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Author: Gad Saad
Publisher: Prometheus Books
ISBN: 1616144300
Category : Business & Economics
Languages : en
Pages : 390
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Book Description
In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives—namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.
Author: Gad Saad
Publisher: Prometheus Books
ISBN: 1616144300
Category : Business & Economics
Languages : en
Pages : 390
Get Book Here
Book Description
In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives—namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.
Author: Maite Conde
Publisher: University of Virginia Press
ISBN: 0813932130
Category : Literary Criticism
Languages : en
Pages : 400
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Book Description
Consuming Visions explores the relationship between cinema and writing in early twentieth-century Brazil, focusing on how the new and foreign medium of film was consumed by a literary society in the throes of modernization. Maite Conde places this relationship in the specific context of turn-of-the-century Rio de Janeiro, which underwent a radical transformation to a modern global city, becoming a concrete symbol of the country's broader processes of change and modernization. Analyzing an array of literary texts, from journalistic essays and popular women's novels to anarchist treatises and vaudeville plays, the author shows how the writers' encounters with the cinema were consistent with the significant changes taking place in the city. The arrival and initial development of the cinema in Brazil were part of the new urban landscape in which early Brazilian movies not only articulated the processes of the city's modernization but also enabled new urban spectators--women, immigrants, a new working class, and a recently liberated slave population--to see, believe in, and participate in its future. In the process, these early movies challenged the power of the written word and of Brazilian writers, threatening the hegemonic function of writing that had traditionally forged the contours of the nation's cultural life. An emerging market of consumers of the new cultural phenomena--popular theater, the department store, the factory, illustrated magazines--reflected changes that not only modernized literary production but also altered the very life and everyday urban experiences of the population. Consuming Visions is an ambitious and engaging examination of the ways in which mass culture can become an agent of intellectual and aesthetic transformation.
Author: Scott Hahn
Publisher: National Geographic Books
ISBN: 030759081X
Category : Religion
Languages : en
Pages : 0
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Book Description
From the bestselling author of The Lamb's Supper and Signs of Life comes an illuminating work that unlocks the many mysteries of the Catholic sacrament of the Eucharist. Long before the New Testament was a document, it was a sacrament. Jesus called the Eucharist by the name Christians subsequently gave to the latter books of the Holy Bible. It was the "New Covenant," the "New Testament," in his blood. Christians later extended the phrase to cover the books produced by the apostles and their companions; but they did so because these were the books that could be read at Mass. This simple and demonstrable historical fact has enormous implications for the way we read the Bible. In Consuming the Word: The New Testament and the Eucharist in the Early Church, Dr. Scott Hahn undertakes an examination of some of Christianity's most basic terms to discover what they meant to the sacred authors, the apostolic preachers, and their first hearers. Moreover, at a time when the Church is embarking on a New Evangelization he draws lessons for Christians today to help solidify their understanding of the why it is Catholics do what Catholics do. Anyone acquainted with the rich body of writing that flows so inspiringly from the hand and heart of Dr. Hahn knows that he brings profound personal insight to his demonstrated theological expertise,” writes Cardinal Donald Wuerl in the foreword to the book. Consuming the Word continues in that illustrious tradition. It brings us a powerful and welcome guide as we take our place in the great and challenging work in sharing the Good News.
Author: Cathrine V. Jansson-Boyd
Publisher: Taylor & Francis
ISBN: 131753994X
Category : Business & Economics
Languages : en
Pages : 749
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Book Description
This unique handbook maps the growing field of consumer psychology in its increasingly global context. With contributions from over 70 scholars across four continents, the book reflects the cross-cultural and multidisciplinary character of the field. Chapters relate the key consumer concepts to the progressive globalization of markets in which consumers act and consumption takes place. The book is divided into seven sections, offering a truly comprehensive reference work that covers: The historical foundations of the discipline and the rise of globalization The role of cognition and multisensory perception in consumers’ judgements The social self, identity and well-being, including their relation to advertising Social and cultural influences on consumption, including politics and religion Decision making, attitudes and behaviorally based research Sustainable consumption and the role of branding The particularities of online settings in framing and affecting behavior The Routledge International Handbook of Consumer Psychology will be essential reading for anyone interested in how the perceptions, feelings and values of consumers interact with the decisions they make in relation to products and services in a global context. It will also be key reading for students and researchers across psychology and marketing, as well as professionals interested in a deeper understanding of the field.
Author: Aja Barber
Publisher: Balance
ISBN: 1538709856
Category : Self-Help
Languages : en
Pages : 259
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Book Description
A call to action for consumers everywhere, Consumed asks us to look at how and why we buy what we buy, how it's created, who it benefits, and how we can solve the problems created by a wasteful system. We live in a world of stuff. We dispose of most of it in as little as six months after we receive it. The byproducts of our quest to consume are creating an environmental crisis. Aja Barber wants to change this--and you can, too. In Consumed, Barber calls for change within an industry that regularly overreaches with abandon, creating real imbalances in the environment and the lives of those who do the work—often in unsafe conditions for very low pay—and the billionaires who receive the most profit. A story told in two parts, Barber exposes the endemic injustices in our consumer industries and the uncomfortable history of the textile industry, one which brokered slavery, racism, and today’s wealth inequality. Once the layers are peeled back, Barber invites you to participate in unlearning, to understand the truth behind why we consume in the way that we do, to confront the uncomfortable feeling that we are never quite enough and why we fill that void with consumption rather than compassion. Barber challenges us to challenge the system and our role in it. The less you buy into the consumer culture, the more power you have. Consumed will teach you how to be a citizen and not a consumer.
Author: Andrew C. McKevitt
Publisher: UNC Press Books
ISBN: 1469634481
Category : History
Languages : en
Pages : 289
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Book Description
This insightful book explores the intense and ultimately fleeting moment in 1980s America when the future looked Japanese. Would Japan's remarkable post–World War II economic success enable the East Asian nation to overtake the United States? Or could Japan's globe-trotting corporations serve as a model for battered U.S. industries, pointing the way to a future of globalized commerce and culture? While popular films and literature recycled old anti-Asian imagery and crafted new ways of imagining the "yellow peril," and formal U.S.-Japan relations remained locked in a holding pattern of Cold War complacency, a remarkable shift was happening in countless local places throughout the United States: Japanese goods were remaking American consumer life and injecting contemporary globalization into U.S. commerce and culture. What impact did the flood of billions of Japanese things have on the ways Americans produced, consumed, and thought about their place in the world? From autoworkers to anime fans, Consuming Japan introduces new unorthodox actors into foreign-relations history, demonstrating how the flow of all things Japanese contributed to the globalizing of America in the late twentieth century.
Author:
Publisher:
ISBN:
Category : Consumer education
Languages : en
Pages : 246
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Book Description
Author: Jeremy M. MacClancy
Publisher: Berghahn Books
ISBN: 184545684X
Category : Health & Fitness
Languages : en
Pages : 256
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Book Description
Everyday, millions of people eat earth, clay, nasal mucus, and similar substances. Yet food practices like these are strikingly understudied in a sustained, interdisciplinary manner. This book aims to correct this neglect. Contributors, utilizing anthropological, nutritional, biochemical, psychological and health-related perspectives, examine in a rigorously comparative manner the consumption of foods conventionally regarded as inedible by most Westerners. This book is both timely and significant because nutritionists and health care professionals are seldom aware of anthropological information on these food practices, and vice versa. Ranging across diversity of disciplines Consuming the Inedible surveys scientific and local views about the consequences - biological, mineral, social or spiritual - of these food practices, and probes to what extent we can generalize about them.
Author: Sarah M. Thomas
Publisher:
ISBN:
Category : Reference
Languages : en
Pages : 200
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Book Description
Author: Antonio Melé
Publisher: Packt Publishing Ltd
ISBN: 1801810443
Category : Computers
Languages : en
Pages : 767
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Book Description
PUBLISHER'S NOTE: A new edition of this book, updated for Django 5, is now available. Key Features Implement advanced functionalities, such as full-text search engines, user activity streams, payment gateways, and recommendation engines Integrate JavaScript, PostgreSQL, Redis, Celery, and Memcached into your applications Add real-time features with Django Channels and WebSockets Book DescriptionDjango 4 By Example is the 4th edition of the best-selling franchise that helps you build web apps. This book will walk you through the creation of real-world applications, solving common problems, and implementing best practices using a step-by-step approach. You'll cover a wide range of web app development topics as you build four different apps: A blog application: Create data models, views, and URLs and implement an admin site for your blog. Create sitemaps and RSS feeds and implement a full-text search engine with PostgreSQL. A social website: Implement authentication with Facebook, Twitter, and Google. Create user profiles, image thumbnails, a bookmarklet, and an activity stream. Implement a user follower system and add infinite scroll pagination to your website. An e-commerce application: Build a product catalog, a shopping cart, and asynchronous tasks with Celery and RabbitMQ. Process payments with Stripe and manage payment notifications via webhooks. Build a product recommendation engine with Redis. Create PDF invoices and export orders to CSV. An e-learning platform: Create a content management system to manage polymorphic content. Cache content with Memcached and Redis. Build and consume a RESTful API. Implement a real-time chat using WebSockets with ASGI. Create a production environment using NGINX, uWSGI and Daphne with Docker Compose. This is a practical book that will have you creating web apps quickly.What you will learn Learn Django essentials, including models, ORM, views, templates, URLs, forms, authentication, signals and middleware Implement different modules of the Django framework to solve specific problems Integrate third-party Django applications into your project Build asynchronous (ASGI) applications with Django Set up a production environment for your projects Easily create complex web applications to solve real use cases Who this book is for This book is for readers with basic Python knowledge and programmers transitioning from other web frameworks who wish to learn Django by doing. If you already use Django or have in the past, and want to learn best practices and integrate other technologies to scale your applications, then this book is for you too. This book will help you master the most relevant areas of the framework by building practical projects from scratch. Some previous knowledge of HTML and JavaScript is assumed.
