In today’s business strategies, production of goods and services are not the end and means of everything. Neither financial or personnel management, nor inventory or time management are important today. It is Sales Management which has the last laugh over every other aspect of the business. Many a time it has been seen hat a better quality product or service has given place to an inferior quality product or service only due to superb marketing management. This book is a path-breaking effort and opens up a new dimension in the field of sales management, which is suitable to the present day needs and requirements. It takes into consideration the different academic aspects of Marketing and Sales Management for undergraduate and postgraduate students. This book would be of great help to managerial practitioners at any organizational level who are responsible for a function, department or a set of responsibilities.
Author: Sales Executives Club of New York. Research Workshop
Publisher:
ISBN:
Category : Sales personnel
Languages : en
Pages :
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Book Description
Author: Thomas N. Ingram
Publisher:
ISBN: 9781138858022
Category : Sales management
Languages : en
Pages : 0
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Book Description
Updated throughout with new vignettes, boxes, cases, and more, this classic text blends the most recent sales management research with real-life "best practices" of leading sales organizations. The text focuses on the importance of employing different sales strategies for different consumer groups, and on integrating corporate, business, marketing, and sales strategies. It equips students with a strong foundation in current trends and issues, and identifies the skill sets needed for the 21st century.
