Consumer Latin America 2010 PDF Download
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Author: Euromonitor International
Publisher:
ISBN: 9781842645055
Category :
Languages : en
Pages : 436
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Book Description
Consumer Latin America 2010 provides essential information for companies looking to sell products or services in the region. It contains volume and value statistics for over 330 product sectors (2003-2008) in 6 Latin American countries. Combine this with full coverage of socio-economic parameters, and you have a comprehensive research tool giving you the opportunity to create a detailed picture of this huge market.* A cost-effective way of accessing reliable market intelligence for Latin America* Establish the largest consumer markets in Latin America, growing markets, static markets and those in decline* Background demographic, economic and lifestyle statistics to help you understand each country
Author: Euromonitor International
Publisher:
ISBN: 9781842645055
Category :
Languages : en
Pages : 436
Get Book Here
Book Description
Consumer Latin America 2010 provides essential information for companies looking to sell products or services in the region. It contains volume and value statistics for over 330 product sectors (2003-2008) in 6 Latin American countries. Combine this with full coverage of socio-economic parameters, and you have a comprehensive research tool giving you the opportunity to create a detailed picture of this huge market.* A cost-effective way of accessing reliable market intelligence for Latin America* Establish the largest consumer markets in Latin America, growing markets, static markets and those in decline* Background demographic, economic and lifestyle statistics to help you understand each country
Author:
Publisher:
ISBN:
Category : Consumers
Languages : en
Pages : 60
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Book Description
Author: Euromonitor PLC.
Publisher: Gale Cengage
ISBN: 9780863386244
Category : Consumer goods
Languages : en
Pages : 349
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Book Description
Author: Association for Consumer Research (U.S.)
Publisher:
ISBN:
Category : Consumer behavior
Languages : en
Pages :
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Book Description
Author: Valeria Jordán
Publisher: UN
ISBN:
Category : Political Science
Languages : en
Pages : 350
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Book Description
Foreword -- The shifting digital paradigm in Latin America -- The demand gap: drivers and public policies -- Regional and international connectivity -- Broadband, digitization and development -- Mobile broadband: the urgent need for speedier roll-out -- Cloud computing, structural change and job creation in SMEs -- National broadband plans -- Broadband and industrial policy: the Korean experience -- Net neutrality: debate and policies -- The advance of cloud computing -- The challenge of over-the-top content and services
Author: Semerádová, Tereza
Publisher: IGI Global
ISBN: 1799816206
Category : Business & Economics
Languages : en
Pages : 262
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Book Description
Creating a brand´s image to ultimately sell promoted products has made digital advertising a key instrument for reaching marketing and business goals for many companies. In order to expand fan bases, promote company culture, and engage in communication with current customers, business professionals have made monitoring the impact of their advertisements a fundamental priority. Impacts of Online Advertising on Business Performance is a collection of innovative research that merges the theoretical background presented in the scientific research with the practical experience and real-life data originating from real advertising campaigns and website traffic. While highlighting topics including data analytics, digital advertising, and consumer behavior, this book is ideally designed for managers, marketers, advertisers, business administrations, researchers, industry professionals, investors, academicians, and students concerned with the management of online marketing activities.
Author: Cecilia Ugaz
Publisher:
ISBN:
Category : Consumer protection
Languages : en
Pages : 24
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Book Description
Author: J. Sinclair
Publisher: Springer
ISBN: 1137116862
Category : Social Science
Languages : en
Pages : 332
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Book Description
How can we understand consumption in a region known for its cultural richness and vast inequalities? What do Latin Americans consume, and why? Examining topics from tango and samba to sex workers in Costa Rica, from eating tamales to selling ice in the Andes, and from building and moving houses to buying cell phones, this collection brings together original research on some of the many forms of consumption and consumers that contribute to Latin American cultures and histories. Contributors include sociologists, anthropologists, media and cultural studies scholars, geographers and historians, showcasing diverse approaches to understanding Latin American consumption practices and consumer culture.
Author: Ricardo Morishita Wada
Publisher:
ISBN:
Category :
Languages : pt-BR
Pages : 115
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Book Description
Author: Felipe Korzenny
Publisher: Routledge
ISBN: 1317422295
Category : Business & Economics
Languages : en
Pages : 521
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Book Description
Hispanic Marketing: The Power of the New Latino Consumer focuses on using cultural insights to connect with Latino consumers. Now in its third edition, the book provides marketers with the skills necessary to perform useful Hispanic market analysis and thus develop effective integrated marketing communication strategies. Brought to you by three leaders in the field of Hispanic Marketing, this third edition now includes: twenty-seven new case studies which emphasize digital marketing applications theories and discussions on recent changes to Hispanic culture and society concepts of social identity, motivation, cognitive learning, acculturation, technology adaptation and the influence of word of mouth in relation to the Hispanic market a brand new companion website for course instructors with PowerPoint slides, videos, testbank questions and assignment examples Replete with marketing strategies that tap into the passion of Hispanic consumers, this book is the perfect companion for anyone specializing in Hispanic marketing who aims to build a meaningful connection between their brand and target markets.
