Creating the Virtual Store PDF Download

Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Creating the Virtual Store PDF full book. Access full book title Creating the Virtual Store by Magdalena Yesil. Download full books in PDF and EPUB format.

Creating the Virtual Store

Creating the Virtual Store PDF Author: Magdalena Yesil
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 388

Get Book Here

Book Description
Countless companies all over the world now have their own Web sites where people can explore and evaluate their goods and services. Now the trick is to turn those who are "just looking" into buyers by offering the ability to make cash transactions over the Internet. Thanks to companies like CyberCash, Digicash and First Virtual, this technology now exists, but businesses still have to learn how to transform their Web pages into "Virtual Stores". In this book Magdalena Yesil, a co-founder of CyberCash, shows businesses how to convert their existing Web sites into commercial venues that can handle sales and payments directly over the Internet. The book covers everything from budgeting and planning, to selecting the appropriate technologies for creating a virtual store, to advertising, promotion and sales.