Author: Wendy Montes de Oca
Publisher: Que Publishing
ISBN: 0789741083
Category : Business & Economics
Languages : en
Pages : 240
Book Description
"Wendy's book is an impressively thorough account of the marketing options open to Internet businesses today. I have it within reach of my desk and I intend to make good use of it." -Michael Masterson, Publisher, Agora, Inc., Early to Rise You've already got great content -- now, monetize it! Dozens of top publishers, marketers, business owners, and entrepreneurs are already using Wendy Montes de Oca's SONAR Content Distribution ModelTM to earn amazing ROI from content they already have. You can, too--even if you've never done Internet marketing before! Content Is Cash shows you how to systematically integrate and synchronize today's best web marketing techniques to drive more traffic, buzz, leads, and sales for your business. It's not theory. It's a proven, cost-effective and real-world strategy allowing anyone with content to turn traffic into profits...and the results are quantifiable! Inside you'll find powerful, easy, and virtually no cost ways to maximize content syndication, online PR, social networking and bookmarking, article directories, and guerrilla marketing inforums and message boards...to achieve breakthrough results on even the smallest budget! You'll Learn How To: * Discover and leverage useful, valuable, actionable content you didn't know you had * Drive more value from content by repurposing, repackaging, refreshing, re-bundling, and republishing * Create more visibility, traffic, and awareness for your website and brand * Link content more tightly with prospecting and sales initiatives * Syndicate and aggregate content to extend its reach * Make your content easier to find on the Web--simply and inexpensively * Adapt your strongest content into high-performing online press releases * Encourage viral marketing, pass-along readership and word-of-mouth buzz * Measure your performance against the 3 O's: outputs, outcomes, and objectives * Apply SONAR techniques and increase search engine presence, organic visits, lead generation, and sales efforts * Use SONAR with other tactics such as affiliate marketing, joint ventures, online advertising, ad swaps, guest editorials and more
Content is Cash
Author: Wendy Montes de Oca
Publisher: Que Publishing
ISBN: 0789741083
Category : Business & Economics
Languages : en
Pages : 240
Book Description
"Wendy's book is an impressively thorough account of the marketing options open to Internet businesses today. I have it within reach of my desk and I intend to make good use of it." -Michael Masterson, Publisher, Agora, Inc., Early to Rise You've already got great content -- now, monetize it! Dozens of top publishers, marketers, business owners, and entrepreneurs are already using Wendy Montes de Oca's SONAR Content Distribution ModelTM to earn amazing ROI from content they already have. You can, too--even if you've never done Internet marketing before! Content Is Cash shows you how to systematically integrate and synchronize today's best web marketing techniques to drive more traffic, buzz, leads, and sales for your business. It's not theory. It's a proven, cost-effective and real-world strategy allowing anyone with content to turn traffic into profits...and the results are quantifiable! Inside you'll find powerful, easy, and virtually no cost ways to maximize content syndication, online PR, social networking and bookmarking, article directories, and guerrilla marketing inforums and message boards...to achieve breakthrough results on even the smallest budget! You'll Learn How To: * Discover and leverage useful, valuable, actionable content you didn't know you had * Drive more value from content by repurposing, repackaging, refreshing, re-bundling, and republishing * Create more visibility, traffic, and awareness for your website and brand * Link content more tightly with prospecting and sales initiatives * Syndicate and aggregate content to extend its reach * Make your content easier to find on the Web--simply and inexpensively * Adapt your strongest content into high-performing online press releases * Encourage viral marketing, pass-along readership and word-of-mouth buzz * Measure your performance against the 3 O's: outputs, outcomes, and objectives * Apply SONAR techniques and increase search engine presence, organic visits, lead generation, and sales efforts * Use SONAR with other tactics such as affiliate marketing, joint ventures, online advertising, ad swaps, guest editorials and more
Publisher: Que Publishing
ISBN: 0789741083
Category : Business & Economics
Languages : en
Pages : 240
Book Description
"Wendy's book is an impressively thorough account of the marketing options open to Internet businesses today. I have it within reach of my desk and I intend to make good use of it." -Michael Masterson, Publisher, Agora, Inc., Early to Rise You've already got great content -- now, monetize it! Dozens of top publishers, marketers, business owners, and entrepreneurs are already using Wendy Montes de Oca's SONAR Content Distribution ModelTM to earn amazing ROI from content they already have. You can, too--even if you've never done Internet marketing before! Content Is Cash shows you how to systematically integrate and synchronize today's best web marketing techniques to drive more traffic, buzz, leads, and sales for your business. It's not theory. It's a proven, cost-effective and real-world strategy allowing anyone with content to turn traffic into profits...and the results are quantifiable! Inside you'll find powerful, easy, and virtually no cost ways to maximize content syndication, online PR, social networking and bookmarking, article directories, and guerrilla marketing inforums and message boards...to achieve breakthrough results on even the smallest budget! You'll Learn How To: * Discover and leverage useful, valuable, actionable content you didn't know you had * Drive more value from content by repurposing, repackaging, refreshing, re-bundling, and republishing * Create more visibility, traffic, and awareness for your website and brand * Link content more tightly with prospecting and sales initiatives * Syndicate and aggregate content to extend its reach * Make your content easier to find on the Web--simply and inexpensively * Adapt your strongest content into high-performing online press releases * Encourage viral marketing, pass-along readership and word-of-mouth buzz * Measure your performance against the 3 O's: outputs, outcomes, and objectives * Apply SONAR techniques and increase search engine presence, organic visits, lead generation, and sales efforts * Use SONAR with other tactics such as affiliate marketing, joint ventures, online advertising, ad swaps, guest editorials and more
Since You're Leaving Anyway, Take Out the Trash
Author: Dixie Cash
Publisher:
ISBN: 9780739445709
Category : Beauty operators
Languages : en
Pages : 386
Book Description
When the nastiest woman in Salt Lick, Texas, turns up dead, Debbie Sue Overstreet goes after the reward, but her efforts bring her face to face with her still-irresistible ex-husband Buddy, the local sheriff.
Publisher:
ISBN: 9780739445709
Category : Beauty operators
Languages : en
Pages : 386
Book Description
When the nastiest woman in Salt Lick, Texas, turns up dead, Debbie Sue Overstreet goes after the reward, but her efforts bring her face to face with her still-irresistible ex-husband Buddy, the local sheriff.
Justify My Thug
Author: Wahida Clark
Publisher: Simon and Schuster
ISBN: 1936399458
Category : Fiction
Languages : en
Pages : 338
Book Description
Justify My Thug is a story of intersecting lives, featuring familiar characters from Wahida Clark's Thug series. Trae and Tasha Macklin's marriage is on thin ice. Jaz and Faheem were living the American Dream until a haunting part of their past threatens their marriage, and ultimately their lives. In the meantime, Marvin is trapped in a living nightmare desperately trying to escape the mistakes of his thug past. Back in New York, Kaylin has to face the toughest decision of his life, while his girl Angel has to answer for herself as well.
Publisher: Simon and Schuster
ISBN: 1936399458
Category : Fiction
Languages : en
Pages : 338
Book Description
Justify My Thug is a story of intersecting lives, featuring familiar characters from Wahida Clark's Thug series. Trae and Tasha Macklin's marriage is on thin ice. Jaz and Faheem were living the American Dream until a haunting part of their past threatens their marriage, and ultimately their lives. In the meantime, Marvin is trapped in a living nightmare desperately trying to escape the mistakes of his thug past. Back in New York, Kaylin has to face the toughest decision of his life, while his girl Angel has to answer for herself as well.
Cash in a Flash
Author: Robert G. Allen
Publisher: Crown Currency
ISBN: 0307453324
Category : Business & Economics
Languages : en
Pages : 386
Book Description
Bestselling authors Mark Victor Hansen and Robert G. Allen are back following their mega-hit The One Minute Millionaire with new strategies to generate cash quickly. Right now, everyone needs trusted, proven, practical advice and techniques for making money fast. In Cash in a Flash, two of the most successful entrepreneurs in the country show readers how to use the skills and resources they already have to generate permanent and recurring streams of income—all in 90 days or less. Using their bestselling “two-books-in-one” formula, Hansen and Allen combine prescriptive information for developing the millionaire mindset and building wealth on left-hand pages, with the continuation of the inspiring fictional story of Michelle from The One Minute Millionaire on the right-hand pages. In this much-anticipated and timely sequel, Hansen and Allen provide a revolutionary approach to financial freedom—now.
Publisher: Crown Currency
ISBN: 0307453324
Category : Business & Economics
Languages : en
Pages : 386
Book Description
Bestselling authors Mark Victor Hansen and Robert G. Allen are back following their mega-hit The One Minute Millionaire with new strategies to generate cash quickly. Right now, everyone needs trusted, proven, practical advice and techniques for making money fast. In Cash in a Flash, two of the most successful entrepreneurs in the country show readers how to use the skills and resources they already have to generate permanent and recurring streams of income—all in 90 days or less. Using their bestselling “two-books-in-one” formula, Hansen and Allen combine prescriptive information for developing the millionaire mindset and building wealth on left-hand pages, with the continuation of the inspiring fictional story of Michelle from The One Minute Millionaire on the right-hand pages. In this much-anticipated and timely sequel, Hansen and Allen provide a revolutionary approach to financial freedom—now.
Cash-Pay Healthcare
Author: Stewart Gandolf Mba
Publisher:
ISBN: 9780998031507
Category :
Languages : en
Pages : 312
Book Description
This is a book for every healthcare practitioner-from every discipline-who is seeking to create a more meaningful, direct, and satisfying type of interaction with patients. At its foundation lies cash-pay healthcare and a return to the basic principles of commerce. You deliver services and products, and an experience that patients feel good about paying for with their hard-earned cash. This may involve a new payment structure, such as membership, concierge, hybrid, or direct pay; or it may be augmenting your business by adding new profit streams. It's simple, but not easy.In this breakthrough book, Dr. Mark Tager and Stewart Gandolf provide a practitioner's step-by-step guide to starting, growing and profiting from cash-pay healthcare. You'll find checklists, bulleted lists, helpful examples, and a guide to the best resources to help you along the way. No matter where you are along the continuum of generating additional revenue, you'll come away more confident and committed to growing your practice and serving your patients.
Publisher:
ISBN: 9780998031507
Category :
Languages : en
Pages : 312
Book Description
This is a book for every healthcare practitioner-from every discipline-who is seeking to create a more meaningful, direct, and satisfying type of interaction with patients. At its foundation lies cash-pay healthcare and a return to the basic principles of commerce. You deliver services and products, and an experience that patients feel good about paying for with their hard-earned cash. This may involve a new payment structure, such as membership, concierge, hybrid, or direct pay; or it may be augmenting your business by adding new profit streams. It's simple, but not easy.In this breakthrough book, Dr. Mark Tager and Stewart Gandolf provide a practitioner's step-by-step guide to starting, growing and profiting from cash-pay healthcare. You'll find checklists, bulleted lists, helpful examples, and a guide to the best resources to help you along the way. No matter where you are along the continuum of generating additional revenue, you'll come away more confident and committed to growing your practice and serving your patients.
Cash Copy
Author:
Publisher: Jeffrey Lant
ISBN:
Category :
Languages : en
Pages : 508
Book Description
Cash Copy - This isn't just a book. It's a cash machine that will put money in your pocket every time you use it for the rest of your life. Welcome to CASH COPY How To Offer Your Products and Services So Your Prospects Buy Them...NOW! The money-making blockbuster by America's master wordsmith. DR. JEFFREY LANT EVERY of this unparalleled unique resource will produce money... and has been doing so for tens of thousands already. CASH COPY is the real deal, and you will bless the day you got it and USED IT. Written with a single objective in mind to provide you with information that gets your prospects to respond to your marketing communications, that is to motivate them to respond to brochures, cover letters, annual reports, media kits, flyers, ads, catalogs, free client newsletter...and anything else you use to present your products and services. Don't copy writers. Become a copy writer. Get Cash Copy NOW!
Publisher: Jeffrey Lant
ISBN:
Category :
Languages : en
Pages : 508
Book Description
Cash Copy - This isn't just a book. It's a cash machine that will put money in your pocket every time you use it for the rest of your life. Welcome to CASH COPY How To Offer Your Products and Services So Your Prospects Buy Them...NOW! The money-making blockbuster by America's master wordsmith. DR. JEFFREY LANT EVERY of this unparalleled unique resource will produce money... and has been doing so for tens of thousands already. CASH COPY is the real deal, and you will bless the day you got it and USED IT. Written with a single objective in mind to provide you with information that gets your prospects to respond to your marketing communications, that is to motivate them to respond to brochures, cover letters, annual reports, media kits, flyers, ads, catalogs, free client newsletter...and anything else you use to present your products and services. Don't copy writers. Become a copy writer. Get Cash Copy NOW!
The Content Strategy Toolkit
Author: Meghan Casey
Publisher: New Riders
ISBN: 0138059349
Category : Computers
Languages : en
Pages : 432
Book Description
In this essential guide, Meghan Casey outlines a step-by-step approach for successful content strategy, from planning and creating your content to delivering and managing it. Armed with this book, you can confidently tackle difficult activities like explaining clearly to your boss or client what's wrong with their content, getting the budget to do content work, and aligning stakeholders on a common vision. Having The Content Strategy Toolkit at your side is like hiring your own personal consulting firm. You get a complete array of instructions, tools, and templates for most challenges you'll face. In this practical and relevant guide, you'll learn how to: Identify problems with your content and persuade your bosses it's worth the time and resources to do it right Assemble a stellar team for your content project Prepare your organization for content transformation Make sense of your business environment and understand your audience Align stakeholders on business goals and user needs Set a compass for your content and decide how to measure success Create, maintain, and govern on-strategy content You'll learn how to treat content like the strategic asset that it is. "Quality content increases value. Poor-quality content destroys value. It's as simple as that. Meghan's book has specific, practical, and immediately actionable ideas that will help you increase the quality of your content."—Gerry McGovern, CEO, Customer Carewords "This second edition goes deep into three integral topics for content leaders—assembling cross-disciplinary teams, evaluating processes, and building a content playbook. If you're looking to build a new practice or retool an existing one, this book will help you succeed.—Natalie Marie Dunbar, Author, From Solo to Scaled: Building a Sustainable Content Strategy Practice
Publisher: New Riders
ISBN: 0138059349
Category : Computers
Languages : en
Pages : 432
Book Description
In this essential guide, Meghan Casey outlines a step-by-step approach for successful content strategy, from planning and creating your content to delivering and managing it. Armed with this book, you can confidently tackle difficult activities like explaining clearly to your boss or client what's wrong with their content, getting the budget to do content work, and aligning stakeholders on a common vision. Having The Content Strategy Toolkit at your side is like hiring your own personal consulting firm. You get a complete array of instructions, tools, and templates for most challenges you'll face. In this practical and relevant guide, you'll learn how to: Identify problems with your content and persuade your bosses it's worth the time and resources to do it right Assemble a stellar team for your content project Prepare your organization for content transformation Make sense of your business environment and understand your audience Align stakeholders on business goals and user needs Set a compass for your content and decide how to measure success Create, maintain, and govern on-strategy content You'll learn how to treat content like the strategic asset that it is. "Quality content increases value. Poor-quality content destroys value. It's as simple as that. Meghan's book has specific, practical, and immediately actionable ideas that will help you increase the quality of your content."—Gerry McGovern, CEO, Customer Carewords "This second edition goes deep into three integral topics for content leaders—assembling cross-disciplinary teams, evaluating processes, and building a content playbook. If you're looking to build a new practice or retool an existing one, this book will help you succeed.—Natalie Marie Dunbar, Author, From Solo to Scaled: Building a Sustainable Content Strategy Practice
Earnings Measurement, Determination, Management, and Usefulness
Author: Ahmed Riahi-Belkaoui
Publisher: Bloomsbury Publishing USA
ISBN: 0313388601
Category : Business & Economics
Languages : en
Pages : 200
Book Description
Riahi-Belkaoui examines the crucial issues involved in the determination and uses of earnings as a measure of financial performance. He points out that the nature and measurement of earnings are subject to various interpretations, that determination of earnings follows determination of net value added, and that earnings is subject to management manipulation (earnings can be smoothed, for example.) A succinct, penetrating, illuminating treatment of earnings in general as well as its particulars, the book will be especially useful to upper management and accounting professionals, and to their colleagues in the academic community. Riahi-Belkaoui argues that the interest in earnings and its related issues of measurement, determination, management, and usefulness stems from three factors: 1) the crucial importance of earnings as the shareholders' share of the corporation's wealth; 2) the reliance of investors and users on earnings and the transformation of earnings for resource allocation decision making; and 3), the direct association between the efficiency of the capital markets and timely provision of earnings data. Each chapter identifies the nature of the issues surrounding the concept of earnings and presents empirical evidence that can be used to make enlightened corporate decisions or to aid in the development of public policy.
Publisher: Bloomsbury Publishing USA
ISBN: 0313388601
Category : Business & Economics
Languages : en
Pages : 200
Book Description
Riahi-Belkaoui examines the crucial issues involved in the determination and uses of earnings as a measure of financial performance. He points out that the nature and measurement of earnings are subject to various interpretations, that determination of earnings follows determination of net value added, and that earnings is subject to management manipulation (earnings can be smoothed, for example.) A succinct, penetrating, illuminating treatment of earnings in general as well as its particulars, the book will be especially useful to upper management and accounting professionals, and to their colleagues in the academic community. Riahi-Belkaoui argues that the interest in earnings and its related issues of measurement, determination, management, and usefulness stems from three factors: 1) the crucial importance of earnings as the shareholders' share of the corporation's wealth; 2) the reliance of investors and users on earnings and the transformation of earnings for resource allocation decision making; and 3), the direct association between the efficiency of the capital markets and timely provision of earnings data. Each chapter identifies the nature of the issues surrounding the concept of earnings and presents empirical evidence that can be used to make enlightened corporate decisions or to aid in the development of public policy.
Cash Rules
Author: Bill McGuinness
Publisher: Kiplinger Books
ISBN: 9780938721758
Category : Accounting
Languages : en
Pages : 0
Book Description
McGuinness believes that maintaining positive cash flow is everybody's business within a company, from the owners and directors to sales personnel to accounts-receivable and accounts-payable staffers.
Publisher: Kiplinger Books
ISBN: 9780938721758
Category : Accounting
Languages : en
Pages : 0
Book Description
McGuinness believes that maintaining positive cash flow is everybody's business within a company, from the owners and directors to sales personnel to accounts-receivable and accounts-payable staffers.
House of Cash
Author: John Carter Cash
Publisher: Insight Editions
ISBN: 9781608874798
Category : Music
Languages : en
Pages : 0
Book Description
In this insightful biography, John Carter Cash paints a very personal portrait of his father’s rich inner life, exploring Johnny Cash’s creative spirit, his fundamentally loving nature, and his inspiring persistence. A record of a deep and ongoing conversation between father and son, House of Cash documents Johnny Cash’s drive to live deliberately as he worked to determine his values, share them with those close to him, and reaffirm them on a daily basis. Topics covered include the nature of creativity, the responsibilities that come with fatherhood and friendship, the need for humility and morality, the value of reading, and the obligation we all have to sympathize with the downtrodden. This is an extremely personal biography of a deeply passionate soul whose music sprang from the way he lived. Previously published in an expanded coffee-table edition, this reprint makes John Carter Cash’s moving biography available to a wider audience both print and e-book.
Publisher: Insight Editions
ISBN: 9781608874798
Category : Music
Languages : en
Pages : 0
Book Description
In this insightful biography, John Carter Cash paints a very personal portrait of his father’s rich inner life, exploring Johnny Cash’s creative spirit, his fundamentally loving nature, and his inspiring persistence. A record of a deep and ongoing conversation between father and son, House of Cash documents Johnny Cash’s drive to live deliberately as he worked to determine his values, share them with those close to him, and reaffirm them on a daily basis. Topics covered include the nature of creativity, the responsibilities that come with fatherhood and friendship, the need for humility and morality, the value of reading, and the obligation we all have to sympathize with the downtrodden. This is an extremely personal biography of a deeply passionate soul whose music sprang from the way he lived. Previously published in an expanded coffee-table edition, this reprint makes John Carter Cash’s moving biography available to a wider audience both print and e-book.