Consumption in the Age of Digital Plenty

Consumption in the Age of Digital Plenty PDF Author: Irfan Kanat
Publisher:
ISBN:
Category : Computer software
Languages : en
Pages : 95

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Book Description
The recent changes in the software markets gave users an unprecedented numberof alternatives for any given task. In such a competitive environment, it is imperativeto understand what drives user behavior. To that end, the research presented inthis dissertation, tries to uncover the impact of business strategies often used in thesoftware markets.The dissertation is organized into three distinct studies into user choice and postchoice use of software. First using social judgment theory as foundation, zero pricestrategies effects on user choice is investigated, with respect to product features,consumer characteristics, and context effects. Second, role of social features inmoderating network effects on user choice is studied. And finally, the role of socialfeatures on the effectiveness of add-on content strategy on continued user engagementis investigated.The findings of this dissertation highlight the alignments between popular businessstrategies and broad software context. The dissertation contributes to the litera-ture by uncovering hitherto overlooked complementarities between business strategyand product features: (1) zero price strategy enhances utilitarian features but notnon-utilitarian features in software choice, (2) social features only enhance networkexternalities but not social influence in user choice, (3) social features enhance theeffect of add-on content strategy in extending software engagement.

Consumption in the Age of Digital Plenty

Consumption in the Age of Digital Plenty PDF Author: Irfan Kanat
Publisher:
ISBN:
Category : Computer software
Languages : en
Pages : 95

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Book Description
The recent changes in the software markets gave users an unprecedented numberof alternatives for any given task. In such a competitive environment, it is imperativeto understand what drives user behavior. To that end, the research presented inthis dissertation, tries to uncover the impact of business strategies often used in thesoftware markets.The dissertation is organized into three distinct studies into user choice and postchoice use of software. First using social judgment theory as foundation, zero pricestrategies effects on user choice is investigated, with respect to product features,consumer characteristics, and context effects. Second, role of social features inmoderating network effects on user choice is studied. And finally, the role of socialfeatures on the effectiveness of add-on content strategy on continued user engagementis investigated.The findings of this dissertation highlight the alignments between popular businessstrategies and broad software context. The dissertation contributes to the litera-ture by uncovering hitherto overlooked complementarities between business strategyand product features: (1) zero price strategy enhances utilitarian features but notnon-utilitarian features in software choice, (2) social features only enhance networkexternalities but not social influence in user choice, (3) social features enhance theeffect of add-on content strategy in extending software engagement.

Digital Humanities in precarious times

Digital Humanities in precarious times PDF Author: Mirna Nel
Publisher: AOSIS
ISBN: 1991271093
Category : Education
Languages : en
Pages : 204

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Book Description
In a modern and fast-evolving technological world, precarity has become more notable. Digital transformation has ushered in an era of ‘datafication’, profoundly impacting societies and individuals in such a way that there are emerging complexities and potential vulnerabilities in our interactions with technology. Thus, it is crucial that the Humanities subjects focus on human beings, their culture and values. This book focuses on the challenges and opportunities experienced in the Digital Humanities. The main thesis of this book is on Digital Humanities in precarious times, while also reporting on topics and research methods in a variety of Humanities subject fields. Digital Humanities is a dynamic multidisciplinary, interdisciplinary and transdisciplinary field that encompasses a wide array of disciplines, methodologies and approaches. It represents a fusion of computational methods with humanistic inquiry, leveraging technology to explore and analyse various facets of human culture, society and history. At its core, this field’s nature allows scholars from diverse backgrounds – including literature, history, linguistics, cultural studies and more – to collaborate and engage in innovative research projects that transcend traditional disciplinary boundaries. All the chapters in this book represent a scholarly discourse and provide original research, they are based on different methodologies ranging from an interdisciplinary approach, a philosophical desk study, case studies, qualitative studies and a semi-structured survey.

Assessing Information Needs in the Age of the Digital Consumer

Assessing Information Needs in the Age of the Digital Consumer PDF Author: David Nicholas
Publisher: Routledge
ISBN: 1135145652
Category : Language Arts & Disciplines
Languages : en
Pages : 188

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Book Description
Aiming at ensuring that everyone obtains the rich rewards available in today's information-centred society, this book seeks to provide a systematic method for the understanding, appreciation and evaluation of information needs, which alone can guarantee the value of information to the consumer. Based on the insights gained from research projects involving hundreds of thousands of people, it sets out to provide a framework, firmly grounded in theory but nevertheless highly practical, for information needs analysis. The book is written both for librarians, publishers, archivists, records managers, journalists and other information professionals, to help them in their efforts to design improved systems and monitor the effectiveness of their services on an ongoing basis, and for individual information consumers, to enable them better to meet their own information needs in the expanding sphere of virtual information.

The Mediated World

The Mediated World PDF Author: David T. Z. Mindich
Publisher: Rowman & Littlefield
ISBN: 1538117614
Category : Social Science
Languages : en
Pages : 498

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Book Description
The Mediated World is written for students to engage in how we communicate with one another, how we understand our world, and how media shapes us. Using stories of our media and culture, this book offers historical context, integrates new media advances into each chapter, and takes an interdisciplinary approach to the study of communication.

Communication and Learning in an Age of Digital Transformation

Communication and Learning in an Age of Digital Transformation PDF Author: David Kergel
Publisher: Routledge
ISBN: 0429771991
Category : Education
Languages : en
Pages : 239

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Book Description
Communication and Learning in an Age of Digital Transformation provides cross-disciplinary perspectives on digitization as social transformation and its impact on communication and learning. This work presents openness within its interpretation of the digital and its impact on learning and communication, acknowledging historical contexts and contemporary implications emerging from discourse on digitization. The book presents a triangulation of different research perspectives. These perspectives, which range from digital resistance parks and cyber-religious questions to cultural-scientific media-theoretical reflections, point to the performative openness of the analysis. The book represents an interdisciplinary approach and opens a space for understanding the social complexity of digital transformations in teaching and learning. This book will be of great interest to academics, post graduate students and researchers in the field of digital learning, communication and education research.

The New Digital Age

The New Digital Age PDF Author: Eric Schmidt
Publisher:
ISBN: 9781848546226
Category : Business & Economics
Languages : en
Pages : 0

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Book Description
'This is the most important - and fascinating - book yet written about how the digital age will affect our world' Walter Isaacson, author of Steve Jobs From two leading thinkers, the widely anticipated book that describes a new, hugely connected world of the future, full of challenges and benefits which are ours to meet and harness. The New Digital Age is the product of an unparalleled collaboration: full of the brilliant insights of one of Silicon Valley's great innovators - what Bill Gates was to Microsoft and Steve Jobs was to Apple, Schmidt (along with Larry Page and Sergey Brin) was to Google - and the Director of Google Ideas, Jared Cohen, formerly an advisor to both Secretaries of State Condoleezza Rice and Hillary Clinton. Never before has the future been so vividly and transparently imagined. From technologies that will change lives (information systems that greatly increase productivity, safety and our quality of life, thought-controlled motion technology that can revolutionise medical procedures, and near-perfect translation technology that allows us to have more diversified interactions) to our most important future considerations (curating our online identity and fighting those who would do harm with it) to the widespread political change that will transform the globe (through transformations in conflict, increasingly active and global citizenries, a new wave of cyber-terrorism and states operating simultaneously in the physical and virtual realms) to the ever present threats to our privacy and security, Schmidt and Cohen outline in great detail and scope all the promise and peril awaiting us in the coming decades. A breakthrough book - pragmatic, inspirational and totally fascinating. Whether a government, a business or an individual, we must understand technology if we want to understand the future. 'A brilliant guidebook for the next century . . . Schmidt and Cohen offer a dazzling glimpse into how the new digital revolution is changing our lives' Richard Branson

The Routledge Companion to Digital Consumption

The Routledge Companion to Digital Consumption PDF Author: Rosa Llamas
Publisher: Routledge
ISBN: 1136253378
Category : Business & Economics
Languages : en
Pages : 457

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Book Description
The first generation that has grown up in a digital world is now in our university classrooms. They, their teachers and their parents have been fundamentally affected by the digitization of text, images, sound, objects and signals. They interact socially, play games, shop, read, write, work, listen to music, collaborate, produce and co-produce, search and browse very differently than in the pre-digital age. Adopting emerging technologies easily, spending a large proportion of time online and multitasking are signs of the increasingly digital nature of our everyday lives. Yet consumer research is just beginning to emerge on how this affects basic human and consumer behaviours such as attention, learning, communications, relationships, entertainment and knowledge. The Routledge Companion to Digital Consumption offers an introduction to the perspectives needed to rethink consumer behaviour in a digital age that we are coming to take for granted and which therefore often escapes careful research and reflective critical appraisal.

Lots of Candles, Plenty of Cake

Lots of Candles, Plenty of Cake PDF Author: Anna Quindlen
Publisher: Random House
ISBN: 0679604006
Category : Biography & Autobiography
Languages : en
Pages : 224

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Book Description
“[Quindlen] serves up generous portions of her wise, commonsensical, irresistibly quotable take on life. . . . What Nora Ephron does for body image and Anne Lamott for spiritual neuroses, Quindlen achieves on the home front.”—NPR Includes an exclusive conversation between Meryl Streep and Anna Quindlen! In this irresistible memoir, Anna Quindlen writes about a woman’s life, from childhood memories to manic motherhood to middle age, using the events of her life to illuminate ours. Considering—and celebrating—everything from marriage, girlfriends, our mothers, parenting, faith, loss, to all the stuff in our closets, and more, Quindlen says for us here what we may wish we could have said ourselves. As she did in her beloved New York Times columns, and in A Short Guide to a Happy Life, Quindlen uses her past, present, and future to explore what matters most to women at different ages. Quindlen talks about Marriage: “A safety net of small white lies can be the bedrock of a successful marriage. You wouldn’t believe how cheaply I can do a kitchen renovation.” Girlfriends: “Ask any woman how she makes it through the day, and she may mention her calendar, her to-do lists, her babysitter. But if you push her on how she really makes it through her day, she will mention her girlfriends. ” Our bodies: “I’ve finally recognized my body for what it is: a personality-delivery system, designed expressly to carry my character from place to place, now and in the years to come.” Parenting: “Being a parent is not transactional. We do not get what we give. It is the ultimate pay-it-forward endeavor: We are good parents not so they will be loving enough to stay with us but so they will be strong enough to leave us.” Candid, funny, and moving, Lots of Candles, Plenty of Cake is filled with the sharp insights and revealing observations that have long confirmed Quindlen’s status as America’s laureate of real life. “Classic Quindlen, at times witty, at times wise, and always of her time.”—The Miami Herald “[A] pithy, get-real memoir.”—Booklist

Handbook of Research on Children's Consumption of Digital Media

Handbook of Research on Children's Consumption of Digital Media PDF Author: Sar?, Gül?ah
Publisher: IGI Global
ISBN: 1522557342
Category : Social Science
Languages : en
Pages : 449

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Book Description
One of the consequences of the digital revolution is the availability and pervasiveness of media and technology. They became an integral part of many people’s lives, including children, who are often exposed to media and technology at an early age. Due to this early exposure, children have become targeted consumers for businesses and other organizations that seek to utilize the data they generate. The Handbook of Research on Children's Consumption of Digital Media is a scholarly research publication that examines how children have become consumers as well as how their consumption habits have changed in the age of digital and media technologies. Featuring current research on cyber bullying, social media, and digital advertising, this book is geared toward marketing and advertising professionals, consumer researchers, international business strategists, academicians, and upper-level graduate students seeking current research on the transformation of child to consumer.

Abundance

Abundance PDF Author: Pablo J. Boczkowski
Publisher: Oxford University Press
ISBN: 0197565778
Category : Political Science
Languages : en
Pages : 249

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Book Description
Information overload is something that humans have dealt with for millennia. During different historical eras, massive increases in what was available to know has motivated the creation of systems for sorting, indexing, and compiling information as well as concerns that the abundance of information might cause cultural anxiety or even drive people to madness. The digital age has renewed concerns about information overload and the detrimental effects it has on our ability to sort through the stream of online data, decide what is most important, or even to train our attention on it long enough to make sense of it. In Abundance, Pablo J. Boczkowski builds upon what we know about the historical and contemporary scholarship to develop a novel framework on the experience of living in a society that has more information available to the public than ever before, focusing on the interpretations, emotions, and practices of dealing with this abundance in everyday life. Drawing on extensive fieldwork and survey research conducted in Argentina, Abundance examines the role of cultural and structural factors that mediate between the availability of information and the actual consequences for individuals, media, politics, and society. Providing the first book-length account of information abundance in the Global South, Boczkowski concludes that the experience of information abundance is tied to an overall unsettling of society, a reconstitution of how we understand and perform our relationships with others, and a twin depreciation of facts and appreciation of fictions.