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Author: Gorkan Ahmetoglu
Publisher: John Wiley & Sons
ISBN: 1118970721
Category : Psychology
Languages : en
Pages : 609
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Book Description
Written by leading scholars, The Wiley Handbook of Entrepreneurship provides a distinctive overview of methodological, theoretical and paradigm changes in the area of entrepreneurship research. It is divided into four parts covering history and theory, individual differences and creativity, organizational aspects of innovation including intrapreneurship, and macroeconomic aspects such as social entrepreneurship and entrepreneurship in developing countries. The result is a must-have resource for seasoned researchers and newcomers alike, as well as practitioners and advanced students of business, entrepreneurship, and social and organizational psychology.
Author: Michael Ray
Publisher: Main Street Books
ISBN: 0385248512
Category : Business & Economics
Languages : en
Pages : 242
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Book Description
This exploration of innovative thinking in companies of all kinds "shows us how creativity in business can enrich us, and those who work with us." -- Spencer Johnson, co-author, The One Minute Manager
Author: Ian Grais
Publisher: Figure 1 Publishing
ISBN: 1773271385
Category : Business & Economics
Languages : en
Pages : 364
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Book Description
If you think doing consistently great creative work inevitably leads to long hours, chaos and burnout, we have just one thing to say: Rethink. Rethink your priorities. Rethink your approach. And rethink your product in the process. Rethink is a one-word business plan for any company in the creative arts—from advertising, to design, to publishing, architecture or software development. Rethink is also one of the world’s most consistently awarded advertising and design agencies. Headquartered far off the beaten track in Vancouver, Rethink has been radically breaking rules for two decades, proving that you can do work that gets the world’s attention, without sacrificing efficiency and a balanced life. Now, for the first time, Rethink offers you a how-to manual of their 55 best tools for creating a sustainable, successful creative culture—tools that will help you inspire your people, boost your bottom line and take your creative product to the next level. Tried, true, constantly tweaked and consistently proven, these tools are simple and effective ways to inspire teams, boost creativity and cut through the bullshit at every stage of the process. Rethink’s step-by-step plan is radical, refreshing and relatable to any business striving for creative excellence.
Author: Cameron S. Foote
Publisher: W. W. Norton & Company
ISBN: 9780393730937
Category : Antiques & Collectibles
Languages : en
Pages : 444
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Book Description
Every year the market for creative services expands -- but the competition is increasing even faster. Today, your success hinges not on talent alone, but on a thorough understanding of the business side of creativity. Now fully revised and updated, The Business Side of Creativity is the most comprehensive business companion available to freelance graphic designers, art directors, illustrators, copywriters, and agency or design-shop principals. Cameron S. Foote, successful entrepreneur and editor of the Creative Business newsletter, guides you step-by-step through the process of being successfully self-employed -- from getting launched as a freelancer to running a multiperson shop to retiring comforably. The appendices include sample business forms and documents to help put the information into practice. How should you organize? What should you charge? What marketing techniques yield the best returns? When are you ready to expand? What are the most effective strategies for managing employees? How can you build salable equity? The Business Side of Creativity delves into these questions and hundreds more -- and gives you practical, real-world answers. Book jacket.
Author: Dave Stewart
Publisher: Pearson Education
ISBN: 0132118432
Category : Business & Economics
Languages : en
Pages : 398
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Book Description
The Business Playground is the definitive guide to creativity and innovation Written by musician/entrepreneur Dave Stewart and branding expert Mark Simmons, The Business Playground offers a revealing look at what creativity is and how to apply it in business through an inspiring mix of scientific studies, anecdotes, high-profile interviews, and thought-provoking games that you can play alone or with your co-workers. The Business Playground is not your average business book. Former Eurythmics band member Dave Stewart turns on his rock and roll charm with personal, inspirational stories from his own career as well as interviews with such innovative and influential thinkers as Mick Jagger, Microsoft’s Paul Allen, and Twitter’s Evan Williams. The legendary Sir Richard Branson makes a guest appearance as the author of the book’s foreword where he sets the tone for this quirky, fun, emminently useful guide to creative business thinking. Whether you’re running a one-man show or heading up a multinational corporation, you’ll discover new techniques for finding and harnessing your creative abilities and putting them to work for your business in this entertaining book. The Business Playground includes real-world examples of innovation in action, as well as substantial and practical techniques that you can use immediately to aid in creative thinking and problem solving. Play the games at the end of each chapter and you’ll learn how to: Ask the right questions so you can find the right answers Rediscover, train, and utilize your innate creative abilities Conduct “the perfect brainstorm”—yes, such a thing really does exist Create a work culture that’s conducive to creativity Help people collaborate with others within and outside of the organization Kill ideas that aren’t working before they waste too much time and too many resources In his foreword Sir Richard Branson says, “Dave and Mark’s enthusiasm for creativity and how it can be applied in business leaps off every page. The Business Playground will bring out the creative child inside all of us and I can’t imagine many readers being left uninspired to try it out for themselves. Their mix of insights about creativity, revealing examples, anecdotes, interviews with creative thinkers, and games make for an entertaining and informative read. If you get half as much out of this book as I did, you’re in for quite a treat.” Join in the fun with the Business Playground Facebook community at: www.facebook.com/businessplayground
Author: Keith Granet
Publisher: Chronicle Books
ISBN: 1616895535
Category : Design
Languages : en
Pages : 191
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Book Description
Long known as the go-to management consultant of the design world, Keith Granet reveals more of his clear-eyed insights about running a creative business in this follow-up to his book The Business of Design. While aimed at creative enterprises, Granet's advice, quickly summarized as "know what you do best and focus on that," applies to any organization, small or large, commercial or nonprofit. He delves into the skill sets and people needed to grow a business, as well as the things you don't need (bad clients, bad employees, negative energy), in an engaging and easy-to-implement manner. His shrewd understanding, gleaned from decades of consulting for brands like Harrods, Pantone, John Varvatos, and Urban Archeology, makes this essential reading for anyone managing a business or thinking of starting one.
Author: Len Ferman
Publisher:
ISBN: 9781516541942
Category : Business & Economics
Languages : en
Pages : 326
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Book Description
Business Creativity and Innovation: Perspectives and Best Practices provides a foundation in the principles of innovation and introduces some cutting-edge concepts. The core of the book demonstrates how to generate, evaluate, and design ideas to solve business problems. Over the course of eight chapters, the anthology delivers insightful articles carefully selected from leading authors such as Clayton Christensen, Robert Cooper, Ram Charan, and Vijay Govindarajan, as well as award-winning case studies on how prominent businesses, including Apple and Google, have leveraged innovation. Readers explore insightful articles about driving business growth through innovation, creating a culture of innovation, identifying customer needs, and using innovation to solve customer problems. Additional readings examine idea evaluation, how to design new products and services to meet customer's needs, and the implementation of innovation processes and practices. Business Creativity and Innovation is ideal for undergraduate and graduate courses in business innovation, product development, strategic management, business leadership, entrepreneurship, design thinking, marketing strategy, and decision making. The book can also serve as an enlightening manual for businesses and corporations, as it provides a framework for managing the innovation process from which organizations of any size can benefit. A former business innovation executive for Fortune 100 companies like AT&T and Bank of America, Len Ferman earned his M.B.A. from Duke University's Fuqua School of Business, M.A. in economics from Duke University, and B.S. in economics from Lehigh University. He is an adjunct professor of management at the University of North Florida, where he teaches courses he developed on business innovation, and is a faculty member of the American Management Association. He is the founder and managing director of Ferman Innovation and a frequent speaker on business innovation.
Author: Gorkan Ahmetoglu
Publisher: John Wiley & Sons
ISBN: 1118970721
Category : Psychology
Languages : en
Pages : 609
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Book Description
Written by leading scholars, The Wiley Handbook of Entrepreneurship provides a distinctive overview of methodological, theoretical and paradigm changes in the area of entrepreneurship research. It is divided into four parts covering history and theory, individual differences and creativity, organizational aspects of innovation including intrapreneurship, and macroeconomic aspects such as social entrepreneurship and entrepreneurship in developing countries. The result is a must-have resource for seasoned researchers and newcomers alike, as well as practitioners and advanced students of business, entrepreneurship, and social and organizational psychology.
Author: Jim Shorthose
Publisher: CRC Press
ISBN: 1317005082
Category : Business & Economics
Languages : en
Pages : 358
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Book Description
From authors used to operating between the commercial, public and independent sectors of the mixed cultural economy, Understanding Creative Business bridges the gap between creative practice and mainstream business organisation, entrepreneurship and management. Using stories, case studies and exercises it discusses the positioning of creative practice within professional and business development, cultural policy-making and the wider cultural economy, and suggests what the broader field of business and management studies can learn from the informal structure and working practices of creative industries networks. Consideration is given to how ethical and moral value orientations animate creative practice and how they play into the wider debate about social responsibilities within business and public policy. The authors also explore the way creative business practices often coalesce around emergent and self-organized networks and how this signals alternative approaches to management, entrepreneurship, business organisation and collaboration. Above all else this book is about relationships; the practical examples expose the ways creative business can professionalise research, develop and sustain routes to growth through 'open' collaborative innovation and the lessons this holds for more general business innovation and policy engagements with the public domain. Written in accessible language, this book will be useful to researchers, students, educators and practitioners within the creative industries; to those working within cultural policy, arts and cultural management; and to all with an interest in management and leadership.
Author: Zulfikar Bagus Pambuko
Publisher: Springer Nature
ISBN: 2384761188
Category : Social Science
Languages : en
Pages : 1655
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Book Description
This is an open access book.Related to the big theme of the SDGs reinforcement at our previous conference, we try to invite all academics and researchers around the world to participate in the 4th Borobudur International Symposium 2022 (4thBIS 2022). As we know, the COVID-19 pandemic and its impact on all the 17 SDGs have demonstrated how what began as a health catastrophe swiftly transformed into a human, socioeconomic and environmental crisis. The 4th BIS brought up “The Innovation Chain: A Contribution to Society and Industry” as the main theme to respond this condition. This conference is expected to support the UN Agenda. Additionally, this conference will also provide avenues for participants to exchange ideas and network with each other as well as domain experts from their fields. Overall, this event is aimed at professionals across all spheres of technology and engineering including the experienced, inexperienced, and students as well. The conference will be held virtually on Wednesday, December 21st, 2022 in Magelang, Central Java, Indonesia.
Author: Jennifer Mueller
Publisher: HMH
ISBN: 0544703138
Category : Business & Economics
Languages : en
Pages : 261
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Book Description
“This book completely changed the way I think about creative innovation. . . . A must read” (Cal Newport, bestselling author of Deep Work). Business leaders say they want creativity and need real innovation in order to thrive. But according to startling research from management professor Jennifer Mueller, these same leaders chronically reject creative solutions, even as they profess commitment to innovation. Mueller’s research reveals that it’s not just CEOs but educators, parents, and other social trendsetters who struggle to accept new and creative ideas. Mueller parses the tough questions these findings raise. Do we all have an inherent prejudice against creative ideas? Can we learn to outsmart this bias? Creative Change combines analysis of the latest research with practical guidance on how to shift your mindset, and offers a wealth of counterintuitive recommendations to help you embrace the creative ideas you want. “If we all crave creativity so much, why do we reject new ideas so often? Jen Mueller’s smart new book unravels this puzzle.” —Daniel H. Pink, New York Times–bestselling author of When and Drive “Mueller, an accomplished scholar in the management field, has developed a well-formulated argument for creativity. Her ideas and research need to be available to academics, business practitioners, and, really, everyone.” —Library Journal
